Jamie Campbell is an MBA candidate with over 10 years of experience in multi-platform media sales and management. He has worked at Bell Media Radio Sales, Astral Radio Plus, and Skywords Media in national account management, business development, and sales management roles. He has a track record of growing revenue through partnerships with advertisers and agencies. He also has experience in radio broadcasting, hosting an afternoon drive show that increased listenership.

1. jamie.campbell@ryerson.ca
416 902 1300
Toronto, ON
linkedin.com/in/jamiemhcampbell
• Team management
• Project management
• Team building
• Campaign management
• Branding
• Client services
• National sales
• Sponsorships & promotion
• Event management
• Multi-platform media
• Marketing
• Corporate partnerships
Professional Experience
BELL MEDIA RADIO SALES, Toronto, ON 2012 – 2015
National Account Management & Strategic Agency Partnerships Manager
• Recruited to execute multi-platform advertising campaigns on Bell Media’s 106 radio stations
• Formed strong client partnerships with Canada’s largest advertising agencies
• F13 to F14 eclipsed $9M in sales with an 18% increase in YOY total revenue. ($7.5M – $9.2M)
ASTRAL RADIO PLUS, Toronto, ON 2008 – 2012
New Business & Business Development Manager, Media Creativity
• Collaborated with national advertisers and ad agencies in Canada & the U.S. to build on-air integrations
• Maximized revenue potential for Astral’s 84 radio stations.
• From the division’s inception in 2008 was able to grow annual revenue to $2.3M by 2012.
SKYWORDS MEDIA, Markham, ON 2007 - 2008
National Sales Manager
• Managed sales forces in Toronto and Montreal, growing year-over-year revenues by 28%
• Implemented sales tools & training, service awards, and accountability measures, not previously utilized.
STAR 96 FM, Pembroke, ON 2005 – 2006
Afternoon Drive Host & Local Personality
• Hosted and crafted the most listened to live drive show in the Ottawa Valley.
• Increased Monday-Friday 2p-9p listening audience by 9% over same time year prior. (50,999 – 55,589)
Education
TED ROGERS SCHOOL OF MANAGEMENT (RYERSON UNIVERSITY), Toronto, ON 2015 – Today
MBA-MTI (Candidate), Masters of Business Administration in Management of Technology & Innovation
TRENT UNIVERSITY, Peterborough, ON 1997 - 2001
Bachelor of Arts Degree, Philosophy
FANSHAWE COLLGE, London, ON 2002 - 2004
Diploma, Radio Broadcasting (4.0 GPA)
Achievements & Certificates
NATIONAL SALES REP OF THE YEAR, Astral Radio Plus 2010
Recognizing the senior sales executive who embodies dedication, customer service, and the spirit of Astral Media.
Awarded for personal contributions to the organizations’ sales results.
CKDK THE HAWK 103.9 Award, Fanshawe College 2003
Demonstrates academic performance as well as “most likely to succeed in Radio Broadcasting.”
FM96 RADIO ANNOUNCER OF THE YEAR, Fanshawe College 2004
Awarded to the best in announcing. Creativity, show prep, original content and on-air execution.
Jamie Campbell
MBA Candidate
With a knack for persuasive storytelling & 10+ years of corporate &
management experience in multi-platform media, I work with direct clients &
marketers to engage their customers in an authentic way. Working with like-
minded individuals to build success through partnership is my passion.