O'Reilly Tools of Change 2013.
Panel: The Elusive Netflix for Books
Introduction of 24symbols and its standpoint re: the present and future of subscription-based services for ebooks.
Todd Carpenter presented on alternative metrics (altmetrics) which aim to assess the impact of scholarly works beyond traditional citations. Altmetrics include usage analysis, social media mentions, and observational data. They provide more timely insights than citations and can help with applications like trend spotting, marketing, and mapping relationships in science. However, issues with altmetrics include defining components consistently, addressing authorship and privacy concerns, and achieving broad exchange of altmetrics data.
The document discusses typographic freedom in eBooks. It asks questions about which devices and formats allow font embedding, whether authors should limit themselves to resident fonts, and the legal issues around embedded fonts. It notes that while EULAs generally prohibit embedding, the Open Font License allows it. It explains that the difference between a free typeface and one free for eBooks is the EULA. The cost of typographic freedom, it says, is licensing fonts or facing potential lawsuits for failing to do so. In the end, it states that embedding will happen and advertises a workshop on creating typographic eBooks.
The document discusses disruptive innovations and describes three key aspects:
1. Disruptive innovations initially offer lower performance than existing technologies but appeal to new groups of customers.
2. They provide new attributes that allow them to succeed in emerging markets.
3. As they improve, they eventually displace the former technology and mainstream market.
TOC Bologna 2012: How to Receive Funding and Support for New Digital and Prin...OReillyTOC
In the panel we will look at funds and grants available for new and current publishing ventures. The panel will discuss how small to medium size children’s publishers can receive funding for translated co editions and new digital publishing projects. Advice on how to combine the craft of print publishing with the new challenges of digital delivery with be shared with the participants. The panel will be able to share some really useful tips and offer guidance for those planning new ventures and wanting to make the most of new digital funds from across the world to support their activities.
Speakers: Charles Beckett, Agnes Vogt. Moderated by Neal Hoskins
TOC Bologna 2012: Elizabeth Wood KeynoteOReillyTOC
This document discusses Worldreader's new book app for mobile phones. It allows access to books on basic feature phones, which are very common in the developing world. The app will be available through a partnership with mobile platform biNu. The document also provides the top book searches over the past two weeks on Worldreader, with "sex" being the most searched term and other popular searches including titles like "Harry Potter", "Things Fall Apart", and school subjects.
My slides on the Open University project to develop an accessible, easily embeddable, maintainable multimedia player for student and public facing OU sites. Presentation to the a11yLDN conference, London, 19 September 2012.
http://a11yldn.org.uk
1) The document discusses the development of a common media player for the Open University to address the problem of different sites using different player solutions with varying accessibility and user experiences.
2) An initial player was developed in 2011 based on Flowplayer but had design issues. A second version was then developed in 2012 based on MediaElement.js to be more compact and support fullscreen viewing.
3) The player is intended to be easy for content authors to use across different OU contexts like the VLE and OpenLearn. Accessibility testing and input is a priority in the development process.
Todd Carpenter presented on alternative metrics (altmetrics) which aim to assess the impact of scholarly works beyond traditional citations. Altmetrics include usage analysis, social media mentions, and observational data. They provide more timely insights than citations and can help with applications like trend spotting, marketing, and mapping relationships in science. However, issues with altmetrics include defining components consistently, addressing authorship and privacy concerns, and achieving broad exchange of altmetrics data.
The document discusses typographic freedom in eBooks. It asks questions about which devices and formats allow font embedding, whether authors should limit themselves to resident fonts, and the legal issues around embedded fonts. It notes that while EULAs generally prohibit embedding, the Open Font License allows it. It explains that the difference between a free typeface and one free for eBooks is the EULA. The cost of typographic freedom, it says, is licensing fonts or facing potential lawsuits for failing to do so. In the end, it states that embedding will happen and advertises a workshop on creating typographic eBooks.
The document discusses disruptive innovations and describes three key aspects:
1. Disruptive innovations initially offer lower performance than existing technologies but appeal to new groups of customers.
