The document discusses various sources of funding for startups including equity, debt, and subsidies. It outlines long, medium, and short term debt options and their pros and cons. It also compares the differences between Indian and Silicon Valley startups in terms of founding approach, hiring practices, and focus on R&D. The document provides an overview of characteristics of venture capital investment including equity stakes, board positions, exit timelines, and investment stages. It discusses valuation methods and steps companies can take to increase their valuation such as transparency, strong management, quality certifications, and branding. Milestones for different funding rounds and factors that impact whether a startup will be funded are also summarized.

1. Funding Alternatives Their Pros & Cons

5. Equity Capital (Private, Non-Listed)

16. Series A Milestones 1. Complete Team 2. Complete Product 3.  - Customers (3-4) Series B Milestones 1. Complete Marketing Strategy 2. Sales ramp-up a. Sales force in place b. First Commercial Ship 3. Customer support in place Series C Milestones 1. Sales ramp 2. More customers a. Smoothen out revenue curve b. Create backlog Different Rounds

18. Will Capital Help in gaining & keeping competitive position THE INDUSTRY Jockeying for position among current competitors Threat of new entrants Bargaining power of suppliers Bargaining power of suppliers Threat of substitute products or services Bargaining power of customers