3. Advantages
• The typography is red which connotes danger
which is a conventional theme which occurs in
supernatural horrors.Also, the colour red has
connotations of blood which is an icon of the
genre.
• In addition, the typography looks like it has been
scratched in.This is good as it is a conventional
style for supernatural horror film titles.
4. Disadvantages
• A disadvantage of the typography is that
although it is supposed to look scratched in, it
could be misinterpreted as being drawn on
which is not the effect that we wanted.