This document provides guidance on analyzing how chosen texts attract their audiences. It lists several factors to consider, such as the target audience, how the text meets generic and narrative expectations, dramatic elements and themes. The document suggests analyzing posters and trailers to understand how they indicate different target audiences. Specifically, it discusses how the film This is England appeals both to those nostalgic for the era it depicts and those interested in issues it raises about racism and adolescence. It also notes the film challenges audiences and appeals to those interested in political and gritty films, while still containing humor.