Updated version of my presentation "Accessibility & UX: You Can't Have One Without the Other." I share basic information about the types of disabilities potential users of your products may have, as well as natural impediments in the world around you.
Updated version of my presentation "Accessibility & UX: You Can't Have One Without the Other." I share basic information about the types of disabilities potential users of your products may have, as well as natural impediments in the world around you.
AMBASSADOR STEVE MBUGUA ROAD SAFETY CULTURE CAMPAIGN.pdfAmb Steve Mbugua
A Road Safety Culture
For the last 8 years since 2015, I have been conducting annual Road Safety Campaigns in a mission to lower the traffic accidents statistics. The campaign dubbed #AmbSteveMbuguaRoadSafetyCampaign takes place at different parts of the country.
We have so far lost lives through road accidents in Kenya more than Tripple the number we have lost through Covid-19. Kenya loses on average 4900 lives every year through road traffic accidents. The high rate of road accidents in the world at large is highly worrisome. Many people lost their loved ones on road accidents while many others are injured or disabled. Based on the statistics given by WHO, nearly 1.3 million people die in road accidents each year and on average, 3,287 die daily. More so, 20 to 50 million people are injured or disabled due to road traffic accidents. It is also important to note that road traffic accidents have no respect for anyone or class of people; in other words, rich and poor, young and old etc. are dying in road accidents nearly every day, around the world. Furthermore, it is also known that road traffic accidents constitute the leading cause of death among the youths. For instance, almost 400,000 people under age 25 die in road accidents every year in the world and on average over 1,000 people die per day. The major reason for the high rate of deaths on the road is simply because many road users around the world have not seen road safety as an individual key responsibility. This explains why good road safety culture is almost non-existent in many societies particularly in Africa. Road safety is of prime importance as road accidents are among the biggest causes of deaths in the country. With the number of vehicles on our roads increasing with every passing hour, it’s of vital importance for everyone to have traffic awareness and understand and respect all the road safety rules in Kenya.
Road traffic safety refers to the methods and measures used to prevent road users from being killed or seriously injured. Typical road users include pedestrians, cyclists, motorists, vehicle passengers, skaters, horse riders, and passengers of on-road public transport.
The regular road users include: pedestrians, cyclists, motorists and passengers in public transport. In a simple language, everybody is a road user. Hence, road safety can be described as the methods and measures put in place in order to prevent all road users from being killed or seriously injured.
Traffic Safety Culture includes the values, beliefs, and attitudes that influence road user behaviors and stakeholder actions.
AMBASSADOR STEVE MBUGUA ROAD SAFETY CAMPAIGN.pdfAmb Steve Mbugua
My mission is to help build a culture of Safety and as an Ambassador of Safety and wellness, this is one value that I live for and where need be can die for. We need to save these lives that needlessly die because of cultures that can be changed. If every road user was safety conscious we wouldn’t be losing these lives or having people become disabled because of accidents.
Safety is both an individual and collective responsibility and each and every one of us has a responsibility to help bring sanity and a culture of safety on our roads.
Let us be resilient, vigilant, proactive, responsible, careful, and alert always. Let us SAY NO to road and traffic related accidents and SAY YES to discipline, courtesy, strict adherence to Road Traffic Rules and embrace the best practices in road safety and together we can build a culture of road safety and reduce these statistics. It is possible and can be done.
If I took the initiative alone and with my hard earned money to help save a life and without any external incentives, you can do it. Our institutions can do it. Your church can do it. As a family you can do it. Your company can do it. Your chama can do it. As a community you can do it. Together we can join hands to help build a culture of Safety and Wellness at all places all the time. Safety is as simple as ABC(Always Be Careful) and starts with Me/You/Us.
#SafetyFirst #SafetyAlways #SafetyAllTheTime
Amb Steve Mbugua – Ambassador of Safety and Wellness
www.ambstevembugua.co.ke
Friends For Life - Presentation on Road Safety to SchoolsAniisu K Verghese
This is a presentation that invited schools to join hands in the awareness campaign against road traffic accidents. Friends For Life is a road safety NGO that we began in 2003 in Bangalore.
Schools Essay | Essay on Schools for Students and Children in English .... Excellent Essay On School ~ Thatsnotus. Essay on school - The Writing Center.. 007 My School Essay Example ~ Thatsnotus.
Keep Calm and Fit In: Perspectives From My Experiences Working In the CountryAniisu K Verghese
I did a short assignment in the UK in 2016 with the Communications team leading an initiative to audit and refresh the core purpose branding across the organization and help connect colleagues to the values.
