SlideShare a Scribd company logo
Unit 26 Film studies

    By Daniel Vidal
Storyline
It is set in the present day, of the economic downturn of the world.
A very successful ceo of a multi-billion oil company crashes into debt, and Dave
     is blamed, he is then stunned to the street with nothing to his name.
While sitting in a doorway, Dave notices a commotion and goes to investigate.
     He sees a young man being dragged into a abandoned warehouse. Dave
     makes to snap decision to go in, he finds the man on a chair with a bomb
     counting down, Dave saves the man (lee) and get to safety.
Casting
Good Guy - Ryan Reynolds $15’000’000


Bad guy - Alan Ford
$10’000’000
                                              Director - Paul McGuigan worth
                                              $5’000’000
Ernie Reyes Jr.
$2’000’000



Inculding CGI effects and explosions
$8’000’000
                  Leaving my production with $60’000’000 for
                  marketing
Advertisement
Also the super bowl is a great time to advertise because it has
millions of views at one time to watch my promotional trailer.

I will also use youtube to advertise my action movie, by using this
form of media it would be shown to a wide range of people.
Diversion – to escape from ever day problems

Personal relationships – using the media for emotional and other
  interaction.

Personal identity – finding yourself reflected in texts, learning
  behaviour and values for texts.

Surveillance – information which could be used for.
7 characteristics of blockbusters
•   It is a ‘star vehicle’.
•   A large production budget e.g $100million.
•   A large marketing budget.
•   A range of merchandising.
•   A wide demographic.
•   A holiday release date.
•   Worldwide release.
4 audience theories
•   Reception
•   Two step flow
•   Uses and Gratification
•   The hypodermic needle
Reception theory
Dominant (hegemonic): the reader fully shares the text code
  and accepts and reproduces the preferred reading.
Negotiated reading: the reader partly shares the text code and
  broadly accepts, but sometimes its modified to the person
  own position.
Oppositional (counter- hegemonic): complete opposite to the
  dominant code, so the reader understands the text code and
  rejects this reading.
Two step flow
The two step flow theory is based on the
  opinions of the socially accepted or powerful.
  Individuals who pay close attention to mass
  media
Opinion leaders pass on
their own interpretations instead of facts
Uses and Gratification
There are 5 main reasons why people watch media.
To escape
Social interaction
Identify
Inform & Educate
Entertain
The hypodermic needle
During second world wars media plays a vital role in both United
  States and Germany to made influence in the people’s mind.
  The Germany Hitler’s Nazi used film industry for Propaganda
  and they produced lots of movies about their achievements
  which made a great impact in Germans mind.
The media (magic gun) fired the message directly into audience
  head without their own knowledge. The message cause the
  instant reaction from the audience mind without any hesitation
  is called “Magic Bullet Theory”.
5 narrative theories
•   Tordorov's equilibrium
•   Propp’s narrative structure
•   Levi’s binary oppositions
•   Barthes’s codes
•   Shklovsky’s …..
Tordorov's Narrative Theory
Tordorov’s believed that the narrative theory was in
   every film/ story.
It starts with a state of normality, the equilibrium is
   then followed by a disequilibrium which is a
   disruption of events. The disequilibrium must then
   be recognised by the characters causing them to take
   action to restore the equilibrium. Since the
   characters cannot return to the original equilibrium,
   a new one is created in the process.
Propp’s characters roles
Between 1895 - 1970 Propp analysed fairy tales by there narrative
  structure

The Hero ((protagonist) has a mission)
The Villains ((antagonist) tries to stop hero)
The Doner (gives the hero something)
The False Hero (villain that pretends to be good)
The Helper (always with the hero)
The Princess (love interest)
Levi
Levi showed that in 1970’s there was always
  binary oppositions in films.
Strong – weak
Good – bad
Domestic – Savage
Philosophy - myth
Barthes
Action code; something the audience knows and doesn’t need
   explaining.

Enigma code; something hidden from the audience.

Symbolic code; something that symbolizes a more abstract concept.

Cultural code; something that is read with understanding due to
   cultural awareness.

Semic code; something that the audience recognise through
  connotations.

