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Empowering Veterans to Live
Independently with Dignity and Respect
January
|
Issue
05
|
2024
Collaborative Leadership
Fostering Teamwork in
Healthcare Organizations
Cultivating Future Leaders
Investing in Healthcare
Leadership Development Programs
Robin Borders,
Vice President, Sales
Veterans Home
Care, LLC
Wherever the art of
Medicine is loved, there is
also a love of Humanity.
Preservation
Progress
and
Managing Editor
In a world where healthcare stands as a beacon of hope
and resilience, we are pleased to bring you the latest
edition of Insights Care, showcasing the "Top 5
Impactful Healthcare Leaders to Watch in 2024." This
issue is a witness to the tireless efforts of individuals who
have dedicated their lives to preserving health while paving
the way for progress in the ever-changing healthcare
system.
As we navigate these transformative times, it is critical to
recognize the importance of preserving the core values of
healthcare. Our featured leaders embody this spirit as they
work relentlessly to ensure that quality patient care remains
at the forefront of their missions. From groundbreaking
research to compassionate patient interactions, these leaders
demonstrate firm dedication to preserving the fundamental
principles of medicine.
However, progress is equally vital, especially in an era
where technology and innovation are reshaping healthcare
as we know it. The leaders we present to you preserve the
essence of healthcare and drive forward, propelling us into
a promising future. Their innovative approaches, whether
through digital health solutions, novel therapies, or
enhanced patient engagement, reshape the healthcare
landscape.
We firmly believe that showcasing these healthcare leaders
can inspire others to join in preserving the best of
healthcare while embracing progress. Their stories serve as
signs of hope, illustrating that dedication, innovation, and a
commitment to excellence can lead to transformative
changes in healthcare.
We hope this edition of Insights Care will inform and ignite
your passion for healthcare preservation and progress. As
we celebrate these remarkable leaders, we invite you to
reflect on how you can contribute to the noble cause of
enhancing healthcare for all.
Hope you have an inspiring read!
Managing Editor
Conte
Conte
08
Cover
Story
ents
ents
Rebu Ninan
Leveraging Cell Therapies to
Address the Unmet Needs of Pa ents
Shirley Billigmeier
The Sustainable Advancement
in Surgical Instumenta on
Profiles
Cultivating Future Leaders
Inves ng in Healthcare
Leadership Development Programs
Collaborative Leadership
Fostering Teamwork in
Healthcare Organiza ons
20
28
14
24
Articles
Copyright © 2024 Insights Success Media and Technology Pvt. Ltd., All rights reserved. The content and images used in this magazine should not be reproduced or
transmitted in any form or by any means, electronic, mechanical, photocopying, recording or otherwise, without prior permission from Insights success.
Reprint rights remain solely with Insights Success Media and Technology Pvt. Ltd. Insights Care is powered by Insights Success Media and Technology Pvt. Ltd.
January, 2024
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Editor-in-Chief
Chidiebere Moses Ogbodo
Managing Editor
Pearl Shaw
Executive Editor
Natalie May
Visualiser
David King
Art & Design Head
Samuel Martinez
Co-designer
Paul Belin
Art & Picture Editor
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Manager
Emily Jones
Marketing Manager
Bill Thompson
Business Development
Executives
Anna Smith, Jack Miller
Sales Executives
Mike, Carl, John
Technical Head
Jacob Smile
Assistant Technical Head
Joseph Taylor
Technical Consultants
David, Robert
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Manager
Alina Sege
Assistant Digital
Marketing Manager
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SME-SMO Executives
Gemson
Research Analyst
Eric Smith
Circulation Manager
James Carter
We are also available on :
Brief
Featuring
Person
Company
Rebu Ninan is a seasoned professional in the
pharmaceutical industry with over 20 years of
experience in commercial operations, strategic
marketing, and business intelligence.
Robin Borders is a respected leader in the home
care industry with over a decade of senior care
experience.
Andreea Manolache has over 15 years of experience in
the pharmaceutical industry and clinical research.
Immuneel
Therapeutics
Private Limited
immuneel.com
Rebu Ninan
Head - Commercial
& Market Access
Andreea
MANOLACHE
COO
Robin Borders
Vice President, Sales
CEBIS International
cebisinternational.com
Veterans Home
Care, LLC
veteranshomecare.com
Shirley Billigmeier is an experienced entrepreneur,
author, and consultant, known for her work in the
holistic wellness and personal development industry.
Viv Allanson is a registered nurse with 48 years of
experience in the acute and aged care sector.
INNERGETICS
innergetics.com
Shirley Billigmeier
Owner, Author
& Consultant
Viv Allanson
CEO
Maroba
maroba.com.au
Healthcare
Leaders
Top 5 Impac ul
to Watch in 2024
Robin Borders
Vice President, Sales
Veterans Home
Care, LLC
Over my twelve years at VHC, I have moved
up from Customer Service Rep to Regional Manager,
to Territory VP, to my current role, Vice President
of Sales. My role is to train, mentor, mo vate,
and assist our Regional Managers in the field to
become subject ma er experts. It's simple in theory,
but complex within the challenges of the home
care industry, which has evolved so much since
the pandemic.
he life of a veteran isn't necessarily an easy one.
THaving faced unique challenges in their lifetime, it
could get overwhelming to maintain a good quality
of life balance. The need for assistance in daily living
becomes prominent. For Robin Borders, the inspiration to
assist these veterans came from her father, a Korean War
veteran. Growing up witnessing his sacrifice to the country
and the impact he made, Robin was determined to pass on
her father's story to her kids. Thus, she joined Veterans
Home Care, LLC.
Over the span of twelve years, she has up-leveled her
responsibilities from a Customer Service Rep to the Vice
President of Sales to ensure that the organization's
VetAssist Program stands out in the industry. This program
enables the veterans to apply for a little-known Department
of Veterans Affairs benefit to pay for assistance with
activities of daily living.
For Robin, understanding what's important to the families is
the core of whatever she does. Thus, she leads, trains,
motivates and encourages her team to provide the highest
quality of care to each and every family. Robin's
commitment to her work has helped countless families find
hope and peace of mind in the midst of difficult times.
In this edition of the magazine, we are honored to feature
Robin Borders and her incredible work at VHC. Through
her dedication and passion, Robin is making a difference in
the lives of veterans and their families every day.
Let's dive in to learn about Robin's work in enabling
veterans with the right to live independently and seek the
assistance they deserve.
Source of Inspiration
Robin had been in bar and restaurant sales, her entire career.
She owned an equipment sales company. However, she
decided to sell her company in the early 2000s after starting
a family and realizing that her travel schedule was a lot to
juggle. At the same time, she realized that being a stay-at-
home mom was not a good fit for her, and thus, she was
ready to explore new opportunities.
"I was blessed to already know Bonnie Laiderman, the
Founder of the VetAssist Program. I was inspired by her
story: she took the idea from her struggles and created a
legacy. Who knew that 20 years later, her company would
have assisted over 22,000 veteran families? We lost Bonnie
earlier this month, but I am privileged to have had the
opportunity to continue her story and mission," says Robin.
Journey So Far
The main thing that resonated with Robin about Bonnie was
her passion and compassion for the veteran community.
Robin's father is a Korean War veteran, and as she grew
older and curious about his service, she understood the
impact he made. He was a tank commander on the front
lines, First Marine Division. The things he had to do and
what he saw impacted him so greatly. "I gained such an
admiration for him. He became my hero. I was determined
to pass on the story of his sacrifice to my kids. I wanted
them to know and appreciate our country's veterans and
thank them," says Robin.
"Fast forward to 2011, I approached Bonnie for a job, not
realizing at the time that it was the beginning of my
fabulous new career. I was hired, but with the caveat that I
had to start in the office as a client service specialist. She
recognized my potential but insisted I learn her business
from bottom to top," recalls Robin.
Robin thought that the job would be temporary, but once
she had started and understood the mission, she had to stay.
She wanted to know everything and immersed herself in the
rules, regulations, benefits and everything else veteran-
related. "The best part was I got to work closely with our
clients and their families. I instantly fell in love. I found my
calling," she adds.
My team must understand how
our VetAssist Program contributes
to the home care industry, learn
what sets us apart, and—most
importantly—they must in mately
understand what's important to
the families we serve.
Top 5 Impac ul Healthcare Leaders to Watch in 2024
Roles and Responsibilities at VHC
"Over my twelve years at VHC, I have been promoted from
Customer Service Rep to Regional Manager, to Territory
VP, to my current role, Vice President of Sales. My role is
to train, mentor, motivate and assist our Regional Managers
in the field to become subject matter experts. It's simple in
theory, but complex within the challenges of the home care
industry, which has evolved so much since the pandemic,"
highlights Robin.
She continues, "My team must understand how our
VetAssist Program contributes to the home care industry,
learn what sets us apart, and—most importantly—they must
intimately understand what's important to the families we
serve."
