1. Tina
Petro
Marketing Communications
Broadcast Traffic Manager
1112 Roberts Rd
Media PA, 19063
p. 610-547-0423
tinapetro94@gmail.com
35 years working on the McDonald's advertising account in three national
markets.
SKILLS
• Remarkable ability to work on multiple projects
• Exceptional ability to work independently in a fast pace environment
• Ability to meet all deadlines
• Proficient in communicating with variety of people
RECENT AWARDS
Morochian of the Month May 2015 – for dedication and service
Morochian of the Year 2013 – for contributions and commitment
Shooting Star Award July 2012 – outstanding work performance
PROFESSIONAL EXPERIENCE
MOROCH PARTNERS – Multimillion-dollar Full Service and Marketing Advertising
Agency with 64 McDonald's markets
Marketing Communications Manager - January 2010 to October 2015
Manage Broadcast and Marketing Communications overseeing 441 stores
ARNOLD WORLDWIDE/MPG – Full-service advertising agency
Communications Manager, 1994 - 2009
Manage Broadcast and Marketing Communications overseeing 441 stores
 Open Broadcast TV, Radio and Digital jobs and traffic jobs when
completed
 Responsible to get all creative TV & Radio scripts approved from the client
before final production is completed and trafficked
 Traffic all Audio, TV , online audio, online Video and on line Digital creative
 Open Point of Purchase Jobs and Manage Point of Purchase materials for
441 McDonald's stores including schematics for posting reference
 Communicate all monthly marketing information to all stores including
monthly calendars and monthly Point of Purchase schematics
 Supply Talent and Residual information for all broadcast to appointed
person
 Extensive broadcast traffic experience in agency environment
 Familiarity with TV station and ad agency traffic
 Issue written directions and schedules to stations and networks.
 Order broadcast and telecast commercial material for air
SOFTWARE
Word, Excel, PowerPoint, specialized broadcast traffic systems,
EDUCATION
JOHN W. HALLAHAN HIGH SCHOOL