SlideShare a Scribd company logo
Copyright Renin Research 2021
Artificial Intelligence Solutions
Driving Customer Happiness & Well Being.
Copyright Renin Research 2021
Purpose.
Helping companies accelerate revenue growth from existing customers.
Measure Customer Experience,
Satisfaction, Happiness and Loyalty.
Build Hyper-Personalization AI Solutions
that drive loyalty and retain existing customers.
Renin Technologies provides consulting, research and technology services.
Copyright Renin Research 2021
What do we do?
We answer critical business questions:
• What type of customers or accounts are most likely to churn?
• How much revenue is at risk of churn, and why?
• Which of your clients are accounts are in a drive to expand or buy more?
• Where are the best opportunities for expansion?
• What is the difference in value between a “happy” customer and an “unhappy”
customer?
• On which areas should you focus with an account or a customer?
Copyright Renin Research 2021
Creating Awareness
of your products
through multiple
marketing vehicles.
Step: 1: Measuring Customer Happiness.
Customer Journey
Awareness Interest Desire Action Repeat Loyalty
Happiness Measurement
Measuring Purchase Triggers
Presenting
Information
Determining customer purchase triggers and
measuring readiness to engage.
Tracking Customers Key Happiness
Indicators across time and establishing
causal factors.
Copyright Renin Research 2021
Step: 2: Reporting Customer Happiness.
Survey’s
Happiness Dashboards
Copyright Renin Research 2021
Step: 3: Building Hyper Personalization Solutions.
CRM
Input to CRM
Hyper Personalization
ML Engine
Hyper Personalization
Segments
Copyright Renin Research 2021
Step: 4: Enterprise Feedback Loops.
CRM
Marketing
Campaigns.
Hyper Personalization
ML Engine
Vital Statistixs drives customer stickiness by moving your business from Customer Segmentation to Hyper Personalization,
through a unique measurement model and feedback mechanisms.
Feedback Loop
Copyright Renin Research 2021
Benefits
• Hyper personalization solutions help you build recommendation
engines that go beyond micro-segmentation.
• These help in building customer persona's or portraits.
• Once these portraits, you don't need to wait for survey findings to
come in and in fact use it for new customer campaigns also.
• The Happinex platform allows you to :
• Build early warning systems thorugh quick customer feedback on product or
service,
• Allows you to change your service methodology in realtime through the
findings got from chatbot transcripts and email sentiment KPI’s.
• Allows your customers an another communication channel for providing you
feedback
Copyright Renin Research 2021
www.reninresearch.com
Q & A
info@reninresearch.com

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Hyper personalization Solutions

  • 1. Copyright Renin Research 2021 Artificial Intelligence Solutions Driving Customer Happiness & Well Being.
  • 2. Copyright Renin Research 2021 Purpose. Helping companies accelerate revenue growth from existing customers. Measure Customer Experience, Satisfaction, Happiness and Loyalty. Build Hyper-Personalization AI Solutions that drive loyalty and retain existing customers. Renin Technologies provides consulting, research and technology services.
  • 3. Copyright Renin Research 2021 What do we do? We answer critical business questions: • What type of customers or accounts are most likely to churn? • How much revenue is at risk of churn, and why? • Which of your clients are accounts are in a drive to expand or buy more? • Where are the best opportunities for expansion? • What is the difference in value between a “happy” customer and an “unhappy” customer? • On which areas should you focus with an account or a customer?
  • 4. Copyright Renin Research 2021 Creating Awareness of your products through multiple marketing vehicles. Step: 1: Measuring Customer Happiness. Customer Journey Awareness Interest Desire Action Repeat Loyalty Happiness Measurement Measuring Purchase Triggers Presenting Information Determining customer purchase triggers and measuring readiness to engage. Tracking Customers Key Happiness Indicators across time and establishing causal factors.
  • 5. Copyright Renin Research 2021 Step: 2: Reporting Customer Happiness. Survey’s Happiness Dashboards
  • 6. Copyright Renin Research 2021 Step: 3: Building Hyper Personalization Solutions. CRM Input to CRM Hyper Personalization ML Engine Hyper Personalization Segments
  • 7. Copyright Renin Research 2021 Step: 4: Enterprise Feedback Loops. CRM Marketing Campaigns. Hyper Personalization ML Engine Vital Statistixs drives customer stickiness by moving your business from Customer Segmentation to Hyper Personalization, through a unique measurement model and feedback mechanisms. Feedback Loop
  • 8. Copyright Renin Research 2021 Benefits • Hyper personalization solutions help you build recommendation engines that go beyond micro-segmentation. • These help in building customer persona's or portraits. • Once these portraits, you don't need to wait for survey findings to come in and in fact use it for new customer campaigns also. • The Happinex platform allows you to : • Build early warning systems thorugh quick customer feedback on product or service, • Allows you to change your service methodology in realtime through the findings got from chatbot transcripts and email sentiment KPI’s. • Allows your customers an another communication channel for providing you feedback
  • 9. Copyright Renin Research 2021 www.reninresearch.com Q & A info@reninresearch.com