More Related Content

What's hot

Evaluation Question 3
Evaluation Question 3Evaluation Question 3
Evaluation Question 3
David Chill
 
Q3
Q3 Q3
Q3 Evaluation
Q3 Evaluation Q3 Evaluation
Q3 Evaluation
Emily Radice
 
Q3
Q3 Q3
Type of media institution
Type of media institutionType of media institution
Type of media institution
StevenGP
 
Digital Marketing Case Study - Deadpool - adidas Global - Herzo 2016
Digital Marketing Case Study - Deadpool - adidas Global - Herzo 2016Digital Marketing Case Study - Deadpool - adidas Global - Herzo 2016
Digital Marketing Case Study - Deadpool - adidas Global - Herzo 2016
GetLyndon
 
Propaganda[1]
Propaganda[1]Propaganda[1]
Propaganda[1]
Ty171
 
Question 3
Question 3Question 3
Question 3
Gayshini
 
Presentation1
Presentation1Presentation1
Presentation1
joydemi
 
Evaluation Question
Evaluation Question Evaluation Question
Evaluation Question
StevenGP
 
What kind of media institution might distribute your product and why?
What kind of media institution might distribute your product and why?What kind of media institution might distribute your product and why?
What kind of media institution might distribute your product and why?
sadieskillett
 
Evaluation Question 3
Evaluation Question 3Evaluation Question 3
Evaluation Question 3
StevenGP
 
Assignment 9 pp
Assignment 9 ppAssignment 9 pp
Assignment 9 pp
Buckeroosgang
 
Evaluation Question 3
Evaluation Question 3Evaluation Question 3
Evaluation Question 3
StevenGP
 
Type of media institution
Type of media institutionType of media institution
Type of media institution
StevenGP
 
Type of media institution
Type of media institutionType of media institution
Type of media institution
StevenGP
 
Type of media institution
Type of media institutionType of media institution
Type of media institution
StevenGP
 
What kind of media institution might distribute your media product and why?
What kind of media institution might distribute your media product and why?What kind of media institution might distribute your media product and why?
What kind of media institution might distribute your media product and why?
sadieskillett
 

What's hot (18)

Evaluation Question 3
Evaluation Question 3Evaluation Question 3
Evaluation Question 3
 
Q3
Q3 Q3
Q3
 
Q3 Evaluation
Q3 Evaluation Q3 Evaluation
Q3 Evaluation
 
Q3
Q3 Q3
Q3
 
Type of media institution
Type of media institutionType of media institution
Type of media institution
 
Digital Marketing Case Study - Deadpool - adidas Global - Herzo 2016
Digital Marketing Case Study - Deadpool - adidas Global - Herzo 2016Digital Marketing Case Study - Deadpool - adidas Global - Herzo 2016
Digital Marketing Case Study - Deadpool - adidas Global - Herzo 2016
 
Propaganda[1]
Propaganda[1]Propaganda[1]
Propaganda[1]
 
Question 3
Question 3Question 3
Question 3
 
Presentation1
Presentation1Presentation1
Presentation1
 
Evaluation Question
Evaluation Question Evaluation Question
Evaluation Question
 
What kind of media institution might distribute your product and why?
What kind of media institution might distribute your product and why?What kind of media institution might distribute your product and why?
What kind of media institution might distribute your product and why?
 
Evaluation Question 3
Evaluation Question 3Evaluation Question 3
Evaluation Question 3
 
Assignment 9 pp
Assignment 9 ppAssignment 9 pp
Assignment 9 pp
 
Evaluation Question 3
Evaluation Question 3Evaluation Question 3
Evaluation Question 3
 
Type of media institution
Type of media institutionType of media institution
Type of media institution
 
Type of media institution
Type of media institutionType of media institution
Type of media institution
 
Type of media institution
Type of media institutionType of media institution
Type of media institution
 
What kind of media institution might distribute your media product and why?
What kind of media institution might distribute your media product and why?What kind of media institution might distribute your media product and why?
What kind of media institution might distribute your media product and why?
 

Viewers also liked

Film Remakes
Film RemakesFilm Remakes
Film Remakes
UVM_Media
 
Remake essay
Remake essayRemake essay
Remake essay
Nicole Melia
 
Film analysis lyns assignment 2
Film analysis   lyns assignment 2Film analysis   lyns assignment 2
Film analysis lyns assignment 2
itzsabzz
 
Need For Speed Marketing Campaign
Need For Speed Marketing CampaignNeed For Speed Marketing Campaign
Need For Speed Marketing Campaign
megrobbo95
 
Unit 26:Creating a Blockbuster
Unit 26:Creating a BlockbusterUnit 26:Creating a Blockbuster
Unit 26:Creating a Blockbuster
charliegrover
 
Unit 26
Unit 26Unit 26
Unit 26
danhops888
 
Mr daley work
Mr daley workMr daley work
Mr daley work
harrycoyle97
 
The Evolution & Future of the Film Industry
The Evolution & Future of the Film IndustryThe Evolution & Future of the Film Industry
The Evolution & Future of the Film Industry
Marvan Shamma
 
