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1. THE IMPACT OF CRUISE SHIPPING
ON THE JAMAICAN ECONOMY
GROUP FOUR:
JENNIFER SIMPSON
HUBERT GRANT
MARLON TAYLOR

2. WHAT IS A CRUISE SHIP?
• Vessel used for pleasure
voyages where the
voyage, the facilities, and
the different destinations
are a part of the total
passenger package.
• The ports of call are along
a well defined route and
passengers have no say in
where the vessel should sail.
The Norwegian Breakaway

3. WHAT DO CRUISE SHIPS OFFER
PASSENGERS?
• Accommodation from hundreds
to thousands of people.
• Stops at various ports for
passengers to explore new
countries
• An all-inclusive hotel
environment with 24 hour meals,
entertainment facilities,
recreational facilities,
shopping areas and fitness
centers.

4. WHAT DO CRUISE SHIPS OFFER
JAMAICA?
• Foreign exchange –
US$101 million; 0.7%
of GDP
• Employment – 3865
employees
• This information
dates from August,
2013

5. TOP CARIBBEAN CRUISE SHIPPING LINES
• Best luxury - Silversea Cruises ships
• Best luxury-upmarket - Azamara Club Cruises
• Best upmarket - Celebrity Cruises
• Best 20-something party boat - Carnival Cruise Line
• Best for families (if your children are 9 or younger) - Disney Cruise
Line
• Best for families (If your children are teens) - Royal Caribbean
International

6. WHAT DO CRUISE SHIPS OFFER JAMAICA ?–
A CLOSER LOOK AT EMPLOYMENT
• Direct employment of 3865 employees does not include the
multiplier effect of additional employment such as craft vendors,
restaurants, and crime reduction by keeping the unemployed
employed
• Crime reduction by keeping the unemployed employed
• Additional taxes for the government from spending by the direct
employment and the industries and services linked to them
• This information dates from August, 2013

7. WHAT DO CRUISE SHIPS OFFER JAMAICA ?–
A CLOSER LOOK AT FOREIGN EXCHANGE
• Head tax of US$15 from each individual arriving at its ports in
Jamaica. These funds are placed into the Tourism Enhancement
Fund (TEF) which supports projects that enhance Jamaica’s
tourism industry.
• Port tax at each port. According to the Port Authority JA $15.22
Billion was collected for the 2012/13 financial year. (This figure
alas, includes all ships).
• This information dates from August, 2013

8. WHAT DO CRUISE SHIPS OFFER JAMAICA ?–
A CLOSER LOOK AT FOREIGN EXCHANGE
• Head tax of US$15 from each individual arriving at its ports in
Jamaica. These funds are placed into the Tourism Enhancement
Fund (TEF) which supports projects that enhance Jamaica’s
tourism industry.
• Port tax at each port. According to the Port Authority JA $15.22
Billion was collected for the 2012/13 financial year. (This figure
alas, includes all ships).
• This information dates from August, 2013

9. JAMAICAN
ACHIEVEMENTS IN
CRUISE SHIPPING
• Caribbean’s Leading Cruise
Destination 2013 – Jamaica
• Caribbean’s Leading Cruise
Port 2013 – Ocho Rios
• Caribbean’s Leading Tourism
Development Project 2013 –
Historic Falmouth Port

10. JAMAICAN
ACHIEVEMENTS IN
CRUISE SHIPPING
• World’s Leading Cruise Destination
2012 – Jamaica
• World’s Leading Cruise Destination
for the 7th year – Jamaica
• World’s Leading Tourism
Development Project 2012 –
Historic Falmouth Port

11. THE PORTS AND CRUISE SHIPPING
• Our main ports of call are
Falmouth, Ocho Rios and
Montego Bay
• Falmouth is the newly
renovated exclusive port of
entry in Jamaica for the Royal
Caribbean Cruise Lines, hence
its dominance in passenger
arrivals.

