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Top 10 in PR Publications
1. 3 6 2 4 10 PR Publication Facts 9 5 7 8 1 Public Relations Publications? Yes, I can talk about that! Created by: Natalia C. Daies November 28, 2009 GSU PRCA 3339
2. 1. White Space …is just as important as any other element in a document. Why? 1. It creates structure 2. Provides a resting space for readers
9. 3. Fonts potentially can set the mood of any design. So it’s important to remember: Try not to use more than two fonts in a document Using one font appears professional. Too much font variation tends to be confusing to a reader
10. 4. If you don’t know anything else… you better know CRAP C-Contrast: One item stands out from the others R-Repetition: Repeat design/Creates consistency A-Alignment: Layout of items on the page P-Proximity: Unifying items by placing them closely together
11. 5. Process Color is produced from cyan, magenta, yellow, and black. Spot Color adds color to black-and-white images. Spot Color is cheaper and less complicated to produce. Spot Color v Process Color
12. 6. Abstract Art Female Faces found at www.dreamstime.com …Reduces the thing it represents to its basic visual components. Abstract Art