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(Typographic)
  Freedom!
   C H A R L E S   N I X
(TYPOGRAPHIC) FREEDOM!


     Where are we with typographic choice in eBooks?

     Which devices and formats allow font embedding?

     Should we limit ourselves to resident fonts?

     Are we limited to typefaces that are freely available?

     What are the legal issues regarding embedded fonts?

     What’s the difference between free typefaces
       and those free for use in ebooks?

     What is the cost of typographic freedom
       (for licensing—or failing to license fonts)?
(TYPOGRAPHIC) FREEDOM!


     Where are we with typographic choice in eBooks? Getting there.

     Which devices and formats allow font embedding? Some.

     Should we limit ourselves to resident fonts? No.

     Are we limited to typefaces that are freely available? No.

     What are the legal issues regarding embedded fonts? Most are prohibited.

     What’s the difference between free typefaces
       and those free for use in ebooks? EULAs.

     What is the cost of typographic freedom
       (for licensing—or failing to license fonts)? Google “NBC font lawsuit”
TYPOGRAPHIC HISTORY


     THE MICRO & THE MACRO
     :
     CHARACTER VS. COLOR
CHARACTER VS. COLOR
  CHARACTER VS. COLOR




                                             Ragne
         JENSON (ABRAMS VENETIAN)            GARAMOND (AUGEREAU)




         Ragne

         Ragne                               Ragne
         BASKERVILLE (ITC NEW BASKERVILLE)   BODONI (BAUER BODONI)
GUTENBERG, 1452
JENSON, 1470
GARAMOND, 1546
BASKERVILLE, 1774




        Printing by John Baskerville, 1758
BODONI, 1795
TEXT COLOR
TEXT COLOR




             AREA
TEXT COLOR




             AREA

             LEADING
TEXT COLOR




             AREA

             LEADING

             WORD SPACE
TEXT COLOR




             AREA

             LEADING

             WORD SPACE

             RHYTHM
TEXT COLOR




             AREA

             LEADING

             WORD SPACE

             RHYTHM

             x-HEIGHT
TEXT COLOR




             AREA

             LEADING

             WORD SPACE

             RHYTHM

             x-HEIGHT
TEXT COLOR




     GEORGIA   IOWAN   SERAVEK
VARIETIES OF BOOKS


     MEAL
       Narrative fiction/non-fiction


     MACHINE
       Reference books


     M E TA P H O R
       Art books
VARIETIES OF BOOKS


     MEAL
       Narrative fiction/non-fiction


     MACHINE
       Reference books


     M E TA P H O R
       Art books
VARIETIES OF BOOKS


     MEAL
       Narrative fiction/non-fiction


     MACHINE
       Reference books


     M E TA P H O R
       Art books
C H A R A C T E R and C O L O R
WHY EMBED?


    FOR CONTENT FUNCTIONALITY

    T O S O LV E T E C H N I C A L P R O B L E M S

    FOR DESIGN CONSISTENCY

    BECAUSE WE CAN
WHY EMBED?


    FOR CONTENT FUNCTIONALITY

    T O S O LV E T E C H N I C A L P R O B L E M S

    FOR DESIGN CONSISTENCY

    BECAUSE WE CAN
WHY EMBED?


    FOR CONTENT FUNCTIONALITY

    T O S O LV E T E C H N I C A L P R O B L E M S

    FOR DESIGN CONSISTENCY
WHY EMBED?


    FOR CONTENT FUNCTIONALITY

    T O S O LV E T E C H N I C A L P R O B L E M S

    FOR DESIGN CONSISTENCY

    BECAUSE WE CAN
(TYPOGRAPHIC) FREEDOM!


     Which devices and formats allow font embedding?
(TYPOGRAPHIC) FREEDOM!


     Which devices and formats allow font embedding?