"We are one option in a field of many, but realizing that
over 22,000 families have trusted our program and received
access to what was previously out of reach just shows the
magnitude of what we offer. We are a solutions company.
We give hope to so many families that were denied access
to a basic benefit to which they are entitled. It's the best job
in the world to be in the homes of these families and hear
their stories, then be able to offer solutions to help keep
them in their homes."
Providing Access to VA's Aid and Attendance Benefits
At VHC, the core concept for the last 20 years has been to
level the playing field so that more families can access the
VA's Aid and Attendance benefit. "It's a difficult VA
program to navigate. If at all possible, seek help to apply
for this pension. It can be done on your own, but it is
difficult and complex. We can simplify the process,"
emphasizes Robin.
For a claimant to gain access to the entire Aid and
Attendance pension, the veteran or widow must
demonstrate the amount of recurring medical expenses,
which will reduce their income. This qualifies them to take
advantage of the monetary benefit to pay for home care
with VHC's program.
"The problem is, many of our families do not or cannot pay
down their income on their own while waiting an average
of four months for the VA to validate their claim. This is
what VHC's VetAssist Program can offer. Our unique
program facilitates home care payments to over 4,500
providers nationwide. We have one of the largest provider
networks in the country, and this reach allows us to find
qualified care in the home. By providing this at the onset of
the application, this opens up access to thousands of
families," explains Robin.
In addition, VHC expanded its VetAssist Program a few
years ago to include a voice-activated personal safety
device, called VetAssist Companion, with their proprietary
program that runs on the Amazon Alexa platform. This new
program—hands-on service coupled with electronic
monitoring—enhances the care experience and adds value
to their clients' daily lives.
Searching for Cost-Effective Care Solutions
"I am so excited about the future of technology at our
company," says Robin. "We are lucky to have a visionary as
our CEO, David Laiderman. He has led us into this tech
sector of care. We're addressing emerging challenges that
have been accelerated by the pandemic, such as caregiver
shortages and costs that have increased 10% in the last two
years."
She continues, "We are feeling the pinch already, but it will
become a larger challenge by 2030 when the entire Baby
Boomer population will be over age 65. The industry will
need to create over eight million jobs to assist the aging
population. We now have over five million Vietnam
veterans aging into our program, as well."
"The VA's Community Based Outpatient Clinics (CBOC)
estimates that about $195 billion is spent on supportive
care; 59% of it comes from public support programs, about
1% comes from long-term care insurance, and the
remaining 40% is paid out of pocket. The CBOC is not
even counting the cost of care that is assumed will fall to
family and friends, like support for Activities of Daily
Living, or ADLs, which include eating, bathing and
transport."
"I am tasked with leading efforts to build and implement a
viable and affordable care delivery system for our
communities across the country as labor and cost become
greater challenges. We have actionable programs that will
move us into care combining hands-on safety devices, care
calls, video capabilities, and even entertainment value
through VetAssist Companion to address isolation and
loneliness. All this on a HIPAA-compliant platform," says
Robin.
"VetAssist already helps families access funds and
supplement the cost of care. We are again finding ourselves
searching for new solutions. The VA benefit can only go so
far, and we need real enhanced care for less money so more
people can afford it. The affordability problem is one we
know we can solve."
Words of Wisdom
To the budding enthusiasts and entrepreneurs who desire to
venture into the healthcare sector, Robin advises, "Think
about your own personal journey. What are the obstacles
that you have faced? What can you do to simplify
processes? Think about your own family and their burdens.
The best innovation usually stems from personal stories.
Become an expert on the subject, and talk to and surround
yourself with those people in the field. I am one of those
people that believe that every problem has a solution."
Scaling 2024 and Beyond
VHC started as an organization serving veterans and their
families. "But we will become a senior care solutions
company for everyone," emphasizes Robin. "I am currently
in the process of looking at markets across the country for
new Regional Managers. We have plans to scale throughout
the entire country in the years to come. We know our
mission and our solutions will resonate as more people are
looking for care. I am excited to be on the cusp of this great
innovation."
The problem is, many of our families do
not or cannot pay down their income on
their own while wai ng an average of
four months for the VA to validate their
claim. This is where VHC's VetAssist
Program comes in and facilitates home
care payments to over 4,500 providers
na onwide. We have one of the largest
provider networks in the country, and this
reach allows us to find qualified care in
the home. By providing this at the onset
of the applica on, opens up access to
thousands of families.
In the complex landscape of healthcare management,
the significance of collaborative leadership cannot be
overstated. This leadership style, characterized by a
shared vision, mutual trust, and joint decision-making,
plays a pivotal role in fostering a synergistic work
environment, enhancing communication and teamwork, and
integrating diverse perspectives within healthcare
organizations.
Let's delve into the multifaceted benefits of collaborative
leadership and explore its role in addressing challenges!
Benefits of Collaborative Leadership in Healthcare
Organizations
Fostering Teamwork
Collaborative leadership stands as a cornerstone for
fostering teamwork within healthcare organizations. By
emphasizing shared goals and encouraging effective
communication, this leadership style ensures that healthcare
professionals work cohesively to provide better patient care.
The result is improved staff engagement, motivation, and a
collective commitment to delivering high-quality healthcare
services.
Patient-Centered Care
One of the paramount benefits of collaborative leadership in
healthcare is its role in promoting patient-centered care. By
integrating diverse perspectives and encouraging
communication and teamwork among healthcare
professionals, collaborative leaders ensure that the care
provided is tailored to the specific needs of each patient.
This not only enhances the overall patient experience but
also contributes to better health outcomes.
Improved Communication
Collaborative leadership has a direct impact on
communication dynamics within healthcare organizations.
By reducing opportunities for miscommunication and
promoting dialogue among diverse and interdependent
parties, collaborative leaders facilitate better-coordinated
care. Improved communication translates into more
efficient workflows and, ultimately, enhanced patient
outcomes.
Problem-Solving
Healthcare is widespread with complex challenges, and
collaborative leadership proves instrumental in effective
problem-solving. By bringing together diverse perspectives
and harnessing the collective intelligence of healthcare
professionals, collaborative leaders can address intricate
issues with innovative solutions. This adaptability is crucial
in navigating the ever-evolving landscape of healthcare.
Adaptability
In the face of constant change and evolving healthcare
needs, adaptability is a key asset. Collaborative leadership
Fostering Teamwork
Organizations
Healthcare
in
Collaborative Leadership
14
January 2024 www.insightscare.com
www.insightscare.com
15
January 2024
encourages healthcare professionals to be flexible and
responsive to changing circumstances. This adaptability
ensures that healthcare organizations can navigate
challenges with agility, providing timely and effective care
to patients.
Resource Efficiency
Collaborative leadership contributes to increased efficiency
and effectiveness of care, leading to reduced costs and risks.
By leveraging the collective expertise of healthcare
professionals and streamlining communication channels,
collaborative leaders optimize resource allocation, ensuring
that healthcare organizations operate in a cost-effective
manner without compromising the quality of care.
Professional Development
A culture of collaborative leadership promotes continuous
professional development among healthcare professionals.
By empowering staff to make decisions for themselves and
encouraging task delegation, collaborative leaders create an
environment conducive to ongoing learning. This not only
enhances individual skills but also contributes to the overall
growth and competence of the healthcare workforce.
Collaborative Leadership and Patient Outcomes
Team-Based Approach
Collaborative leaders foster a team-based approach to
patient care, ensuring that healthcare professionals work
together effectively. This approach is essential in addressing
the complex and dynamic needs of patients, leading to more
comprehensive and personalized care plans.
Reduced Errors and Increased Efficiencies
Effective collaboration among healthcare professionals
minimizes errors and increases operational efficiencies. By
promoting open communication and teamwork,
collaborative leadership creates an environment where
errors are less likely to occur, ultimately benefiting patient
safety and care quality.
Enhanced Patient-Centered Care
The integration of diverse perspectives under collaborative
leadership ensures that patient care remains at the forefront.
This approach results in healthcare services that are not
only medically sound but also aligned with the individual
needs and preferences of patients, contributing to positive
health outcomes.
Improved Communication for Better Coordination
Reducing opportunities for miscommunication,
collaborative leadership ensures better-coordinated care.
Improved communication among healthcare professionals'
results in streamlined workflows, reducing delays in
diagnosis and treatment, and ultimately leading to improved
patient outcomes.
Adaptability and Problem-Solving In-Patient Care
Adaptability promoted by collaborative leadership is
directly beneficial in-patient care. Healthcare teams can
respond effectively to changing patient needs and navigate
complex healthcare challenges with agility, ensuring that
patients receive the most relevant and timely care.
Conclusion
In conclusion, collaborative leadership is not just a
leadership style but a transformative approach that holds the
key to addressing the dynamic challenges in healthcare
management. By fostering teamwork, enhancing
communication, and promoting adaptability, collaborative
leaders create an environment where healthcare
professionals can deliver high-quality, patient-centered, and
cost-effective care. The benefits extend beyond the
organizational realm to positively impact patient outcomes,
making collaborative leadership imperative for the
continued improvement of healthcare systems worldwide.