12. THE PORTS AND CRUISE SHIPPING

13. PORT OF MONTEGO BAY
• Fully equipped for home porting business
• Able to handle vessel turnarounds involving large numbers of passengers
• Ideally located in the heart of one of Jamaica’s key tourism meccas
• Ship agency and husbandry services always available with ready access to
cargo facilities for resupply

14. PORT OF OCHO RIOS
• Jamaica’s second busiest cruise port
• Major port of call for Freedom Class vessels
on Western Caribbean itineraries
• Awarded the Caribbean’s Best Cruise
Destination by the World Travel Awards for
four consecutive years since 2009
• Offers cruise passengers a dynamic
environment with sloping, lush hillsides and
hidden waterfalls, botanical gardens and
sandy beaches.
• Gateway to a wide range of attractions
including thrill-seeker activities
• Located in a city rich with history and
world renowned landmarks

15. PORT OF FALMOUTH
• Winner of multiple International
Awards including World Travel
Awards – World’s Leading
Tourism Development Project
2011 & 2012
• Newest and largest theme port
development in the region
• Ultra-modern terminal with the
ability to accommodate the
world’s largest cruise ships
• Two berths for visiting ships
• Retro –style cruise village with
bars, restaurants and shops
• Within walking distance of
original town with historic
buildings and sites

16. CARIBBEAN RANKING IN TERMS OF
DEPENDENCE ON CRUISE SHIPPING
1. ST. KITTS AND NEVIS
2. ANTIGUA AND BARBUDA
3. BELIZE
4. ST. LUCIA
5. BAHAMAS
6. DOMINICA
7. GRENADA
8. BARBADOS
9. ST. VINCENT AND THE GRENADINES
10. JAMAICA

17. FLAWS IN CRUISE SHIPPING AS A
FOREIGN EXCHANGE EARNER
• Volatility: Costa Concordia disaster (2012) off the coast of Italy had
an adverse impact on the industry and resulted in a reduction in
earnings. Business conditions were worsened by the global
recession, higher fuel prices, and Hurricane Sandy’s damage to
some cruise facilities in the Caribbean and the US East Coast.
• Highly inequitable distribution of foreign exchange: the cruise lines’
all-inclusive model caters to passenger meals and entertainment.
Hence, very little spending is done in the port of call nations.
The main beneficiaries: the government, and the community of
vendors and merchants who set up shop at the cruise port.

18. HOW CAN WE IMPROVE CRUISE SHIP
EARNINGS?
• In six years, the cruise-tourism sector of St. Kitts and Nevis grew by more
than 400 percent, and tourist spending on land more than doubled to
go up to US$100 by doing the following:
• Increasing its duty-free shopping options.
• Increasing the variety of tours, to more than ten different rainforest type
tours, off-road tours, beach tours, and scenic tours,”
• Developing a unique attraction: the “scenic railway” tour, is the only of its
type in the region.
• Building a refueling barge near the port, which meant ships could sail to
the island with less bunker. Since traveling lighter meant saving big
money, the cruise lines suddenly saw the appeal of St. Kitts and Nevis
much more clearly.

19. OASIS OF THE SEAS 2011
• Oasis of the Seas The Biggest
Cruise Ship in the World.mp4

20. OASIS OF THE SEAS WORLD'S LARGEST
CRUISE SHIP 2011 - TOUR AND HIGHLIGHTS
• Oasis of the Seas World's Largest
Cruise Ship - Tour and
Highlights.mp4

21. REFERENCES
(2013, 09). Cruise Shipping in Jamaica. StudyMode.com. Retrieved 09, 2013, from
http://www.studymode.com/essays/Cruise-Shipping-In-Jamaica-39083866.html
http://skift.com/2013/09/25/the-caribbean-islands-most-dependent-on-cruise-business/
http://www.portjam.com/pdf/PAJ%20Annual%20Report_2013.pdf
http://www.pressbox.co.uk/International/ROYAL_CARIBBEAN_INTERNATIONAL_NAMED_B
EST_CRUISE_LINE_AT_CNBC_AWAAZ_TRAVEL_AWARDS_2014_1500799.htm
l https://www.youtube.com/watch?v=uhLbFGYNDlI