The document provides an overview of tourism in Tuvalu, including details about the Department of Tourism, accommodation providers, and a SWOT analysis. The Department of Tourism has only 2 staff and works under the Ministry of Foreign Affairs. It is responsible for developing promotional materials, assessing tourism services, and coordinating stakeholder meetings. There are 16 accommodation providers in Tuvalu. A SWOT analysis identifies strengths like natural scenery but also weaknesses such as poor accessibility and infrastructure challenges. The document recommends that the Department of Tourism continue working with stakeholders to promote Tuvalu internationally and obtain more government support.
3. CONTENT
About Department of Tourism
Duties and Responsibilities
Accommodation Providers
SWOT Analysis
What need to be done
4. ABOUT DEPARTMENT OF
TOURISMOnly 2 staff working in the department
Tourism Officer
Assistant Tourism Officer
Under the Ministry of Foreign Affairs, Trade, Tourism,
Environment and Labor
Te Kakega III – National Strategy Development 2016-
2020
- Private Sector, Employment and Trade
National Tourism Development Strategy 2014 – 2019
Working together with Tourism and Hospitality
Association of Tuvalu (THAT)
That already registered as an Non Government
th
5. DUTIES
Develop promotional and marketing materials that
support the NTDS tourism objectives and outcomes.
Develop appropriate survey tools to assess local
tourism services, and visitors to collect feedback of
current and future tourist expectations.
Coordinate logistical arrangements for meetings with
South Pacific Tourism Organisation (SPTO), THAT,
Solid Waste Agency of Tuvalu and Funafuti Kaupule.
Provide secretariat services and support for all
stakeholder meetings and consultations, and follow up
on all action items agreed at the meetings.
6. RESPONSIBILITIES Support the delivery of the National Tourism
Development Strategy (NTDS) strategies and
activities.
Coordinate and facilitate stakeholder
management consultation and meetings.
Audit tourist facilities and service standards
in alignment with the Tourism and Hospitality
Association of Tuvalu (THAT).
Support the interest and integration of private
and public sector tourism activities.
Manage and maintain the tourist information
9. STRENGTHS
Natural scenery, uniqueness and
remoteness
The Funafuti Lagoon and the
surrounding islands, attractions for
recreational marine activities
The hospitable ad friendly host
population
Safe and non threatening peaceful
10. WEAKNESS
Poor accessibility and high airfares
Lack of infrastructure
Fragile environment, pollution and waste
management limited, land area and land
use complications
Low awareness. Still unknown
destination in the Pacific
11. OPPORTUNITIES Ecotourism activities, marine reserves, new
product development and initiatives
Educational tourism niches on impacts
associated with global sea level rise and
climate change
WW2 relics, cruise ship and yacht market
To further develop a new marina in Vaiaku
waterfront as a departure point for marine
tours and excursion to the islets around the
lagoon
Small scaled, culturally focused activities and
12. THREATS
Global warming effects
Lack of improvements in cleaning up the
environment and litter
Slow development and upgrading of the
airport facility and runway
Change in Fiji aviation policy may
adversely affect air service to Funafuti
13. WHAT NEED TO BE DONE
Tourism Department to continue to work
together with main tourism related
stakeholders in Tuvalu
Marketing Tuvalu to the outside world
Get more support from the Government
of Tuvalu
Promoting Tuvalu as a tourism
destination