2. They provide new attributes that allow them to succeed in emerging markets.
3. As they improve, they eventually displace the former technology and mainstream market.
TOC Bologna 2012: How to Receive Funding and Support for New Digital and Prin...OReillyTOC
In the panel we will look at funds and grants available for new and current publishing ventures. The panel will discuss how small to medium size children’s publishers can receive funding for translated co editions and new digital publishing projects. Advice on how to combine the craft of print publishing with the new challenges of digital delivery with be shared with the participants. The panel will be able to share some really useful tips and offer guidance for those planning new ventures and wanting to make the most of new digital funds from across the world to support their activities.
Speakers: Charles Beckett, Agnes Vogt. Moderated by Neal Hoskins
TOC Bologna 2012: Elizabeth Wood KeynoteOReillyTOC
This document discusses Worldreader's new book app for mobile phones. It allows access to books on basic feature phones, which are very common in the developing world. The app will be available through a partnership with mobile platform biNu. The document also provides the top book searches over the past two weeks on Worldreader, with "sex" being the most searched term and other popular searches including titles like "Harry Potter", "Things Fall Apart", and school subjects.
My slides on the Open University project to develop an accessible, easily embeddable, maintainable multimedia player for student and public facing OU sites. Presentation to the a11yLDN conference, London, 19 September 2012.
http://a11yldn.org.uk
1) The document discusses the development of a common media player for the Open University to address the problem of different sites using different player solutions with varying accessibility and user experiences.
2) An initial player was developed in 2011 based on Flowplayer but had design issues. A second version was then developed in 2012 based on MediaElement.js to be more compact and support fullscreen viewing.
3) The player is intended to be easy for content authors to use across different OU contexts like the VLE and OpenLearn. Accessibility testing and input is a priority in the development process.
This document provides a history of ePUB and discusses its current state and future direction. It summarizes that:
- ePUB started in 1999 and has gone through multiple versions but has faced challenges gaining widespread adoption and compliance.
- While ePUB is widely used for eBooks, many do not take full advantage of its capabilities and proprietary formats still dominate the market.
- The ePUB standard is working to simplify requirements and better support new technologies like HTML to drive more adoption and blur the lines between books and applications on the open web.
The capture of Ramadi by ISIS stunned the world. ISW has tracked the ISIS assault on Ramadi since January 2014 when they attacked both Ramadi and Fallujah. This presentation shows how ISIS has positioned itself in Anbar Province since that time to the capture of Ramadi this past weekend. See more reports at www.understandingwar.org
Beyond the Buzz Words: Social Media & Mobile FundraisingArtez Interactive
This document summarizes key trends in social media and mobile fundraising. It notes that the preferred social network for multiple users is Facebook, which is also a top referrer to fundraising pages. It recommends using social login to increase registrations and donations by 30-40%. It also recommends using online video, social advertising, visual storytelling and gamification to engage supporters across multiple channels including mobile. It emphasizes tracking metrics like conversion rates to measure the impact of social media activities on fundraising goals.
OSCON 2012 US Patriot Act Implications for Cloud Computing - Diane Mueller, A...OSCON Byrum
This document discusses the implications of cloud computing and data privacy in light of the US Patriot Act. It notes that the Patriot Act allows US authorities broad surveillance powers over data, including that of foreign nationals and companies, even if the data resides outside the US. This creates risks for cloud computing as data may be located in multiple jurisdictions and users have little visibility into or control over data location. The document recommends that companies take a risk-based approach and consider a private cloud or hybrid cloud model to better protect sensitive data and maintain accountability over any legal requests for information.
Flow Engines - Hack The Way You Work, Not The Time You HaveJohn V Willshire
A version of the talk I gave at the Happy Startup Summercamp 2014, about the creation of Flow Engines, a way to help yourself work at a faster rate by getting more quickly into a flow state using Artefact Cards (http://artefactshop.com/). I've added additional commentary and explanation.