16
January 2024 www.insightscare.com
Every was
nurse drawn
to because of a
nursing desire
to to or to
care, serve, help.
In the realm of healthcare, the urgency to address unmet
medical needs is paramount. For countless patients
around the world, the search for effective treatments can
be a daunting and disheartening journey. However, amidst
these challenges, individuals like Rebu Ninan, the Head of
Commercial & Market Access at Immuneel Therapeutics
Private Limited, are spearheading transformative initiatives
to bridge this gap. Immersed in the world of Cell and Gene
therapy (CGT), ImmuneelTherapeutics is a dynamic clinical-
stage startup based in Bangalore. Committed to providing
innovative, high quality, and cost-effective therapies, the
company is dedicated to revolutionizing the landscape of
healthcare,notonlyinIndiabutonaglobalscale.
At the forefront of this mission stands Rebu, driven by a
relentless passion to make a meaningful impact in the lives of
patients with unmet medical needs. By meticulously
evaluating the unique medical requirements of diverse
regions, understanding the challenges faced by patients, and
identifying growth opportunities, Rebu ensures that the
transformative therapies developed by Immuneel reach those
who needthemmost.
In an interview with Insights Care, Rebu talks about how his
efforts are driving the company closer to the goal of bringing
effective and innovative treatments within reach for
individualsindesperateneed.
Followingaretheexcerptsfrom theinterview:
Brief us about yourself and shed some light on your
journey so far. What inspires you to serve the healthcare
industry?
Throughout my professional journey spanning nearly 25
years, I have had the privilege of working in the specialty
pharmaceuticals industry with renowned global companies
such as AstraZeneca, Novartis, Dr. Reddy’s Labs, and Alkem
Laboratories. Additionally, I held the position of Director of
Life Sciences Consulting at GlobalData PLC, where I
Leveraging Cell Therapies to Address the Unmet Needs of Pa ents
spearheaded market research and strategy initiatives in the
areas of Oncology and CGT. This diverse experience has
shapedmypassion for servingthehealthcareindustry.
What truly inspires me is the opportunity to make a significant
impact in the lives of patients in regions with high unmet
medical needs. The prospect of introducing innovative and
complex therapies to address these challenges energizes me.
By leveraging my expertise and collaborating with healthcare
professionals, I aim to contribute to the advancement of
healthcare, improve patient outcomes, and ultimately make a
difference in the lives of individuals who require specialized
treatments.
Can you describe the services that your company offers?
What role do you play in ensuring that these services are
alignedwith the visionand objectivesof thecompany?
Immuneel Therapeutics is a Bangalore-based Cell & Gene
therapy clinical-stage startup company committed to
providing innovative, high-quality, and cost-effective CGT
productstoIndiaandtheworld.
By thoroughly analyzing the healthcare landscape,
understanding the challenges faced by patients and
identifying gaps in existing treatment options, my team and I
gain valuable insights that inform our strategic commercial
planning.
,,
,
,
By assembling a team of skilled
professionals who are aligned with
our goals and values, we create a
foundation for success and enable
the organization to scale effectively.
20
January 2024 www.insightscare.com
Please highlight your roles and responsibilities at the
company.
As a leader in the Commercial function at Immuneel
Therapeutics, my roles and responsibilities encompass a wide
range of crucial areas. Here are some of the key aspects I
oversee:
a) Strategic & Digital Marketing: Responsible for developing
strategic marketing plans that effectively position our
products in the market. This includes identifying target
markets and devising innovative marketing strategies.
Additionally, I oversee strategic marketing initiatives,
leveraging disruptive technologies and digital platforms to
enhance our brand presence and engage with key
stakeholders.
b) Commercial Operations: Play a role in ensuring the smooth
functioning of our commercial operations. This involves
managing sales and distribution channels, optimizing supply
chain processes and establishing efficient systems for order
management and customer support. By streamlining these
operations, we enhance our ability to deliver products
promptlyandeffectivelymeetcustomerneeds.
c) Key Accounts: Oversee the management of key accounts,
including healthcare institutions, hospitals, and strategic
partners. This entails building strong relationships,
negotiating contracts, and collaborating closely with key
stakeholders to ensure optimal product utilization and
customersatisfaction.
d) Market Research: Lead market research activities to gain
deep insights into target markets, competitor analysis, and
unmet needs. By staying updated on industry trends, customer
preferences and emerging therapies, we can make informed
decisions regarding product development, pricing and market
entrystrategies.
e) Market Access: One of my core responsibilities is to
oversee market access initiatives. This involves assessing the
pricing and reimbursement landscape, engaging with payers
and regulatory bodies, and developing strategies to ensure our
therapiesareaccessibleandaffordabletopatients.
f) Collaborations and Partnerships: To further enhance
awareness and education efforts, we actively seek
collaborations and partnerships with patient advocacy
groups, healthcareorganizationsandotherstakeholders.
Rebu Ninan
Head - Commercial & Market Access
Immuneel Therapeu cs Private Limited
www.insightscare.com
21
January 2024
Top 5 Impac ul Healthcare Leaders to Watch in 2024
Share with us some of the strategies that have helped you
in your position as a leader. How do you keep up with
specificresponsibilitiesat thecompany?
One of the most impactful strategies has been my focus on
identifying, recruiting, training, and developing
exceptionally talented individuals to form a strong team. By
assembling a team of skilled professionals who are aligned
with our goals and values, we create a foundation for success
andenabletheorganizationtoscaleeffectively.
To implement this strategy, I prioritize a thorough recruitment
process that identifies candidates with the necessary expertise
and cultural fit. I emphasize assessing not only technical skills
but also qualities such as teamwork, adaptability and an
innovative growth mindset. This ensures that the team
members can collaborate effectively and contribute to the
overallsuccess oforganization.
Once the team is formed, I invest in their ongoing
development through training programs, mentorship
opportunities and continuous learning initiatives. This
enables team members to enhance their skills, stay up to date
withindustrytrendsandgrow personally&professionally.
Furthermore, I stay updated with market dynamics and
emerging technologies through continuous learning,
conferences, participating in professional networks, and
engaging with thought leaders. This helps me stay informed
and agile in my decision-making and ensures that I can
effectively guide the organization in a rapidly evolving
industry.
WHAT TRULY INSPIRES ME IS
THE OPPORTUNITY TO MAKE A
SIGNIFICANT IMPACT IN THE
LIVES OF PATIENTS IN REGIONS
WITH HIGH UNMET MEDICAL
NEEDS. THE PROSPECT OF
INTRODUCING INNOVATIVE
AND COMPLEX THERAPIES TO
ADDRESS THESE CHALLENGES
ENERGIZES ME. BY LEVERAGING
MY EXPERTISE AND
COLLABORATING WITH
HEALTHCARE PROFESSIONALS, I
AIM TO CONTRIBUTE TO THE
ADVANCEMENT OF
HEALTHCARE, IMPROVE
PATIENT OUTCOMES, AND
ULTIMATELY MAKE A
DIFFERENCE IN THE LIVES OF
INDIVIDUALS WHO REQUIRE
SPECIALIZED TREATMENTS.
- Rebu Ninan, Head of Commercial & Market
Access. Immuneel Therapeutics Private Limited
22
January 2024 www.insightscare.com
24
January 2024 www.insightscare.com
In the ever-evolving healthcare landscape, the need for
influential and forward-thinking leaders is more
pronounced than ever. The challenges faced by
healthcare organizations today require leaders who can
navigate complexities, inspire teams, and drive innovation.
Investing in healthcare leadership development programs is
not just a strategic move but a crucial investment in the
future of healthcare delivery.
Let's dive into the details to understand healthcare
leadership!
The Current Landscape:
Healthcare, with its dynamic nature, demands leaders who
can adapt to change, steer their teams through challenges,
and champion patient-centric care. The current landscape
involves complexities such as technological advancements,
changing regulations, and the need for a more collaborative
approach in healthcare delivery.
Why Leadership Development Matters:
Ÿ Enhancing Decision-Making Skills: Leadership
development programs focus on honing decision-
making skills. Healthcare leaders often face situations
where quick and informed decisions are critical. These
programs equip them with the ability to analyze data,
assess risks, and make decisions that positively impact
patient care and organizational outcomes.
Ÿ Fostering Effective Communication: Communication
is at the core of successful leadership. Effective leaders
must convey their vision, inspire their teams, and
communicate with stakeholders. Leadership
development programs emphasize communication
skills, ensuring that leaders can articulate their ideas,
listen actively, and build strong relationships within the
healthcare ecosystem.
Ÿ Adapting to Technological Advancements: The
healthcare sector is witnessing rapid technological
advancements. Leaders need to not only understand
these technologies but also effectively integrate them
into healthcare practices. Leadership development
programs provide insights into emerging technologies,
fostering a tech-savvy leadership capable of driving
innovation.
