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Quick Check Usability Testing - UPA 2012
- 1. Quick Check Testing for User Feedback Kate Walser Jon Rubin CX Insights US General Services Administration @kwalser @govnewmedia June 5, 2012 • UPA International 2012 Conference
- 2. Ideally 2
- 3. Sometimes reality… 3
- 4. Today’s Challenges Design validation vs. Time, Budget, Resources, Access to users 4
- 5. Perceptions 5
- 7. In person Picture Source: Whitney Quesenbery 7
- 8. Online options Notable http://www.notableapp.com flickr http://www.flickr.com To give people “Add a note” option, go to You > Your Account > Privacy & Permissions
- 10. Planning a test Purpose, Context, Place & time, Setup, Checkin 10
- 11. Sample Questions Where would you look to complete [task 1]? Was there anything that helped you know that? How clear is the content? Are there any design elements that help you understand how to use this? What would you suggest changing? Are there any elements your friends, family, or colleagues would have trouble understanding? 11
- 12. Group Exercise Plan a Quick Check Test Goals Participants & Recruiting Location (online, in-person...) Duration Background / Context participants will need Materials needed Questions you want answered How you will collect results 12
- 13. Case Study GSA First Fridays 13
- 14. 14
- 16. 16
- 17. 17
- 20. Moderated Unmoderated 10th Floor 6th Floor 20
- 21. Permissions 21
- 22. 22
- 23. 23
- 24. 24
- 25. 25
- 26. 26
- 27. Publications Test: Success rate by task 27
- 28. Lessons Learned Tips & Takeaways 28
- 29. Location 29
- 30. Advertising 30
- 31. 31
- 32. 32
- 33. Code your answers 33
- 34. A good hook is key 34
- 35. 35
- 36. Moderated Unmoderated 10th Floor 6th Floor 36
- 37. 37
- 38. 38
- 39. 39
- 40. 40
- 41. Final Thoughts 41
- 42. Contact Kate Walser Jon Rubin kwalser@cxinsights.com Jonathan.rubin@gsa.gov @kwalser @govnewmedia 42
- 43. Photo Credits Quick Check Test Whitney Quesenbery, Open University open hallway usability test Micah + Santiago running a critique http://www.flickr.com/photos/drew-harry/5392135365/ Brighton Uni Usability Lab http://www.flickr.com/photos/yandle/3231977570/ § Project 365 #288: 151009 Making Plans http://www.flickr.com/photos/comedynose/4014541800/ 43
Editor's Notes
- Decide what you want to check Content, flow, design, colors, images, understanding, tone Documents, screenshots, video Tasks, questions Consider context and bounds What instructions and context will participants need to be helpful? Number / label areas to help provide easy reference points How can you convey that without biasing them? Pick a good location, time High-traffic areas or low-traffic, secured areas Coordinate logistics and set it up Check in and observe
- Whole point: improve customer experience We also do remote faiclitation, observation and testinfg Picka site EVERY MONTH – consistency Recommended only problems fixed in 30 days Method is based on discount usability method of Rocket Surgery Made Easy (show book) – we use as textbook - $21! Conducting the tests is a collateral duty for staff in addition to their main job duties Involvement in the testing program provides great developmental opportunity to staff to learn the technology, collaborate across agencies, manage mtgs and represent the testing program at events such as this.
- We post templates, best practices, roles and responsbilities, checklists and much more on our website
- CRISIS!!! We got into quick testing because we had to Ncessity is the mother of invention – recovery.gov cancelled less than 2 weeks from test date. ur mandate to test one site EVERY month.
- Fortunatley, saw Kate preso at Met UX Expert Kate Walser @ IVMG Conference (Intelligence Community - We were able to throw one together in 2 weeks. In our office.
- Turning a usability test inside out – putting everything out in the open and asking passersby their opinions, page by page
- In nov. We chose publications.usa.gov – the new Pueblo site for government publications – Two types of tests
- One thing we didn’t get is permission
- Marketing from all directions
- Lots of signage
- In the end, having people there was all that mattered
- RESULTS: Moderated – 21 interviews Unmoderated – 23 Post It comments
- Consolidate data - take all sheets and tabulate answers
- Location, location, location Timing – people in – not telework or AWS day, not on same day as huige meetings Floor with adminstrator – not a bad idea
- Heads up to PR and management
- Code your answers
- “Help us fix a government website” (no test) Recruitment hook: “Hi. Do you have a minute to help us improve a government website? I work on the X floor (legitimacy). It’ll just take a few minutes.”
- 1 st question = a general observation, easy
- Two types of tests
- Using google forms to collect data via laptops
- New idea – all digital Interactive!! No printouts, no signup sheets Shorter debrief Army.mil – 3-4 tests simultaneusly
- Can manually or automatically create forms to sort data