This document discusses the evolution of computing architectures and data processing techniques over time. As data grew larger than what could fit on a single computer, distributed systems and topologies like Hadoop emerged. This led to a shift from traditional data modeling to algorithmic modeling using machine learning. The rise of big data, IoT, and complex analytics is now disrupting businesses by enabling new, automated data products and feedback loops. This presents opportunities for companies in various industries to optimize operations using data science.
Terrorism, discrimination based on reservation, injustice, corruption, crime, unemployment, poverty, pollution - problems of India are multiplying every day, but there is nobody coming forward to offer a solution.
And we common Indians carry on our lives as usual hoping that something good will happen someday on its own.
Let us realize that nothing will change till we, the common people, wake up. To bring about this change, we need to clean the system by being a part of it and not as an outsider. Let us all rise to this occasion.
We admire A. P. J. Abdul Kalam, T. N. Shesan, Narayan Murthy, K. P. S. Gill, Kurien Verghese, E. Sridharan, Kiran Bedi, Joginder Singh, Dr. Jai Prakash Narayan, Arvind Kejriwal, Anna Hazare, Aruna Roy, Sundeep Pandey and similar other leaders for their selfless contribution to the nation.
We have launched this political organization called JAGO PARTY to initiate this cleaning action and to say boldly that enough is enough.
Ejemplos de Varias Pantallas de ZohoCRMJesus Hoyos
Zoho CRM es una suite de 27 aplicaciones que permite la integración con Nimble, Zoho Proyect y Zoho Mail. Además, incluye LinkedIn en Zoho CRM y una nueva herramienta llamada "Pulse" para el seguimiento puntual de prospectos, oportunidades, cuentas y contactos.
DataEngConf SF16 - Multi-temporal Data StructuresHakka Labs
A mind-bending way of dealing with time syncing when aggregating data from many disparate sources. Talk by Jasmine Tsai and Alyssa Kwan, Clover Health. To hear about future conferences go to http://dataengconf.com
TOC Bologna 2012: The Opportunity in Digital: Putting Publishers at the Helm...OReillyTOC
This panel of long-time digital publishing players will discuss how publishers can improve their chances of writing their own destiny and that of the industry by taking the right actions.
Speakers: Omer Ginor, Andrew Sharp, and Kevin O’Connor, moderated by Joe Schick
TOC Bologna 2012: How to Receive Funding and Support for New Digital and Prin...OReillyTOC
Arts Council England provides several sources of funding for arts projects including an open lottery scheme for grants under and over £10,000. They also offer commissioned strategic funds for specific projects. The presentation discusses funding from Arts Council England, including for children and young people, as well as other potential sources of support and funding. Contact information is provided for follow up questions.
The document discusses how high prices, low incomes, and cheap digital technologies are the main drivers of piracy. It notes that enforcement efforts such as raids, arrests, convictions, and fines have little relevance to reducing piracy given these economic factors. The document also outlines alternatives to commercial markets such as open educational resources and library copying that can help provide access to educational materials in developing countries in a more sustainable way.
Beyond “Discovery”—Understanding The True Potential Of An Insight-oriented Pu...OReillyTOC
The document discusses moving from a version 1.0 model of data and information to a version 2.0 model in the publishing industry. It notes some limitations of current approaches to data access, sources, and tools. It advocates for better data access, connecting multiple data sources, using technology to drive decisions, and focusing on intelligence over data hoarding to define competition for a 2.0 approach. The document also includes several case studies and examples of using insights from data to engage customers and aid in product development and marketing in the publishing industry.
The document discusses the future of cookbooks and content delivery given trends in consumer interest in food and cooking as well as the growth of online content and digital options. It summarizes a panel discussion on three avenues of exploration: content generation, monetization, and social engagement. Regarding content, it explores curated vs user-generated content and trends. For monetization, it discusses opportunities within and outside books such as ads, affiliate stores, and paying for recipes. For social engagement, it examines book-centric and food platform opportunities and the role of authors and bloggers. It presents a case study of an online food publisher that seeds vertical sites from its backlist and monetizes via ads, stores, and co
Optimizing Your Web Site for Discovery: A WorkshopOReillyTOC
The document discusses optimizing websites for discovery. It emphasizes that content must be reachable by search engines and social media crawlers, readable in popular file formats and with keywords and hierarchies, and shareable through links, embeds and social tags. Proper optimization involves allowing crawlers, using readable formats and structures, adding social sharing tags, and promoting content to target audiences on relevant platforms.
