This document outlines an invitation to invest £10k in projects that will make a difference through a new app that connects people directly. It discusses how the app works by allowing people to gift their projects to others who can choose to invest small amounts at every engagement. This gift-giving approach allows sustainable growth without large upfront costs and marketing efforts. The document suggests that new economic models are needed as boundaries shrink and more people become mini-entrepreneurs through tools like Bitcoin and crowd-funding.

1. This is it.
Is your reading of this
right here and now
the tipping point?

2. I am willing to invest
£10k of my own money.
You got something you believe will make
millions, but need a little cash, a little help?
I am willing to take the risk. Why? Because we
just built an app that changes how we do
business.
Why not £100k? Because I don’t have it yet. I’ve been a
math teacher, and that should explain everything.

3. What does it take to get my
attention, and my money?
Umpteen phone calls, lengthy business
proposals, endless meetings -- and only then
does money flow?
Nope. Let’s start with £10.
In the marketplace, money buys loudness. Quality attracts
attention, so we give both -- quality attention from day one.

4. How it works.
Get invited through the app, and gift your
project to those who will benefit. Start with me.
Invest time and money in your contacts and
your project will grow at the rate that each and
every engagement determines, including me.
No push, no sell. Sustainable growth every step of the way.

5. Pitch over!
Beyond using the app, there’s little
more to say...
Will a commentary on our mutual
economic back-drop help?

6. The internet is shrinking.
After its initial explosive birth, the pioneering
days of the internet are coming to a close: geo-
political boundaries, shrink-wrapped apps, legal
constraints such as SOPA etc.
The foundations of capitalism is undergoing a
shake-up. We are all becoming mini-capitalists,
micro-lenders and crowd-equity funders. Bitcoin
is virtualising capital safely. High-quality skilled
workers are available online, instantly.

7. Disrupting the start-up culture.
For every 15 start-ups, 1 makes it big enough
to make a living. Which means -- people are
making more money out of the failures!
Don’t waste time and money promoting and
marketing to potential funders. And avoid the
lottery of crowd-funding.
There are no experts in innovation.

8. Everything you know about
economics is about to be obsolete.
Bad news if you already are someone and have
already ‘made it’.
Good news if you are young, or if you still want
to make it -- and the bigger the better!
The deeper your project’s disruption, the bigger the
potential influence. Deeper usually means smaller, which
means we need greater sensitivity to perceive it.

9. Our single simple deep solution.
Gift-giving economic -- reverse direction of
money. Network economic -- pure person-to-
person, no bounded institutional structure like a
company. Instant economic -- witness the
health of your network at any instant, forget
quarterlies or monthly reports.
Whatever we end up calling it, and however
you end up using it, our single-page dashboard
on your mobile-app enables it all.

10. How it works. Again.
Gift your project to those who will benefit. Start
with me. Let me -- and everyone else you share
your project with -- make their own decision.
No waiting for a sudden windfall of £10,000 in
one go -- mine or anyone else’s. Invite the
decision of funding at every engagement.
Stop dreaming. Make it happen. Together.

11. This is not a pitch.
This is an invitation.
Contact me if you want to do business. In a
sensible, sensitive and sincere way. And if
you are already using the app, you know
how to evaluate your reading.
David Pinto
@ecosquared
#thisisit