There are several consumer trends that influence how we consume and use social media. Knowing this, we pulled together a few predictions from our Access Emanate digital experts on the hottest social media trends we expect to see take shape in 2017.
This report sums up what we think will be the key digital trends in 2017 when it comes to #tech #innovation #culture & #communication. The report was presented at a breakfast seminar in Stockholm, December 2016.
2017 Digital Marketing Predictions You Should KnowKatana Media
As we close out 2016 and welcome 2017, it is once again time for predictions season in the digital marketing world, and our “2017 Digital Marketing Predictions You Should Know” resource guide is packed with the important insights that should be top of mind. We have scoured primary data and resources to provide you with a collection of key facts that will hopefully help you and your organization optimize your business model for a success.
5 TRENDS FOR DIGITAL AGENCIES (AND BRANDS) TO BE READY FOR 2020Eric Shutt
What trends will shape the (digital) marketing agency of the future? It’s a constant question that agencies and clients are always asking, and always looking for answers. And there’s one theme: many feel unprepared. The goal of this presentation is to look beyond the trends.
How can agencies (and clients) prepare for success years from now? Based on everything we’ve seen — research, conferences, work, email lists, happy hours … We set out to pull together key elements that agencies and clients need to be acting on now for success in the future.
Hampton Roads AMA - 2017 Trends in Digital MarketingGrant Simmons
A quick review of likely digital marketing trends, including; The Multi-screen Consumer, Mobile First, User-Centric Experiences, Augmented Reality & Voice Search | Grant Simmons - Homes.com
#69Predictions Marketing Experts Share for 2016Bryan Kramer
It’s that time of year again. A time to take what we’ve learned and figure out how to plan for big marketing wins in 2016. Since each year is different with a new set of challenges, we tapped into the world’s top industry leaders to tell you their own predictions for next year in helping you to think through your own marketing initiatives.
Trend and Challenge Digital Marketing 2017Gilang Ridzky
With communication as my educational background and my work experience in social media marketing's field, I'm interested to do some little-analytical about Trend and Challenge Digital Marketing 2017 then write it down as you can see here.
I just wrote the matter-most-point, if you're interested to know more about my interpretation/presentation/whatever you call it, just send me an e-mail at gridzky@gmail.com so I can send you the details. Because I'm too lazy to share the details here. Thank you.
Warm Regards,
Gilang Ridzky Yuwono.
This report sums up what we think will be the key digital trends in 2017 when it comes to #tech #innovation #culture & #communication. The report was presented at a breakfast seminar in Stockholm, December 2016.
2017 Digital Marketing Predictions You Should KnowKatana Media
As we close out 2016 and welcome 2017, it is once again time for predictions season in the digital marketing world, and our “2017 Digital Marketing Predictions You Should Know” resource guide is packed with the important insights that should be top of mind. We have scoured primary data and resources to provide you with a collection of key facts that will hopefully help you and your organization optimize your business model for a success.
5 TRENDS FOR DIGITAL AGENCIES (AND BRANDS) TO BE READY FOR 2020Eric Shutt
What trends will shape the (digital) marketing agency of the future? It’s a constant question that agencies and clients are always asking, and always looking for answers. And there’s one theme: many feel unprepared. The goal of this presentation is to look beyond the trends.
How can agencies (and clients) prepare for success years from now? Based on everything we’ve seen — research, conferences, work, email lists, happy hours … We set out to pull together key elements that agencies and clients need to be acting on now for success in the future.
Hampton Roads AMA - 2017 Trends in Digital MarketingGrant Simmons
A quick review of likely digital marketing trends, including; The Multi-screen Consumer, Mobile First, User-Centric Experiences, Augmented Reality & Voice Search | Grant Simmons - Homes.com
#69Predictions Marketing Experts Share for 2016Bryan Kramer
It’s that time of year again. A time to take what we’ve learned and figure out how to plan for big marketing wins in 2016. Since each year is different with a new set of challenges, we tapped into the world’s top industry leaders to tell you their own predictions for next year in helping you to think through your own marketing initiatives.
Trend and Challenge Digital Marketing 2017Gilang Ridzky
With communication as my educational background and my work experience in social media marketing's field, I'm interested to do some little-analytical about Trend and Challenge Digital Marketing 2017 then write it down as you can see here.
I just wrote the matter-most-point, if you're interested to know more about my interpretation/presentation/whatever you call it, just send me an e-mail at gridzky@gmail.com so I can send you the details. Because I'm too lazy to share the details here. Thank you.
Warm Regards,
Gilang Ridzky Yuwono.
The new age organizations cannot even think of optimally promoting and selling their products and services without digital marketing. Large, medium and small enterprises have seen a lot of traction with this mode of marketing in 2016 and the trend will very well be continued in 2017 too.
Here are some of the top Digital Marketing trends to watch out for in the next one year and beyond.
Digital Trends in 2017: Making Business Impact in a Changing WorldEdelman
Edelman Digital's 2017 report focuses on what we see as the
growing considerations that will impact brands.
Based on changes we observed in 2016, we’ll explore areas such as paid, search, influencers, conversational technologies, B2B
and others.
An amazing year comes to an end, complete with videos going viral, algorithms throwing us curve balls and news-feeds getting chaotic. If content marketing is your game, 2016 would be the year it gets crazy competitive, and a lot more exciting! This is my list of trends and focus areas for 2016, something I'll be pasting on my wall.