Ÿ Cultivating a Culture of Inclusivity: Effective
leadership goes hand in hand with creating a culture of
inclusivity. Leadership development programs address
the importance of diversity and inclusion, enabling
leaders to build teams that reflect varied perspectives. A
diverse healthcare workforce ensures a more
comprehensive approach to patient care, considering the
unique needs of diverse patient populations.
Ÿ Strategic Financial Management: Healthcare leaders
play a crucial role in managing budgets, allocating
resources, and ensuring financial sustainability.
Leadership development programs incorporate financial
management components, equipping leaders with the
Cultivating Future Leaders
Development Programs
Healthcare Leadership
Investing in
www.insightscare.com
25
January 2024
skills to navigate the financial intricacies of the
healthcare industry. This enables them to make
informed decisions that balance quality patient care with
fiscal responsibility.
Components of Effective Leadership Development
Programs:
Ÿ Customization for Healthcare: Effective programs
recognize the unique challenges of healthcare. Tailoring
leadership development initiatives to the intricacies of
the healthcare industry ensures that leaders are equipped
with the specific skills needed to excel in their roles.
Ÿ Mentorship and Coaching: Mentorship and coaching
play pivotal roles in leadership development. Pairing
emerging leaders with experienced mentors fosters a
culture of continuous learning. Learning from seasoned
professionals provides invaluable insights and practical
knowledge that can't be gleaned from textbooks alone.
Ÿ Emphasis on Emotional Intelligence: Healthcare
leaders deal with diverse teams and emotionally charged
situations. Leadership development programs prioritize
emotional intelligence, enabling leaders to navigate
complex interpersonal dynamics, understand the
emotions of others, and respond empathetically.
The Impact on Healthcare Organizations:
Ÿ Improved Patient Outcomes: Leaders developed
through effective programs are better equipped to create
a culture of excellence in patient care. Their decision-
making skills, effective communication, and
adaptability contribute to improved patient outcomes.
Ÿ Enhanced Employee Engagement: Investing in
leadership development fosters a positive work
environment. Engaged leaders who understand the
needs of their teams create a culture of trust and
collaboration. This, in turn, reduces turnover rates and
enhances overall employee satisfaction.
Ÿ Innovation and Adaptability: Leadership development
programs instill a mindset of innovation and
adaptability. Leaders who continuously seek
improvement and embrace change contribute to the
overall innovative culture of healthcare organizations.
Challenges and Solutions in Leadership Development:
Ÿ Addressing Time Constraints: Healthcare leaders
often face time constraints. Effective leadership
development programs provide flexible learning
options, allowing leaders to balance professional
development with their demanding schedules.
Ÿ Measuring Program Impact: Assessing the impact of
leadership development programs can be challenging.
Utilizing key performance indicators (KPIs) tied to
organizational goals helps measure the tangible benefits
of leadership development initiatives.
Conclusion:
In conclusion, cultivating future leaders through healthcare
leadership development programs is a strategic imperative
for the industry. These programs enhance individual
leadership capabilities and contribute to the success and
resilience of healthcare organizations. As the healthcare
landscape continues to evolve, investing in the development
of leaders who can navigate complexities and drive positive
change is an investment in the future of healthcare delivery.
It's a commitment to ensuring that the healthcare sector is
led by individuals who are not just knowledgeable but
compassionate, adaptive, and visionary. By doing so, we
pave the way for a healthcare future that is both innovative
and patient-focused.
26
January 2024 www.insightscare.com
Shirley Billigmeier
Owner, Author
and Consultant
Innerge cs
Ea ng was meant to give
us energy. It was never meant
to drain us. This realiza on
became my life's mission
to address and resolve these
issues. A er teaching for 6 years,
I began to do my own research
and discovered that hunger was
seldom men oned. And yet
I knew ins nc vely, that was
the answer.
28
January 2024 www.insightscare.com
Shirley
Billigmeier
Maintain Your Body Weight
Through the Innerge cs Approach
n a world where weight loss has become synonymous
Iwith restrictive diets and grueling exercise regimens,
the true essence of eating and making conscious food
choices is forgotten. People mistakenly believe that
shedding pounds is solely achieved through extreme
measures, while overlooking the fundamental importance of
making conscious food choices.
Shirley Billigmeier is an expert in this arena, helping
people feel more in control of when they start and stop
eating. Being the Owner, Author, and Consultant of
Innergetics, she firmly believes that the key to lasting well-
being lies in the choices we make about the food we
consume. It goes beyond mere calorie counting or
deprivation.
Through Innergetics, Shirley equips individuals with the
tools to establish personal boundaries while honoring their
freedom of choice. By leveraging the innate wisdom of
hunger and taste, she helps her clients relearn the forgotten
joy of eating and movement. With an unwavering focus on
conscious awareness, her approach encourages individuals
to take back control over their eating patterns and establish
a healthier, more sustainable lifestyle.
In an interview with Insights Care, Shirley talks about her
unique methodology and how she enables individuals to
break free from the restrictive mindset and embrace a more
holistic approach to well-being.
Following are the excerpts from the interview:
Brief us about yourself and shed some light on your
journey so far. What inspires you to serve the healthcare
industry?
After obtaining my Bachelor's and Master's degrees from
the University of Minnesota, I began teaching Physical
Education and Health in 1971. As I worked with students, I
noticed that a great deal of energy was spent worrying
about their weight and what they should or shouldn't eat.
Eating was meant to give us energy. It was never meant to
drain us. This realization became my life's mission to
address and resolve these issues. After teaching for 6 years,
I began to do my own research and discovered that hunger
was seldom mentioned. And yet I knew instinctively that
was the answer.
Think of infants. They know when they are hungry, and
when they are no longer hungry. Infants possess over
10,000 taste buds which allow them to discern what foods
are suitable for their consumption. And since we were all
infants at one time, we all possess these innate eating
boundaries. However, this natural process has become
unnecessarily complicated due to our tendency to ignore
our internal eating boundaries and allowed others to tell us
what to eat and what not to eat.
Through my research, I developed a multitude of tools to
guide clients to resurface their original boundaries. I
consolidated my research and training methodologies into
my book, Inner Eating with the foreword written by Dr.
Michael Jensen of the Mayo Clinic in 1991. Because of my
expertise, I was asked to be a speaker at the National
Convention of Compulsive Eating in 1995, which
confirmed to me the widespread need for this information.
This realization prompted me to launch Innergetics.
Can you describe the services that your company offers?
What role do you play in ensuring that these services
are aligned with the vision and objectives of the
company?
I offer one-on-one consultations. In addition, I have
launched an online course with personal coaching which
includes over 60 personal videos, handouts and checkpoints
Top 5 Impac ul Healthcare Leaders to Watch in 2024
www.insightscare.com
29
January 2024
to ensure the clients understand the tools to guide them to a
permanent solution for all eating and weight issues.
At present, I have four certified Innergetics coaches from
around the world. They are Jan Niemand from South Africa,
Sue Lester from Australia, Stella Litton from the UK and
Jessie Rose from the UK. They have all gone through the
process and removed all their storage (my term for fat). In
addition, these coaches have completed two case studies to
teach the process. I not only want them to live the process,
but I also need to know that they can teach the process.
I also offer corporations the opportunity to run my process
for their wellness programs. In addition, I am available to
speak to various groups to describe a sampling of my
process.
Please highlight your roles and responsibilities at the
company.
I meet with my coaches six times a year, as a group, to
share experiences. In addition, they can work with me on a
one-on-one basis if they have questions. My coaches know
I expect them to always contact me if they have any
questions. They need to be recertified by me every year to
ensure they are following and understanding the process.
What endeavors are you currently pursuing to improve
the organization's measures for success?
For the first time, I have hired a marketing team to help
spread the word. In addition, I am available to speak, either
in person or on Zoom. I have developed a detailed 2-year
course for those who have completed the process and have
the desire to become certified coaches.
What are some of the challenges you face when
conducting projects and how do you turn them into
opportunities for growth?
My intent was only to do one-on-one coaching since I do
this work intuitively. However, in the last few years, I knew
this process was important for the masses. So I needed to
have certified coaches to help me. That was the challenge. I
was fortunate to find clients who were extremely intuitive
and understood the depth of the process. And they wanted
to coach. That’s when I knew I needed to develop a detailed
program to certify coaches.
Share with us some of the strategies that have helped
you in your position as a leader. How do you keep up
with specific responsibilities at the company?
I am always working one-on-one with individual clients so
I never lose touch with the individual needs of the client. In
addition, I am always in contact with my coaches to ensure
they are moving forward with their coaching. I
What advice would you like to give to budding
entrepreneurs and enthusiasts who desire to venture
into the sector?
Entrepreneurs need to believe in themselves and believe
that what they are bringing to the world will make it a better
place. With the development of their skills, they will also
need persistence, patience and acceptance of the ups and
downs in order to move forward with their passion. That is
just the first step! The challenge then is to market it to the
world to fill that need.
