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Digital transformation 7 Steps To Become A Future Proof Organisation

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The world is changing at a high pace. Digital disruption has an impact on every part of society and is transforming business in every industry. This presentation shows how you can master your digital transformation in 7 steps. The endgoal is to become a future proof organisation

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Digital transformation 7 Steps To Become A Future Proof Organisation

  1. 1. MASTERING DIGITAL TRANSFORMATION 7 STEPS TO BECOME A FUTURE PROOF ORGANIZATION
  2. 2. HEY, NICE TO MEET YOU! Jo Caudron CO-CEO @jocaudron @jcaudron jo.caudron@duvalunion.com Active in digital since 1993. Entrepreneur involved in 20+ start-ups. Founding Partner of Duval Union Consulting 00 32 475 43 80 98
  3. 3. BUSINESS CONSULTANTS FOR A DIGITAL WORLD. WE WORK FOR GLOBAL CLIENTS IN DIFFERENT INDUSTRIES. WE HAVE A STRONG EUROPEAN AND MIDDLE-EAST PRESENCE. WE ARE PIONEERS SINCE 2009. W E A R E G H E N T - D U B A I - A M S T E R D A M
  4. 4. REMEMBER THIS?
  5. 5. AND NOW THIS…
  6. 6. THE WORLD IS CHANGING FAST ARE YOU ABLE TO DEAL WITH IT?
  7. 7. 7 STEPS TO TRANSFORM INTO A FUTURE PROOF ORGANISATION
  8. 8. UNDERSTAND D I G I TA L TRANSFORMATION 1
  9. 9. Digital Disruption is real EXPECT A SMACK IN THE FACE
  10. 10. You have a C H O I C E Digital Disruption Modeling Business Transformation
  11. 11. You have a C H O I C E Digital Disruption Modeling Business Transformation Fear Insight Direction
  12. 12. 1995+ MUSIC PHOTOGRAPHY VIDEO RENTAL … 2005+ PRINT MEDIA TV TRAVEL HR … 2015+ RETAIL BANKING/INSURANCE AUTOMOTIVE TRAVEL EDUCATION TELCO FOOD/FMCG HEALTHCARE … 2025 ALL SAFE HAVENS WILL BE SUBJECT TO DIGITAL DISRUPTION … WAVES OF DISRUPTION
  13. 13. CUSTOMER RELATIONSHIP ORGANIZATION MARKET & COMPETITION PRODUCT & BUSINESS MODEL
  14. 14. CUSTOMER RELATIONSHIP ORGANIZATION MARKET & COMPETITION PRODUCT & BUSINESS MODEL DIGITIZATION
  15. 15. CUSTOMER RELATIONSHIP ORGANIZATION MARKET & COMPETITION PRODUCT & BUSINESS MODEL TRANSFORMATION
  16. 16. SCAN YOUR ENVIRONMENT AND DEFINE IMPACT 2
  17. 17. The relationship with the market changes New experiences in product, service & packaging GLASS HOUSE THE PACKAGE THE FROG THE GATEKEEPERTHE TRAVELLER THE CYBORG THE PARTICIPANT The position in the value chain changes New experts and our peers decide what matters Mobile gives access to everything, everywhere, every time People participate, share and co-create their future Technology becomes part of everything we do WHEEL OF CHANGE
  18. 18. The relationship is changing between the organization and the outside world. THE GLASS HOUSE TRANSPARENCY ACCOUNTABILITY PROXIMITY RESPONSIVENESS BI-DIRECTIONAL HUMANIZATION
  19. 19. The Glass House Accountability Proximity Responsiveness Bi-directional Humanization AuthenticityTransparency FINANCE HEALTH MEDIA TRAVEL & HOSPITALITY
  20. 20. The evolution of unbundling and how this changes your products, services and go-to-market. THE PACKAGE APPIFCATION LONG TAIL SELF-SERVICE SCALABILITYPRICESPEEDPERSONALIZED EXPERIENCEMONOLTHIC/ATOMIC
  21. 21. The Package APPification Long Tail Personalized Experience Speed PriceMonolithic vs. Atomic (Self-)service Scalability Angry Birds Twitter, Facebook Newspaper Website CNN online / app Blogs Vertical sites and specialties portals Yelo App Apple TV Spotify Sporza.be LinkedIn, Monster, ... eBay Pinterest, blogs Weather Pro (iPhone) Traffic: Waze YouTube Twitter, Facebook RSS Breaking news In-depth analysis Services Weather Classifieds Jobs Sports TV Fun Specials Discovery Culture Trends & Lifestyle