Credit: Icons Made by www.Freepik.com
20 digital trends for 2017 that will change the marketing landscapeOrbital Media
86% of our 2016 digital marketing predictions came true. If you're the sort of person who likes to keep abreast of what's happening in this crazy world of digital marketing and technology then this is for you.
Second wave creators are leading the online video industry and generating more buzz than ever!
You’ll learn about what the biggest creators and influencers are up to, the importance of super fans, best practices, and what Facebook and YouTube can bring to the table.
It was definitely an exciting year at VidCon so don't miss out!
Flightpath hosted a webinar on 2017 Digital trends in January. These slides are taken directly from the presentation, which covers trends in video, marketing automation, data attribution, and ad spend.
Like us on Facebook! Does your FB content build your brand?Michael Paredrakos
My presentation in_AllThingsFacebook '17 http://allthingsfacebook.boussiasconferences.gr/ slightly changed because my gifs unfortunately don't play here from my keynote :-( All the images are stolen from the internet if one is yours pls let me know. The info is also from all over the Internet check the sources at the end for further reading. As always I have dyslexia if you find a spelling mistake pls don't kill me :-) Enjoy!
This slideshare highlights 40 mini case studies of businesses in Singapore that have stood out by implementing creative social media marketing campaigns.
This webinar puts a spotlight on:
1. The big Asian messaging platforms
2. Their adoption across key markets
3. Case studies of how brands have adapted, thrived and built revenue
4. What’s going to happen next
The Ogilvy Consulting Trends for 2019 report is here!
In its sixth edition, this session features the most important trends for businesses and consumers in 2019, and includes recommendations on what you can do to take action and adapt quickly.
As we plunge further into 2016, we’ve identified ten of the most important Digital Marketing Trends that matter to New Zealand organisations this year.
You can view our presentation of the top ten trends by following the link at the bottom of the page but here are some of the highlights:
KEY TREND: ONLINE VIDEO
More and more consumers, both locally and globally, are watching and sharing online videos. Already, Kiwis are spending twice as much time watching videos online as they do watching live TV – and that trend is only going to increase.
KEY TREND: MARKETING AUTOMATION
77% of Kiwi marketers are planning to increase expenditure on marketing technology in the next 12 months. No wonder – Marketing Automation allows companies to market more effectively across multiple channels online, delivering personalised, highly-targeted messages to consumers in near-real-time.
KEY TREND: FIRST-PARTY DATA
First-party data – information that you and your organisation have collected about your customers – is the foundation for understanding your customers, because the data is based on their actual interactions with your brand.
Find out what the hottest topics for Digital Marketing are in the year ahead and beyond. Anything from 360 video, to social influencers and the role of big data.
What marketing tactics will make your business soar to the top in 2017?
We asked the Social Media Rockstar Event Speakers what they believe will be a “killer marketing tactic” for 2017.
The combination of a U.S. Presidential election and Summer Olympics are bound to make 2016 a singular and bounteous year for marketers and media. But it won’t be without its challenges—from ad blockers and hackers to health nuts and political zanies.
What else can marketers expect? CMO.com checks with industry insiders and other experts who uncovered 10 trends to look forward to in the year to come.
e3 MD Neil Collard looks at some of the digital trends that dominated 2016 and which of them will be evolving in 2017 at e3's AI Whitepaper launch event.
Find out which trends will be ruling social media platforms in 2018, and how capitalizing on these trends will allow brands to create relationships with consumers.
2017 Trendbook Digital Trends and Online Markets OutlookErdem Tokmakoglu
Each year, MotionPoint examines the global economic landscape, geo-political fluctuations and emerging technologies in an effort to identify compelling global trends that companies should prepare for the upcoming year. The result of this extensive research and analysis is annual Trendbook report.
Prepared as a marketing material for MotionPoint Corporation.
https://www.motionpoint.com
What's Next: The Role of Brands in the Booming Original Content BusinessOgilvy Consulting
We live in a content-driven world and a fast-changing one at that. The explosion of consumer options from traditional TV and film to OTT, podcasting and web streaming has changed the landscape for advertisers. How do brands find their way in this new fragmented marketplace?
Join Ogilvy’s Mike McFadden (EVP Digital Transformation) and Rob Davis (Head of Digital, USA) for an in-depth conversation about brand advertising in the fast-growing streaming content space.
Scheduled guests include industry leaders Gayle Troberman (CCO, iHeartMedia), Evan Shapriro (President, National Lampoon), Chris Stefanyk (Head of Partnerships, Wattpad) and Joshua Sinel (Co-Founder/President, Storybooth).
What are the big trends in mobility that will impact you and your business in 2017? What are the things you need to know and the actions you need to take to be successful?
The 2017 mobility trends report by DMI provides insights, research and recommendations on the trends that will impact consumers and organizations and reinvent business. Each trend includes real-life examples.
The presentation this year covers the following areas:
* Customer Experience including innovation, methodologies, multi-channel and IoT
* Big and small data including solving real problems and faster analytics
* Devices including the latest on smartphones, AR/VR and wearables
* Other technologies including winners in the cloud, native-hybrid and progressive web apps and DevOps
* The next big things…
The new age organizations cannot even think of optimally promoting and selling their products and services without digital marketing. Large, medium and small enterprises have seen a lot of traction with this mode of marketing in 2016 and the trend will very well be continued in 2017 too.