How do you envision scaling your services and
operations in 2024 and beyond?
I have created an online course to allow group sessions so
more people can have access to the process. In addition, I
aim to scale my services, by continuously discovering
clients who would like to become coaches and have the
desire to put in the work that is needed to become one.
For more information, please contact Shirley at
shirley@innergetics.com or www.innergetics.com
30
January 2024 www.insightscare.com
Stay in Touch.
Subscribe to Insightscare Get Insights Care
Magazine in print, & digital on
www.insightscare.com
Corporate Office
Insights Success Media Tech LLC
555 Metro Place North, Suite 100,
Dublin,OH 43017, United States
Phone - (614)-602 - 1754,(302)-319-9947
Email: info@insightscare.com
For Subscription : www.insightscare.com Cheque should be drawn in favor of :
INSIGHTS SUCCESS MEDIA TECH LLC
www.insightscare.com
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Top 5 Impactful Healthcare Leaders to Watch in 2024.pdf

  • 1. Empowering Veterans to Live Independently with Dignity and Respect January | Issue 05 | 2024 Collaborative Leadership Fostering Teamwork in Healthcare Organizations Cultivating Future Leaders Investing in Healthcare Leadership Development Programs Robin Borders, Vice President, Sales Veterans Home Care, LLC
  • 2. Wherever the art of Medicine is loved, there is also a love of Humanity.
  • 3.
  • 5. Managing Editor In a world where healthcare stands as a beacon of hope and resilience, we are pleased to bring you the latest edition of Insights Care, showcasing the "Top 5 Impactful Healthcare Leaders to Watch in 2024." This issue is a witness to the tireless efforts of individuals who have dedicated their lives to preserving health while paving the way for progress in the ever-changing healthcare system. As we navigate these transformative times, it is critical to recognize the importance of preserving the core values of healthcare. Our featured leaders embody this spirit as they work relentlessly to ensure that quality patient care remains at the forefront of their missions. From groundbreaking research to compassionate patient interactions, these leaders demonstrate firm dedication to preserving the fundamental principles of medicine. However, progress is equally vital, especially in an era where technology and innovation are reshaping healthcare as we know it. The leaders we present to you preserve the essence of healthcare and drive forward, propelling us into a promising future. Their innovative approaches, whether through digital health solutions, novel therapies, or enhanced patient engagement, reshape the healthcare landscape. We firmly believe that showcasing these healthcare leaders can inspire others to join in preserving the best of healthcare while embracing progress. Their stories serve as signs of hope, illustrating that dedication, innovation, and a commitment to excellence can lead to transformative changes in healthcare. We hope this edition of Insights Care will inform and ignite your passion for healthcare preservation and progress. As we celebrate these remarkable leaders, we invite you to reflect on how you can contribute to the noble cause of enhancing healthcare for all. Hope you have an inspiring read! Managing Editor
  • 7. ents ents Rebu Ninan Leveraging Cell Therapies to Address the Unmet Needs of Pa ents Shirley Billigmeier The Sustainable Advancement in Surgical Instumenta on Profiles Cultivating Future Leaders Inves ng in Healthcare Leadership Development Programs Collaborative Leadership Fostering Teamwork in Healthcare Organiza ons 20 28 14 24 Articles
  • 8. Copyright © 2024 Insights Success Media and Technology Pvt. Ltd., All rights reserved. The content and images used in this magazine should not be reproduced or transmitted in any form or by any means, electronic, mechanical, photocopying, recording or otherwise, without prior permission from Insights success. Reprint rights remain solely with Insights Success Media and Technology Pvt. Ltd. Insights Care is powered by Insights Success Media and Technology Pvt. Ltd. January, 2024 sales@insightscare.com Contact Us: Follow us on : www.facebook.com/InsightsCare/ https://twitter.com/Insightscare Insights Success Media Tech LLC 555 Metro Place North, Suite 100, Dublin, OH 43017, United States Phone - +1614-602-4132 Email: info@insightscare.com For Subscription: www.insightscare.com Insights Success Media and Technology Pvt. Ltd. Survey No.133/134, Brand Square, Office No. 512, Kunjir Chowk, Pimple Saudagar, Pune, Maharashtra 411027. Phone - India: 7410033802, 8956487823 Email: info@insightscare.com For Subscription: www.insightscare.com Editor-in-Chief Chidiebere Moses Ogbodo Managing Editor Pearl Shaw Executive Editor Natalie May Visualiser David King Art & Design Head Samuel Martinez Co-designer Paul Belin Art & Picture Editor Grace Brown Business Development Manager Emily Jones Marketing Manager Bill Thompson Business Development Executives Anna Smith, Jack Miller Sales Executives Mike, Carl, John Technical Head Jacob Smile Assistant Technical Head Joseph Taylor Technical Consultants David, Robert Digital Marketing Manager Alina Sege Assistant Digital Marketing Manager Daniel Jones SME-SMO Executives Gemson Research Analyst Eric Smith Circulation Manager James Carter We are also available on :
  • 9. Brief Featuring Person Company Rebu Ninan is a seasoned professional in the pharmaceutical industry with over 20 years of experience in commercial operations, strategic marketing, and business intelligence. Robin Borders is a respected leader in the home care industry with over a decade of senior care experience. Andreea Manolache has over 15 years of experience in the pharmaceutical industry and clinical research. Immuneel Therapeutics Private Limited immuneel.com Rebu Ninan Head - Commercial & Market Access Andreea MANOLACHE COO Robin Borders Vice President, Sales CEBIS International cebisinternational.com Veterans Home Care, LLC veteranshomecare.com Shirley Billigmeier is an experienced entrepreneur, author, and consultant, known for her work in the holistic wellness and personal development industry. Viv Allanson is a registered nurse with 48 years of experience in the acute and aged care sector. INNERGETICS innergetics.com Shirley Billigmeier Owner, Author & Consultant Viv Allanson CEO Maroba maroba.com.au Healthcare Leaders Top 5 Impac ul to Watch in 2024
  • 10. Robin Borders Vice President, Sales Veterans Home Care, LLC
  • 11. Over my twelve years at VHC, I have moved up from Customer Service Rep to Regional Manager, to Territory VP, to my current role, Vice President of Sales. My role is to train, mentor, mo vate, and assist our Regional Managers in the field to become subject ma er experts. It's simple in theory, but complex within the challenges of the home care industry, which has evolved so much since the pandemic.
