SlideShare a Scribd company logo
21st Century Reading & Writing:
Transmedia Storytelling
http://tinyurl.com/etc15robin
media-
(usually used with a plural verb) the means of
communication, as radio and television,
newspapers, and magazines, that reach or
influence people widely:
trans-
a prefix occurring in loanwords from Latin
( transcend; transfix); on this model, used with
the meanings “across,” “beyond,” “through,”
“changing thoroughly,” “transverse,” in
combination with elements of any origin:
trans-
a prefix occurring in loanwords from Latin
( transcend; transfix); on this model, used with
the meanings “across,” “beyond,” “through,”
“changing thoroughly,”
“transverse,” in combination with elements of any
origin:
?
The internet is this generation’s
defining technology for reading
and learning.”
“
“To become fully literate in
today’s world, students
must become proficient
in the new literacies of
21-century technologies.”
International Reading Association (2009)
“honor the literacies”
“explore multiple text forms”
The Transmedia Model
Story
World
Model adopted from Jeff Watson slideshare
1. Determine the story world.
The Transmedia Model
Story
World
Model adopted from Jeff Watson slideshare
2. Decide on the Central Binding Medium.
Central Binding Medium
The Transmedia Model
Story
World
Model adopted from Jeff Watson slideshare
3. Create a part of the story.
Central
Binding
Medium
Story
The Transmedia Model
Story
World
Model adopted from Jeff Watson slideshare
4. Place the story part in a media artifact.
Central
Binding
Medium
Story
Media Artifact
Applying The Transmedia Model
Jane Austen’s
world
Model adopted from Jeff Watson slideshare
1. Determine the story world.
Applying The Transmedia Model
Jane Austen’s
world
Model adopted from Jeff Watson slideshare
2. Decide on the Central Binding Medium.
vlog
Applying The Transmedia Model
Jane Austen’s
world
Model adopted from Jeff Watson slideshare
3. Create a part of the story.
vlog
We meet
Lizzie’s parents
Applying The Transmedia Model
Jane Austen’s
world
Model adopted from Jeff Watson slideshare
4. Place the story part in a media artifact.
vlog
video #1
We meet
Lizzie’s parents
The Transmedia Model
Story
World
Model adopted from Jeff Watson slideshare
Central
Binding
Medium
Story
Media Artifact
Story
Media Artifact
Story
Media Artifact
5.Populate your Central Binding Medium
with Media Artifacts.
Applying The Transmedia Model
5.Populate your Central Binding Medium
with Media Artifacts.
Jane Austen’s
world
Model adopted from Jeff Watson slideshare
vlog
video #1
We meet
Lizzie’s parents
video #2
We meet
Lizzie’s sisters
video #100
The End
The Transmedia Model
6.Reach out to new parts of the story
world through different media artifacts.
Story
World
Model adopted from Jeff Watson slideshare
Central
Binding
Medium
New Media
Artifact.
Applying The Transmedia Model
6.Reach out to new parts of the story
world through different media artifacts.
Model adopted from Jeff Watson slideshare
Jane Austen’s
world
video #1
We meet
Lizzie’s
parents
video #2
We meet
Lizzie’s sisters
video #100
The End
Lizzie’s
Tumblr
vlog
Jane’s
Lookbook
Bing Lee’s
Tweets
The Transmedia Model
7. Create avenues for audience interaction.
Story
World
Model adopted from Jeff Watson slideshare
Central
Binding
Medium
Participation
Participation
Participation
Applying The Transmedia Model
7. Create avenues for audience interaction.
Jane Austen’s
world
video #1
We meet
Lizzie’s
parents
video #2
We meet
Lizzie’s sisters
video #100
The End
Lizzie’s
Tumblr
vlog
Jane’s
Lookbook
Bing Lee’s
Tweets
Q&A
Comments
Tweets
your turn
1. Determine the story world.
2. Decide on the central binding medium.
3. Create a part of the story.
4. Place the story part in a media artifact.
5. Populate your central binding medium
with media artifacts.
6. Reach out to new parts of the story
world through different media artifacts.
7. Create avenues for audience interaction.
The Transmedia Model
Choosing Central Binding Medium
• What skills do you want to focus on?
• What will best tell the story?
• How much do you want to share with the world?
• Can you differentiate by giving student choice?
• What resources do you have?
Using Social Media
• Age restrictions/Privacy policy/Advertising.
• What skills can be learned?
• Who do you want to connect with?
• What kind of thinking can you show?
Critical Friends
• “I like”
• “I wonder”
• “I’ve got an idea”
2 minutes to present
no interruptions
clarifying questions
usually 2 minutes
2 minutes
“I like”
2 minutes
“I wonder”
2 minutes
“I’ve got an idea”
http://tinyurl.com/etc15robin

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Transmedia storytelling for earcos pdf

  • 1. 21st Century Reading & Writing: Transmedia Storytelling
  • 2.