The technological developments in the film industry
The technological developments in the film industryThe technological developments in the film industry
The technological developments in the film industry
Travis Quailey
 
Unit 26 film studies pr1
Unit 26 film studies pr1Unit 26 film studies pr1
Unit 26 film studies pr1
SamHill129
 
Exhibition
ExhibitionExhibition
Exhibition
Belinda Raji
 
History of the cinema's technological developments
History of the cinema's technological developmentsHistory of the cinema's technological developments
History of the cinema's technological developments
ConnorJohnAdkins
 
Technology and proliferation
Technology and proliferationTechnology and proliferation
Technology and proliferation
reigatemedia
 
Film Industry: New/ Digital Technology Issues
Film Industry: New/ Digital Technology IssuesFilm Industry: New/ Digital Technology Issues
Film Industry: New/ Digital Technology Issues
Belinda Raji
 
Production
ProductionProduction
Production
Belinda Raji
 
Distribution
DistributionDistribution
Distribution
Belinda Raji
 
Unit 26 film studies
Unit 26 film studiesUnit 26 film studies
Unit 26 film studies
Taikusproductions
 
Impact of New Digital technology in the Film Industry
Impact of New Digital technology in the Film IndustryImpact of New Digital technology in the Film Industry
Impact of New Digital technology in the Film Industry
Naamah Hill
 

Viewers also liked (18)

Film Remakes
Film RemakesFilm Remakes
Film Remakes
 
Remake essay
Remake essayRemake essay
Remake essay
 
Film analysis lyns assignment 2
Film analysis   lyns assignment 2Film analysis   lyns assignment 2
Film analysis lyns assignment 2
 
Need For Speed Marketing Campaign
Need For Speed Marketing CampaignNeed For Speed Marketing Campaign
Need For Speed Marketing Campaign
 
Unit 26:Creating a Blockbuster
Unit 26:Creating a BlockbusterUnit 26:Creating a Blockbuster
Unit 26:Creating a Blockbuster
 
Unit 26
Unit 26Unit 26
Unit 26
 
Mr daley work
Mr daley workMr daley work
Mr daley work
 
The Evolution & Future of the Film Industry
The Evolution & Future of the Film IndustryThe Evolution & Future of the Film Industry
The Evolution & Future of the Film Industry
 
The technological developments in the film industry
The technological developments in the film industryThe technological developments in the film industry
The technological developments in the film industry
 
Unit 26 film studies pr1
Unit 26 film studies pr1Unit 26 film studies pr1
Unit 26 film studies pr1
 
Exhibition
ExhibitionExhibition
Exhibition
 
History of the cinema's technological developments
History of the cinema's technological developmentsHistory of the cinema's technological developments
History of the cinema's technological developments
 
Technology and proliferation
Technology and proliferationTechnology and proliferation
Technology and proliferation
 
Film Industry: New/ Digital Technology Issues
Film Industry: New/ Digital Technology IssuesFilm Industry: New/ Digital Technology Issues
Film Industry: New/ Digital Technology Issues
 
Production
ProductionProduction
Production
 
Distribution
DistributionDistribution
Distribution
 
Unit 26 film studies
Unit 26 film studiesUnit 26 film studies
Unit 26 film studies
 
Impact of New Digital technology in the Film Industry
Impact of New Digital technology in the Film IndustryImpact of New Digital technology in the Film Industry
Impact of New Digital technology in the Film Industry
 

Similar to Unit 26

Sales, Memes and The Zombie Apocalypse
Sales, Memes and The Zombie ApocalypseSales, Memes and The Zombie Apocalypse
Sales, Memes and The Zombie Apocalypse
Jennifer Wojcik
 
Blog task 2
Blog task 2Blog task 2
Blog task 2
hurtwoodhousemedia5
 
Media presentation
Media presentationMedia presentation
Media presentation
waleedzaman123
 
Media presentation
Media presentationMedia presentation
Media presentation
waleedzaman123
 
Yr12 f l1
Yr12 f l1Yr12 f l1
Yr12 f l1
dropdeadned
 
Post modern theory revision
 Post modern theory revision Post modern theory revision
Post modern theory revision
sandraoddy2
 
Crime genre
Crime genreCrime genre
Crime genre
anyakeiller
 
Crime genre
Crime genreCrime genre
Crime genre
anyakeiller
 
Lesson 4 representation in media products
Lesson 4   representation in media productsLesson 4   representation in media products
Lesson 4 representation in media products
bearskin_2
 
