Universities as e-textbook publishers - Jisc Digifest 2016
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Scholarly communication is changing rapidly. As part of our exploration of this changing landscape Jisc is running a national pilot programme investigating the viability of universities publishing their own e-textbooks. In this workshop we'll learn from participating universities who are creating their own e-textbooks, the decisions they’ve taken about business, licensing and distribution models, as well as the impact and value of their titles. We’ll also explore the viability of wider adoption across the sector.
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Universities as e-textbook publishers - Jisc Digifest 2016
- 1. Universities as etextbook publishers A workshop
- 2. Idea generation exercise »Why do you want to publish textbooks? »What’s wrong with the status quo? 10 mins to express your reasons 2/03/2016 Universities as etextbook publishers - A workshop
- 3. What you may not know about publishing »Pre-submission processes »Creating the finished product (production) »Marketing and promotion »Sales and distribution »Legal issues »Money issues 2/03/2016 Universities as etextbook publishers - A workshop
- 4. Pre-submission »What to publish and why »Finding authors »Agreeing content »Monitoring content (text, illustrations, interactive items, multi-media items) »Scheduling content production and policing »Reviewing, redrafting, refining draft content »Agreeing the end point and submission 2/03/2016 Universities as etextbook publishers - A workshop
- 5. Production »Checking then checking again all is present »Final output formats, e.g. efiles, PoD »Copy editing »Typesetting »Proofreading »Delivery to platform for publication 2/03/2016 Universities as etextbook publishers - A workshop
- 6. Marketing and promotion »Starts before publication »Starts with your authors »Utilises networks, social media and lists › From authors › From elsewhere, e.g. other promo activity »Needs to be considered early, ideally before writing starts 2/03/2016 Universities as etextbook publishers - A workshop
- 7. Sales and distribution »Distribution required even if your book is OA »Choice can affect production formats, costs, ease of access »Geographical places it will be available, or not »Accounting procedures if anything is charged for 2/03/2016 Universities as etextbook publishers - A workshop
- 8. Legal issues »Author contracts »Supplier contracts »Copyright, IPR, permissions »Holding and selling rights 2/03/2016 Universities as etextbook publishers - A workshop
- 9. Money matters »Which business model? »How will authors be rewarded? »Will this whole venture: › make a profit? › break even? › be a cost? 2/03/2016 Universities as etextbook publishers - A workshop
- 10. Who can help? »Library staff »Learning technologists »Legal department »Procurement department »Academics who’ve published books »Other academics and pg students »Companies offering publishing services »Freelance publishing consultants »The Jisc project team members! 2/03/2016 Universities as etextbook publishers - A workshop
- 11. Small group activity »Make the case to your senior leadership team »What are the benefits of this venture? 2/03/2016 Universities as etextbook publishers - A workshop
- 12. How did we choose the titles ? »Interested subject specialists »Experienced author »Existing publications expensive and not quite right »Extensive market »Liverpool University – call for proposals decided by steering group »University College London – wanted to show the breadth of subjects 2/03/2016 Universities as etextbook publishers - A workshop
- 13. Money issues - Business models 2/03/2016 Universities as etextbook publishers - A workshop
- 14. Legal issues: IPR »eTIPS - shared IPR between partner institutions »Nottingham University – retaining copyright and third party 2/03/2016 Universities as etextbook publishers - A workshop
- 15. Legal issues: Contracts »To contract or not to contract: › eTIPS - no contracts – eek !! › University of Liverpool – contracted with all authors and Subject specialists 2/03/2016 Universities as etextbook publishers - A workshop
- 16. Creating the finished product: people »eTIPS used learning technologists »University of Liverpool used staff from establish press »UCL are using an external development company 2/03/2016 Universities as etextbook publishers - A workshop Commission book and design companion web site 1 Author books and write web interactions 2 Peer review book and interactions 3 Create etextbook and develop interactions 4 Publish book and companion website 5 Dissemination project outputs 6
- 17. Creating the finished product: tools »eTIPS: freely available tools »University of Nottingham – Xerte 2/03/2016 Universities as etextbook publishers - A workshop
- 18. Distribution platform »eTIPS: Amazon kindle › Simple technology › Multiplatform functionality »University of Liverpool – Biblioboard and University Press catalogue 2/03/2016 Universities as etextbook publishers - A workshop
- 19. Promotion »eTIPS: Drive to companionwebsite »Local advertising – posters, email »Social media »Articles, conferences and events »Liverpool: LUP’s seasonal catalogue 2/03/2016 Universities as etextbook publishers - A workshop
- 20. jisc.ac.uk Thank you for participating Contact Jacky MacMillan Head of educational development unit at University of the Highlands and Islands and Project manager, eTIPS Jacky.macmillan@uhi.ac.uk 2/03/2016 Universities as etextbook publishers - A workshop
- 21. jisc.ac.uk Thank you for participating Contact VivienWard Project manager Vivien.ward@jisc.ac.uk 2/03/2016 Universities as etextbook publishers - A workshop