The document discusses how Travel 2.0 utilizes social media and personalization to improve the travel planning and booking experience for users. It provides an example of John and Emma planning a trip to Milan. A Travel 2.0 site understands their interests from their online profiles and tailors recommendations and search results. It also allows them to share plans, get contributions from friends, and receive mobile alerts.
Paper.li is a free service that takes links from the people you follow on Twitter and organizes those links into a virtual paper for easy reading. Le Marche Magazine is my virtual Magazine about Le Marche
Paper.li is a free service that takes links from the people you follow on Twitter and organizes those links into a virtual paper for easy reading. Le Marche Magazine is my virtual Magazine about Le Marche
Many clients of Guglielmo Vallecoccia’s Best of Europe are returning clients. Anna Rita Barbacci is working as Station Manager at Fiumicino’s International Airport for Best of Europe. Here what Best of Europe’s clients write about her.
Embarking on the Most Beautiful 3-Month Europe Trip on a Budget: Tips and Itinerary Ideas for the Ultimate Experience Now!
Dreaming of a grand European adventure but worried about breaking the bank? Fret not! A 3-month Europe trip on a budget is not only feasible but can also be an unforgettable and enriching experience. With careful planning and smart choices, you can explore the continent's stunning landscapes, rich history, and diverse cultures without draining your savings.
Budget-Friendly Tips:
Prioritize Destinations: Research and choose countries that offer affordable accommodation, food, and transportation. Eastern European countries like Poland, Hungary, and Bulgaria are known for their budget-friendly options.
Flexible Travel Dates: Travel during the shoulder seasons (spring and fall) to benefit from lower prices and fewer crowds. Avoid peak tourist months to snag the best deals on flights and accommodations.
Use Public Transport: Europe boasts an extensive and efficient public transportation network. Trains and buses are often cheaper and more eco-friendly alternatives to flying between cities.
Cook Your Meals: Save money by cooking your meals occasionally. Stay in accommodations with kitchen facilities and explore local markets to whip up delicious, budget-friendly meals.
Cultural Freebies: Many cities offer free walking tours, museum admission on specific days, and public events. Take advantage of these opportunities to immerse yourself in local culture without spending a dime.
Sample Itinerary Ideas:
Central Europe Circuit (1st Month): Begin your journey in Prague, Czech Republic, known for its fairytale architecture. Move on to Budapest, Hungary, for its thermal baths and vibrant nightlife. Explore Vienna, Austria, for classical music and imperial history.
Mediterranean Discovery (2nd Month): Head south to explore the beauty of Greece's ancient ruins and islands. Then, make your way to Italy, discovering the historic charm of Rome, the art in Florence, and the romance of Venice.
Western Wonders (3rd Month): Venture to Spain for the lively streets of Barcelona and the architectural wonders of Madrid. Continue to the south of France for the glamour of the French Riviera, and conclude your trip in the picturesque landscapes of Switzerland.
By combining these tips and itinerary ideas, you can embark on an incredible 3-month Europe trip on a budget. Remember, the key is to plan ahead, make informed choices, and embrace the local culture to create memories that will last a lifetime. So, pack your bags, and get ready for the ultimate European adventure that won't break the bank!
As China continues to grow rapidly, there is a swell in outbound travel and shopping. In 2018 there will be an estimated 154 million outbound travelers from China - and another 248 million shoppers who buy overseas, online
from China.
This presentation outlines these growing movements and how global brands and destinations can market to Chinese audiences.
Marketing to China must take into account the unique characteristics of Chinese audiences who are highly social (social media rules), predominantly mobile and have incredibly high preference for mobile payments (mobile wallet over cash/credit).
Marketing to China also requires adapting language, messaging and systems to mesh with a different view of the world. Smart global brands who address these issues put themselves in a good position to succeed with the 400 million+ Chinese who are expected to travel overseas by 2030.
Europe is full of incredible destinations to explore, each with its own unique history, culture, and attractions. Here are the top 10 must-see destinations in Europe that you should add to your travel bucket list.
Paris, France - The City of Light is known for its stunning architecture, world-renowned museums, and romantic atmosphere.