Communication Strategy - Advertising prologue (1)
Communication Strategy - Advertising prologue (1)Communication Strategy - Advertising prologue (1)
Communication Strategy - Advertising prologue (1)
Loukas Petrounias
 
G325 1b representation
G325 1b   representationG325 1b   representation
G325 1b representation
bearskin_2
 
Media consolidationn
Media consolidationnMedia consolidationn
Media consolidationn
comedykid
 
Deadpool: A Lesson in Atypical Advertising
Deadpool: A Lesson in Atypical AdvertisingDeadpool: A Lesson in Atypical Advertising
Deadpool: A Lesson in Atypical Advertising
scottie10014
 
Representation
RepresentationRepresentation
SECTION A Genre
SECTION A GenreSECTION A Genre
Representation in your chosen media text
Representation in your chosen media textRepresentation in your chosen media text
Representation in your chosen media text
hammonda
 
Teaching Trailers Web Sample
Teaching Trailers Web SampleTeaching Trailers Web Sample
Teaching Trailers Web Sample
stoliros
 
GCSE - Promoting Media: Advertising and Marketing LEGO
GCSE - Promoting Media: Advertising and Marketing LEGOGCSE - Promoting Media: Advertising and Marketing LEGO
GCSE - Promoting Media: Advertising and Marketing LEGO
simone1192
 
Always and Never
Always and NeverAlways and Never
Always and Never
3134
 
The Bean Trees Essay.pdf
The Bean Trees Essay.pdfThe Bean Trees Essay.pdf
The Bean Trees Essay.pdf
Alexis Turner
 

Similar to Unit 26 (20)

Sales, Memes and The Zombie Apocalypse
Sales, Memes and The Zombie ApocalypseSales, Memes and The Zombie Apocalypse
Sales, Memes and The Zombie Apocalypse
 
Blog task 2
Blog task 2Blog task 2
Blog task 2
 
Media presentation
Media presentationMedia presentation
Media presentation
 
Media presentation
Media presentationMedia presentation
Media presentation
 
Yr12 f l1
Yr12 f l1Yr12 f l1
Yr12 f l1
 
Post modern theory revision
 Post modern theory revision Post modern theory revision
Post modern theory revision
 
Crime genre
Crime genreCrime genre
Crime genre
 
Crime genre
Crime genreCrime genre
Crime genre
 
Lesson 4 representation in media products
Lesson 4   representation in media productsLesson 4   representation in media products
Lesson 4 representation in media products
 
Communication Strategy - Advertising prologue (1)
Communication Strategy - Advertising prologue (1)Communication Strategy - Advertising prologue (1)
Communication Strategy - Advertising prologue (1)
 
G325 1b representation
G325 1b   representationG325 1b   representation
G325 1b representation
 
Media consolidationn
Media consolidationnMedia consolidationn
Media consolidationn
 
Deadpool: A Lesson in Atypical Advertising
Deadpool: A Lesson in Atypical AdvertisingDeadpool: A Lesson in Atypical Advertising
Deadpool: A Lesson in Atypical Advertising
 
Representation
RepresentationRepresentation
Representation
 
SECTION A Genre
SECTION A GenreSECTION A Genre
SECTION A Genre
 
Representation in your chosen media text
Representation in your chosen media textRepresentation in your chosen media text
Representation in your chosen media text
 
Teaching Trailers Web Sample
Teaching Trailers Web SampleTeaching Trailers Web Sample
Teaching Trailers Web Sample
 
GCSE - Promoting Media: Advertising and Marketing LEGO
GCSE - Promoting Media: Advertising and Marketing LEGOGCSE - Promoting Media: Advertising and Marketing LEGO
GCSE - Promoting Media: Advertising and Marketing LEGO
 
Always and Never
Always and NeverAlways and Never
Always and Never
 
The Bean Trees Essay.pdf
The Bean Trees Essay.pdfThe Bean Trees Essay.pdf
The Bean Trees Essay.pdf
 

More from lefte

Charlie veitch film research copy
Charlie veitch film research copyCharlie veitch film research copy
Charlie veitch film research copy
lefte
 
Media Powerpoint
Media PowerpointMedia Powerpoint
Media Powerpoint
lefte
 
Media Presentation
Media PresentationMedia Presentation
Media Presentation
lefte
 
Auteur theory
Auteur theoryAuteur theory
Auteur theory
lefte
 
Pro web
Pro webPro web
Pro web
lefte
 
Captured film
Captured filmCaptured film
Captured film
lefte
 
Editing of e20
Editing of e20Editing of e20
Editing of e20
lefte
 
Production schedule
Production scheduleProduction schedule
Production schedule
lefte
 