1. Kobo analyzed sales data for digital vs print non-fiction books. They found that categories like biography and business significantly underperformed in digital, likely due to lack of illustrations.
2. Fiction outperforms non-fiction in digital. Categories that translate well are original stories and opinion/expertise. Categories relying on illustrations or as gifts underperform.
3. Pricing data across several countries showed that non-fiction prices better in the lower price ranges ($0-10) with steep drops in sales at higher prices. Certain genres like cooking showed consistent sales in lower price ranges.
The document discusses the importance of metadata in publishing. It states that everyone involved in publishing, including acquisitions editors, managing editors, and marketers, contributes important metadata at different stages of the publishing process by providing information about books such as titles, authors, formats, prices and descriptions. As the industry moves increasingly digital, high quality and up-to-date metadata is critical for readers to find and access content.
The document discusses O'Reilly's use of data and data culture. It outlines the types of data O'Reilly collects, including book sales, conference, and government data. It describes how O'Reilly analyzes data to provide insights and communicate stories to support decision making. It also discusses key aspects of O'Reilly's data culture, which includes quantitative analysis, experimentation, and data-driven communications.
Public Library Power Patrons Are Your Best Customers: Lessons from Patron Pro...OReillyTOC
This document summarizes survey results about the behaviors and preferences of U.S. public library users. It finds that over half of U.S. residents have public library cards. Power patrons, who visit libraries weekly, tend to be middle-aged women with college degrees who borrow and check out many books. The surveys also show that library use influences book purchasing, with many patrons buying books they first borrowed or discovered at the library. While interest in ebooks is growing, most libraries still have limited ebook collections.
This document discusses the negative impacts of confirmation bias and how it affects consumption habits, news media, and democracy. It argues that people prefer information that confirms what they already believe. This can lead to physical and psychological issues from consuming more of what people like and less of what they do not like, even if it is healthier or more nutritious. It also undermines objective journalism and truth by prioritizing what makes people feel right over facts. The document proposes some solutions like enabling "infoveganism" by making ad-free content affordable and treating content differently from commoditized data.
Changing Times, Changing Readers: Let's Start With ExperienceOReillyTOC
The document discusses the evolution of reading over time through various technological innovations from 1850 to the present. It explores how each new medium from newspapers to movies to computers changed expectations of what reading entails and how text can be experienced. While e-books brought changes, they have not revolutionized reading like prior innovations. The most important expectations for reading involve quantity of content available rather than qualitative aspects of the reading experience. Constraints that initially seem limiting can become freeing over time as new standards and skills develop.
This document provides a history of ePUB and discusses its current state and future direction. It summarizes that:
- ePUB started in 1999 and has gone through multiple versions but has faced challenges gaining widespread adoption and compliance.
- While ePUB is widely used for eBooks, many do not take full advantage of its capabilities and proprietary formats still dominate the market.
- The ePUB standard is working to simplify requirements and better support new technologies like HTML to drive more adoption and blur the lines between books and applications on the open web.
The capture of Ramadi by ISIS stunned the world. ISW has tracked the ISIS assault on Ramadi since January 2014 when they attacked both Ramadi and Fallujah. This presentation shows how ISIS has positioned itself in Anbar Province since that time to the capture of Ramadi this past weekend. See more reports at www.understandingwar.org
Beyond the Buzz Words: Social Media & Mobile FundraisingArtez Interactive
This document summarizes key trends in social media and mobile fundraising. It notes that the preferred social network for multiple users is Facebook, which is also a top referrer to fundraising pages. It recommends using social login to increase registrations and donations by 30-40%. It also recommends using online video, social advertising, visual storytelling and gamification to engage supporters across multiple channels including mobile. It emphasizes tracking metrics like conversion rates to measure the impact of social media activities on fundraising goals.