Barcelona, Spain - This vibrant city on the Mediterranean coast offers a mix of stunning architecture, delicious cuisine, and lively nightlife.
Rome, Italy - As the capital of the Roman Empire and the Catholic Church, Rome is rich in history and boasts some of the world's most iconic landmarks, including the Colosseum and the Vatican.
Amsterdam, Netherlands - With its beautiful canals, museums, and vibrant nightlife, Amsterdam is a must-visit for anyone traveling to Europe.
Vienna, Austria - This beautiful city is known for its music, art, and architecture, including the stunning Schönbrunn Palace.
Santorini, Greece - This stunning island in the Aegean Sea is famous for its picturesque villages, crystal-clear waters, and stunning sunsets.
Berlin, Germany - As the cultural and political capital of Germany, Berlin is full of fascinating history, museums, and street art.
Edinburgh, Scotland - With its stunning castle, historic old town, and beautiful landscapes, Edinburgh is a must-visit destination for anyone traveling to Scotland.
Dubrovnik, Croatia - This beautiful coastal city boasts stunning architecture, crystal-clear waters, and a rich history dating back to the 7th century.
Prague, Czech Republic - Known for its beautiful architecture, rich history, and lively nightlife, Prague is a must-visit for anyone traveling to Europe.
These top 10 must-see destinations in Europe offer something for everyone, from history and culture to natural beauty and vibrant nightlife. Whether you're a solo traveler, a couple, or a family, these destinations are sure to provide you with unforgettable experiences and memories that will last a lifetime. So start planning your next European adventure today!
Best Honeymoon Destinations to Visit in Europe | Santorini | GreeceFlyFairTravels
Experience pure romance in Santorini with mesmerizing sunsets, charming white-washed architecture, and the sparkling Aegean Sea. Explore quaint villages, unwind on pristine beaches, and savor the delectable flavors of Greek cuisine.
Europe tour packages europe tour packages from india - tripotoMeghnaMishra12
Holiday planning doesn't have to be stressful. To save you the hassle, we have curated a selection of Europe packages. Visit here https://www.tripoto.com/tour-packages/europe and choose a package that best suits your travel style.
Many clients of Guglielmo Vallecoccia’s Best of Europe are returning clients. Anna Rita Barbacci is working as Station Manager at Fiumicino’s International Airport for Best of Europe. Here what Best of Europe’s clients write about her.
Embarking on the Most Beautiful 3-Month Europe Trip on a Budget: Tips and Itinerary Ideas for the Ultimate Experience Now!
Dreaming of a grand European adventure but worried about breaking the bank? Fret not! A 3-month Europe trip on a budget is not only feasible but can also be an unforgettable and enriching experience. With careful planning and smart choices, you can explore the continent's stunning landscapes, rich history, and diverse cultures without draining your savings.
Budget-Friendly Tips:
Prioritize Destinations: Research and choose countries that offer affordable accommodation, food, and transportation. Eastern European countries like Poland, Hungary, and Bulgaria are known for their budget-friendly options.
Flexible Travel Dates: Travel during the shoulder seasons (spring and fall) to benefit from lower prices and fewer crowds. Avoid peak tourist months to snag the best deals on flights and accommodations.
Use Public Transport: Europe boasts an extensive and efficient public transportation network. Trains and buses are often cheaper and more eco-friendly alternatives to flying between cities.
Cook Your Meals: Save money by cooking your meals occasionally. Stay in accommodations with kitchen facilities and explore local markets to whip up delicious, budget-friendly meals.
Cultural Freebies: Many cities offer free walking tours, museum admission on specific days, and public events. Take advantage of these opportunities to immerse yourself in local culture without spending a dime.
Sample Itinerary Ideas:
Central Europe Circuit (1st Month): Begin your journey in Prague, Czech Republic, known for its fairytale architecture. Move on to Budapest, Hungary, for its thermal baths and vibrant nightlife. Explore Vienna, Austria, for classical music and imperial history.
Mediterranean Discovery (2nd Month): Head south to explore the beauty of Greece's ancient ruins and islands. Then, make your way to Italy, discovering the historic charm of Rome, the art in Florence, and the romance of Venice.