Having conceptualized, created and launched a crodwsourcing campaign that recorded over 300 stories within the first 3 weeks since launch and continues to receive a story a day, I am sharing experiences from my interactions and work in the country. Hopefully, it will help others think about how they approach work. More insights can be read at: http://www.aniisu.com/2016/05/25/working-for-the-first-time-in-the-uk-keep-calm-and-fit-in/
Corporate Social Responsibility and Communication - Priorities and Way ForwardAniisu K Verghese
CSR is gaining momentum and communication is crucial to its success. There is a growing need for CSR professionals although skills they will need go beyond the standard job description. Collaboration, influencing and negotiating are among the attributes which these professionals will need.
More Related Content
Similar to The Silent Tsunami - Road Safety Awareness Campaign - Bangalore
AMBASSADOR STEVE MBUGUA ROAD SAFETY CULTURE CAMPAIGN.pdfAmb Steve Mbugua
A Road Safety Culture
For the last 8 years since 2015, I have been conducting annual Road Safety Campaigns in a mission to lower the traffic accidents statistics. The campaign dubbed #AmbSteveMbuguaRoadSafetyCampaign takes place at different parts of the country.
We have so far lost lives through road accidents in Kenya more than Tripple the number we have lost through Covid-19. Kenya loses on average 4900 lives every year through road traffic accidents. The high rate of road accidents in the world at large is highly worrisome. Many people lost their loved ones on road accidents while many others are injured or disabled. Based on the statistics given by WHO, nearly 1.3 million people die in road accidents each year and on average, 3,287 die daily. More so, 20 to 50 million people are injured or disabled due to road traffic accidents. It is also important to note that road traffic accidents have no respect for anyone or class of people; in other words, rich and poor, young and old etc. are dying in road accidents nearly every day, around the world. Furthermore, it is also known that road traffic accidents constitute the leading cause of death among the youths. For instance, almost 400,000 people under age 25 die in road accidents every year in the world and on average over 1,000 people die per day. The major reason for the high rate of deaths on the road is simply because many road users around the world have not seen road safety as an individual key responsibility. This explains why good road safety culture is almost non-existent in many societies particularly in Africa. Road safety is of prime importance as road accidents are among the biggest causes of deaths in the country. With the number of vehicles on our roads increasing with every passing hour, it’s of vital importance for everyone to have traffic awareness and understand and respect all the road safety rules in Kenya.
Road traffic safety refers to the methods and measures used to prevent road users from being killed or seriously injured. Typical road users include pedestrians, cyclists, motorists, vehicle passengers, skaters, horse riders, and passengers of on-road public transport.
The regular road users include: pedestrians, cyclists, motorists and passengers in public transport. In a simple language, everybody is a road user. Hence, road safety can be described as the methods and measures put in place in order to prevent all road users from being killed or seriously injured.
Traffic Safety Culture includes the values, beliefs, and attitudes that influence road user behaviors and stakeholder actions.
AMBASSADOR STEVE MBUGUA ROAD SAFETY CAMPAIGN.pdfAmb Steve Mbugua
My mission is to help build a culture of Safety and as an Ambassador of Safety and wellness, this is one value that I live for and where need be can die for. We need to save these lives that needlessly die because of cultures that can be changed. If every road user was safety conscious we wouldn’t be losing these lives or having people become disabled because of accidents.
Safety is both an individual and collective responsibility and each and every one of us has a responsibility to help bring sanity and a culture of safety on our roads.
Let us be resilient, vigilant, proactive, responsible, careful, and alert always. Let us SAY NO to road and traffic related accidents and SAY YES to discipline, courtesy, strict adherence to Road Traffic Rules and embrace the best practices in road safety and together we can build a culture of road safety and reduce these statistics. It is possible and can be done.
If I took the initiative alone and with my hard earned money to help save a life and without any external incentives, you can do it. Our institutions can do it. Your church can do it. As a family you can do it. Your company can do it. Your chama can do it. As a community you can do it. Together we can join hands to help build a culture of Safety and Wellness at all places all the time. Safety is as simple as ABC(Always Be Careful) and starts with Me/You/Us.
#SafetyFirst #SafetyAlways #SafetyAllTheTime
Amb Steve Mbugua – Ambassador of Safety and Wellness
www.ambstevembugua.co.ke
Friends For Life - Presentation on Road Safety to SchoolsAniisu K Verghese
This is a presentation that invited schools to join hands in the awareness campaign against road traffic accidents. Friends For Life is a road safety NGO that we began in 2003 in Bangalore.