OSCON 2012 US Patriot Act Implications for Cloud Computing - Diane Mueller, A...OSCON Byrum
This document discusses the implications of cloud computing and data privacy in light of the US Patriot Act. It notes that the Patriot Act allows US authorities broad surveillance powers over data, including that of foreign nationals and companies, even if the data resides outside the US. This creates risks for cloud computing as data may be located in multiple jurisdictions and users have little visibility into or control over data location. The document recommends that companies take a risk-based approach and consider a private cloud or hybrid cloud model to better protect sensitive data and maintain accountability over any legal requests for information.
Flow Engines - Hack The Way You Work, Not The Time You HaveJohn V Willshire
A version of the talk I gave at the Happy Startup Summercamp 2014, about the creation of Flow Engines, a way to help yourself work at a faster rate by getting more quickly into a flow state using Artefact Cards (http://artefactshop.com/). I've added additional commentary and explanation.
This document discusses the evolution of computing architectures and data processing techniques over time. As data grew larger than what could fit on a single computer, distributed systems and topologies like Hadoop emerged. This led to a shift from traditional data modeling to algorithmic modeling using machine learning. The rise of big data, IoT, and complex analytics is now disrupting businesses by enabling new, automated data products and feedback loops. This presents opportunities for companies in various industries to optimize operations using data science.
Terrorism, discrimination based on reservation, injustice, corruption, crime, unemployment, poverty, pollution - problems of India are multiplying every day, but there is nobody coming forward to offer a solution.
And we common Indians carry on our lives as usual hoping that something good will happen someday on its own.
Let us realize that nothing will change till we, the common people, wake up. To bring about this change, we need to clean the system by being a part of it and not as an outsider. Let us all rise to this occasion.
We admire A. P. J. Abdul Kalam, T. N. Shesan, Narayan Murthy, K. P. S. Gill, Kurien Verghese, E. Sridharan, Kiran Bedi, Joginder Singh, Dr. Jai Prakash Narayan, Arvind Kejriwal, Anna Hazare, Aruna Roy, Sundeep Pandey and similar other leaders for their selfless contribution to the nation.
We have launched this political organization called JAGO PARTY to initiate this cleaning action and to say boldly that enough is enough.
Ejemplos de Varias Pantallas de ZohoCRMJesus Hoyos
Zoho CRM es una suite de 27 aplicaciones que permite la integración con Nimble, Zoho Proyect y Zoho Mail. Además, incluye LinkedIn en Zoho CRM y una nueva herramienta llamada "Pulse" para el seguimiento puntual de prospectos, oportunidades, cuentas y contactos.
DataEngConf SF16 - Multi-temporal Data StructuresHakka Labs
A mind-bending way of dealing with time syncing when aggregating data from many disparate sources. Talk by Jasmine Tsai and Alyssa Kwan, Clover Health. To hear about future conferences go to http://dataengconf.com
TOC Bologna 2012: The Opportunity in Digital: Putting Publishers at the Helm...OReillyTOC
This panel of long-time digital publishing players will discuss how publishers can improve their chances of writing their own destiny and that of the industry by taking the right actions.
Speakers: Omer Ginor, Andrew Sharp, and Kevin O’Connor, moderated by Joe Schick
TOC Bologna 2012: How to Receive Funding and Support for New Digital and Prin...OReillyTOC
Arts Council England provides several sources of funding for arts projects including an open lottery scheme for grants under and over £10,000. They also offer commissioned strategic funds for specific projects. The presentation discusses funding from Arts Council England, including for children and young people, as well as other potential sources of support and funding. Contact information is provided for follow up questions.
The document discusses how high prices, low incomes, and cheap digital technologies are the main drivers of piracy. It notes that enforcement efforts such as raids, arrests, convictions, and fines have little relevance to reducing piracy given these economic factors. The document also outlines alternatives to commercial markets such as open educational resources and library copying that can help provide access to educational materials in developing countries in a more sustainable way.