Western Wonders (3rd Month): Venture to Spain for the lively streets of Barcelona and the architectural wonders of Madrid. Continue to the south of France for the glamour of the French Riviera, and conclude your trip in the picturesque landscapes of Switzerland.
By combining these tips and itinerary ideas, you can embark on an incredible 3-month Europe trip on a budget. Remember, the key is to plan ahead, make informed choices, and embrace the local culture to create memories that will last a lifetime. So, pack your bags, and get ready for the ultimate European adventure that won't break the bank!
As China continues to grow rapidly, there is a swell in outbound travel and shopping. In 2018 there will be an estimated 154 million outbound travelers from China - and another 248 million shoppers who buy overseas, online
from China.
This presentation outlines these growing movements and how global brands and destinations can market to Chinese audiences.
Marketing to China must take into account the unique characteristics of Chinese audiences who are highly social (social media rules), predominantly mobile and have incredibly high preference for mobile payments (mobile wallet over cash/credit).
Marketing to China also requires adapting language, messaging and systems to mesh with a different view of the world. Smart global brands who address these issues put themselves in a good position to succeed with the 400 million+ Chinese who are expected to travel overseas by 2030.
Europe is full of incredible destinations to explore, each with its own unique history, culture, and attractions. Here are the top 10 must-see destinations in Europe that you should add to your travel bucket list.
Paris, France - The City of Light is known for its stunning architecture, world-renowned museums, and romantic atmosphere.
Barcelona, Spain - This vibrant city on the Mediterranean coast offers a mix of stunning architecture, delicious cuisine, and lively nightlife.
Rome, Italy - As the capital of the Roman Empire and the Catholic Church, Rome is rich in history and boasts some of the world's most iconic landmarks, including the Colosseum and the Vatican.
Amsterdam, Netherlands - With its beautiful canals, museums, and vibrant nightlife, Amsterdam is a must-visit for anyone traveling to Europe.
Vienna, Austria - This beautiful city is known for its music, art, and architecture, including the stunning Schönbrunn Palace.
Santorini, Greece - This stunning island in the Aegean Sea is famous for its picturesque villages, crystal-clear waters, and stunning sunsets.
Berlin, Germany - As the cultural and political capital of Germany, Berlin is full of fascinating history, museums, and street art.
Edinburgh, Scotland - With its stunning castle, historic old town, and beautiful landscapes, Edinburgh is a must-visit destination for anyone traveling to Scotland.
Dubrovnik, Croatia - This beautiful coastal city boasts stunning architecture, crystal-clear waters, and a rich history dating back to the 7th century.
Prague, Czech Republic - Known for its beautiful architecture, rich history, and lively nightlife, Prague is a must-visit for anyone traveling to Europe.
These top 10 must-see destinations in Europe offer something for everyone, from history and culture to natural beauty and vibrant nightlife. Whether you're a solo traveler, a couple, or a family, these destinations are sure to provide you with unforgettable experiences and memories that will last a lifetime. So start planning your next European adventure today!
Best Honeymoon Destinations to Visit in Europe | Santorini | GreeceFlyFairTravels
Experience pure romance in Santorini with mesmerizing sunsets, charming white-washed architecture, and the sparkling Aegean Sea. Explore quaint villages, unwind on pristine beaches, and savor the delectable flavors of Greek cuisine.
Europe tour packages europe tour packages from india - tripotoMeghnaMishra12
Holiday planning doesn't have to be stressful. To save you the hassle, we have curated a selection of Europe packages. Visit here https://www.tripoto.com/tour-packages/europe and choose a package that best suits your travel style.
VAT Registration Outlined In UAE: Benefits and Requirementsuae taxgpt
Vat Registration is a legal obligation for businesses meeting the threshold requirement, helping companies avoid fines and ramifications. Contact now!
https://viralsocialtrends.com/vat-registration-outlined-in-uae/
Putting the SPARK into Virtual Training.pptxCynthia Clay
This 60-minute webinar, sponsored by Adobe, was delivered for the Training Mag Network. It explored the five elements of SPARK: Storytelling, Purpose, Action, Relationships, and Kudos. Knowing how to tell a well-structured story is key to building long-term memory. Stating a clear purpose that doesn't take away from the discovery learning process is critical. Ensuring that people move from theory to practical application is imperative. Creating strong social learning is the key to commitment and engagement. Validating and affirming participants' comments is the way to create a positive learning environment.