        Adobe Digital Editions (1.7.2)     Nook (apps and devices)*
        Kindle KF8-enabled devices*        Safari Books Online (browser)
        Apple iBooks*                      Sony eReaders
        Google eBooks (app and online)*    VitalSource Readers*
        IDPF Readium Project*              Apabi Reader
        Azardi (apps and online)*          Blio
        Kobo iPad Reader*                  Bluefire Reader
        Kobo Touch, Glo, Mini, Arc,        DL Reader
          and Vox*
(TYPOGRAPHIC) FREEDOM!


     Should we limit ourselves to resident fonts?
(TYPOGRAPHIC) FREEDOM!


     Should we limit ourselves to resident fonts?


         For the eBooks as Meal? Probably.


         For the eBook as Machine or Metaphor? No.
(TYPOGRAPHIC) FREEDOM!


     What are the legal issues regarding embedded fonts?


     EULAs (End-User License Agreements) generally do not allow font embedding.


     The OFL (Open Font License) is a EULA that allows embedding


     Some Adobe Type Library fonts have EULAs that allow embedding:
        http://www.adobe.com/type/browser/legal/additional_licenses.html
(TYPOGRAPHIC) FREEDOM!


     What are the legal issues regarding embedded fonts?


     EULAs (End-User License Agreements) prohibitions


     OFL (Open Font License) freedoms
(TYPOGRAPHIC) FREEDOM!


     What’s the difference between a free typeface
        and one that’s free for use in eBooks?
(TYPOGRAPHIC) FREEDOM!


     What’s the difference between a free typeface
        and one that’s free for use in eBooks?


     The EULA.
(TYPOGRAPHIC) FREEDOM!

     And what is the cost of typographic freedom
     (for licensing—or failing to license fonts)?

     “Please call for prices.”
(TYPOGRAPHIC) FREEDOM!




     Embedding will happen.
(TYPOGRAPHIC) FREEDOM!




     YOUR FIRST (TYPOGRAPHIC) EBOOK:
     WORKSHOP WITH CHARLES NIX


       Type Directors Club
       Friday, 22 March,
       8:30am–4:30pm


       tdc.org   |   212.633.8943
THANK YOU.