Schools Essay | Essay on Schools for Students and Children in English .... Excellent Essay On School ~ Thatsnotus. Essay on school - The Writing Center.. 007 My School Essay Example ~ Thatsnotus.
Similar to The Silent Tsunami - Road Safety Awareness Campaign - Bangalore (20)
Keep Calm and Fit In: Perspectives From My Experiences Working In the CountryAniisu K Verghese
I did a short assignment in the UK in 2016 with the Communications team leading an initiative to audit and refresh the core purpose branding across the organization and help connect colleagues to the values.
Having conceptualized, created and launched a crodwsourcing campaign that recorded over 300 stories within the first 3 weeks since launch and continues to receive a story a day, I am sharing experiences from my interactions and work in the country. Hopefully, it will help others think about how they approach work. More insights can be read at: http://www.aniisu.com/2016/05/25/working-for-the-first-time-in-the-uk-keep-calm-and-fit-in/
Corporate Social Responsibility and Communication - Priorities and Way ForwardAniisu K Verghese
CSR is gaining momentum and communication is crucial to its success. There is a growing need for CSR professionals although skills they will need go beyond the standard job description. Collaboration, influencing and negotiating are among the attributes which these professionals will need.
The world of work is evolving and the skills that internal communicators have today may not be relevant in the future. Look up what will make internal communicators relevant and add even greater value for the business.
Understanding and managing the implications and expectations of social media are crucial for communicators to build credibility, influence stakeholders and demonstrate business impact. In this presentation, learn more about myths that surround social media, understand trends shaping the digital marketing world and tap the power of social media to be a change agent.
5 Internal Communication Trends To Watch For in 2015 And BeyondAniisu K Verghese
With the world of work changing rapidly and expectations from the increasingly young workforce rising, internal communication in 2015 and beyond will never be the same. In this presentation I share perspectives that internal communicators must consider to stay relevant, add value and continue making an impact. Keen to hear your views.
You know the work on hand. You have a fair idea on how to get things done. You want to grow and get better at what you do. Yet, when you reflect on the outcomes a few months or a year later you feel not much has changed. Or plans you made didn’t get the attention it needed. Often what you began at the start dropped off the list.
Making progress is hard work and without a plan and knowledge of what it takes to move ahead you can get overwhelmed. Identifying what is important, defining what is achievable and setting clear measures are essential to progress. Having a mentor is very relevant to discuss approaches and gain perspectives.
The progress guide covers actions you can take to self-reflect, engage stakeholders, your manager, your team and the community among others.
Keeping a progress handy can hopefully keep you grounded.
Download this simple guide now and adapt it to your work and life.
Do you wonder how to get the best out of your employees’ efforts? Interested to learn tips to align them better with your team's goals? Keen to improve connection with your team?
Learn all this and more in this research led perspective on engagement and what matters to employees now and in the future. Appreciate evolving changes at the workplace and workforce and gain from insights to enhance your impact and value as a manager and leader.
Interested to know what you think.
What does internal communications in the future look like? What skills must internal communicators have?
Look up this presentation to learn more about trends and insights that are shaping the future of the function.
I shared insights with participating NGOs as a resource person for NASSCOM Foundation's Bring the Change Week event at Bangalore on December 2, 2011. It covers perspectives on what not-for-profits need to know about communication, how to develop a communication plan and pitfalls to avoid.
Internal Communications and Social Media - the India PerspectiveAniisu K Verghese
I recently presented at the 2011 World IABC Conference at San Diego, US.
The World Conference brings 1,400 business communication professionals from 40 countries to learn about the latest trends, issues and best practices in communication. Over 70 conference sessions were organized into seven tracks and presented by a global faculty of communication experts.
My topic: Social Media and Internal Communications - the India Perspective
Background: Social media adoption for internal communication in India is growing and employee engagement is one of the most important outcomes of this trend. In India social media adoption challenges include lack of business context, inability to decode cultural nuances and security concerns. Organizations need to revisit policies, build better controls and involve staff to fructify ideas for effective change management and improved decision making. Also vital are efforts at managing online reputation and averting crisis through an in-depth knowledge of social media. This presentation shares social media strategies for organizations working in India to improve internal adoption and demonstrate value.
NAASCOM Foundation invited me to speak on ‘Leveling Web 2.0 for social causes’ at their Connect IT forum at Bangalore on March 24, 2011. The presentation slides share insights and tactics that non profits can benefit from.
