European Cycle Logistcs Federation Jordi Gali

1. European Cycle Logistics Federation Conference. Donostia. 15-17 October 2015
The Third
Industrial
Revolution
is Bicycle
Jordi Gali

2. Today there are three main theories that explain what’s happening …
@jordigali . #eclf conf15. Cycle Logistics Conference. Donostia. 15-17 October 2015
(at least for us)

3. 1.The TIR : Third Industrial Revolution. Jeremy Rifkin
when energy and
communications
changes, a revolution
occurs in the history
@jordigali . #eclf conf15. Cycle Logistics Conference. Donostia. 15-17 October 2015

4. 2. The Economy of the Common Good . Christian Felber
An economic model that overcomes
the dichotomy between capitalism
and communism to maximize the
welfare of our society
@jordigali . #eclf conf15. Cycle Logistics Conference. Donostia. 15-17 October 2015

5. 3. Cycle Space. Architecture and urbanism design in the age of bicycle. Steven Fleming
In the XXIst century, bikes are defining the architecture
and urbanism as before (during the second industrial
revolution in the XXth century) did cars
From cars to bikes: architects we are changing the
carchitecture for the bicycletechture
Practical, political, design, prestigious, free, cool, green, theatrical
This is not a war, this is a city!
@jordigali . #eclf conf15. Cycle Logistics Conference. Donostia. 15-17 October 2015

6. If we cross the three main theories a curious invention arises…
An invention that is fast, versatile , efficient, democratic, lateral, prestigious, design,
sustainable, free, social, cool and culture.
You can do sports, active transportation, commute, tourism, work,…
The bicycle arises as a common element and protagonist of the XXI century.
Then, if we take a look to the bicycle introduced in logistics and transport (we are
talking about cargo bikes), we can see still more intensely revealing the true
potential of this invention in transforming the world around us.
The evolution of the human being is actually like this:
@jordigali . #eclf conf15. Cycle Logistics Conference. Donostia. 15-17 October 2015

7. Third Industrial Revolution is bicycle
Cargobikes !
If bicycles are the
protagonist of the Third
Industrial Revolution,
cargobikes are the
progatonists of the third
bicycle revolution
@jordigali . #eclf conf15. Cycle Logistics Conference. Donostia. 15-17 October 2015

8. Bicycle architecture and facilities that currently exist
Cargo bike share system. Vienna
Alphabeta building. Bicylce offices. London
Active commuting UK
8 housing.
Bjark Ingels Group.
Copenhagen
@jordigali . #eclf conf15. Cycle Logistics Conference. Donostia. 15-17 October 2015

9. Vanapedal micro logistics platform in Barcelona & Valencia
Next step : a solar micro platform.
A facility of the Third Industrial Revolution
for cycle logistics
@jordigali . #eclf conf15. Cycle Logistics Conference. Donostia. 15-17 October 2015
Barcelona UCC: 8 + 3 cargo bikes
Valencia UCC: 2 + 1 cargo bikes
Barcelona UCC: 8 + 3 + 1 cargo bikes
Valencia UCC: 2 + 1 + 1 cargo bikes

10. Containerisation experience TNT – Vanapedal. Barcelona 2014
@jordigali . #eclf conf15. Cycle Logistics Conference. Donostia. 15-17 October 2015

11. But…
“to make people move on foot or bicycle or public transportation it is not a technical
issue, it is not a financial issue, it is a political issue” Gil Peñalosa
Lets talk about politics then …
October 7th 2015: first informal Meeting of Ministers for
Transport dedicated exclusively to cycling as a transport mode
@jordigali . #eclf conf15. Cycle Logistics Conference. Donostia. 15-17 October 2015

12. The bad news: why is this news?
Manuela Carmona: Mayor of Madrid
Ada Colau: Mayor of Barcelona
Joan Ribo. Mayor of Valencia
This should not be news
@jordigali . #eclf conf15. Cycle Logistics Conference. Donostia. 15-17 October 2015

