Pinterest Analytics provides insights into a user's profile data including top boards and pins, the demographics of their audience including country, gender and interests, and how pins from their domain spread and drive traffic back to their site. It offers metrics on daily impressions, viewers, saves, clicks and more to help users understand who engages with their content and which topics are most popular.

1. Pinterest Analytics – How to Use
it to understand your users &
profile?

2. Index
• Overview
• Profile Data
• People You Reach
• Interests
• From Your Domain

3. Pinterest Analytics - Overview
Provides an overview of your Pinterest Analytics
 Avg. Daily Impressions
 Avg. Monthly Viewers
 Top Pin Impressions
 Avg. Daily Viewers
 Impressions, saves, clicks & others.

4. Pinterest Analytics - Profile Data
Provides an overview of your Pinterest Profile Data
 Boards with Top Pin Impressions
 Views your pins get on Pinterest
 Top Pin Impressions
 Avg. Daily Viewers
 Impressions, Clicks, Saves & others

5. Pinterest Analytics – People You Reach
Provides an overview of your Pinterest People Data
 Country
 Metro
 Gender
 Language
 People who act on your pins

6. Pinterest Analytics – Interests
Provides an overview of what your audience is into
 Photography
 Books
 Travel
 Hairstyles
 Brands your business-audience engages with

7. Pinterest Analytics – From Your Domain
Provides an overview of what your website is into
 Views pins from your website get on Pinterest
 Top Pun Impressions

8. Pinterest Analytics – From Your Domain (Cont.)
Provides an overview of what your website is into
 Boards with top Pin Impressions
 How pins from your website spread

9. Pinterest Analytics – From Your Domain (Cont.)
Provides an overview of what your website is into
 Clicks from Pinterest back to your site
 Most Clicked Pins

10. Thank You