Transportation service marketing -fast travels
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This document outlines a marketing plan for a transportation business with four group members. It includes sections on situation analysis, market need, objectives, SWOT analysis, target markets, marketing mix, financial forecast, strategies, positioning, and future recommendations. The marketing objectives are to gain market share, decrease customer acquisition costs and marketing costs. A Porter's Five Forces analysis is included. Target customers are business travelers and families. Future recommendations include introducing robots, expanding terminals, and improving technology and food quality.
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- Inventory turnover is low, suggesting inefficient inventory management
- Profitability ratios like gross profit margin, EBITDA margin, net profit margin, and return on equity are below average and even negative in some years, indicating low profitability
- Earnings per share is also negative in recent years
Overall, the financial analysis suggests Ghandhara Industries needs to improve its working capital and inventory management, as well as
Bombay dyeing
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The document discusses blue ocean strategy and provides several key concepts:
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2. Value innovation, pursuing differentiation and low cost simultaneously to create value for buyers and the company, is the cornerstone of blue ocean strategy.
3. The strategy canvas tool is used to analyze current industry factors and identify which to eliminate, reduce, raise, and create to shift to an uncontested blue ocean.
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Business plan ppt babasab patil
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Business Concept Funding Proposal PowerPoint Presentation Slides
If your company needs to submit a Business Concept Funding Proposal PowerPoint Presentation Slides look no further.Our researchers have analyzed thousands of proposals on this topic for effectiveness and conversion. Just download our template, add your company data and submit to your client for a positive response. http://bit.ly/2v8Dxu2
export import presentation.pptx
This document provides an overview of ACI Motors' marketing strategy in Bangladesh. It discusses ACI Motors' product portfolio, distribution network, mission, vision, and values. It then analyzes ACI's market segmentation, targeting, positioning, and marketing mix approaches. The marketing mix section focuses on the product, pricing, promotion, and placement strategies. It also includes a SWOT analysis and discussion of competitors. The overall marketing strategy aims to position ACI vehicles as luxury status symbols with reliability in the commercial vehicle market in Bangladesh.
INDUSTRY ANALYSIS USING PORTER’S FIVE-FORCES FRAMEWORK
INDUSTRY ANALYSIS USING PORTER’S FIVE-FORCES FRAMEWORK - Automobile indsutry.
detailed porter's 5 forces model
Presentation 1
How to beat the competition with smart market positioning
What is a competitive advantage? What is positioning? Cost leadership/ differentiation. How can you assess the competition?
Business Idea Proposal PowerPoint Presentation Slides
If your company needs to submit a Business Idea Proposal PowerPoint Presentation Slides look no further.Our researchers have analyzed thousands of proposals on this topic for effectiveness and conversion. Just download our template, add your company data and submit to your client for a positive response.
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The document discusses an internship report for 4 Creations Pvt Ltd, an Indian textiles company. It provides background on the textiles industry and company, describing departments like HR, finance, marketing, and quality assurance. It identifies the problem of a lack of dedicated marketing department and proposes addressing customer needs, monitoring competition, and brand building. Suggestions include new technology, employee motivation, training, and management styles. The conclusion reflects on the textiles industry and learning experience for the internship.
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This document outlines the key steps in developing an M&A strategy, including determining business drivers, financing constraints, developing an acquisition candidate list, preliminary valuation models, rating candidates, and approving the strategy. The process involves translating the business plan into acquisition criteria, understanding available funding, identifying potential targets, estimating costs and returns, prioritizing opportunities, and getting stakeholder approval for the strategy.
Retail analytics (SAS programming,big data analytics)
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AAND Motors has improved its financial position from 2014-2018 by realigning production based on market trends. Key improvements include increasing net profit from -£157.96M to £207.76M, return on shareholder funds from -49.28% to 23.22%, and share price from £26.85 to £287.29. However, costs per vehicle remain higher than competitors and fourth model release has been delayed. Recommendations include reducing costs through automation, releasing a new "city car" model, investing in R&D for customer-desired features, and improving productivity through training to better compete in the market.
Similar to Transportation service marketing -fast travels (20)
Ten Slides in Ten Minutes - Client Crusades and Campaigns
Ten Slides in Ten Minutes - Client Crusades and Campaigns
Business Idea Proposal Powerpoint Presentation Slides
Business Idea Proposal Powerpoint Presentation Slides
Tyre Industrymarket overview with examples of CEAT
Tyre Industrymarket overview with examples of CEAT
Strategic formulation, intent & balance score card
Strategic formulation, intent & balance score card
Business Concept Funding Proposal PowerPoint Presentation Slides
Business Concept Funding Proposal PowerPoint Presentation Slides
INDUSTRY ANALYSIS USING PORTER’S FIVE-FORCES FRAMEWORK
INDUSTRY ANALYSIS USING PORTER’S FIVE-FORCES FRAMEWORK
Business Idea Proposal PowerPoint Presentation Slides
Business Idea Proposal PowerPoint Presentation Slides
Retail analytics (SAS programming,big data analytics)
Retail analytics (SAS programming,big data analytics)
Transportation service marketing -fast travels
- 1. Group Members: •Aamer Mehmood •Asadullah Ilyas •Fazeel Ashraf •Ali Haider
- 2. Introduction Situation Analysis Marketing Plan Market Need Mission Market Trend Marketing Objective Market Growth Financial Objective SWOT analysis
- 3. Porter’s Five Force Model Target market Marketing mix Financial and Budget Forecast Strategies Positioning Future Recommendation Conclusion
- 4. Main Idea Goals Time Limit To achieve Current industries Earning probability
- 5. Mission Marketing Objective ◦ Gain market share ◦ Decrease customer acquisition cost ◦ Decrease marketing cost
- 6. Increase in profit Decrease employee training cost Decrease maintenance cost Operational cost
- 7. Convenience Reliability Professionalism
- 8. More use of public transport
- 9. Strengths Weakness Opportunities Threats
- 10. A model for Industry analysis. Helps you understand ◦ Strength of current competitive position ◦ Strength of a position you're considering moving into.
- 11. Threat of Entry: ◦ with evolution of technology and creative minds of people, there are always threats of new entrance in market. Bargaining Power of Customer: ◦ This will consume some time, in convincing customer
- 12. Threat of Substitute: ◦ substitutes like railways, airplanes. Internal Rivalry: ◦ Different decisions of shareholders ◦ Internal disputes Bargaining Power of Supplier: ◦ Dealing with food serving suppliers. ◦ Arguments of maintenance service providers. ◦ Critical issue; buying new busses.
- 13. A specific group of consumers at which a company aims its products and services or the market segments that are chosen to focus are called target markets. Your target customers are those who are most likely to buy from you.
- 14. Our target customers are: ◦ Business travelers. ◦ Individuals & families.
- 15. Positioning as professionals Awarding drivers for their good behavior Customer turning into repeat customer Driver acts nice and develop new customers. Team based actions
- 16. Start of business About half year after the start of business in about 10 years we will be able to cover all the major cities of Pakistan.
- 18. Robots introductions Number of terminals will be increased Purchasing buses with latest technology Providing free transport from within the city to the terminal Improving food quality
- 19. Market share increase by building new terminals Revenue is directly proportional to the number of successful terminals
- 20. Innovation In response to customer feedback The result of these terms will show overall target achievements.
- 21. Transportation is very successful business Using past performance and forecast data for making new strategies