Tv advert analysis
Tv advert analysisTv advert analysis
Tv advert analysis
lefte
 
Moodboard
MoodboardMoodboard
Moodboardlefte
 
Final concepts
Final conceptsFinal concepts
Final concepts
lefte
 
Inital concept
Inital conceptInital concept
Inital concept
lefte
 
Moodboard
MoodboardMoodboard
Moodboard
lefte
 
Preproduction
PreproductionPreproduction
Preproduction
lefte
 
Purpose of music video
Purpose of music videoPurpose of music video
Purpose of music video
lefte
 
Check it out by
Check it out byCheck it out by
Check it out by
lefte
 

More from lefte (16)

Charlie veitch film research copy
Charlie veitch film research copyCharlie veitch film research copy
Charlie veitch film research copy
 
Media Powerpoint
Media PowerpointMedia Powerpoint
Media Powerpoint
 
Media Presentation
Media PresentationMedia Presentation
Media Presentation
 
Auteur theory
Auteur theoryAuteur theory
Auteur theory
 
Pro web
Pro webPro web
Pro web
 
Captured film
Captured filmCaptured film
Captured film
 
Editing of e20
Editing of e20Editing of e20
Editing of e20
 
Production schedule
Production scheduleProduction schedule
Production schedule
 
Tv advert analysis
Tv advert analysisTv advert analysis
Tv advert analysis
 
Moodboard
MoodboardMoodboard
Moodboard
 
Final concepts
Final conceptsFinal concepts
Final concepts
 
Inital concept
Inital conceptInital concept
Inital concept
 
Moodboard
MoodboardMoodboard
Moodboard
 
Preproduction
PreproductionPreproduction
Preproduction
 
Purpose of music video
Purpose of music videoPurpose of music video
Purpose of music video
 
Check it out by
Check it out byCheck it out by
Check it out by
 

Recently uploaded

Your Skill Boost Masterclass: Strategies for Effective Upskilling
Your Skill Boost Masterclass: Strategies for Effective UpskillingYour Skill Boost Masterclass: Strategies for Effective Upskilling
Your Skill Boost Masterclass: Strategies for Effective Upskilling
Excellence Foundation for South Sudan
 
CACJapan - GROUP Presentation 1- Wk 4.pdf
CACJapan - GROUP Presentation 1- Wk 4.pdfCACJapan - GROUP Presentation 1- Wk 4.pdf
CACJapan - GROUP Presentation 1- Wk 4.pdf
camakaiclarkmusic
 
clinical examination of hip joint (1).pdf
clinical examination of hip joint (1).pdfclinical examination of hip joint (1).pdf
clinical examination of hip joint (1).pdf
Priyankaranawat4
 
Types of Herbal Cosmetics its standardization.
Types of Herbal Cosmetics its standardization.Types of Herbal Cosmetics its standardization.
Types of Herbal Cosmetics its standardization.
Ashokrao Mane college of Pharmacy Peth-Vadgaon
 
Executive Directors Chat Leveraging AI for Diversity, Equity, and Inclusion
Executive Directors Chat  Leveraging AI for Diversity, Equity, and InclusionExecutive Directors Chat  Leveraging AI for Diversity, Equity, and Inclusion
Executive Directors Chat Leveraging AI for Diversity, Equity, and Inclusion
TechSoup
 
BÀI TẬP BỔ TRỢ TIẾNG ANH 8 CẢ NĂM - GLOBAL SUCCESS - NĂM HỌC 2023-2024 (CÓ FI...
BÀI TẬP BỔ TRỢ TIẾNG ANH 8 CẢ NĂM - GLOBAL SUCCESS - NĂM HỌC 2023-2024 (CÓ FI...BÀI TẬP BỔ TRỢ TIẾNG ANH 8 CẢ NĂM - GLOBAL SUCCESS - NĂM HỌC 2023-2024 (CÓ FI...
BÀI TẬP BỔ TRỢ TIẾNG ANH 8 CẢ NĂM - GLOBAL SUCCESS - NĂM HỌC 2023-2024 (CÓ FI...
Nguyen Thanh Tu Collection
 
Chapter 4 - Islamic Financial Institutions in Malaysia.pptx
Chapter 4 - Islamic Financial Institutions in Malaysia.pptxChapter 4 - Islamic Financial Institutions in Malaysia.pptx
Chapter 4 - Islamic Financial Institutions in Malaysia.pptx
Mohd Adib Abd Muin, Senior Lecturer at Universiti Utara Malaysia
 