Beyond “Discovery”—Understanding The True Potential Of An Insight-oriented Pu...OReillyTOC
The document discusses moving from a version 1.0 model of data and information to a version 2.0 model in the publishing industry. It notes some limitations of current approaches to data access, sources, and tools. It advocates for better data access, connecting multiple data sources, using technology to drive decisions, and focusing on intelligence over data hoarding to define competition for a 2.0 approach. The document also includes several case studies and examples of using insights from data to engage customers and aid in product development and marketing in the publishing industry.
The document discusses the future of cookbooks and content delivery given trends in consumer interest in food and cooking as well as the growth of online content and digital options. It summarizes a panel discussion on three avenues of exploration: content generation, monetization, and social engagement. Regarding content, it explores curated vs user-generated content and trends. For monetization, it discusses opportunities within and outside books such as ads, affiliate stores, and paying for recipes. For social engagement, it examines book-centric and food platform opportunities and the role of authors and bloggers. It presents a case study of an online food publisher that seeds vertical sites from its backlist and monetizes via ads, stores, and co
Optimizing Your Web Site for Discovery: A WorkshopOReillyTOC
The document discusses optimizing websites for discovery. It emphasizes that content must be reachable by search engines and social media crawlers, readable in popular file formats and with keywords and hierarchies, and shareable through links, embeds and social tags. Proper optimization involves allowing crawlers, using readable formats and structures, adding social sharing tags, and promoting content to target audiences on relevant platforms.
1. Kobo analyzed sales data for digital vs print non-fiction books. They found that categories like biography and business significantly underperformed in digital, likely due to lack of illustrations.
2. Fiction outperforms non-fiction in digital. Categories that translate well are original stories and opinion/expertise. Categories relying on illustrations or as gifts underperform.
3. Pricing data across several countries showed that non-fiction prices better in the lower price ranges ($0-10) with steep drops in sales at higher prices. Certain genres like cooking showed consistent sales in lower price ranges.
The document discusses the importance of metadata in publishing. It states that everyone involved in publishing, including acquisitions editors, managing editors, and marketers, contributes important metadata at different stages of the publishing process by providing information about books such as titles, authors, formats, prices and descriptions. As the industry moves increasingly digital, high quality and up-to-date metadata is critical for readers to find and access content.
The document discusses O'Reilly's use of data and data culture. It outlines the types of data O'Reilly collects, including book sales, conference, and government data. It describes how O'Reilly analyzes data to provide insights and communicate stories to support decision making. It also discusses key aspects of O'Reilly's data culture, which includes quantitative analysis, experimentation, and data-driven communications.
Public Library Power Patrons Are Your Best Customers: Lessons from Patron Pro...OReillyTOC
This document summarizes survey results about the behaviors and preferences of U.S. public library users. It finds that over half of U.S. residents have public library cards. Power patrons, who visit libraries weekly, tend to be middle-aged women with college degrees who borrow and check out many books. The surveys also show that library use influences book purchasing, with many patrons buying books they first borrowed or discovered at the library. While interest in ebooks is growing, most libraries still have limited ebook collections.
This document discusses the negative impacts of confirmation bias and how it affects consumption habits, news media, and democracy. It argues that people prefer information that confirms what they already believe. This can lead to physical and psychological issues from consuming more of what people like and less of what they do not like, even if it is healthier or more nutritious. It also undermines objective journalism and truth by prioritizing what makes people feel right over facts. The document proposes some solutions like enabling "infoveganism" by making ad-free content affordable and treating content differently from commoditized data.
Changing Times, Changing Readers: Let's Start With ExperienceOReillyTOC
The document discusses the evolution of reading over time through various technological innovations from 1850 to the present. It explores how each new medium from newspapers to movies to computers changed expectations of what reading entails and how text can be experienced. While e-books brought changes, they have not revolutionized reading like prior innovations. The most important expectations for reading involve quantity of content available rather than qualitative aspects of the reading experience. Constraints that initially seem limiting can become freeing over time as new standards and skills develop.
You've Decided The Cloud Is Right For Your Organization. Now The Hard Part.OReillyTOC
This document discusses considerations for organizations planning to move to the cloud. It recommends starting with easy, non-critical services to gain confidence in the cloud. It also suggests componentizing the business into separate cloud and on-premise services. Finally, it notes that cloud computing can help lower costs while improving agility and creating new business opportunities for organizations.
