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Towards a Client-Centric 
Transformation 
Introducing the Concept 
Tarek Salah Kamel 
tarek.salah.kamel@gmail.com
To be a Guaranteed Journey for our Client’s Growth
To meet our
1. Deliver the right support programs to the 
right clients at the right time
In our Clients Eyes
1.Client Segmentation 
Competitive 
Technology Clusters 
Real Growth Potential 
High Maturity Stage 
Focus on whom with 
what programs 
based on which 
Criteria?
2. Create an Enterprise-Wide View of Clients Performance
3. Listen to our Clients Voice
4. Incorporate Clients Voice into Processes, 
Behaviors and Strategic Planning
5. Offer Client Growth Roadmap Guidance
6. Meet 
And better Exceed them
7. Measure Enterprise-Wide Impact 
Accurately …
Through our Client’s Sustained Growth 
Industry GDP 
Employment
Identify 
Attract 
Serve 
Retain 
Our CLIENTS 
So Client-Centricity is to
To Transforming
1. Embracing
Which is a Necessity for Organizational Excellence
2. Building effective Knowledge Management Systems
To Enable
3. Unleashing organizational innovation capabilities to refine the Operating Model
To offer a guaranteed growth lifecycle for our clients
To Spark Transformation
Adopt Organizational 
Of our Clients
BUILD ENTERPRISE-VIEW OF CLIENTS PERFORMANCE 
ENGAGE STAKEHOLDERS INTO COLLABORATION 
ENABLE THE CLIENT-CENTRIC TRANSFORMATION
Create a Cross-Functional Focus Group
For our Clients
Let’s start fast
As we have a lot to do

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Towards a Client-Centric Transformation - Concept

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