This presentation walks you through the process of building a personal brand using social media. It also indicates the need to appreciate why building a brand early helps get a head start.
I recently had the opportunity to address a group of leaders from a leading IT services provider. Here are thoughts shared with them on recession proofing communication during a downturn and the role of leaders.
During a recession, organizations make knee jerk reactions based on how they see the markets panning out which can be detrimental to employee morale and customer engagement. Organizations go after support functions and resize and reduce budgets, freeze benefits, curtail training and avoid engaging with employees. Very often, in their quest to get ‘leaner’ and ‘sharper’, organizations lose the ‘human’ touch’. Employees have good memories and these actions are always held against the business. I am aware of organizations cutting down on something as basic as toilet paper but allowing off sites at external venues to continue. Not surprisingly, trust is eroding for senior leadership (according to Edelman’s Trust Barometer) and organizational communication tools.
To summarize, the global downturn has posed numerous challenges for organizations and employees alike. That said, downturns may not last, but organizations that communicate effectively will. It is important to focus on the positives, craft consistent messages, reinforce often, communicate directly and focus on the positives while involving employees.
Last but not least, it is vital for organizations to revisit the core of their existence and the core values that will sustain them in the long run.
June 3, 2024 Anti-Semitism Letter Sent to MIT President Kornbluth and MIT Cor...Levi Shapiro
Letter from the Congress of the United States regarding Anti-Semitism sent June 3rd to MIT President Sally Kornbluth, MIT Corp Chair, Mark Gorenberg
Dear Dr. Kornbluth and Mr. Gorenberg,
The US House of Representatives is deeply concerned by ongoing and pervasive acts of antisemitic
harassment and intimidation at the Massachusetts Institute of Technology (MIT). Failing to act decisively to ensure a safe learning environment for all students would be a grave dereliction of your responsibilities as President of MIT and Chair of the MIT Corporation.
This Congress will not stand idly by and allow an environment hostile to Jewish students to persist. The House believes that your institution is in violation of Title VI of the Civil Rights Act, and the inability or
unwillingness to rectify this violation through action requires accountability.
Postsecondary education is a unique opportunity for students to learn and have their ideas and beliefs challenged. However, universities receiving hundreds of millions of federal funds annually have denied
students that opportunity and have been hijacked to become venues for the promotion of terrorism, antisemitic harassment and intimidation, unlawful encampments, and in some cases, assaults and riots.
The House of Representatives will not countenance the use of federal funds to indoctrinate students into hateful, antisemitic, anti-American supporters of terrorism. Investigations into campus antisemitism by the Committee on Education and the Workforce and the Committee on Ways and Means have been expanded into a Congress-wide probe across all relevant jurisdictions to address this national crisis. The undersigned Committees will conduct oversight into the use of federal funds at MIT and its learning environment under authorities granted to each Committee.
• The Committee on Education and the Workforce has been investigating your institution since December 7, 2023. The Committee has broad jurisdiction over postsecondary education, including its compliance with Title VI of the Civil Rights Act, campus safety concerns over disruptions to the learning environment, and the awarding of federal student aid under the Higher Education Act.
• The Committee on Oversight and Accountability is investigating the sources of funding and other support flowing to groups espousing pro-Hamas propaganda and engaged in antisemitic harassment and intimidation of students. The Committee on Oversight and Accountability is the principal oversight committee of the US House of Representatives and has broad authority to investigate “any matter” at “any time” under House Rule X.
• The Committee on Ways and Means has been investigating several universities since November 15, 2023, when the Committee held a hearing entitled From Ivory Towers to Dark Corners: Investigating the Nexus Between Antisemitism, Tax-Exempt Universities, and Terror Financing. The Committee followed the hearing with letters to those institutions on January 10, 202
Introduction to AI for Nonprofits with Tapp NetworkTechSoup
Dive into the world of AI! Experts Jon Hill and Tareq Monaur will guide you through AI's role in enhancing nonprofit websites and basic marketing strategies, making it easy to understand and apply.
2024.06.01 Introducing a competency framework for languag learning materials ...Sandy Millin
http://sandymillin.wordpress.com/iateflwebinar2024
Published classroom materials form the basis of syllabuses, drive teacher professional development, and have a potentially huge influence on learners, teachers and education systems. All teachers also create their own materials, whether a few sentences on a blackboard, a highly-structured fully-realised online course, or anything in between. Despite this, the knowledge and skills needed to create effective language learning materials are rarely part of teacher training, and are mostly learnt by trial and error.