The document discusses KF8 and iBooks Author ebook formats. It provides five key facts about each:
KF8 - Supports increased design capabilities, is natively supported on Kindle Fire and backward compatible with other Kindles, and allows distinct designs for Fire and eInk via media queries.
iBooks Author - Files can only be read on iPads, does not export to other formats, requires an agreement with Apple, and books can only be sold in the iBookstore.
This is Toca Boca (The Future of Education is Touch)OReillyTOC
This document summarizes Toca Boca, a company that creates digital toys and games for young children. It discusses Toca Boca's research into how children play, the different types of play they aim to support through their apps, and their timeline since launching in 2011. Their goal is to design apps that feel more like creative play than traditional games.
Narrative Science transforms data into stories and insight. It has developed a configurable horizontal platform that takes in data from various domains like media, big data, social media and structures it into facts, angles, and stories. The process involves both engineers and writers to derive meaningful insights from data and present them in an engaging narrative form. The company aims to bridge the gap between raw data and human understanding by automatically generating stories from structured and unstructured data sources.
John Labovitz - miniTOC Portland presentation. July 27, 2011.
The eBooks revolution, like the web revolution before it, has brought us to the rough edge of the past half-millenium of publishing. But what have we sacrificed in return for shiny new technology and virtual distribution networks? In this presentation, we will look at other transitional (and transitory) times in the history of books & publishing, and try to learn their lessons — again.
Efficient PHP Development Solutions for Dynamic Web ApplicationsHarwinder Singh
Unlock the full potential of your web projects with our expert PHP development solutions. From robust backend systems to dynamic front-end interfaces, we deliver scalable, secure, and high-performance applications tailored to your needs. Trust our skilled team to transform your ideas into reality with custom PHP programming, ensuring seamless functionality and a superior user experience.
During the budget session of 2024-25, the finance minister, Nirmala Sitharaman, introduced the “solar Rooftop scheme,” also known as “PM Surya Ghar Muft Bijli Yojana.” It is a subsidy offered to those who wish to put up solar panels in their homes using domestic power systems. Additionally, adopting photovoltaic technology at home allows you to lower your monthly electricity expenses. Today in this blog we will talk all about what is the PM Surya Ghar Muft Bijli Yojana. How does it work? Who is eligible for this yojana and all the other things related to this scheme?
The Role of White Label Bookkeeping Services in Supporting the Growth and Sca...YourLegal Accounting
Effective financial management is important for expansion and scalability in the ever-changing US business environment. White Label Bookkeeping services is an innovative solution that is becoming more and more popular among businesses. These services provide a special method for managing financial duties effectively, freeing up companies to concentrate on their main operations and growth plans. We’ll look at how White Label Bookkeeping can help US firms expand and develop in this blog.
𝐔𝐧𝐯𝐞𝐢𝐥 𝐭𝐡𝐞 𝐅𝐮𝐭𝐮𝐫𝐞 𝐨𝐟 𝐄𝐧𝐞𝐫𝐠𝐲 𝐄𝐟𝐟𝐢𝐜𝐢𝐞𝐧𝐜𝐲 𝐰𝐢𝐭𝐡 𝐍𝐄𝐖𝐍𝐓𝐈𝐃𝐄’𝐬 𝐋𝐚𝐭𝐞𝐬𝐭 𝐎𝐟𝐟𝐞𝐫𝐢𝐧𝐠𝐬
Explore the details in our newly released product manual, which showcases NEWNTIDE's advanced heat pump technologies. Delve into our energy-efficient and eco-friendly solutions tailored for diverse global markets.
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Explore the steadfast and reliable nature of the Taurus Zodiac Sign. Discover the personality traits, key dates, and horoscope insights that define the determined and practical Taurus, and learn how their grounded nature makes them the anchor of the zodiac.
AI Transformation Playbook: Thinking AI-First for Your BusinessArijit Dutta
I dive into how businesses can stay competitive by integrating AI into their core processes. From identifying the right approach to building collaborative teams and recognizing common pitfalls, this guide has got you covered. AI transformation is a journey, and this playbook is here to help you navigate it successfully.
