Traditional media and social media are often compared, but such comparisons may not provide the right perspective. Both forms of media have advantages and disadvantages, with traditional media being more established but also slower to change, while social media is rapidly evolving but still maturing. Rather than make simplistic comparisons, it may be better to analyze each medium through a more nuanced view that considers their differences and how they can be used together.

1. Traditional media Can you compare onions and oranges ? Social media X

2. Traditional media are jurassic

3. Social media are immature

4. It’s an endless discussion

5. Are we analyzing through the right view ?

6. Cluetrain Prosumer DIYer We media Participation interaction UGC

8. João Carlos Caribé [email_address] Social media Consultant http://entropia.blog.br http://www.thebuzzmakers.com