The document discusses the challenges of managing various business applications that often create silos and disconnected user experiences within organizations. It emphasizes that adding social features to these apps is insufficient, as users prefer to communicate in a unified platform. Yammer is presented as the solution, enabling seamless collaboration by integrating all work within its environment and allowing easy discovery and installation of new applications.

1. The Yammer Platform Experience:
Connecting apps across the enterprise!
Jim Patterson!
Chief Product Officer, Yammer! @yammer !#yamjam12!
! !

2. Today, there’s a business app for everyone.
CRM! CMS!
ERP!
CSS!
@yammer !#yamjam12! YamJam’12 Community Group – Yammer Intel: Product Deep Dive!

3. And the number of apps are only increasing.
CMS! CSS!
! !
ERP!
CRM! !
! L&D!
IT!
HR !
@yammer !#yamjam12! YamJam’12 Community Group – Yammer Intel: Product Deep Dive!

4. These apps reinforce working in silos.
Sales! Product !
! Marketing! Support! IT!
@yammer !#yamjam12! YamJam’12 Community Group – Yammer Intel: Product Deep Dive!

5. They’re difficult for IT to manage.
! !
CSS!
IT!
ERP!
CMS!
CRM!
@yammer !#yamjam12! YamJam’12 Community Group – Yammer Intel: Product Deep Dive!

6. And lead to disconnected user experiences.
Review
Submit benefits
expense program!
reports!
Check
calendar
and email!
Update
status of
Sign
vendor project!
contracts!
@yammer !#yamjam12! YamJam’12 Community Group – Yammer Intel: Product Deep Dive!

7. So they’re attempting social…
Now apps are bolting on
feeds, share buttons, and
more.
@yammer !#yamjam12! YamJam’12 Community Group – Yammer Intel: Product Deep Dive!

8. Adding social features won’t fix the problem.
Users prefer having conversations in the one place where
everyone is already talking.
Vs.
@yammer !#yamjam12! YamJam’12 Community Group – Yammer Intel: Product Deep Dive!

9. Yammer is that place for the enterprise.
Sales! Product !
! Marketing! Support! IT!
@yammer !#yamjam12! YamJam’12 Community Group – Yammer Intel: Product Deep Dive!

10. Introducing the Yammer Platform.
@yammer !#yamjam12! YamJam’12 Community Group – Yammer Intel: Product Deep Dive!

11. Yammer is everywhere you work.
Like & Follow Buttons!
Object Feeds!
@yammer !#yamjam12! YamJam’12 Community Group – Yammer Intel: Product Deep Dive!

12. And all your work is inside Yammer.
Share & Follow Object!
Preview Content!
Object Feed!
Activity Stream!
@yammer !#yamjam12! YamJam’12 Community Group – Yammer Intel: Product Deep Dive!

13. Get started today with the new App Directory.
Discover new apps!
See apps your
coworkers are using!
Install apps in
minutes!
@yammer !#yamjam12! YamJam’12 Community Group – Yammer Intel: Product Deep Dive!