  • 12. he life of a veteran isn't necessarily an easy one. THaving faced unique challenges in their lifetime, it could get overwhelming to maintain a good quality of life balance. The need for assistance in daily living becomes prominent. For Robin Borders, the inspiration to assist these veterans came from her father, a Korean War veteran. Growing up witnessing his sacrifice to the country and the impact he made, Robin was determined to pass on her father's story to her kids. Thus, she joined Veterans Home Care, LLC. Over the span of twelve years, she has up-leveled her responsibilities from a Customer Service Rep to the Vice President of Sales to ensure that the organization's VetAssist Program stands out in the industry. This program enables the veterans to apply for a little-known Department of Veterans Affairs benefit to pay for assistance with activities of daily living. For Robin, understanding what's important to the families is the core of whatever she does. Thus, she leads, trains, motivates and encourages her team to provide the highest quality of care to each and every family. Robin's commitment to her work has helped countless families find hope and peace of mind in the midst of difficult times. In this edition of the magazine, we are honored to feature Robin Borders and her incredible work at VHC. Through her dedication and passion, Robin is making a difference in the lives of veterans and their families every day. Let's dive in to learn about Robin's work in enabling veterans with the right to live independently and seek the assistance they deserve. Source of Inspiration Robin had been in bar and restaurant sales, her entire career. She owned an equipment sales company. However, she decided to sell her company in the early 2000s after starting a family and realizing that her travel schedule was a lot to juggle. At the same time, she realized that being a stay-at- home mom was not a good fit for her, and thus, she was ready to explore new opportunities. "I was blessed to already know Bonnie Laiderman, the Founder of the VetAssist Program. I was inspired by her story: she took the idea from her struggles and created a legacy. Who knew that 20 years later, her company would have assisted over 22,000 veteran families? We lost Bonnie earlier this month, but I am privileged to have had the opportunity to continue her story and mission," says Robin. Journey So Far The main thing that resonated with Robin about Bonnie was her passion and compassion for the veteran community. Robin's father is a Korean War veteran, and as she grew older and curious about his service, she understood the impact he made. He was a tank commander on the front lines, First Marine Division. The things he had to do and what he saw impacted him so greatly. "I gained such an admiration for him. He became my hero. I was determined to pass on the story of his sacrifice to my kids. I wanted them to know and appreciate our country's veterans and thank them," says Robin. "Fast forward to 2011, I approached Bonnie for a job, not realizing at the time that it was the beginning of my fabulous new career. I was hired, but with the caveat that I had to start in the office as a client service specialist. She recognized my potential but insisted I learn her business from bottom to top," recalls Robin. Robin thought that the job would be temporary, but once she had started and understood the mission, she had to stay. She wanted to know everything and immersed herself in the rules, regulations, benefits and everything else veteran- related. "The best part was I got to work closely with our clients and their families. I instantly fell in love. I found my calling," she adds. My team must understand how our VetAssist Program contributes to the home care industry, learn what sets us apart, and—most importantly—they must in mately understand what's important to the families we serve. Top 5 Impac ul Healthcare Leaders to Watch in 2024
  • 13. Roles and Responsibilities at VHC "Over my twelve years at VHC, I have been promoted from Customer Service Rep to Regional Manager, to Territory VP, to my current role, Vice President of Sales. My role is to train, mentor, motivate and assist our Regional Managers in the field to become subject matter experts. It's simple in theory, but complex within the challenges of the home care industry, which has evolved so much since the pandemic," highlights Robin. She continues, "My team must understand how our VetAssist Program contributes to the home care industry, learn what sets us apart, and—most importantly—they must intimately understand what's important to the families we serve." "We are one option in a field of many, but realizing that over 22,000 families have trusted our program and received access to what was previously out of reach just shows the magnitude of what we offer. We are a solutions company. We give hope to so many families that were denied access to a basic benefit to which they are entitled. It's the best job in the world to be in the homes of these families and hear
  • 14. their stories, then be able to offer solutions to help keep them in their homes." Providing Access to VA's Aid and Attendance Benefits At VHC, the core concept for the last 20 years has been to level the playing field so that more families can access the VA's Aid and Attendance benefit. "It's a difficult VA program to navigate. If at all possible, seek help to apply for this pension. It can be done on your own, but it is difficult and complex. We can simplify the process," emphasizes Robin. For a claimant to gain access to the entire Aid and Attendance pension, the veteran or widow must demonstrate the amount of recurring medical expenses, which will reduce their income. This qualifies them to take advantage of the monetary benefit to pay for home care with VHC's program. "The problem is, many of our families do not or cannot pay down their income on their own while waiting an average of four months for the VA to validate their claim. This is what VHC's VetAssist Program can offer. Our unique program facilitates home care payments to over 4,500 providers nationwide. We have one of the largest provider networks in the country, and this reach allows us to find qualified care in the home. By providing this at the onset of the application, this opens up access to thousands of families," explains Robin. In addition, VHC expanded its VetAssist Program a few years ago to include a voice-activated personal safety device, called VetAssist Companion, with their proprietary program that runs on the Amazon Alexa platform. This new program—hands-on service coupled with electronic monitoring—enhances the care experience and adds value to their clients' daily lives.
  • 15. Searching for Cost-Effective Care Solutions "I am so excited about the future of technology at our company," says Robin. "We are lucky to have a visionary as our CEO, David Laiderman. He has led us into this tech sector of care. We're addressing emerging challenges that have been accelerated by the pandemic, such as caregiver shortages and costs that have increased 10% in the last two years." She continues, "We are feeling the pinch already, but it will become a larger challenge by 2030 when the entire Baby Boomer population will be over age 65. The industry will need to create over eight million jobs to assist the aging population. We now have over five million Vietnam veterans aging into our program, as well." "The VA's Community Based Outpatient Clinics (CBOC) estimates that about $195 billion is spent on supportive care; 59% of it comes from public support programs, about 1% comes from long-term care insurance, and the remaining 40% is paid out of pocket. The CBOC is not even counting the cost of care that is assumed will fall to family and friends, like support for Activities of Daily Living, or ADLs, which include eating, bathing and transport." "I am tasked with leading efforts to build and implement a viable and affordable care delivery system for our communities across the country as labor and cost become greater challenges. We have actionable programs that will move us into care combining hands-on safety devices, care calls, video capabilities, and even entertainment value through VetAssist Companion to address isolation and loneliness. All this on a HIPAA-compliant platform," says Robin. "VetAssist already helps families access funds and supplement the cost of care. We are again finding ourselves searching for new solutions. The VA benefit can only go so far, and we need real enhanced care for less money so more people can afford it. The affordability problem is one we know we can solve." Words of Wisdom To the budding enthusiasts and entrepreneurs who desire to venture into the healthcare sector, Robin advises, "Think about your own personal journey. What are the obstacles that you have faced? What can you do to simplify processes? Think about your own family and their burdens. The best innovation usually stems from personal stories. Become an expert on the subject, and talk to and surround yourself with those people in the field. I am one of those people that believe that every problem has a solution." Scaling 2024 and Beyond VHC started as an organization serving veterans and their families. "But we will become a senior care solutions company for everyone," emphasizes Robin. "I am currently in the process of looking at markets across the country for new Regional Managers. We have plans to scale throughout the entire country in the years to come. We know our mission and our solutions will resonate as more people are looking for care. I am excited to be on the cusp of this great innovation." The problem is, many of our families do not or cannot pay down their income on their own while wai ng an average of four months for the VA to validate their claim. This is where VHC's VetAssist Program comes in and facilitates home care payments to over 4,500 providers na onwide. We have one of the largest provider networks in the country, and this reach allows us to find qualified care in the home. By providing this at the onset of the applica on, opens up access to thousands of families.
  • 16. In the complex landscape of healthcare management, the significance of collaborative leadership cannot be overstated. This leadership style, characterized by a shared vision, mutual trust, and joint decision-making, plays a pivotal role in fostering a synergistic work environment, enhancing communication and teamwork, and integrating diverse perspectives within healthcare organizations. Let's delve into the multifaceted benefits of collaborative leadership and explore its role in addressing challenges! Benefits of Collaborative Leadership in Healthcare Organizations Fostering Teamwork Collaborative leadership stands as a cornerstone for fostering teamwork within healthcare organizations. By emphasizing shared goals and encouraging effective communication, this leadership style ensures that healthcare professionals work cohesively to provide better patient care. The result is improved staff engagement, motivation, and a collective commitment to delivering high-quality healthcare services. Patient-Centered Care One of the paramount benefits of collaborative leadership in healthcare is its role in promoting patient-centered care. By integrating diverse perspectives and encouraging communication and teamwork among healthcare professionals, collaborative leaders ensure that the care provided is tailored to the specific needs of each patient. This not only enhances the overall patient experience but also contributes to better health outcomes. Improved Communication Collaborative leadership has a direct impact on communication dynamics within healthcare organizations. By reducing opportunities for miscommunication and promoting dialogue among diverse and interdependent parties, collaborative leaders facilitate better-coordinated care. Improved communication translates into more efficient workflows and, ultimately, enhanced patient outcomes. Problem-Solving Healthcare is widespread with complex challenges, and collaborative leadership proves instrumental in effective problem-solving. By bringing together diverse perspectives and harnessing the collective intelligence of healthcare professionals, collaborative leaders can address intricate issues with innovative solutions. This adaptability is crucial in navigating the ever-evolving landscape of healthcare. Adaptability In the face of constant change and evolving healthcare needs, adaptability is a key asset. Collaborative leadership Fostering Teamwork Organizations Healthcare in Collaborative Leadership 14 January 2024 www.insightscare.com
  • 18. encourages healthcare professionals to be flexible and responsive to changing circumstances. This adaptability ensures that healthcare organizations can navigate challenges with agility, providing timely and effective care to patients. Resource Efficiency Collaborative leadership contributes to increased efficiency and effectiveness of care, leading to reduced costs and risks. By leveraging the collective expertise of healthcare professionals and streamlining communication channels, collaborative leaders optimize resource allocation, ensuring that healthcare organizations operate in a cost-effective manner without compromising the quality of care. Professional Development A culture of collaborative leadership promotes continuous professional development among healthcare professionals. By empowering staff to make decisions for themselves and encouraging task delegation, collaborative leaders create an environment conducive to ongoing learning. This not only enhances individual skills but also contributes to the overall growth and competence of the healthcare workforce. Collaborative Leadership and Patient Outcomes Team-Based Approach Collaborative leaders foster a team-based approach to patient care, ensuring that healthcare professionals work together effectively. This approach is essential in addressing the complex and dynamic needs of patients, leading to more comprehensive and personalized care plans. Reduced Errors and Increased Efficiencies Effective collaboration among healthcare professionals minimizes errors and increases operational efficiencies. By promoting open communication and teamwork, collaborative leadership creates an environment where errors are less likely to occur, ultimately benefiting patient safety and care quality. Enhanced Patient-Centered Care The integration of diverse perspectives under collaborative leadership ensures that patient care remains at the forefront. This approach results in healthcare services that are not only medically sound but also aligned with the individual needs and preferences of patients, contributing to positive health outcomes. Improved Communication for Better Coordination Reducing opportunities for miscommunication, collaborative leadership ensures better-coordinated care. Improved communication among healthcare professionals' results in streamlined workflows, reducing delays in diagnosis and treatment, and ultimately leading to improved patient outcomes. Adaptability and Problem-Solving In-Patient Care Adaptability promoted by collaborative leadership is directly beneficial in-patient care. Healthcare teams can respond effectively to changing patient needs and navigate complex healthcare challenges with agility, ensuring that patients receive the most relevant and timely care. Conclusion In conclusion, collaborative leadership is not just a leadership style but a transformative approach that holds the key to addressing the dynamic challenges in healthcare management. By fostering teamwork, enhancing communication, and promoting adaptability, collaborative leaders create an environment where healthcare professionals can deliver high-quality, patient-centered, and cost-effective care. The benefits extend beyond the organizational realm to positively impact patient outcomes, making collaborative leadership imperative for the continued improvement of healthcare systems worldwide. 16 January 2024 www.insightscare.com
  • 19.