Here are some of the top Digital Marketing trends to watch out for in the next one year and beyond.
Digital Trends in 2017: Making Business Impact in a Changing WorldEdelman
Edelman Digital's 2017 report focuses on what we see as the
growing considerations that will impact brands.
Based on changes we observed in 2016, we’ll explore areas such as paid, search, influencers, conversational technologies, B2B
and others.
An amazing year comes to an end, complete with videos going viral, algorithms throwing us curve balls and news-feeds getting chaotic. If content marketing is your game, 2016 would be the year it gets crazy competitive, and a lot more exciting! This is my list of trends and focus areas for 2016, something I'll be pasting on my wall.
Credit: Icons Made by www.Freepik.com
20 digital trends for 2017 that will change the marketing landscapeOrbital Media
86% of our 2016 digital marketing predictions came true. If you're the sort of person who likes to keep abreast of what's happening in this crazy world of digital marketing and technology then this is for you.
Second wave creators are leading the online video industry and generating more buzz than ever!
You’ll learn about what the biggest creators and influencers are up to, the importance of super fans, best practices, and what Facebook and YouTube can bring to the table.
It was definitely an exciting year at VidCon so don't miss out!
Flightpath hosted a webinar on 2017 Digital trends in January. These slides are taken directly from the presentation, which covers trends in video, marketing automation, data attribution, and ad spend.
Like us on Facebook! Does your FB content build your brand?Michael Paredrakos
My presentation in_AllThingsFacebook '17 http://allthingsfacebook.boussiasconferences.gr/ slightly changed because my gifs unfortunately don't play here from my keynote :-( All the images are stolen from the internet if one is yours pls let me know. The info is also from all over the Internet check the sources at the end for further reading. As always I have dyslexia if you find a spelling mistake pls don't kill me :-) Enjoy!
This slideshare highlights 40 mini case studies of businesses in Singapore that have stood out by implementing creative social media marketing campaigns.
This webinar puts a spotlight on:
1. The big Asian messaging platforms
2. Their adoption across key markets
3. Case studies of how brands have adapted, thrived and built revenue
4. What’s going to happen next
The Ogilvy Consulting Trends for 2019 report is here!
In its sixth edition, this session features the most important trends for businesses and consumers in 2019, and includes recommendations on what you can do to take action and adapt quickly.
As we plunge further into 2016, we’ve identified ten of the most important Digital Marketing Trends that matter to New Zealand organisations this year.
You can view our presentation of the top ten trends by following the link at the bottom of the page but here are some of the highlights:
KEY TREND: ONLINE VIDEO
More and more consumers, both locally and globally, are watching and sharing online videos. Already, Kiwis are spending twice as much time watching videos online as they do watching live TV – and that trend is only going to increase.
KEY TREND: MARKETING AUTOMATION
77% of Kiwi marketers are planning to increase expenditure on marketing technology in the next 12 months. No wonder – Marketing Automation allows companies to market more effectively across multiple channels online, delivering personalised, highly-targeted messages to consumers in near-real-time.
KEY TREND: FIRST-PARTY DATA
First-party data – information that you and your organisation have collected about your customers – is the foundation for understanding your customers, because the data is based on their actual interactions with your brand.
Find out what the hottest topics for Digital Marketing are in the year ahead and beyond. Anything from 360 video, to social influencers and the role of big data.
What marketing tactics will make your business soar to the top in 2017?
We asked the Social Media Rockstar Event Speakers what they believe will be a “killer marketing tactic” for 2017.
The combination of a U.S. Presidential election and Summer Olympics are bound to make 2016 a singular and bounteous year for marketers and media. But it won’t be without its challenges—from ad blockers and hackers to health nuts and political zanies.
What else can marketers expect? CMO.com checks with industry insiders and other experts who uncovered 10 trends to look forward to in the year to come.
e3 MD Neil Collard looks at some of the digital trends that dominated 2016 and which of them will be evolving in 2017 at e3's AI Whitepaper launch event.
Find out which trends will be ruling social media platforms in 2018, and how capitalizing on these trends will allow brands to create relationships with consumers.
2017 Trendbook Digital Trends and Online Markets OutlookErdem Tokmakoglu
Each year, MotionPoint examines the global economic landscape, geo-political fluctuations and emerging technologies in an effort to identify compelling global trends that companies should prepare for the upcoming year. The result of this extensive research and analysis is annual Trendbook report.
Prepared as a marketing material for MotionPoint Corporation.
https://www.motionpoint.com
What's Next: The Role of Brands in the Booming Original Content BusinessOgilvy Consulting
We live in a content-driven world and a fast-changing one at that. The explosion of consumer options from traditional TV and film to OTT, podcasting and web streaming has changed the landscape for advertisers. How do brands find their way in this new fragmented marketplace?
Join Ogilvy’s Mike McFadden (EVP Digital Transformation) and Rob Davis (Head of Digital, USA) for an in-depth conversation about brand advertising in the fast-growing streaming content space.
Scheduled guests include industry leaders Gayle Troberman (CCO, iHeartMedia), Evan Shapriro (President, National Lampoon), Chris Stefanyk (Head of Partnerships, Wattpad) and Joshua Sinel (Co-Founder/President, Storybooth).