13. Junst pel Si. “…cal prioritzarels sistemes de mobilitatno motoritzada,amb una atenció especial a la
seguretatdels vianants i a la promoció de la bicicleta.”
CAT si que es pot: “161. En la planificacióurbanística,donaremprioritat a les persones vianants, a les
bicicletes, zones 30km/h i als espais de trobada/cura/jocs…”
“291. Promoure que les empreses puguin desgravar la subvenció dels abonamentsde transport públicper a
treballadorsi treballadoresi dels qui van a peu, en bicicleta, on en cotxe compartit.”
“294. Aprovar un Pla estratègic de la bicicleta per potenciar el seu ús per al desplaçamenturbà i interurbà,tot
garantintla protecció dels ciclistes i la pacificació del trànsit mitjançantel foment d’itinerarisde vianants.
Articularuna xarxa bàsica intermunicipal,fomentantla intermodalitatamb el transport públic, garantir
aparcamentssegurs per a bicicletes i incentivarels ajuntamentsa que en promoguinl’ús.”
“834. Afavorir l’ús dels espais públics comunts per la pràctica esportiva per tal que les persones puguin gaudir-
ne d’una manera lúdica i saludable(fomentarels reccorreguts per córrer, per anar en bici, fomentarles curses
populars,etc.)”
“1428. Promoure i fomentarla interconnexió entre centres urbans propers mitjançantcarrils bici, apostantper
la instal·lació de punts de lloguerde bicicletes i la xarxa urbana de Bicing i promoventaquesta pràctica per al
col·lectiujove.”
“1433. Facilitar l’ús combinatde bicicleta i transport públic: fomentarla interconnexió entre centres urbans i
propers amb carrils bici.”
“1437. Impulsar un programa d’abast nacional de promoció de la bicicleta entre la gent jove com a mitjà de
transporturbà i interurbà sostenible,econòmic i adaptablea múltiplesnecessitats de mobilitat. Subvencionarla
compra de bicicletes per a menors de 35 anys, fer programesde sensibilitzacióals centres educatiusi fomentar
la instal·lació de serveis de transport públicbasats en la bicicleta a les ciutats de més de 50.000 habitants.”
UDC. “…promouremilloresen les condicionsdels desplaçamentsde les bicicletes en el transport públic, i amb
l’objectiu entre altres, d’incrementar la mobilitaten camins de bicicleta protegits a la feina.”
Ciutadans. “Crearem una xarxa de
carrilsbici que connectin les àrees
verdes de les ciutats entre sí, evitant
generar trams amb discontinuïtats.”
CUP. NO explicit reference to cycling
PSC. NO reference to cycling
PPC. NO reference to mobilityor cycling
The news from Catalonia Bicycle in the electoral programs of the parties. 27s
@jordigali . #eclf conf15. Cycle Logistics Conference. Donostia. 15-17 October 2015

14. “Catalunya si que es pot” Common Good party has 11 references to cycling
Some political parties said nothing about bicycle
The Popular Party said nothing about sustainable mobility or bicycles
No political party said something about Cycle Logistics
The news from Catalonia
@jordigali . #eclf conf15. Cycle Logistics Conference. Donostia. 15-17 October 2015

15. The good news. It’s good if they are the news actually!
Rob Ford: ex Mayor of Toronto
“ bikers are a pain in the ass”
Ed Orcutt: republican congressman Washington
“cycling pollute more than cars “
Jose Maria Aznar: ex president of Spain
Of the PP parity
“Madrid will never be for bikes”
Mariano Rajoy: president of Spain
He has a photo on a public bike of Madrid
@jordigali . #eclf conf15. Cycle Logistics Conference. Donostia. 15-17 October 2015

16. The efficiency ratio is related to weight
However… Mr. Ed Orcutt was right!
Let’s do some calculations:
This car goes along 20km
It polluted 1740g CO2
Its weight is 1286 kg
It polluted 1,35g/kg CO2
One person goes along 20km
He/she polluted 100g CO2
His/her weight is 60 kg
He/she polluted 1,6g/kg CO2
@jordigali . #eclf conf15. Cycle Logistics Conference. Donostia. 15-17 October 2015

17. Mr Orcutt would be right if :
- 1. Volkswagen did not lie
- 2. Car driver do not breathe
- 3. The person is a recordman athlete running 20km in 1 hour not a cyclist
There is no way to move more efficiently and less polluting than cycling !!
@jordigali . #eclf conf15. Cycle Logistics Conference. Donostia. 15-17 October 2015

18. Then, what if we change a bit this image?
@jordigali . #eclf conf15. Cycle Logistics Conference. Donostia. 15-17 October 2015

19. … for this oneThen, what if we change a bit this image?
Thank you for CYCLING!!
Jordi Gali Manuel
Jordi.manuel.gali@gmail.com
jordi@vanapedal.eu
@jordigali
Enric Gallifa Puig
enric@vanapedal.eu
@jordigali . #eclf conf15. Cycle Logistics Conference. Donostia. 15-17 October 2015