  • 20.
  • 21. Every was nurse drawn to because of a nursing desire to to or to care, serve, help.
  • 22. In the realm of healthcare, the urgency to address unmet medical needs is paramount. For countless patients around the world, the search for effective treatments can be a daunting and disheartening journey. However, amidst these challenges, individuals like Rebu Ninan, the Head of Commercial & Market Access at Immuneel Therapeutics Private Limited, are spearheading transformative initiatives to bridge this gap. Immersed in the world of Cell and Gene therapy (CGT), ImmuneelTherapeutics is a dynamic clinical- stage startup based in Bangalore. Committed to providing innovative, high quality, and cost-effective therapies, the company is dedicated to revolutionizing the landscape of healthcare,notonlyinIndiabutonaglobalscale. At the forefront of this mission stands Rebu, driven by a relentless passion to make a meaningful impact in the lives of patients with unmet medical needs. By meticulously evaluating the unique medical requirements of diverse regions, understanding the challenges faced by patients, and identifying growth opportunities, Rebu ensures that the transformative therapies developed by Immuneel reach those who needthemmost. In an interview with Insights Care, Rebu talks about how his efforts are driving the company closer to the goal of bringing effective and innovative treatments within reach for individualsindesperateneed. Followingaretheexcerptsfrom theinterview: Brief us about yourself and shed some light on your journey so far. What inspires you to serve the healthcare industry? Throughout my professional journey spanning nearly 25 years, I have had the privilege of working in the specialty pharmaceuticals industry with renowned global companies such as AstraZeneca, Novartis, Dr. Reddy’s Labs, and Alkem Laboratories. Additionally, I held the position of Director of Life Sciences Consulting at GlobalData PLC, where I Leveraging Cell Therapies to Address the Unmet Needs of Pa ents spearheaded market research and strategy initiatives in the areas of Oncology and CGT. This diverse experience has shapedmypassion for servingthehealthcareindustry. What truly inspires me is the opportunity to make a significant impact in the lives of patients in regions with high unmet medical needs. The prospect of introducing innovative and complex therapies to address these challenges energizes me. By leveraging my expertise and collaborating with healthcare professionals, I aim to contribute to the advancement of healthcare, improve patient outcomes, and ultimately make a difference in the lives of individuals who require specialized treatments. Can you describe the services that your company offers? What role do you play in ensuring that these services are alignedwith the visionand objectivesof thecompany? Immuneel Therapeutics is a Bangalore-based Cell & Gene therapy clinical-stage startup company committed to providing innovative, high-quality, and cost-effective CGT productstoIndiaandtheworld. By thoroughly analyzing the healthcare landscape, understanding the challenges faced by patients and identifying gaps in existing treatment options, my team and I gain valuable insights that inform our strategic commercial planning. ,, , , By assembling a team of skilled professionals who are aligned with our goals and values, we create a foundation for success and enable the organization to scale effectively. 20 January 2024 www.insightscare.com
  • 23. Please highlight your roles and responsibilities at the company. As a leader in the Commercial function at Immuneel Therapeutics, my roles and responsibilities encompass a wide range of crucial areas. Here are some of the key aspects I oversee: a) Strategic & Digital Marketing: Responsible for developing strategic marketing plans that effectively position our products in the market. This includes identifying target markets and devising innovative marketing strategies. Additionally, I oversee strategic marketing initiatives, leveraging disruptive technologies and digital platforms to enhance our brand presence and engage with key stakeholders. b) Commercial Operations: Play a role in ensuring the smooth functioning of our commercial operations. This involves managing sales and distribution channels, optimizing supply chain processes and establishing efficient systems for order management and customer support. By streamlining these operations, we enhance our ability to deliver products promptlyandeffectivelymeetcustomerneeds. c) Key Accounts: Oversee the management of key accounts, including healthcare institutions, hospitals, and strategic partners. This entails building strong relationships, negotiating contracts, and collaborating closely with key stakeholders to ensure optimal product utilization and customersatisfaction. d) Market Research: Lead market research activities to gain deep insights into target markets, competitor analysis, and unmet needs. By staying updated on industry trends, customer preferences and emerging therapies, we can make informed decisions regarding product development, pricing and market entrystrategies. e) Market Access: One of my core responsibilities is to oversee market access initiatives. This involves assessing the pricing and reimbursement landscape, engaging with payers and regulatory bodies, and developing strategies to ensure our therapiesareaccessibleandaffordabletopatients. f) Collaborations and Partnerships: To further enhance awareness and education efforts, we actively seek collaborations and partnerships with patient advocacy groups, healthcareorganizationsandotherstakeholders. Rebu Ninan Head - Commercial & Market Access Immuneel Therapeu cs Private Limited www.insightscare.com 21 January 2024 Top 5 Impac ul Healthcare Leaders to Watch in 2024
  • 24. Share with us some of the strategies that have helped you in your position as a leader. How do you keep up with specificresponsibilitiesat thecompany? One of the most impactful strategies has been my focus on identifying, recruiting, training, and developing exceptionally talented individuals to form a strong team. By assembling a team of skilled professionals who are aligned with our goals and values, we create a foundation for success andenabletheorganizationtoscaleeffectively. To implement this strategy, I prioritize a thorough recruitment process that identifies candidates with the necessary expertise and cultural fit. I emphasize assessing not only technical skills but also qualities such as teamwork, adaptability and an innovative growth mindset. This ensures that the team members can collaborate effectively and contribute to the overallsuccess oforganization. Once the team is formed, I invest in their ongoing development through training programs, mentorship opportunities and continuous learning initiatives. This enables team members to enhance their skills, stay up to date withindustrytrendsandgrow personally&professionally. Furthermore, I stay updated with market dynamics and emerging technologies through continuous learning, conferences, participating in professional networks, and engaging with thought leaders. This helps me stay informed and agile in my decision-making and ensures that I can effectively guide the organization in a rapidly evolving industry. WHAT TRULY INSPIRES ME IS THE OPPORTUNITY TO MAKE A SIGNIFICANT IMPACT IN THE LIVES OF PATIENTS IN REGIONS WITH HIGH UNMET MEDICAL NEEDS. THE PROSPECT OF INTRODUCING INNOVATIVE AND COMPLEX THERAPIES TO ADDRESS THESE CHALLENGES ENERGIZES ME. BY LEVERAGING MY EXPERTISE AND COLLABORATING WITH HEALTHCARE PROFESSIONALS, I AIM TO CONTRIBUTE TO THE ADVANCEMENT OF HEALTHCARE, IMPROVE PATIENT OUTCOMES, AND ULTIMATELY MAKE A DIFFERENCE IN THE LIVES OF INDIVIDUALS WHO REQUIRE SPECIALIZED TREATMENTS. - Rebu Ninan, Head of Commercial & Market Access. Immuneel Therapeutics Private Limited 22 January 2024 www.insightscare.com
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  • 27. In the ever-evolving healthcare landscape, the need for influential and forward-thinking leaders is more pronounced than ever. The challenges faced by healthcare organizations today require leaders who can navigate complexities, inspire teams, and drive innovation. Investing in healthcare leadership development programs is not just a strategic move but a crucial investment in the future of healthcare delivery. Let's dive into the details to understand healthcare leadership! The Current Landscape: Healthcare, with its dynamic nature, demands leaders who can adapt to change, steer their teams through challenges, and champion patient-centric care. The current landscape involves complexities such as technological advancements, changing regulations, and the need for a more collaborative approach in healthcare delivery. Why Leadership Development Matters: Ÿ Enhancing Decision-Making Skills: Leadership development programs focus on honing decision- making skills. Healthcare leaders often face situations where quick and informed decisions are critical. These programs equip them with the ability to analyze data, assess risks, and make decisions that positively impact patient care and organizational outcomes. Ÿ Fostering Effective Communication: Communication is at the core of successful leadership. Effective leaders must convey their vision, inspire their teams, and communicate with stakeholders. Leadership development programs emphasize communication skills, ensuring that leaders can articulate their ideas, listen actively, and build strong relationships within the healthcare ecosystem. Ÿ Adapting to Technological Advancements: The healthcare sector is witnessing rapid technological advancements. Leaders need to not only understand these technologies but also effectively integrate them into healthcare practices. Leadership development programs provide insights into emerging technologies, fostering a tech-savvy leadership capable of driving innovation. Ÿ Cultivating a Culture of Inclusivity: Effective leadership goes hand in hand with creating a culture of inclusivity. Leadership development programs address the importance of diversity and inclusion, enabling leaders to build teams that reflect varied perspectives. A diverse healthcare workforce ensures a more comprehensive approach to patient care, considering the unique needs of diverse patient populations. Ÿ Strategic Financial Management: Healthcare leaders play a crucial role in managing budgets, allocating resources, and ensuring financial sustainability. Leadership development programs incorporate financial management components, equipping leaders with the Cultivating Future Leaders Development Programs Healthcare Leadership Investing in www.insightscare.com 25 January 2024