How to Add Chatter in the odoo 17 ERP Module
How to Add Chatter in the odoo 17 ERP ModuleHow to Add Chatter in the odoo 17 ERP Module
How to Add Chatter in the odoo 17 ERP Module
Celine George
 
Exploiting Artificial Intelligence for Empowering Researchers and Faculty, In...
Exploiting Artificial Intelligence for Empowering Researchers and Faculty, In...Exploiting Artificial Intelligence for Empowering Researchers and Faculty, In...
Exploiting Artificial Intelligence for Empowering Researchers and Faculty, In...
Dr. Vinod Kumar Kanvaria
 
ISO/IEC 27001, ISO/IEC 42001, and GDPR: Best Practices for Implementation and...
ISO/IEC 27001, ISO/IEC 42001, and GDPR: Best Practices for Implementation and...ISO/IEC 27001, ISO/IEC 42001, and GDPR: Best Practices for Implementation and...
ISO/IEC 27001, ISO/IEC 42001, and GDPR: Best Practices for Implementation and...
PECB
 
Life upper-Intermediate B2 Workbook for student
Life upper-Intermediate B2 Workbook for studentLife upper-Intermediate B2 Workbook for student
Life upper-Intermediate B2 Workbook for student
NgcHiNguyn25
 
Film vocab for eal 3 students: Australia the movie
Film vocab for eal 3 students: Australia the movieFilm vocab for eal 3 students: Australia the movie
Film vocab for eal 3 students: Australia the movie
Nicholas Montgomery
 
Pride Month Slides 2024 David Douglas School District
Pride Month Slides 2024 David Douglas School DistrictPride Month Slides 2024 David Douglas School District
Pride Month Slides 2024 David Douglas School District
David Douglas School District
 
Main Java[All of the Base Concepts}.docx
Main Java[All of the Base Concepts}.docxMain Java[All of the Base Concepts}.docx
Main Java[All of the Base Concepts}.docx
adhitya5119
 
PIMS Job Advertisement 2024.pdf Islamabad
PIMS Job Advertisement 2024.pdf IslamabadPIMS Job Advertisement 2024.pdf Islamabad
PIMS Job Advertisement 2024.pdf Islamabad
AyyanKhan40
 
The basics of sentences session 6pptx.pptx
The basics of sentences session 6pptx.pptxThe basics of sentences session 6pptx.pptx
The basics of sentences session 6pptx.pptx
heathfieldcps1
 
The simplified electron and muon model, Oscillating Spacetime: The Foundation...
The simplified electron and muon model, Oscillating Spacetime: The Foundation...The simplified electron and muon model, Oscillating Spacetime: The Foundation...
The simplified electron and muon model, Oscillating Spacetime: The Foundation...
RitikBhardwaj56
 
Smart-Money for SMC traders good time and ICT
Smart-Money for SMC traders good time and ICTSmart-Money for SMC traders good time and ICT
Smart-Money for SMC traders good time and ICT
simonomuemu
 
Liberal Approach to the Study of Indian Politics.pdf
Liberal Approach to the Study of Indian Politics.pdfLiberal Approach to the Study of Indian Politics.pdf
Liberal Approach to the Study of Indian Politics.pdf
WaniBasim
 
RPMS TEMPLATE FOR SCHOOL YEAR 2023-2024 FOR TEACHER 1 TO TEACHER 3
RPMS TEMPLATE FOR SCHOOL YEAR 2023-2024 FOR TEACHER 1 TO TEACHER 3RPMS TEMPLATE FOR SCHOOL YEAR 2023-2024 FOR TEACHER 1 TO TEACHER 3
RPMS TEMPLATE FOR SCHOOL YEAR 2023-2024 FOR TEACHER 1 TO TEACHER 3
IreneSebastianRueco1
 

Recently uploaded (20)

Your Skill Boost Masterclass: Strategies for Effective Upskilling
Your Skill Boost Masterclass: Strategies for Effective UpskillingYour Skill Boost Masterclass: Strategies for Effective Upskilling
Your Skill Boost Masterclass: Strategies for Effective Upskilling
 
CACJapan - GROUP Presentation 1- Wk 4.pdf
CACJapan - GROUP Presentation 1- Wk 4.pdfCACJapan - GROUP Presentation 1- Wk 4.pdf
CACJapan - GROUP Presentation 1- Wk 4.pdf
 
clinical examination of hip joint (1).pdf
clinical examination of hip joint (1).pdfclinical examination of hip joint (1).pdf
clinical examination of hip joint (1).pdf
 
Types of Herbal Cosmetics its standardization.
Types of Herbal Cosmetics its standardization.Types of Herbal Cosmetics its standardization.
Types of Herbal Cosmetics its standardization.
 
