There are 14 types of demand described in the document. They include demand for consumer goods, producers' goods, autonomous demand, derived demand, individual demand, market demand, company demand, industry demand, short run demand, long run demand, demand for durable goods, demand for perishable goods, joint demand, and composite demand. Each type is defined and an example is provided to illustrate it. The document provides an overview of the different classifications of demand.

1. TYPES OF DEMAND
Andrews V
Sem 1
MBA

2. WHAT IS DEMAND??
Demand means the effective desire for a
commodity, which is backed by the ability
and willingness to pay for it…..

3. TYPES OF DEMAND
1) Demand for consumer goods
2) Demand for producers’ goods
3) Autonomous demand
4) Derived demand
5) Individual demand
6) Market demand
7) Company demand
8) Industry demand

4. 9) Short run demand
10)Long run demand
11)Demand for durable goods
12)Demand for perishable goods
13)Joint demand
14)Composite demand

5. 1. DEMAND FOR CONSUMER GOODS
Consumer goods are those goods that are
purchased for final consumption
Eg:food products, soap, Colgate etc

6. 2.DEMAND FOR PRODUCERS’ GOODS
Producers’ goods are those goods that are
used for further production. These are also
known as capital goods
eg:
 working capital goods[raw materials]
 Fixed capital goods [plant, machinery etc]

7. 3. AUTONOMOUS DEMAND
Autonomous demand are independent demand.
These demands are in no way linked with the
demand for other commodities
Eg: food items, cloths etc

8. 4.DERIVED DEMAND
When commodity is demanded as a result of the
demand for another commodity, it is called
derived demand
Eg: capital goods, complementary goods

9. 5.INDIVIDUAL DEMAND
The quantity of a commodity demanded by an
individual at a particular price during a given
period is known as individual demand
Eg: quantity of apple demanded by Mr.X for the
last month when the price was 60 rs per kg

10. 6.MARKET DEMAND
Market demand is the estimates of quantity
demanded of the commodity per time period at
various alternate price by all the individual
households in the market
Eg: quantity demanded for apple for the month of
December at various price by all the individuals

11. 7. COMPANY DEMAND
The term company demand denotes the demand
for a particular product of a particular firm
Eg: the demand for motor bikes of bajaj Ltd in the
market

12. 8.INDUSTRY DEMAND
When we add demand for a particular faced by all
the companies producing that product, we get
what is called an industry demand
Industry demand refers to the total demand for
the product of a particular industry
Eg: demand for bikes in vehicle industry

13. 9.SHORT RUN DEMAND
Short run demand refers to existing demand with
its immediate reaction to price changes,
income fluctuation etc

14. 10.LONG RUN DEMAND
Long run demand is such type of demand which
will ultimately exist as a result of the changes in
pricing, promotion or product improvement,
after enough time is allowed to let the market
adjust itself to the new situation...

15. 11.DEMAND FOR DURABLE GOODS
Durable goods are those goods that are having a
longer life span or that are purchased for longer
use
Eg: television, machinery, equipments etc

16. 12.DEMAND FOR PERISHABLE GOODS
Perishable goods are those goods which
disappear on consumption. These are also
termed as single use goods
Eg: food products, cosmetic items, soap etc

17. 13.JOINT DEMAND
When two or more goods are demanded to satisfy
the same want, it is called joint demand
Eg: demand for car and petrol

18. 14. COMPOSITE DEMAND
When a particular product is demanded to be put
to multiple uses, it is called composite demand
Eg: demand for milk as it is used to make tea, ice-
cream, butter etc

19. THANK YOU