Building Your Employer Brand with Social MediaLuanWise
Presented at The Global HR Summit, 6th June 2024
In this keynote, Luan Wise will provide invaluable insights to elevate your employer brand on social media platforms including LinkedIn, Facebook, Instagram, X (formerly Twitter) and TikTok. You'll learn how compelling content can authentically showcase your company culture, values, and employee experiences to support your talent acquisition and retention objectives. Additionally, you'll understand the power of employee advocacy to amplify reach and engagement – helping to position your organization as an employer of choice in today's competitive talent landscape.
Premium MEAN Stack Development Solutions for Modern BusinessesSynapseIndia
Stay ahead of the curve with our premium MEAN Stack Development Solutions. Our expert developers utilize MongoDB, Express.js, AngularJS, and Node.js to create modern and responsive web applications. Trust us for cutting-edge solutions that drive your business growth and success.
Know more: https://www.synapseindia.com/technology/mean-stack-development-company.html
[Note: This is a partial preview. To download this presentation, visit:
https://www.oeconsulting.com.sg/training-presentations]
Sustainability has become an increasingly critical topic as the world recognizes the need to protect our planet and its resources for future generations. Sustainability means meeting our current needs without compromising the ability of future generations to meet theirs. It involves long-term planning and consideration of the consequences of our actions. The goal is to create strategies that ensure the long-term viability of People, Planet, and Profit.
Leading companies such as Nike, Toyota, and Siemens are prioritizing sustainable innovation in their business models, setting an example for others to follow. In this Sustainability training presentation, you will learn key concepts, principles, and practices of sustainability applicable across industries. This training aims to create awareness and educate employees, senior executives, consultants, and other key stakeholders, including investors, policymakers, and supply chain partners, on the importance and implementation of sustainability.
LEARNING OBJECTIVES
1. Develop a comprehensive understanding of the fundamental principles and concepts that form the foundation of sustainability within corporate environments.
2. Explore the sustainability implementation model, focusing on effective measures and reporting strategies to track and communicate sustainability efforts.
3. Identify and define best practices and critical success factors essential for achieving sustainability goals within organizations.
CONTENTS
1. Introduction and Key Concepts of Sustainability
2. Principles and Practices of Sustainability
3. Measures and Reporting in Sustainability
4. Sustainability Implementation & Best Practices
To download the complete presentation, visit: https://www.oeconsulting.com.sg/training-presentations
Digital Transformation and IT Strategy Toolkit and TemplatesAurelien Domont, MBA
This Digital Transformation and IT Strategy Toolkit was created by ex-McKinsey, Deloitte and BCG Management Consultants, after more than 5,000 hours of work. It is considered the world's best & most comprehensive Digital Transformation and IT Strategy Toolkit. It includes all the Frameworks, Best Practices & Templates required to successfully undertake the Digital Transformation of your organization and define a robust IT Strategy.
Editable Toolkit to help you reuse our content: 700 Powerpoint slides | 35 Excel sheets | 84 minutes of Video training
This PowerPoint presentation is only a small preview of our Toolkits. For more details, visit www.domontconsulting.com
Implicitly or explicitly all competing businesses employ a strategy to select a mix
of marketing resources. Formulating such competitive strategies fundamentally
involves recognizing relationships between elements of the marketing mix (e.g.,
price and product quality), as well as assessing competitive and market conditions
(i.e., industry structure in the language of economics).
Top mailing list providers in the USA.pptxJeremyPeirce1
Discover the top mailing list providers in the USA, offering targeted lists, segmentation, and analytics to optimize your marketing campaigns and drive engagement.
