Роман Гавриш, управляющий партнер интернет–агентства Aimbulance

1. Confidential, Aimbulance, 2014
Digitizing Point of Sale

2. https://vimeo.com/87459409

3. Why we need to digitize POS?
?? ?
OFFLINE
IMPRESSION
E-PURCHASE
CLICK
DESIRED
PAGE
LANDING

4. Why we need to digitize POS?
IMPRESSION
E-PURCHASE
CLICK
DESIRED
PAGE
LANDING OFFLINE

6. VS
SOCIOLOGYTECHNOMETRIA

7. TECHNOMETRIA
LIMITATIONS
VS
NO INSIGHTS
NO PERSEPTION
TAKE OUT
NO MOTIVE
UNDERSTANDING
SOCIOLOGY

8. TECHNOMETRIA
LIMITATIONS
VS
SOCIOLOGY
NO INSIGHTS
NO PERSEPTION
TAKE OUT
NO MOTIVE
UNDERSTANDING
SOCIOLOGY
LIMITATIONS
COMPLICATED FIELD
PROCESS
INTERPRETATION
QUESTIONING VS
OBSERVATION

9. +
SOCIOLOGYTECHNOMETRIA

10. Facial Recognition
http://www.youtube.com/watch?v=n8wJ8tjmnmU

11. http://www.reuters.com/video/2012/07/10/new-research-
could-help-advertisers-read?videoId=236429445
Mind waves tracking

12. VS
OFF-LINE
EXPERIENCE
ON-LINE
EXPERIENCE

13. VS STRONGWEAK
POWER OF SHARING POWER OF SHARING

14. https://vimeo.com/87552239

15. https://vimeo.com/64876465

16. https://vimeo.com/47592470

17. Take Care!
Contact me:
www.aimbulance.com
Roman Havrysh
Chief Strategy Officer
!
m: +380 50 462 6664
w: +380 44 240 6664
roman.havrysh@aimbulance.com