What are the big trends in mobility that will impact you and your business in 2017? What are the things you need to know and the actions you need to take to be successful?
The 2017 mobility trends report by DMI provides insights, research and recommendations on the trends that will impact consumers and organizations and reinvent business. Each trend includes real-life examples.
The presentation this year covers the following areas:
* Customer Experience including innovation, methodologies, multi-channel and IoT
* Big and small data including solving real problems and faster analytics
* Devices including the latest on smartphones, AR/VR and wearables
* Other technologies including winners in the cloud, native-hybrid and progressive web apps and DevOps
* The next big things…
Introduction to Digital Life (March 2017)KR_Barker
Many people are surprised to learn that, even though they don’t participate on social media and only use their computers for work, they have a digital life. This is partly because publicly-available information about you is collected from the internet, and this information is used by companies to create records about you. Join Kimberley Barker for an overview of topics such as digital privacy, online reputation management, personal branding, and online identity.
Google commissioned GfK to conduct a landmark study in Indonesia to gain insights into digital habits of Indonesian consumers. Using a passive metering approach, detailed consumer habits can be uncovered.
How are the Indonesia Social Media Trend in 2016 ?. We see there are many new apps and services on social networking. Indonesian eople are starting to consume and creating contents on different platform and share it with their peers. We capture some trends from 1033 JAKPAT Mobile Panel regarding Social Media Trend in early 2016. The survey was run for 1 day
In this report we cover in general about Social Media Usage of Indonesian respondent also more detailed behavior at each social media they use from Facebook, Instagram, Path,Twitter,Pinterest,Snapchat,Periscope,etc.
Digital numbers and landscape in indonesia 2016 updatedSeno Pramuadji
This is the update version of digital number in Indonesia based on APJII survey. Although there has been controversy regarding the survey, I'm just re-compile it into much easier use and read.
The official Ogilvy Key Digital Trends for 2017. A yearly trend report outlining both where we believe the digital and social landscape is headed and what brands and agency partners should do about it. By Marshall Manson and James Whatley
Today, there are 2.8 billion active social media users (+21% YoY), or 37% of the world’s population, compared to 3.8 billion people, or 50% of the world’s population, who are connected to the internet (source: according to GlobalWebIndex).
In 2016, social media continued to experience several changes that require marketers to take notice. The first transition concerns the multitude of social platforms and the rise of chatting apps. The second transition has been changes in mobile and video usage. The third transition involves the integration of social features into online commerce and content websites, or the development of “social core”.
The increasing penetration and use of mobile, has turned messaging apps into an important type of social networks. In 2016, 27% of the population accessed social media from mobile devices – 1.97 billion people. In 2017, 34% of the world’s population, or 2.55 billion people, use social media on their mobile phones (+30% YoY). Messaging apps are very popular among younger users, with Snapchat the most-used social media platform among 12 to 24-years-olds.
2017 projects to be a year where social and content marketing make a major leap forward. Social is swiftly moving into the center of marketing plans for brands in China.
In 2016, there were a number of important developments that inform the year ahead, including; the rapid emergence of live video, further integration social with ecommerce, and increased investments into social ads and KOLs.
In this social marketing preview of 2017, we have highlighted 10 trends that will prove to be critical for marketers. The trends represent the most current conversations taking place with brands and agencies in China.
These trends are placed in the context of China as a digital-first market - with hot competition between Alibaba and Tencent for dominance.
All the stats, data, and trends you need to understand the state of the internet, social media, and mobile in Southeast Asia in 2017. This report is part of a suite of reports brought to you by We Are Social and Hootsuite - read all the other reports for free at http://www.slideshare.net/wearesocialsg/presentations
A snapshot of internet, social media, and mobile use in every country in the world. This report is part of a suite of reports brought to you by We Are Social and Hootsuite - read the other reports for free at http://www.slideshare.net/wearesocialsg/presentations
Social Media Marketing: 50+ Predictions for 2016Carlos Gil
Social media predictions for 2016 featuring insight from marketers and professionals.
50+ marketers were polled and asked the following questions:
What's your social media prediction for 2016?
What will be the most important social media channel in 2016 and why?
Thank you to everyone who participated including: Aaron Kilby, Aaron Lee, Adam Lewites, Adel de Meyer, Ahna Hendrix, Albert Qian, Anabella Acoca, Anthony DeNardis, Ben Phillips, Bernie Borges, Chris Barrows, Chris Mikulin, Chris Strub, Christian Karasiewicz, Christin Kardos, Daniel Newman, Dennis Yu, Dino Dogan, Dom Garrett, Ekaterina Walter, Ian Cleary, Jason Miller, Jason Falls, Jed Record, Jess Bahr, Jessika Phillips, Joel Comm, Kasey Skala, Keri Jaehnig, Lisa Loeffler, Lucy Rendler-Kaplan, Marc Guberti, Marji J. Sherman, Mark Schaefer, Marsha Collier, Martin Jones, Martin Shervington, Meghan M. Biro, Melonie Dodaro, Michael Stelzner, Mitch Jackson, Esq., Neal Schaffer, Nick Cicero, Owen Hemsath, Rachel Miller, Ryan Paugh, Ryan Pena, Saba Sedighi, Samantha Klein, Sarah Evans , Tayo Rockson, Ted Coiné, Vincent Orleck, Viveka von Rosen, and Nick Haase.