Executive Directors Chat Leveraging AI for Diversity, Equity, and Inclusion
Executive Directors Chat  Leveraging AI for Diversity, Equity, and InclusionExecutive Directors Chat  Leveraging AI for Diversity, Equity, and Inclusion
Executive Directors Chat Leveraging AI for Diversity, Equity, and Inclusion
 
BÀI TẬP BỔ TRỢ TIẾNG ANH 8 CẢ NĂM - GLOBAL SUCCESS - NĂM HỌC 2023-2024 (CÓ FI...
BÀI TẬP BỔ TRỢ TIẾNG ANH 8 CẢ NĂM - GLOBAL SUCCESS - NĂM HỌC 2023-2024 (CÓ FI...BÀI TẬP BỔ TRỢ TIẾNG ANH 8 CẢ NĂM - GLOBAL SUCCESS - NĂM HỌC 2023-2024 (CÓ FI...
BÀI TẬP BỔ TRỢ TIẾNG ANH 8 CẢ NĂM - GLOBAL SUCCESS - NĂM HỌC 2023-2024 (CÓ FI...
 
Chapter 4 - Islamic Financial Institutions in Malaysia.pptx
Chapter 4 - Islamic Financial Institutions in Malaysia.pptxChapter 4 - Islamic Financial Institutions in Malaysia.pptx
Chapter 4 - Islamic Financial Institutions in Malaysia.pptx
 
How to Add Chatter in the odoo 17 ERP Module
How to Add Chatter in the odoo 17 ERP ModuleHow to Add Chatter in the odoo 17 ERP Module
How to Add Chatter in the odoo 17 ERP Module
 
Exploiting Artificial Intelligence for Empowering Researchers and Faculty, In...
Exploiting Artificial Intelligence for Empowering Researchers and Faculty, In...Exploiting Artificial Intelligence for Empowering Researchers and Faculty, In...
Exploiting Artificial Intelligence for Empowering Researchers and Faculty, In...
 
ISO/IEC 27001, ISO/IEC 42001, and GDPR: Best Practices for Implementation and...
ISO/IEC 27001, ISO/IEC 42001, and GDPR: Best Practices for Implementation and...ISO/IEC 27001, ISO/IEC 42001, and GDPR: Best Practices for Implementation and...
ISO/IEC 27001, ISO/IEC 42001, and GDPR: Best Practices for Implementation and...
 
Life upper-Intermediate B2 Workbook for student
Life upper-Intermediate B2 Workbook for studentLife upper-Intermediate B2 Workbook for student
Life upper-Intermediate B2 Workbook for student
 
Film vocab for eal 3 students: Australia the movie
Film vocab for eal 3 students: Australia the movieFilm vocab for eal 3 students: Australia the movie
Film vocab for eal 3 students: Australia the movie
 
Pride Month Slides 2024 David Douglas School District
Pride Month Slides 2024 David Douglas School DistrictPride Month Slides 2024 David Douglas School District
Pride Month Slides 2024 David Douglas School District
 
Main Java[All of the Base Concepts}.docx
Main Java[All of the Base Concepts}.docxMain Java[All of the Base Concepts}.docx
Main Java[All of the Base Concepts}.docx
 
PIMS Job Advertisement 2024.pdf Islamabad
PIMS Job Advertisement 2024.pdf IslamabadPIMS Job Advertisement 2024.pdf Islamabad
PIMS Job Advertisement 2024.pdf Islamabad
 
The basics of sentences session 6pptx.pptx
The basics of sentences session 6pptx.pptxThe basics of sentences session 6pptx.pptx
The basics of sentences session 6pptx.pptx
 
The simplified electron and muon model, Oscillating Spacetime: The Foundation...
The simplified electron and muon model, Oscillating Spacetime: The Foundation...The simplified electron and muon model, Oscillating Spacetime: The Foundation...
The simplified electron and muon model, Oscillating Spacetime: The Foundation...
 