  22. 22. The Package APPification Long Tail Personalized Experience Speed PriceMonolithic vs. Atomic (Self-)service Scalability FINANCE RETAIL HEALTHCARE
  23. 23. The position in the value chain is challenged. You can bypass, or be bypassed. BYPASSING VIRTUALISATION FRAGMENTATION OF TOUCH POINTS THE FROG
  24. 24. The Frog Bypassing Virtualization Fragmentation of touchpoints Bypassing If you can sell expensive cars online, you can sell anything online.
  25. 25. The Frog Bypassing Virtualization Fragmentation of touchpoints MEDIA & ENTERTAINMENT FOOD RETAIL & LUXURY
  26. 26. Opinion making is challenged. New players can dominate the attention of people. NEW GATEKEEPERS RECOMMENDATIONS “GOOD IS GOOD ENOUGH” AMBASSADORSHIP THE GATEKEEPER
  27. 27. The Gatekeeper New Gatekeepers Recommendations “Good is good enough” Ambassadorship FINANCE FOOD & RETAIL AUTOMOTIVE
  28. 28. Primary location and place of consumption are changing. There is a need to merge offline and online THE TRAVELLER PLACE UTILITY EMPOWERED SELF INSTANT GRATIFICATION NEW WAY OF WORKING CONTEXTUAL AWARENESS
  29. 29. The Traveller Place Utility Empowered self Instant gratification New way of working Contextual awareness PLACE OnlinePoS Hybrid Omnichannel (digital entering PoS) (all functions go digital too)
  30. 30. The Traveller Place Utility Empowered self Instant gratification New way of working Contextual awareness FINANCE RETAIL HEALTH GOVERNEMENT
  31. 31. Consumers are uniting. The power of the crowd can be good or bad for your organization. COMMUNITY COLLABORATION POWER OF THE CROWD SHARING ECONOMY - THE PARTICIPANT
  32. 32. The Participant Community Power of the crowd Sharing economyCollaboration Sharing economy From scarcity to abundance
  33. 33. The Participant Community Power of the crowd Sharing economyCollaboration MEDIA & ENTERTAINMENT FINANCE TRAVEL HEALTHCARE
  34. 34. Technology keeps progressing. We are only at the beginning of the digital revolution. THE CYBORG INTERNET OF THINGS WEARABLES MONITORINGDATAROBOTICSQUANTIFIED SELF
  35. 35. The Cyborg Wearables Quantified SelfInternet of Things Robotics Data Monitoring
  36. 36. The Cyborg Wearables Quantified SelfInternet of Things Robotics Data Monitoring MEDIA & ENTERTAIMENT FINANCE HEALTHCARE MOBILITY
  37. 37. GLASS HOUSE THE PACKAGE THE FROG THE GATEKEEPERTHE TRAVELLER THE CYBORG THE PARTICIPANT WHEEL OF CHANGEI SEE THE INNOVATIONS, BUT WHAT DO THEY MEAN? WHAT IS THE REAL IMPACT ON MY BUSINESS?
  38. 38. SEE THE FUTURE AND DEFINE A NORTH STAR VISION 3
  39. 39. CREATE A FUTURE VISION OF YOUR INDUSTRY AND YOUR PLACE IN IT
  40. 40. DEFINE A TRANSFORMATION STRATEGY AND TACTICAL ROADMAP 4
  41. 41. CREATE NEW CUSTOMER CENTRIC BUSINESS MODELS 5
  42. 42. Stop looking for ideas Start solving problems
  43. 43. IDEATE PROJECTS TO MAKE CHANGE REAL MAP THEIR PROBLEMS START FROM CUSTOMERS IDEATE SOLUTIONS
  44. 44. BUILD A NEW ORGANISATION WITH A DIGITAL LEADERSHIP 6
  45. 45. @jcaudron FROM AN OUTDATED MOTHERSHIP
  46. 46. From an outdated Mothership TO A MODERN FLEET
  47. 47. From an outdated Mothership THE FLEET NEEDS GOVERNANCE
  48. 48. DIGITAL LEADERSHIP AT THE TOP… …AND DIGITAL LEADERSHIP IN THE WHOLE ORGANIZATION
  49. 49. CHANGE CULTURE 7
  50. 50. @jcaudron A WORLD OF UNCERTAINTY
  51. 51. Case Courage MINDSET MEANS MANDATE “license to win” “license to operate” “license to change” Capital BE BRAVE & CHANGE
  52. 52. QUESTIONS? THANK YOU! @jcaudron - jo.caudron@duvalunion.com 00 32 475 43 80 98
  53. 53. Find my slides on www.speakersbase.com/jo

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