2. Travel 2.0 is Web 2.0 applied to the travel industry “ Travel 1.0 started around 1995; it was characterized by the shift from offline to online reservations and was dominated for a decade by three things: price, price and price .” “ Travel 2.0 is our industry’s collective fulfilment of Web 2.0. New travel researching and planning approaches are empowering consumers in unprecedented ways. Travellers are keen to take control and find/create the perfect trip , not just the cheapest trip.” “ Travel 2.0” coined by Philip C. Wolf of PhoCusWright in 2003 Travel 2.0 is Web 2.0 applied to the travel industry with complete transparency in data that is open to the world, predictive information for personal advisory features, and peer collaboration creating a social community
3. Travel 2.0 has outpaced Travel 1.0 in terms of growth Relative usage of Travel 2.0 sites versus Travel 1.0 sites Travel 2.0 sites Farecast, Kayak, Simpatigo, Tripfinder, TripWiser, TravNotes, Rrove, etc. Travel 1.0 sites Orbitz, Expedia, Lastminute, Thomas Cook, Thomson, Kuoni, etc. Indexed scale Source: Google Trends, August 2008, based on a basket of sites
6. John and Emma are planning for a vacation John is 30 year old architect. He enjoys travelling. He is particularly interested in locations with historic architectural significance, or places famed for their artists. He is keen on an tour of Italy, especially cities with a Renaissance history. He is a vegetarian, and a fitness freak. He runs the triathlon every weekend, no matter where he is. Emma is a 28 year old chef. She has not travelled widely, but enjoys her breaks with John. She likes a more relaxed holiday break rather than a heavy sight-seeing vacation. Cooking is her passion. She is comfortable preparing most oriental cuisines, and is moving into Mediterranean cooking. She is very organised, and is the “planner” in the family. Discover
7. A typical travel site knows little about John and Emma John is 30 year old architect. He enjoys travelling. He is particularly interested in locations with historic architectural significance, or places famed for their artists. He is keen on an tour of Italy , especially cities with a Renaissance history. He is a vegetarian , and a fitness freak. He runs the triathlon every weekend, no matter where he is. Emma is a 28 year old chef. She has not travelled widely, but enjoys her breaks with John. She likes a more relaxed holiday break rather than a heavy sight-seeing vacation. Cooking is her passion. She is comfortable preparing most oriental cuisines, and is moving into Mediterranean cooking. She is very organised, and is the “planner” in the family. Items greyed out are typically hidden to travel sites Discover
8. You could understand their interests and relationships Mining data from social networks and the semantic web is a reality John’s profile john_wise.livejournal.com/ flickr.com/john_wise Discover Learn interests from blogs, photo sharing sites, public profiles Source: Google Social Graph API Find contacts on the Web (Facebook, MySpace, etc.) You now knows that two independently created profiles are, in fact, friends Name Emma Marr Website emma_marr.livejournal.com Interests … Friends John Wise … Friends Emma Marr Binzac C R Schmidt John Romkey Mirror the social network on the Web to the social network within your site Name John Wise Website john_wise.livejournal.com Interests triathlon exercise travel history architecture vegetarian renaissance Create profile based on interests
9. … and use it to tailor the welcome screen Milan for £399 Round trip + 4 nights Recommended for you Your friends recommend The Milan Cathedral Milan’s ancient cathedral… read Renaissance architecture Art museums contain… read Politecnico di Milano Architecturally, this … read You should see The home page is personalised. Each person sees a different home page, based on their personal interests and travel preferences. Book now Offer valid from 18 Aug – 1 Sep John is recommended a trip to Milan, based on his interest in history, architecture and Renaissance art. Sights are tailored to John’s interests The site knows John’s friends, and places that they have been to or are planning to go. This are more than “recommendations”: this is travel advice from friends. 3 days at Zurich A relaxed weekend by Zurich’s lakeside £299 Recommended by Emma Week at Marakkech Visit Africa’s fastest growing travel break £449 Recommended by Emma Discover Offer is timed to suit John’s holiday calendar
10.
