Three movie posters are analyzed for their use of title and typography to convey themes. The first poster titled "The Vanishing" uses a bright yellow color and font style resembling shop signs to represent the importance of light and a disappearing location. The second titled "Playback" uses red and white colors and a font with blood stains to signify deaths and murders related to watching something. The third titled "Jennifer's Body" uses red to represent blood and murder as well as sexuality, with a high school font style linking to its teenage setting. Different effects, colors and fonts are discussed as effective ways to convey narrative aspects through titles. The author's film title "The House of the Watched" was chosen to represent

1. Tile And Typography
Analyzing three posters typography and title. And
identify the themes they I trying to convey through
this. Also I will be talking about our own title and how
we came to deciding the title. And looking at different
typographies to us.

2. Vanishing THEMES: The title and typography
COLOUR: The colour used is
Bright yellow and this relates to
conveys to its audience .That location light. For example is is very simile
is based in high street from the style to the colour of a light bulb.
of the typography relating to shop Indicating that light sources are
lights display. And the disappearance an important aspect in the film.
of something is highlighted through And the darker and lighter
the name and the edit they have used shades could represent how the
on the font. Also the importance of light is fighting the darkness and
light is highlighted by the color used. binary opposites of good VS evil .
FONT:
The font resembles
LAYOUT STYLE: that of a shop sign
They have used a gradient effect indicating where it
on it that makes it transparent may be set in a shop
and that it disappearing . Linking or high street. And
to the narrative of the film that linking to the
its based on the disappearance importance of light
of something being a feature. in the film

3. Playback
COLOUR: The colours used are red and white.
Giving it a blood stained effect highlighting the
narrative to the audience. That it’s going to
have deaths and murders relating to watching
something or video tapes.
Layout: The font Font style
has blood stains The style represents VHS
surrounding it. recording , this is shown by the
recognizable distorted lines
Highlight the genre
running through the font that is
of horror and linked with video players and old
representing that tv’s. But that we can also
there associate with vhs tape or
murders/deaths in watching something on
this film. television. Highlighting that this
is an impotent aspect of the
narrative.

4. Jennifer’s Body
Colour:
In this case I feel the red is there to
represent two things. Firstly blood relaying
the murders and deaths that are going to
occur in this movie. Also the sexy nature of
the film and how attractive and luring the
killer is a key theme in this film how here
beauty hides the evilness inside her.
Typography:
They have used this high school font. That will
highlight different themes such as the setting of
the film (a school). Also that is based around
young adults and themes in the narrative that it
could be based on high school popularity and evil
murder amongst these problems.

5. Evaluation of the purpose of typography.
All these films have conveyed themes and aspects of
there narrative really well through a range of different
ways. They have thought of a range of ways to convey
different aspects. Such as the colour using the colour
red in the title symbolizes blood and links strongly with
the genre of horror . Also the actual font they use such
as jock typography in ‘Jennifer's Body’ highlights the
high school theme in this movie. And different effects
such as in the vanishing can really make your titles
come to life and convey another theme in the
narrative.

6. Our Film Title
Firstly we discussed and though about different aspects of the we wanted to
include in our title. Such as isolation, being watched, death. We though about
different words to use and how this related to out film. We worked about with
the idea of using the title of the song ‘The Fear’ that I film is based on. But we
felt that this did not represent isolation and death also did not explain anything
about the film. So we worked with ‘The Watched’ as this highlighted the main
themes to why the deaths are occurring. But we wanted to convey the
pressures of being isolated from everyone else and why they wouldn't just leave
a soon as the first death occurred. So we finally came out with ‘ The House Of
The Watched’ we where all really happy with this title and thought that it
convey enough about different aspects in the film for the audience to get a
rough idea about the narrative.

7. Typography
Here are the different font styles we look at on a website called ‘DaFront’
we wanted a worn away look to the writing. Also for the font to really
symbolise the genre of horror. For example we thought that the
typography style was one that we see a lot in horror films. I thought that
maybe using a camera lens in replacement of the ‘o’s would be nice way of
link the title to the narrative of our film. Also we could relate it teen
slasher horror by maybe linking the font style to teenagers. For example
like they have used in ‘Jennifer's Body’ symbolises an American high
school.