Tieto: E-invoice case study
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A case study on on boarding strategies and pricing models for e-invoicing large international operators
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Tieto: E-invoice case study
- 1. Multi-Sided Platforms and Innovation in a Global Era TIETO CASE STUDY Ludivine Berret, Giulia Dolcino, Mateusz Rokita
- 2. I. Tieto’s strategy inside existing markets TARGET CUSTOMERS • European SMEs NEW SERVICE OFFER • Provide E-invoice as a SaaS and value-added services • Factoring • End-to-end solution • Data analytics • Cloud storage • Early payment discount programs • Distribute through banks • Communication ROAMING AND PRICING • No further roaming agreements • “Pay-as-you-go” system for suppliers • Revenue shared with banks Competitive advantage ! increased market share for Tieto
- 3. II. Tieto’s strategy in new foreign markets TARGET MARKETS • Countries with high growth of e-invoice penetrations • And currently implementing new state regulations: • Turkish • Chile • United States • Australia and New Zealand NEW SERVICE OFFER • Bait and hook strategy • Supplier database • Hybrid solutions ROAMING AND PRICING • As many roaming agreements as possible • Supplier do not pay anything Tieto catalyzes E-invoicing penetration growth in new markets