11. Emma finds Jill’s reviews interesting and “follows” her Written by Jill ( 34 reviews ) on 4 th August 2008 View Jill’s Morocco photo album Subscribe to Jill’s reviews Milan is financially the most important city in Italy and the region of Lombardy. It is one of the fashion capitals of the world: a paradise for shopping, opera, and nightlife. The main shopping area is the so-called Fashion Quadrangle, a set of blocks roughly between Duomo Square, Cavour Square and San Babila Square (Piazza San Babila). For an artistic dining experience, try Lacerba, which serves dishes inspired by the early 20th century art movement, Futurism. Discover Reviews for you By Jill 4 Aug 2008 Milan is financially the most important city in Italy and the region of Lombardy. It is one of the fashion capitals of the world: a paradise for shopping, opera, and nightlife. The main shopping area is the so-called Fashion Quadrangle, a set of blocks roughly between Duomo Square, Cavour Square and San Babila Square (Piazza San Babila). For an artistic dining experience, try Lacerba, which serves dishes inspired by the early 20th century art movement, Futurism. Marrakech, also known as the “Red City” or “Al Hamra” is Africa’s fastest growing travel destination. Located in southwestern Morocco,
12. Emma adds a trip to Milan to her shared wishlist Emma’s search results for ‘Milan’ Enjoy a 3 day break near Milan’s beautiful lakes, enjoying a Mediterranean cuisine … read more Book now: £249 Add to wishlist 3 day break near Milan’s lake area 7 day holiday at Marakkech Emma’s wishlist Book now: £249 Share with others Book now: £249 Share with others 3 day break near Milan’s lake area Emma’s shared wishlist 7 day holiday at Marakkech View details Help Emma View details Help Emma Emma can add trips to her wishlist. She can choose to share them with others (publicly, or with friends, or specific individuals) These people can view Emma’s shared wishlist, comment on it, or even contribute money towards Emma’s travel. Plan
15. John and Emma get a docket tailored to their trip Welcome to Milan Travel docket for John Wise and Emma Marr 23 – 25 October 2008 John, Emma, Congratulations on booking your trip to Milan with us. We would like to help you make the most of your visit. So here is some material that should help you. This folder has copies of all of your travel documents. We have also enclosed local contact numbers of our offices. John, we have included some tourist guides of the famous cathedrals in Milan and other architectural tourism hotspots that we believe you will be interested in. Emma, we have a selection of the finest Mediterranean restaurants our customers have recommended lined up for you. We hope you enjoy your trip. What to pack What to see Food and shopping Your travel documents Plan
16. They are alerted on their mobile about travel events Subscribe to this data and alerts customers about things tailored to their needs, just when they need it Experience Your ticket Your electronic ticket number is VA8298FJH398. You don’t need a printed ticket. Just present this number at the airline check-in desk. Check in online You can now check in online. Just send a message to 07911 222 333 with your ticket number: VA8298FJH398. That’s it. You will be checked in to the flight! Reminder You should leave in the next hour to be able to catch the 10:30am flight to Milan. Don’t forget to take your passport. You don’t need a ticket: just quote the number VA8298FJH398 Flight delay alert Your flight has been delayed. VA1023 from Heathrow to Milan will now be departing at 11:30am instead of 10:30am. Message sent at 9:15am
17. John finds nearby attractions and restaurants Recommended for John Restaurants near your location Experience
18. John learns that his friends are at Milan as well Travellers near you Experience
19. At Milan, John shares photos from his mobile Share Upload your photo
20. Most travel sites today have similar features Expedia.co.uk Lastminute.com Thomson.co.uk Thomascook.com Statistics for the United Kingdom only Some illustrative features Thomson Thomas Cook Last-minute Expedia Search suggestions (Search as you type) Search filtering Map mashups Third-party content mashups User generated photos User generated reviews Collective reviews (What’s popular? ) Personalised pages X
21. But many key components of Travel 2.0 are missing Personal Knowing who the user is, and showing only what is relevant to the user Social Allowing the users to talk to each other, and build relationships Open Leveraging external content, and enabling access to content Some illustrative features Search suggestions (Search as you type) Search filtering Map mashups Third-party content mashups User generated photos User generated reviews Collective reviews (What’s popular? ) Personalised pages and search X Social recommendations X Widgets in third party sites X Live agent chat X User-editable help pages (Wikis) X Location-specific information (Geo-tracking) X Mobile device support X etc.