We are the Audience 50 people 4 offices 120 clients Canada’s leading IR firm
Equicom Advantage We make public  companies  better  at being public Strong capital market knowledge Client focused and proactive Comprehensive suite of services Strong investment community/ media relationships
The Right Message The Right Audience 2 Keys
In-house capabilities Creative Services  Investor Relations All-inclusive monthly fee Customized programs  Full service offering Individual projects quoted separately Live events Print/New media
Our Philosophy Consistent communication Set expectations Articulate events in the context of the overall business plan/vision  Establish milestones  and strategic vision Long-term and  loyal stakeholders Credibility
Investor Relations Services We build  tailored  IR programs to meet individual client  needs Market messaging  Shareholder inquiries Social media Administrative support Financial media relations  Manage expectations Content development
Proactive Investor Relations Unparalleled relationships Bankers Analysts Retail Brokers  Fund managers Outreach Feedback
‘On The Radar’ Print and New Media Combne strategic messaging with design Full turn-key services Graphic design Project management Content development Presentation posted on TMXMoney.com Full feedback report Monthly Toronto, Montreal, Calgary, and Vancouver Presentations series to 40-50 targeted brokers
The ‘Investor Scorecard’ Print and New Media Combne strategic messaging with design Full turn-key services Graphic design Project management Content development Posted on TMXMoney.com Broadly disseminated Provides objective review vs peers Companies with limited coverage
Web 2.0 Ensure maximum visibility Broad distribution of information Increase retail following  Formulate web strategy  Social media driven
Video Corporate Videos Quarterly Updates CEO Interviews Full Animation
Equicom programs strategic plan execution measurement tactics calendar objectives messages disclosure best practices media plan roadshow objectives enhance message perceptions feedback
Desired results long-term  short-term awareness on ‘the street’ cost savings consistent message across communication platforms well understood  long term vision increased analyst coverage improved valuation  multiples vs. peer group improved feedback from investment community enhanced liquidity  / reduced volatility
Strategic Design
Strategic Design - Messaging Right Information, Rapidly transferred with   High Recall
Strategic Design: Print and New Media Print and New Media Combne strategic messaging with design Full turn-key services Graphic design Project management Content development Project management Graphic design Content development Full turn-key services Combine strategic messaging with design
Live Events Print and New Media Combne strategic messaging with design Full turn-key services Graphic design Project management Content development Non-Deal Roadshows Analyst Days Complete solution IPO Roadshows Annual meetings
Equicom process Reporting  Account Management Coordinates internal team Ensures execution of strategy Dedicated team Program adjustments Feedback Equicom activities
Why Equicom Build  your  equity, using ours Team of specialists Experience Cost effective Trusted name in the  capital markets Established communications channels Enhanced market perspective
select clients
 

TMX Equicom Corporate Presentation

  • 1.
  • 2.
    We are theAudience 50 people 4 offices 120 clients Canada’s leading IR firm
  • 3.
    Equicom Advantage Wemake public companies better at being public Strong capital market knowledge Client focused and proactive Comprehensive suite of services Strong investment community/ media relationships
  • 4.
    The Right MessageThe Right Audience 2 Keys
  • 5.
    In-house capabilities CreativeServices Investor Relations All-inclusive monthly fee Customized programs Full service offering Individual projects quoted separately Live events Print/New media
  • 6.
    Our Philosophy Consistentcommunication Set expectations Articulate events in the context of the overall business plan/vision Establish milestones and strategic vision Long-term and loyal stakeholders Credibility
  • 7.
    Investor Relations ServicesWe build tailored IR programs to meet individual client needs Market messaging Shareholder inquiries Social media Administrative support Financial media relations Manage expectations Content development
  • 8.
    Proactive Investor RelationsUnparalleled relationships Bankers Analysts Retail Brokers Fund managers Outreach Feedback
  • 9.
    ‘On The Radar’Print and New Media Combne strategic messaging with design Full turn-key services Graphic design Project management Content development Presentation posted on TMXMoney.com Full feedback report Monthly Toronto, Montreal, Calgary, and Vancouver Presentations series to 40-50 targeted brokers
  • 10.
    The ‘Investor Scorecard’Print and New Media Combne strategic messaging with design Full turn-key services Graphic design Project management Content development Posted on TMXMoney.com Broadly disseminated Provides objective review vs peers Companies with limited coverage
  • 11.
    Web 2.0 Ensuremaximum visibility Broad distribution of information Increase retail following Formulate web strategy Social media driven
  • 12.
    Video Corporate VideosQuarterly Updates CEO Interviews Full Animation
  • 13.
    Equicom programs strategicplan execution measurement tactics calendar objectives messages disclosure best practices media plan roadshow objectives enhance message perceptions feedback
  • 14.
    Desired results long-term short-term awareness on ‘the street’ cost savings consistent message across communication platforms well understood long term vision increased analyst coverage improved valuation multiples vs. peer group improved feedback from investment community enhanced liquidity / reduced volatility
  • 15.
  • 16.
    Strategic Design -Messaging Right Information, Rapidly transferred with High Recall
  • 17.
    Strategic Design: Printand New Media Print and New Media Combne strategic messaging with design Full turn-key services Graphic design Project management Content development Project management Graphic design Content development Full turn-key services Combine strategic messaging with design
  • 18.
    Live Events Printand New Media Combne strategic messaging with design Full turn-key services Graphic design Project management Content development Non-Deal Roadshows Analyst Days Complete solution IPO Roadshows Annual meetings
  • 19.
    Equicom process Reporting Account Management Coordinates internal team Ensures execution of strategy Dedicated team Program adjustments Feedback Equicom activities
  • 20.
    Why Equicom Build your equity, using ours Team of specialists Experience Cost effective Trusted name in the capital markets Established communications channels Enhanced market perspective
  • 21.
  • 22.