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Typographic choice

  • 1. (Typographic) Freedom! C H A R L E S N I X
  • 2. (TYPOGRAPHIC) FREEDOM! Where are we with typographic choice in eBooks? Which devices and formats allow font embedding? Should we limit ourselves to resident fonts? Are we limited to typefaces that are freely available? What are the legal issues regarding embedded fonts? What’s the difference between free typefaces and those free for use in ebooks? What is the cost of typographic freedom (for licensing—or failing to license fonts)?
  • 3. (TYPOGRAPHIC) FREEDOM! Where are we with typographic choice in eBooks? Getting there. Which devices and formats allow font embedding? Some. Should we limit ourselves to resident fonts? No. Are we limited to typefaces that are freely available? No. What are the legal issues regarding embedded fonts? Most are prohibited. What’s the difference between free typefaces and those free for use in ebooks? EULAs. What is the cost of typographic freedom (for licensing—or failing to license fonts)? Google “NBC font lawsuit”
  • 4. TYPOGRAPHIC HISTORY THE MICRO & THE MACRO : CHARACTER VS. COLOR
  • 5. CHARACTER VS. COLOR CHARACTER VS. COLOR Ragne JENSON (ABRAMS VENETIAN) GARAMOND (AUGEREAU) Ragne Ragne Ragne BASKERVILLE (ITC NEW BASKERVILLE) BODONI (BAUER BODONI)
  • 9. BASKERVILLE, 1774 Printing by John Baskerville, 1758
  • 12. TEXT COLOR AREA
  • 13. TEXT COLOR AREA LEADING
  • 14. TEXT COLOR AREA LEADING WORD SPACE
  • 15. TEXT COLOR AREA LEADING WORD SPACE RHYTHM
  • 16. TEXT COLOR AREA LEADING WORD SPACE RHYTHM x-HEIGHT
  • 17. TEXT COLOR AREA LEADING WORD SPACE RHYTHM x-HEIGHT
  • 18. TEXT COLOR GEORGIA IOWAN SERAVEK
  • 19.
  • 20.
  • 21. VARIETIES OF BOOKS MEAL Narrative fiction/non-fiction MACHINE Reference books M E TA P H O R Art books
  • 22. VARIETIES OF BOOKS MEAL Narrative fiction/non-fiction MACHINE Reference books M E TA P H O R Art books
  • 23. VARIETIES OF BOOKS MEAL Narrative fiction/non-fiction MACHINE Reference books M E TA P H O R Art books
  • 24. C H A R A C T E R and C O L O R
  • 25.
  • 26.
  • 27.
  • 28.
  • 29. WHY EMBED? FOR CONTENT FUNCTIONALITY T O S O LV E T E C H N I C A L P R O B L E M S FOR DESIGN CONSISTENCY BECAUSE WE CAN
  • 30. WHY EMBED? FOR CONTENT FUNCTIONALITY T O S O LV E T E C H N I C A L P R O B L E M S FOR DESIGN CONSISTENCY BECAUSE WE CAN
  • 31. WHY EMBED? FOR CONTENT FUNCTIONALITY T O S O LV E T E C H N I C A L P R O B L E M S FOR DESIGN CONSISTENCY
  • 32. WHY EMBED? FOR CONTENT FUNCTIONALITY T O S O LV E T E C H N I C A L P R O B L E M S FOR DESIGN CONSISTENCY BECAUSE WE CAN
  • 33. (TYPOGRAPHIC) FREEDOM! Which devices and formats allow font embedding?
  • 34. (TYPOGRAPHIC) FREEDOM! Which devices and formats allow font embedding? Adobe Digital Editions (1.7.2) Nook (apps and devices)* Kindle KF8-enabled devices* Safari Books Online (browser) Apple iBooks* Sony eReaders Google eBooks (app and online)* VitalSource Readers* IDPF Readium Project* Apabi Reader Azardi (apps and online)* Blio Kobo iPad Reader* Bluefire Reader Kobo Touch, Glo, Mini, Arc, DL Reader and Vox*
  • 35. (TYPOGRAPHIC) FREEDOM! Should we limit ourselves to resident fonts?
  • 36. (TYPOGRAPHIC) FREEDOM! Should we limit ourselves to resident fonts? For the eBooks as Meal? Probably. For the eBook as Machine or Metaphor? No.
  • 37. (TYPOGRAPHIC) FREEDOM! What are the legal issues regarding embedded fonts? EULAs (End-User License Agreements) generally do not allow font embedding. The OFL (Open Font License) is a EULA that allows embedding Some Adobe Type Library fonts have EULAs that allow embedding: http://www.adobe.com/type/browser/legal/additional_licenses.html
  • 38. (TYPOGRAPHIC) FREEDOM! What are the legal issues regarding embedded fonts? EULAs (End-User License Agreements) prohibitions OFL (Open Font License) freedoms
  • 39. (TYPOGRAPHIC) FREEDOM! What’s the difference between a free typeface and one that’s free for use in eBooks?
  • 40. (TYPOGRAPHIC) FREEDOM! What’s the difference between a free typeface and one that’s free for use in eBooks? The EULA.
  • 41.
  • 42.
  • 43.
  • 44. (TYPOGRAPHIC) FREEDOM! And what is the cost of typographic freedom (for licensing—or failing to license fonts)? “Please call for prices.”
  • 45.
  • 46. (TYPOGRAPHIC) FREEDOM! Embedding will happen.
  • 47. (TYPOGRAPHIC) FREEDOM! YOUR FIRST (TYPOGRAPHIC) EBOOK: WORKSHOP WITH CHARLES NIX Type Directors Club Friday, 22 March, 8:30am–4:30pm tdc.org | 212.633.8943