  • 4.
  • 5. media- (usually used with a plural verb) the means of communication, as radio and television, newspapers, and magazines, that reach or influence people widely:
  • 6.
  • 7.
  • 8.
  • 9.
  • 10.
  • 11.
  • 12.
  • 13.
  • 14. trans- a prefix occurring in loanwords from Latin ( transcend; transfix); on this model, used with the meanings “across,” “beyond,” “through,” “changing thoroughly,” “transverse,” in combination with elements of any origin:
  • 15. trans- a prefix occurring in loanwords from Latin ( transcend; transfix); on this model, used with the meanings “across,” “beyond,” “through,” “changing thoroughly,” “transverse,” in combination with elements of any origin:
  • 16.
  • 17.
  • 18.
  • 19.
  • 20.
  • 21.
  • 22.
  • 23.
  • 24. ?
  • 25. The internet is this generation’s defining technology for reading and learning.” “
  • 26.
  • 27. “To become fully literate in today’s world, students must become proficient in the new literacies of 21-century technologies.” International Reading Association (2009)
  • 30.
  • 31. The Transmedia Model Story World Model adopted from Jeff Watson slideshare 1. Determine the story world.
  • 32. The Transmedia Model Story World Model adopted from Jeff Watson slideshare 2. Decide on the Central Binding Medium. Central Binding Medium
  • 33. The Transmedia Model Story World Model adopted from Jeff Watson slideshare 3. Create a part of the story. Central Binding Medium Story
  • 34. The Transmedia Model Story World Model adopted from Jeff Watson slideshare 4. Place the story part in a media artifact. Central Binding Medium Story Media Artifact
  • 35.
  • 36. Applying The Transmedia Model Jane Austen’s world Model adopted from Jeff Watson slideshare 1. Determine the story world.
  • 37. Applying The Transmedia Model Jane Austen’s world Model adopted from Jeff Watson slideshare 2. Decide on the Central Binding Medium. vlog
  • 38. Applying The Transmedia Model Jane Austen’s world Model adopted from Jeff Watson slideshare 3. Create a part of the story. vlog We meet Lizzie’s parents
  • 39. Applying The Transmedia Model Jane Austen’s world Model adopted from Jeff Watson slideshare 4. Place the story part in a media artifact. vlog video #1 We meet Lizzie’s parents
  • 40.
  • 41. The Transmedia Model Story World Model adopted from Jeff Watson slideshare Central Binding Medium Story Media Artifact Story Media Artifact Story Media Artifact 5.Populate your Central Binding Medium with Media Artifacts.
  • 42. Applying The Transmedia Model 5.Populate your Central Binding Medium with Media Artifacts. Jane Austen’s world Model adopted from Jeff Watson slideshare vlog video #1 We meet Lizzie’s parents video #2 We meet Lizzie’s sisters video #100 The End
  • 43. The Transmedia Model 6.Reach out to new parts of the story world through different media artifacts. Story World Model adopted from Jeff Watson slideshare Central Binding Medium New Media Artifact.
  • 44. Applying The Transmedia Model 6.Reach out to new parts of the story world through different media artifacts. Model adopted from Jeff Watson slideshare Jane Austen’s world video #1 We meet Lizzie’s parents video #2 We meet Lizzie’s sisters video #100 The End Lizzie’s Tumblr vlog Jane’s Lookbook Bing Lee’s Tweets
  • 45. The Transmedia Model 7. Create avenues for audience interaction. Story World Model adopted from Jeff Watson slideshare Central Binding Medium Participation Participation Participation
  • 46. Applying The Transmedia Model 7. Create avenues for audience interaction. Jane Austen’s world video #1 We meet Lizzie’s parents video #2 We meet Lizzie’s sisters video #100 The End Lizzie’s Tumblr vlog Jane’s Lookbook Bing Lee’s Tweets Q&A Comments Tweets
  • 48. 1. Determine the story world. 2. Decide on the central binding medium. 3. Create a part of the story. 4. Place the story part in a media artifact. 5. Populate your central binding medium with media artifacts. 6. Reach out to new parts of the story world through different media artifacts. 7. Create avenues for audience interaction. The Transmedia Model
  • 49. Choosing Central Binding Medium • What skills do you want to focus on? • What will best tell the story? • How much do you want to share with the world? • Can you differentiate by giving student choice? • What resources do you have?
  • 50. Using Social Media • Age restrictions/Privacy policy/Advertising. • What skills can be learned? • Who do you want to connect with? • What kind of thinking can you show?
  • 51. Critical Friends • “I like” • “I wonder” • “I’ve got an idea”
  • 52.
  • 53. 2 minutes to present no interruptions
  • 55.
  • 58.