NIMA2024 | De toegevoegde waarde van DEI en ESG in campagnes | Nathalie Lam |...BBPMedia1
Nathalie zal delen hoe DEI en ESG een fundamentele rol kunnen spelen in je merkstrategie en je de juiste aansluiting kan creëren met je doelgroep. Door middel van voorbeelden en simpele handvatten toont ze hoe dit in jouw organisatie toegepast kan worden.
Ellen Burstyn: From Detroit Dreamer to Hollywood Legend | CIO Women MagazineCIOWomenMagazine
In this article, we will dive into the extraordinary life of Ellen Burstyn, where the curtains rise on a story that's far more attractive than any script.
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7. When talking about “Netflix for Books”, “Spotify
for Books” or “Subscription Services for
eBooks”, we should not circunscribe ourselves
to the revenue model. The business model will
only work as long as other key elements take
the most of what technology, reading devices
and specific approaches to how people find and
read books provide to us.
12. First key element is “books on the cloud”
For readers: no worries about where books are,
simplicity in how books are found, accessed and
kept
For publishers: DRM becomes a non-issue; real-
time analytics dashboard becomes a real asset
Evolution of books: in some cases, books need
to evolve continuously.
20. Readers will mainly want to read books. Of
course.
But potential readers have many other
entertainment opportunities
There are many other ways to increase
engagement
• Social Reading is one
• Recommendations is another
But there are many more:
• Mining the content of books
• Linking the content of books
21. Of course, the obvious: share with your friends.
But much more: communication among
readers, first step towards a better
recommendation system based on friends and
tastes, beyond “purchases”
And it must happen inside and outside of the
service
This is the “engagement” side of the equation.
Critical.
22. Breaking
the wall
between the
book and
the
readers…
27. … not just for fun…
■ Edition, Author and
Publisher Pages
■ Sharable in
Facebook, Twitter,
Google+ (virality)
■ Organic positioning
in search engines
31. But that’s a huge challenge for MOST
publishers… and for readers
Big Publisher
I just wanted
to read a
book…
Great Publisher
Cool Publisher
32. D2C is a clear opportunity for publishers
But it is also a huge challenge: most publishers
lack a brand
• People look for authors, books, categories, but not for
publishers
• Many publishers are generalists
That’s where getting the most of a publishing
hub makes sense
33. “Book as a Service” provides a real HUB
for readers, publishers and authors
47. Subscription models look for ways to increase
revenues, but in a different way:
• Offer a great service
• Offer great content
• Pay once, FORGET ABOUT IT
• Have new stuff everytime readers come back
• In summary: create value, constantly
How do you avoid the initial chasm?
• Our approach: FREEMIUM!!!
49. Freemium =
Free: read ebooks, free and with non-
intrusive ads
Premium: ad-free, even without
Internet connection. Price by
subscription
Affiliation: we redirect traffic to your
site or wherever you sell your printed
books
50. Income model
24symbols income is based on advertising and
subscriptions.
70 % of this revenue is shared equally among the
total number of pages read.
70% Income Publisher's
Publisher’s = x
Income Pages Read
Total Pages Read
52. 1. Freemium increases engagement
Free
Users
Conversion
Rate
Delayed subscription
(test the service & engage)
Premium
Lower entry ratio Time
Then, work on conversion
57. A subscription service on the cloud is the best
fit for an ebook platform
A place where readers can read, and other
companies can create added-value services for
their customers: recommendations, content
mining, book interlinking, … imagination is the
limit
And potentially open for standards, research,
etc.
58.
59. So, elusive? Nah, I don’t think so
110000
100000
90000
80000
70000
60000
50000
40000
@justohidalgo
60. Just a typical adoption lifecycle
http://toc.oreilly.com/2013/02/the-four-stages-of-the-spotify-for-ebooks-adoption-model.html
61. Thanks for your time!
Justo Hidalgo
jhidalgo@24symbols.com
@justohidalgo