2024 Social Trends Report V4 from Later.comnmislamchannal
If there's one thing we can count on, it's that social media is always changing.
And while trends may come and go, this year was less about following the rules, and more about paving the way for experimentation.
In 2024, we’re predicting an even bigger shift towards originality and transparency.
Keep reading for the top social media trends to inspire your social media strategy in 2024.
At Harvard we spend a lot of time watching how the media landscape is shifting and thinking about what that means for our clients. Here are our six biggest media trends to watch in 2018.
Social Media 101: Things Have Changed Since School Let Out - John BlueJohn Blue
This presentation was shared via a National Agri-Marketing Association webinar on September 14, 2017. This SlideShare contains the slides and notes of the presentation, typos and all.
Links mentioned in the presentation can be found at http://bitly.com/some-101-ref-info
John Blue, with Truffle Media Networks, offers information on how social media from the last couple of years has changed and what those changes mean to your practices in public relations, marketing, and advertising.
Additionally, John provides strategic digital planning information on monitoring & measuring the social spaces of the future, along with approaches to understanding a social channel's value for campaigns.
2017 Social Media & Content Marketing Predictions from 70 Marketing Leaders Bryan Kramer
We’ve pulled together a select group of 70 top marketing minds who rock the digital trenches every day, to find out their vision for “What’s Next in 2017” in social media and content marketing.
They live it, breathe it, and know what’s working today, so no doubt we’ll get a glimpse into the crystal ball and reveal key trends based on their insight and experience before they happen.
So what will they say for 2017? Read through and see if you agree with their predictions, and compare word clouds to last year’s answers versus what they had to say for the coming year.
Let me know if you agree, disagree or have a different take on what’s in store for marketers and brands by tweeting me @bryankramer.
Now dive in, enjoy, and brace yourself for 2017!
Cheers ~
Bryan Kramer
#70Predictions
2016 Predictions: http://bit.ly/2016ContentSocialPredictions
The 2017 Fjord Trend Report offers an in-depth look at the eight most important developments we believe will influence and impact design and innovation for business, government and society in the coming year.
Twelve months of research, 1000+ cups of coffee, and probably an entire forest worth of Post-its (don’t worry—we recycle). That’s what it took for us to compile our Trends 2017 report, which offers an in-depth look at the eight most important developments we believe will influence and impact design and innovation for business, government and society in the coming year.
Visit trends.fjordnet.com for more.
Here are the areas of marketing, media and public relations that I’m thinking about for 2017 in my day job in at Ketchum. Let me know what you think. We’ve love to help your organisation think through some of these challenges.
Our 2016 Social Media Survival Guide provides the What, Why and How to succeed this year, with a look at the Three Core Pillars of Social Media – Data, Creative & Amplification.
Bringing the Audience - Integrated Marketing Communications 101 and BeyondWest Muse
Marketing messages haunt our every waking moment in a never-ending stream of information via broadcast, print, and the web. Today, more than ever, there is a need to reach visitors in creative, life-enriching ways, to break through the cacophony and engage diverse audiences. This session explores integrated marketing communication strategies that weave traditional marketing and public relations, such as broadcasting and print, with social media avenues, internal and external events, and partnership opportunities to create a tapestry of community enrichment.
Rebooting Media: The Digital Publishing Revolution for a Fully Social WebChris Kollas
Ben Elowitz brings together eight of the most thoughtful media industry influencers and offers their most cogent assessment of the future of media on the social web.
Today, social media is one of the fastest changing industries. Sometimes a cutting-edge technology changes the social game, or an old idea. The results always have a huge impact and 2017 will be no different. Here are few trends that might be at the forefront of the social media landscape in the coming times.
My BFF Social: Capturing the Consumer in a Constant Stream of ContentMatt Gentile
The beauty of social media and mobility is in the expanded universe of opportunities to reach consumers with a branded message. The good news is that digital campaign metrics are much more quantifiable than traditional advertising media such as print ads or television.
IMG Digital Group (http://imgdigit.com/) was founded by Matt Gentile, former Global Director of Social Media for the CENTURY 21 brand, Matt is a seasoned marketing professional with extensive experience in developing and leading PR and Social Media teams as well as developing and executing brand marketing strategies.
Services: Executive Coaching, Social Media Consulting and Management, Digital Advertising, Public Relations. Marketing services available in both English / Spanish.
Matt is a professional presenter who has spoken at industry events including #CZLNY, #CSMNY, #ICNY, #SMMW. To book Matt Gentile to speak at your next event, please email imgdigitalgroup@gmail.com.
Leading Women at Access Communications Discuss Work-Life BalanceAccess Emanate
Work-Life Balance. Is that a real thing? What defines it? Who defines it? All valid
questions, and we’re here to tell you there is no right answer. We went ahead
and asked some of our leading ladies here at Access Communications how they
define “work-life balance,” and how they manage to climb the ladder while juggling
everything that is thrown their way, both at home and at the office. Read on to see
what they have to say.
In public relations, we see a lot of creative things. In fact, we do a lot of creative things. Our creative ideas are what our clients depend on us for – they are what helps their brand stand out from the crowd. And because most of the time we are zipping around near the speed of light like particles in the Large Hadron Collider, we need to be able to get creative at a moment’s notice.