  • 28. skills to navigate the financial intricacies of the healthcare industry. This enables them to make informed decisions that balance quality patient care with fiscal responsibility. Components of Effective Leadership Development Programs: Ÿ Customization for Healthcare: Effective programs recognize the unique challenges of healthcare. Tailoring leadership development initiatives to the intricacies of the healthcare industry ensures that leaders are equipped with the specific skills needed to excel in their roles. Ÿ Mentorship and Coaching: Mentorship and coaching play pivotal roles in leadership development. Pairing emerging leaders with experienced mentors fosters a culture of continuous learning. Learning from seasoned professionals provides invaluable insights and practical knowledge that can't be gleaned from textbooks alone. Ÿ Emphasis on Emotional Intelligence: Healthcare leaders deal with diverse teams and emotionally charged situations. Leadership development programs prioritize emotional intelligence, enabling leaders to navigate complex interpersonal dynamics, understand the emotions of others, and respond empathetically. The Impact on Healthcare Organizations: Ÿ Improved Patient Outcomes: Leaders developed through effective programs are better equipped to create a culture of excellence in patient care. Their decision- making skills, effective communication, and adaptability contribute to improved patient outcomes. Ÿ Enhanced Employee Engagement: Investing in leadership development fosters a positive work environment. Engaged leaders who understand the needs of their teams create a culture of trust and collaboration. This, in turn, reduces turnover rates and enhances overall employee satisfaction. Ÿ Innovation and Adaptability: Leadership development programs instill a mindset of innovation and adaptability. Leaders who continuously seek improvement and embrace change contribute to the overall innovative culture of healthcare organizations. Challenges and Solutions in Leadership Development: Ÿ Addressing Time Constraints: Healthcare leaders often face time constraints. Effective leadership development programs provide flexible learning options, allowing leaders to balance professional development with their demanding schedules. Ÿ Measuring Program Impact: Assessing the impact of leadership development programs can be challenging. Utilizing key performance indicators (KPIs) tied to organizational goals helps measure the tangible benefits of leadership development initiatives. Conclusion: In conclusion, cultivating future leaders through healthcare leadership development programs is a strategic imperative for the industry. These programs enhance individual leadership capabilities and contribute to the success and resilience of healthcare organizations. As the healthcare landscape continues to evolve, investing in the development of leaders who can navigate complexities and drive positive change is an investment in the future of healthcare delivery. It's a commitment to ensuring that the healthcare sector is led by individuals who are not just knowledgeable but compassionate, adaptive, and visionary. By doing so, we pave the way for a healthcare future that is both innovative and patient-focused. 26 January 2024 www.insightscare.com
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  • 30. Shirley Billigmeier Owner, Author and Consultant Innerge cs Ea ng was meant to give us energy. It was never meant to drain us. This realiza on became my life's mission to address and resolve these issues. A er teaching for 6 years, I began to do my own research and discovered that hunger was seldom men oned. And yet I knew ins nc vely, that was the answer. 28 January 2024 www.insightscare.com
  • 31. Shirley Billigmeier Maintain Your Body Weight Through the Innerge cs Approach n a world where weight loss has become synonymous Iwith restrictive diets and grueling exercise regimens, the true essence of eating and making conscious food choices is forgotten. People mistakenly believe that shedding pounds is solely achieved through extreme measures, while overlooking the fundamental importance of making conscious food choices. Shirley Billigmeier is an expert in this arena, helping people feel more in control of when they start and stop eating. Being the Owner, Author, and Consultant of Innergetics, she firmly believes that the key to lasting well- being lies in the choices we make about the food we consume. It goes beyond mere calorie counting or deprivation. Through Innergetics, Shirley equips individuals with the tools to establish personal boundaries while honoring their freedom of choice. By leveraging the innate wisdom of hunger and taste, she helps her clients relearn the forgotten joy of eating and movement. With an unwavering focus on conscious awareness, her approach encourages individuals to take back control over their eating patterns and establish a healthier, more sustainable lifestyle. In an interview with Insights Care, Shirley talks about her unique methodology and how she enables individuals to break free from the restrictive mindset and embrace a more holistic approach to well-being. Following are the excerpts from the interview: Brief us about yourself and shed some light on your journey so far. What inspires you to serve the healthcare industry? After obtaining my Bachelor's and Master's degrees from the University of Minnesota, I began teaching Physical Education and Health in 1971. As I worked with students, I noticed that a great deal of energy was spent worrying about their weight and what they should or shouldn't eat. Eating was meant to give us energy. It was never meant to drain us. This realization became my life's mission to address and resolve these issues. After teaching for 6 years, I began to do my own research and discovered that hunger was seldom mentioned. And yet I knew instinctively that was the answer. Think of infants. They know when they are hungry, and when they are no longer hungry. Infants possess over 10,000 taste buds which allow them to discern what foods are suitable for their consumption. And since we were all infants at one time, we all possess these innate eating boundaries. However, this natural process has become unnecessarily complicated due to our tendency to ignore our internal eating boundaries and allowed others to tell us what to eat and what not to eat. Through my research, I developed a multitude of tools to guide clients to resurface their original boundaries. I consolidated my research and training methodologies into my book, Inner Eating with the foreword written by Dr. Michael Jensen of the Mayo Clinic in 1991. Because of my expertise, I was asked to be a speaker at the National Convention of Compulsive Eating in 1995, which confirmed to me the widespread need for this information. This realization prompted me to launch Innergetics. Can you describe the services that your company offers? What role do you play in ensuring that these services are aligned with the vision and objectives of the company? I offer one-on-one consultations. In addition, I have launched an online course with personal coaching which includes over 60 personal videos, handouts and checkpoints Top 5 Impac ul Healthcare Leaders to Watch in 2024 www.insightscare.com 29 January 2024
  • 32. to ensure the clients understand the tools to guide them to a permanent solution for all eating and weight issues. At present, I have four certified Innergetics coaches from around the world. They are Jan Niemand from South Africa, Sue Lester from Australia, Stella Litton from the UK and Jessie Rose from the UK. They have all gone through the process and removed all their storage (my term for fat). In addition, these coaches have completed two case studies to teach the process. I not only want them to live the process, but I also need to know that they can teach the process. I also offer corporations the opportunity to run my process for their wellness programs. In addition, I am available to speak to various groups to describe a sampling of my process. Please highlight your roles and responsibilities at the company. I meet with my coaches six times a year, as a group, to share experiences. In addition, they can work with me on a one-on-one basis if they have questions. My coaches know I expect them to always contact me if they have any questions. They need to be recertified by me every year to ensure they are following and understanding the process. What endeavors are you currently pursuing to improve the organization's measures for success? For the first time, I have hired a marketing team to help spread the word. In addition, I am available to speak, either in person or on Zoom. I have developed a detailed 2-year course for those who have completed the process and have the desire to become certified coaches. What are some of the challenges you face when conducting projects and how do you turn them into opportunities for growth? My intent was only to do one-on-one coaching since I do this work intuitively. However, in the last few years, I knew this process was important for the masses. So I needed to have certified coaches to help me. That was the challenge. I was fortunate to find clients who were extremely intuitive and understood the depth of the process. And they wanted to coach. That’s when I knew I needed to develop a detailed program to certify coaches. Share with us some of the strategies that have helped you in your position as a leader. How do you keep up with specific responsibilities at the company? I am always working one-on-one with individual clients so I never lose touch with the individual needs of the client. In addition, I am always in contact with my coaches to ensure they are moving forward with their coaching. I What advice would you like to give to budding entrepreneurs and enthusiasts who desire to venture into the sector? Entrepreneurs need to believe in themselves and believe that what they are bringing to the world will make it a better place. With the development of their skills, they will also need persistence, patience and acceptance of the ups and downs in order to move forward with their passion. That is just the first step! The challenge then is to market it to the world to fill that need. How do you envision scaling your services and operations in 2024 and beyond? I have created an online course to allow group sessions so more people can have access to the process. In addition, I aim to scale my services, by continuously discovering clients who would like to become coaches and have the desire to put in the work that is needed to become one. For more information, please contact Shirley at shirley@innergetics.com or www.innergetics.com 30 January 2024 www.insightscare.com
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