The document discusses the emergence of Web 3.0 and the OuterNet, which will make digital media ubiquitous through augmented reality, hyperlocality, geospatial intelligence, and pervasive/invisible computing. Key aspects include using gestures for control, intelligent shopping, multimedia/interactive content, augmented gaming, interconnecting all objects through the Web of Things, and translating thoughts to voiceless communication. The OuterNet will explode the Internet into the real world through location-based intelligence and turn reality into an interactive fantasy world.

1. AUGMENTED REALITY
HYPERLOCALITY
GEOSPATIAL WEB
WEB OF THINGS
WEB 3.0
PERVASIVE
COMPUTING
ARTIFICAL INTELLIGENCE
WELCOME TO
THE OUTERNET

2. THE OUTERNET
WELCOME TO WEB 3.0 - THE UBIQUITOUS DIGITAL MEDIA UNIVERSE
NICK SOHNEMANN, MBA TRENDONE

3. The World in 2021
please close your eyes. now.

5. We have access to everything anyone in the world sees, hears, feels,
7:10 am smells, and tastes at any give time. (max celko)

6. IMAGINE ....
YOU HAVE ALL
SOCIAL
NETWORK
INFORMATION
ACCESSIBLE
ON THE GO

7. The moment we share all our perception with the
8:15 meta-brain, privacy fades away (max celko)
SWEDEN TAT.SE AUGMENTED ID

8. IMAGINE .....
THIS WORLD
BECOMES YOUR
PLAYGROUND AND
YOU CAN
AUGMENT THE
REALITY IN
REALTIME

9. Anyone has the possibility to turn
8:44 reality into a fantasy world
USA HP MSCAPERS.COM ROKU‘S REWARD (PILOT-STUDY)

10. YOU CAN CLICK ON THE AUGMENTED REAL WORLD
LOCATION BASED INTELLIGENCE
WIKITUDE.ORG ÖSTERREICH LAYAR.COM NIEDERLANDE BRIGHTKITE.COM USA

11. YOU CAN CLICK ON THE REAL WORLD
INTELLIGENT DRIVE
AUSTRIA WIKITUDE.ORG SMART DRIVE .

12. ALL CARS ARE INTERCONNECTED
WEB OF CARS
USA TESLA

13. EVERYTHING WILL TURN INTO A HYPERLINK
HYPERLOCALITY
JAPAN TONCHIDOT .

14. YOU CAN CLICK ON THE REAL WORLD
LOCATION BASED INTELLIGENCE
GERMANY METAIO .

15. IN THE OUTERNET CONTENT WILL BE INTELLIGENT
TEXT 2.0
GERMANY DFKI.DE MULTIMEDIAL READING

16. CONTENT WILL BE MULTIMEDIA IN EVERY MEDIA
PRINT PLUS
JAPAN MOBILE ART LAB MOBILE IPHONEBOOK

17. STATIC MEDIA COMES ALIVE AND INTERACTIVE
VIDEO IN PRINT
USA CBS PEPSI VIDEO IN PRINT

18. YOU WILL BE THE CONTROLLER
GESTURE RECOGNITION
USA MICROSOFT GESTURE RECOGNITION WITH PROJECT NATAL

19. YOU WILL BE THE CONTROLLER
GESTURE RECOGNITION
FINLAND VIRTUAL AIR GUITAR PLAY THE VIRTUAL AIR GUITAR

20. MULTIUSER ONLINE TV GAMING
INTERACTIVE GAMING
USA MICROSOFT XBOX INCTERACTIVE GAMING

21. OUTERNET ENABLES VIRTUAL GAMING
AUGMENTED GAMING
USA TOPPS AUGMENTED BASEBALL CARDS

22. OUTERNET EXTENDS REALITY
AUGMENTED SHOPPING
USA ZUGARA AUGMENTED FASHION SHOPPING

23. THE OUTERNET ENABLES MOBILE TRANSACTION
INTELLIGENT SHOPPING
GERMANY STYLIGHT IPHONE DISCOVERS YOUR FAVORITE CLOTHES

24. #THE INTERNET WILL EXPLODE INTO THE REAL WORLD
AUGMENTED REALITY
FRANCE RAY-BAN & FITTINGBOX VIRTUAL MIRROR

25. MEDIA 2.0 =
INVOLVEMENT
HAMBURG WWW.IMPOSSIBLE-SOFTWARE.DE IN VIDEO CONFIGURATOR

26. ALL OBJECTS ARE INTERCONNECTED
WEB OF THINGS
USA MASSACHUSETTS INSTITUTE OF TECHNOLOGY NEXT GENERATION GAMING DEVICES

27. MULTIMEDIA OUTERNET
5TH SCREEN
DEUTSCHLAND EYE-CHIP.COM RETINA IMPLANT

28. MULTIMEDIA OUTERNET
5TH SCREEN
USA UWNEWS.WASHINGTON.EDU ACTIVE CONTACT LENS

29. INTELLIGENT I/O DEVICES
5TH SCREEN
Using signal processing, unpronounced speech
representing the thought of the mind can be
translated from intercepted neurological signals.
USA THE AUDEO VOICELESS COMMUNCATION

30. COMPUTERS WILL BE SO SMALL
– THE WILL BE INVISIBLE
PERVASIVE COMPUTING
USA MIT MEDIA LAB THE EVERYWHERE PROJECTOR

31. PRESENTED BY
NICK SOHNEMANN, MBA
INNOVATION ADVISOR TRENDONE
SOHNEMANN@TRENDONE.DE
ALL TRENDS TAKEN FROM
WWW.TRENDEXPLORER.DE
DRAMATIC COMPOSITION
GABI VAN STERKENBURG
SMART & SEMANTIC WEB
D. BISCHOFF, BERLIN
4TH GENERATION MOBILE
S. TOLLMIEN & CHANG KIM KOREA
THANK YOU TO
YOU !