We asked some of our staff to share what they do when they need to spark creativity in themselves or their colleagues. From wearing their favorite hoodie to making bootleg Pinterest boards, we hope their tricks will inspire you.
Enjoy.
We hand-selected a group of savvy social media marketers from various industries and backgrounds to get their perspectives on what to look out for in 2015. Get their perspectives in this latest report from Access Communications.
How fluent are you in paid media? The vocabulary that was once exclusive to the advertising industry has become required learning for today's top PR professionals. This quick guide defines key paid media terms and explains why they matter to all communicators.
Exploring Factors Affecting the Success of TVET-Industry Partnership: A Case ...AJHSSR Journal
ABSTRACT: The purpose of this study was to explore factors affecting the success of TVET-industry
partnerships. A case study design of the qualitative research method was used to achieve this objective. For the
study, one polytechnic college of Oromia regional state, and two industries were purposively selected. From the
sample polytechnic college and industries, a total of 17 sample respondents were selected. Out of 17
respondents, 10 respondents were selected using the snowball sampling method, and the rest 7 respondents were
selected using the purposive sampling technique. The qualitative data were collected through an in-depth
interview and document analysis. The data were analyzed using thematic approaches. The findings revealed that
TVET-industry partnerships were found weak. Lack of key stakeholder‟s awareness shortage of improved
training equipment and machines in polytechnic colleges, absence of trainee health insurance policy, lack of
incentive mechanisms for private industries, lack of employer industries involvement in designing and
developing occupational standards, and preparation of curriculum were some of the impediments of TVETindustry partnership. Based on the findings it was recommended that the Oromia TVET bureau in collaboration
with other relevant concerned regional authorities and TVET colleges, set new strategies for creating strong
awareness for industries, companies, and other relevant stakeholders on the purpose and advantages of
implementing successful TVET-industry partnership. Finally, the Oromia regional government in collaboration
with the TVET bureau needs to create policy-supported incentive strategies such as giving occasional privileges
of duty-free import, tax reduction, and regional government recognition awards based on the level of partnership
contribution to TVET institutions in promoting TVET-industry partnership.
KEY WORDS: employability skills, industries, and partnership
Multilingual SEO Services | Multilingual Keyword Research | Filosemadisonsmith478075
Multilingual SEO services are essential for businesses aiming to expand their global presence. They involve optimizing a website for search engines in multiple languages, enhancing visibility, and reaching diverse audiences. Filose offers comprehensive multilingual SEO services designed to help businesses optimize their websites for search engines in various languages, enhancing their global reach and market presence. These services ensure that your content is not only translated but also culturally and contextually adapted to resonate with local audiences.
Visit us at -https://www.filose.com/
Social media refers to online platforms and tools that enable users to create, share, and exchange information, ideas, and content in virtual communities and networks. These platforms have revolutionized the way people communicate, interact, and consume information. Here are some key aspects and descriptions of social media:
Get Ahead with YouTube Growth Services....SocioCosmos
Get noticed on YouTube by buying authentic engagement. Sociocosmos helps you grow your channel quickly and effectively.
https://www.sociocosmos.com/product-category/youtube/
Unlock TikTok Success with Sociocosmos..SocioCosmos
Discover how Sociocosmos can boost your TikTok presence with real followers and engagement. Achieve your social media goals today!
https://www.sociocosmos.com/product-category/tiktok/
“To be integrated is to feel secure, to feel connected.” The views and experi...AJHSSR Journal
ABSTRACT: Although a significant amount of literature exists on Morocco's migration policies and their
successes and failures since their implementation in 2014, there is limited research on the integration of subSaharan African children into schools. This paperis part of a Ph.D. research project that aims to fill this gap. It
reports the main findings of a study conducted with migrant children enrolled in two public schools in Rabat,
Morocco, exploring how integration is defined by the children themselves and identifying the obstacles that they
have encountered thus far. The following paper uses an inductive approach and primarily focuses on the
relationships of children with their teachers and peers as a key aspect of integration for students with a migration
background. The study has led to several crucial findings. It emphasizes the significance of speaking Colloquial
Moroccan Arabic (Darija) and being part of a community for effective integration. Moreover, it reveals that the
use of Modern Standard Arabic as the language of instruction in schools is a source of frustration for students,
indicating the need for language policy reform. The study underlines the importanceof considering the
children‟s agency when being integrated into mainstream public schools.
.
KEYWORDS: migration, education, integration, sub-Saharan African children, public school
How social media marketing helps businesses in 2024.pdfpramodkumar2310
Social media marketing refers to the process of utilizing social media platforms to promote products, services, or brands. It involves creating and sharing valuable content, engaging with followers, analyzing data, and running targeted advertising campaigns.
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The Challenges of Good Governance and Project Implementation in Nigeria: A Re...AJHSSR Journal
ABSTRACT : This study reveals that systemic corruption and other factors including poor leadership,
leadership recruitment processes, ethnic and regional politics, tribalism and mediocrity, poor planning, and
variation of project design have been the causative factors that undermine projects implementation in postindependence African states, particularly in Nigeria. The study, thus, argued that successive governments of
African states, using Nigeria as a case study, have been deeply engrossed in this obnoxious practice that has
undermined infrastructure sector development as well as enthroned impoverishment and mass poverty in these
African countries. This study, therefore, is posed to examine the similarities in causative factors, effects and
consequences of corruption and how it affects governance, projects implementation and national growth. To
achieve this, the study adopted historical research design which is qualitative and explorative in nature. The
study among others suggests that the governments of developing countries should shun corruption and other
forms of obnoxious practices in order to operate effective and efficient systems that promote good governance
and ensure there is adequate projects implementation which are the attributes of a responsible government and
good leadership. Policy makers should also prioritize policy objectives and competence to ensure that policies
are fully implemented within stipulated time frame.