Smart-Money for SMC traders good time and ICT
Smart-Money for SMC traders good time and ICTSmart-Money for SMC traders good time and ICT
Smart-Money for SMC traders good time and ICT
 
Liberal Approach to the Study of Indian Politics.pdf
Liberal Approach to the Study of Indian Politics.pdfLiberal Approach to the Study of Indian Politics.pdf
Liberal Approach to the Study of Indian Politics.pdf
 
RPMS TEMPLATE FOR SCHOOL YEAR 2023-2024 FOR TEACHER 1 TO TEACHER 3
RPMS TEMPLATE FOR SCHOOL YEAR 2023-2024 FOR TEACHER 1 TO TEACHER 3RPMS TEMPLATE FOR SCHOOL YEAR 2023-2024 FOR TEACHER 1 TO TEACHER 3
RPMS TEMPLATE FOR SCHOOL YEAR 2023-2024 FOR TEACHER 1 TO TEACHER 3
 

Unit 26

  • 1. Unit 26 Film studies By Daniel Vidal
  • 2. Storyline It is set in the present day, of the economic downturn of the world. A very successful ceo of a multi-billion oil company crashes into debt, and Dave is blamed, he is then stunned to the street with nothing to his name. While sitting in a doorway, Dave notices a commotion and goes to investigate. He sees a young man being dragged into a abandoned warehouse. Dave makes to snap decision to go in, he finds the man on a chair with a bomb counting down, Dave saves the man (lee) and get to safety.
  • 3. Casting Good Guy - Ryan Reynolds $15’000’000 Bad guy - Alan Ford $10’000’000 Director - Paul McGuigan worth $5’000’000 Ernie Reyes Jr. $2’000’000 Inculding CGI effects and explosions $8’000’000 Leaving my production with $60’000’000 for marketing
  • 4. Advertisement Also the super bowl is a great time to advertise because it has millions of views at one time to watch my promotional trailer. I will also use youtube to advertise my action movie, by using this form of media it would be shown to a wide range of people.
  • 5. Diversion – to escape from ever day problems Personal relationships – using the media for emotional and other interaction. Personal identity – finding yourself reflected in texts, learning behaviour and values for texts. Surveillance – information which could be used for.
  • 6. 7 characteristics of blockbusters • It is a ‘star vehicle’. • A large production budget e.g $100million. • A large marketing budget. • A range of merchandising. • A wide demographic. • A holiday release date. • Worldwide release.
  • 7. 4 audience theories • Reception • Two step flow • Uses and Gratification • The hypodermic needle
  • 8. Reception theory Dominant (hegemonic): the reader fully shares the text code and accepts and reproduces the preferred reading. Negotiated reading: the reader partly shares the text code and broadly accepts, but sometimes its modified to the person own position. Oppositional (counter- hegemonic): complete opposite to the dominant code, so the reader understands the text code and rejects this reading.
  • 9. Two step flow The two step flow theory is based on the opinions of the socially accepted or powerful. Individuals who pay close attention to mass media Opinion leaders pass on their own interpretations instead of facts
  • 10. Uses and Gratification There are 5 main reasons why people watch media. To escape Social interaction Identify Inform & Educate Entertain
  • 11. The hypodermic needle During second world wars media plays a vital role in both United States and Germany to made influence in the people’s mind. The Germany Hitler’s Nazi used film industry for Propaganda and they produced lots of movies about their achievements which made a great impact in Germans mind. The media (magic gun) fired the message directly into audience head without their own knowledge. The message cause the instant reaction from the audience mind without any hesitation is called “Magic Bullet Theory”.
  • 12. 5 narrative theories • Tordorov's equilibrium • Propp’s narrative structure • Levi’s binary oppositions • Barthes’s codes • Shklovsky’s …..
  • 13. Tordorov's Narrative Theory Tordorov’s believed that the narrative theory was in every film/ story. It starts with a state of normality, the equilibrium is then followed by a disequilibrium which is a disruption of events. The disequilibrium must then be recognised by the characters causing them to take action to restore the equilibrium. Since the characters cannot return to the original equilibrium, a new one is created in the process.
  • 14. Propp’s characters roles Between 1895 - 1970 Propp analysed fairy tales by there narrative structure The Hero ((protagonist) has a mission) The Villains ((antagonist) tries to stop hero) The Doner (gives the hero something) The False Hero (villain that pretends to be good) The Helper (always with the hero) The Princess (love interest)
  • 15. Levi Levi showed that in 1970’s there was always binary oppositions in films. Strong – weak Good – bad Domestic – Savage Philosophy - myth
  • 16. Barthes Action code; something the audience knows and doesn’t need explaining. Enigma code; something hidden from the audience. Symbolic code; something that symbolizes a more abstract concept. Cultural code; something that is read with understanding due to cultural awareness. Semic code; something that the audience recognise through connotations.