KEYWORDS: Developing Countries, Nigeria, Government, Project Implementation, Project Failure
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Non-Financial Information and Firm Risk Non-Financial Information and Firm RiskAJHSSR Journal
ABSTRACT: This research aims to examine how ESG disclosure and risk disclosure affect the total risk of
companies. Using cross section data from 355 companies listed in Indonesia Stock Exchange, data regarding
ESG disclosure and risk was collected. In this research, ESG and risk disclosures are measured based on content
analysis using GRI 4 guidelines for ESG disclosures and COSO ERM for risk disclosures. Using multiple
regression, it is concluded that only risk disclosure can reduce the company's total risk, while ESG disclosure
cannot affect the company's total risk. This shows that only risk disclosure is relevant in determining a
company's total risk.
KEYWORDS: ESG disclosure, risk disclosure, firm risk
Enhance your social media strategy with the best digital marketing agency in Kolkata. This PPT covers 7 essential tips for effective social media marketing, offering practical advice and actionable insights to help you boost engagement, reach your target audience, and grow your online presence.
1. The Top Social Media
Trends for 2017
A C C E S S E M A M A T E
2. Introduction2016. How do we put this? WHAT. A. YEAR. It was dominated by politics, outrage and alarm, the loss of several
pop icons, humanitarians, leaders and more. The impossible became possible when a 100+ year curse ended
with the Chicago Cubs winning The World Series and Olympians dazzled us with their talents in Rio. Dictionary
publisher Merriam-Webster aptly proclaimed “surreal” as the word of the year. As in the recent past, millions of
people around the world shared their views across social media as the events of a wild year unfolded.
What does 2017 have in store? What will be the most notable social media trends to emerge? We can’t tell the
future, but we can give you our expert perspectives on six major trends that will help shape the social landscape in
the new year. Enjoy…
Learn more about our work.
A C C E S S E M A M A T E
3. Influencer Marketing Will Mature
What It Is
With the success of paid influencer marketing in the past few years, companies are beginning
to expand this concept into what they’re calling “micro influencers” – everyday people with a
niche following posting paid, sponsored content to their channels.
Why It Matters
With algorithms dominating the social media landscape, marketers are turning to influencers
of all kinds in order to ensure their messages are heard by the right audiences. In 2017,
expect to see several things happen in the world of influencer marketing: more scrutiny from
the likes of the FTC, a larger focus by brands on measuring ROI from their efforts and a bit of
a consolidation of the entire industry. In short, expect the industry to move from the wild west to
that awkward pre-teen state.
Author: Rachel Joyce
2017
Social Trends of
by
A C C E S S E M A M A T E
4. Live Video Will Continue to Explode
What It Is
Live video was all the rage in 2016 – Instagram Stories and YouTube Live launched, Snapchat
exploded (in a good way) and Facebook Live opened up to everyone. Whichever social
channel you turned to, you were offered a way to go beyond a static image and copy and
breathe life into your content through the form of video in real-time. As this trend continued to
grow throughout the past year, we saw consumers gobble it all up and allow it to shape how
they both created and consumed content – instant gratification in both live broadcasting and
viewing was and remains addicting. In 2017, we can expect all of the major social platforms
(Facebook, Twitter, Instagram, Snapchat) to continue to battle it out for the top spot for live,
snackable video content, especially as they continue to introduce new features that take
them into the other platforms’ territories. And in turn, consumers will continue to adjust social
behaviors to fit this and subject any and all experiences to live broadcasting – whether it be a
concert or argument, reunion or hike. We want to share and see it all.
Why It Matters
As always, it will remain critical for brands to identify which channels their current and
prospective customers are on and tailor content accordingly. But they’ll have to rethink how live
video fits into their storytelling, especially as organic reach continues to diminish and video
content is favored in content ranking. Live video offers many possibilities for brands to spread
their messages and engage with an expanded audience (i.e., broadcasting of industry events
and live audience experiences, inside looks at product build-outs). Just as brands have created
guidelines for their social voice and persona, they must now turn that lens toward video and
ensure that attention to detail isn’t lost with this particular medium.
Author: Yulimar Chiu
2017
Social Trends of
by
A C C E S S E M A M A T E
5. Fully Immersive Social Experiences
Will Become the Norm
What It Is
In 2016, the popularity around 360 images and Snapchat Stories skyrocketed. Each makes
you feel as if you’re actually at an event, behind-the-scenes, and fully immersed in the real-
time experience. The increased use of in-the-moment and live content will continue to create
new opportunities, allowing people to walk in other’s shoes, and to get to know brands on a
more human level.
Why It Matters
With each update to Snapchat, content becomes more and more interactive – allowing users
to curb their fear of missing out (FOMO), while at the same time also fueling it. Vicious cycle,
isn’t it? For users, yes. For brand marketers, it represents a perfect opportunity to grab an
audience’s attention. Expect even more brands to focus on this area in 2017. Don’t miss out.
Author: Christine Montes
2017
Social Trends of
by
A C C E S S E M A M A T E
6. Am I a Media Company?
Circle Yes or No
What It Is
Social networks are, whether they want to admit it or not, large scale media companies. While these platforms may not
create their own content (yet), they are most certainly distributing it and capitalizing on said content through the form
of advertising dollars (to distribute content on their platforms). Social networks like Facebook and Twitter may claim
that they are not producing content and see themselves as simply a platform that provides content creators with a place
to house their distribute it to the masses. If this sounds familiar, it should. It is the same model Huffington Post (now a
dominant force in the digital media landscape) began with - originating as a platform for bloggers to distribute content,
it’s now become so large that it hires actual writers to create content for it. Facebook is now utilizing a similar model –
recently, the company started paying media outlets and celebrities to create live video content on the platform.
Facebook also previously denied that its trending topics were curated news articles and instead insisted that the
“most popular discussions on their platform were decided by the ever elusive Facebook algorithm.” We later learned
that these trending topics were actually curated by a group of Facebook employees. We have also seen the media
company approach take hold at Twitter, which is still in the midst of trying to rebrand itself as the destination for
breaking news on a range of topics from entertainment, politics, to fashion and lifestyle. Twitter even dipped its toe
into the broadcasting world by striking a partnership with the NFL to live stream games on the platform and recently
announced that it will live stream the red carpet show ahead of the 2017 Golden Globes.
Why It Matters
The reason this rethinking of social platforms to media companies is so important to brand marketers is that we have
to rethink the type of content that we’re distributing to consumers. We have to start giving consumers more content
that engages them and keeps them involved with the brand. Brands need to consider expanding their content into live
video and partnerships with influencers and creators who can bring brand stories to life in a way that goes beyond the
typical product/benefit messaging that has dominated the landscape for so long.
Author: Evan Watkins
2017
Social Trends of
by
A C C E S S E M A M A T E
7. Fake News Will Reshape Trust in
Social Media
What It Is
Believe it or not, a notable part of the fallout of the last US presidential election is directly tied
to social media. As my colleague Evan points out, the debate rages on about social platforms
as media companies. Either way, there is no doubt that social platforms are heavily used by
Americans to share and consume news. In fact, a 2016 study from Pew Research found that
62% of US adults get news from social media and 66% of US adults on Facebook do so. For
years, our social newsfeeds have been filled with content we may or may not want to see.
More recently however, our newsfeeds are presenting content as news that may have little-to-
no factual truth to it. With social platforms designed to drive rapid dissemination, these “fake
news” stories can quickly reach millions and oftentimes be taken by the casual observer as
fact.
Why It Matters
Despite claims that so-called fake news stories represent only a tiny fraction of the overall
content shared on a given social network, both Facebook and Google News have already
announced updates designed to rid themselves of questionable “news” content. It remains to
be seen if the rise of fake news will make the general consumer less trusting of content found
on social networks. Either way, for brands and publishers the underlying algorithm changes
will undoubtedly impact their presence and will require a close eye throughout 2017.
Author: Trevor Jonas
2017
Social Trends of
by
A C C E S S E M A M A T E
8. Facebook Search Will Rise in 2017
What It Is
You probably don’t spend a ton of time listening to or analyzing quarterly results
announcements from publicly traded companies. That said, recent statements from Facebook
executives during such investor updates have strongly hinted that search will continue to
be a large focus for the company in the coming quarters. Back in July, the company said it
was seeing some two billion search queries on the platform every day, which was a 33%
increase over the previous nine-month period. Facebook isn’t likely looking to compete with
the likes of Google – at least in the short term – but it most certainly is looking for additional
ways to monetize its billion-plus global users and sponsored search results feel like a logical
next step. Given its massive user base and the large amount of information it already has on
each individual, Facebook is primed to bring innovative search to the fore.
Why It Matters
For marketers and brands, Facebook search has historically been very much an afterthought.
As competition for eyeballs and attention within NewsFeed increases each day, Facebook
search represents a bit of a greenfield opportunity for brands should the social network
decide to monetize. Watch this space in 2017 – by this time next year, we’ll be having a
very different conversation.
Author: Trevor Jonas
2017
Social Trends of
by
A C C E S S E M A M A T E
9. Let’s Talk!We’d love to hear what you’ll be paying attention to as 2017 begins. Connect and tell us all about it using #AEShares.
A C C E S S E M A M A T E
10. About Access EmanateYou have to break the old rules to succeed in the new world. You need to be different to lead. Being called
‘different’ is not for everyone, but it’s a badge of honor to us and it’s what keeps us ahead in a world that changes
every morning.
Yesterday’s rules no longer apply. And tomorrow will be defined by trying new things, experimenting in real-time
and shape-shifting to find new pathways to success whether that’s driving connections, sales, loyalty or being a part
of the campaign that everyone’s talking about.
We’ve been reinventing communications for over 25 years. We have the experience to know the rules and the
audacity to break them. We don’t settle or play it safe. You shouldn’t either.
You want to do things differently — and we’re the integrated communications agency that
makes doing things differently our business.
www.access-emanate.com
A C C E S S E M A M A T E