Knowledge and skills frameworks, generally called competency frameworks, for ELT teachers, trainers and managers have existed for a few years now. However, until I created one for my MA dissertation, there wasn’t one drawing together what we need to know and do to be able to effectively produce language learning materials.
This webinar will introduce you to my framework, highlighting the key competencies I identified from my research. It will also show how anybody involved in language teaching (any language, not just English!), teacher training, managing schools or developing language learning materials can benefit from using the framework.
How to Make a Field invisible in Odoo 17Celine George
It is possible to hide or invisible some fields in odoo. Commonly using “invisible” attribute in the field definition to invisible the fields. This slide will show how to make a field invisible in odoo 17.
Normal Labour/ Stages of Labour/ Mechanism of LabourWasim Ak
Normal labor is also termed spontaneous labor, defined as the natural physiological process through which the fetus, placenta, and membranes are expelled from the uterus through the birth canal at term (37 to 42 weeks
Exploiting Artificial Intelligence for Empowering Researchers and Faculty, In...Dr. Vinod Kumar Kanvaria
Exploiting Artificial Intelligence for Empowering Researchers and Faculty,
International FDP on Fundamentals of Research in Social Sciences
at Integral University, Lucknow, 06.06.2024
By Dr. Vinod Kumar Kanvaria
Unit 8 - Information and Communication Technology (Paper I).pdfThiyagu K
This slides describes the basic concepts of ICT, basics of Email, Emerging Technology and Digital Initiatives in Education. This presentations aligns with the UGC Paper I syllabus.
Acetabularia Information For Class 9 .docxvaibhavrinwa19
Acetabularia acetabulum is a single-celled green alga that in its vegetative state is morphologically differentiated into a basal rhizoid and an axially elongated stalk, which bears whorls of branching hairs. The single diploid nucleus resides in the rhizoid.
Biological screening of herbal drugs: Introduction and Need for
Phyto-Pharmacological Screening, New Strategies for evaluating
Natural Products, In vitro evaluation techniques for Antioxidants, Antimicrobial and Anticancer drugs. In vivo evaluation techniques
for Anti-inflammatory, Antiulcer, Anticancer, Wound healing, Antidiabetic, Hepatoprotective, Cardio protective, Diuretics and
Antifertility, Toxicity studies as per OECD guidelines
"Protectable subject matters, Protection in biotechnology, Protection of othe...
The Silent Tsunami - Road Safety Awareness Campaign - Bangalore
1. The Silent TsunamiHow you can help make a difference Friends For Life, its work and collaboration opportunities 2005
2. The Presentation Covers The Silent Tsunami Friends For Life The work The recognition Current projects Be a Lifeguard Contact
3. The Making of a Silent Tsunami Worldwide, the number of people killed in road traffic crashes each year is estimated at almost 1.2 million, while the number injured could be as high as 50 million – the combined population of five of the world’s large cities.
7. Ground Reality LICs’ scenario Poor road conditions – lighting, potholes, unmarked speed breakers, Man made obstacles – multi-type vehicles, cattle/dogs. Encroachment of roads – hawkers, infrastructure deficiencies. Low support from govt./police bodies – focus on policies, not on enforcement/awareness.
8. City of Bangalore as an Example Unprecedented urbanization Silicon Valley of the East Motorization Changing values of people Population: Over 4 million
9. City of Bangalore as an Example Need to increase helmet wearing to about 40 % and change would occur automatically after that. we live in a city with 12,92,228 two wheelers (double this covering pillions and triple this including children) out of 17,38,929 vehicles as on December 2002 in a population of 4 million adults. We add nearly 500 new, young and inexperienced drivers onto our roads every day.
10. Benefits of Helmet Wearing By introducing helmet law in Karnataka ( it cannot be introduced only for Bangalore as per law), the benefits will be reduction of deaths ( 30 %), reduction of severe head injuries ( 50 %), consequent neurological and psychosocial disabilities ( 50 %), extent of hospitalization ( from an average 7 days in severe brain injuries to 3 days for the same ), economic benefits ( the average cost of maintaining a person with brain injury in NIMHANS is Rs. 1572 per hour) and reduction in incidence of skull fracture ( from 14 % to 4 %). Statistics: National Institute of Mental Health and Neuro-Sciences, Bangalore
11. About Friends For Life Established in 2002 Mission: To build safer, responsible communities Core area: Unintentional road traffic injury prevention Focus on: Communications and Education
12. The Campaigns Online, public interest Leverages the power of the Net - http://civic.websitewelcome.com/~fflonlin/anishhome.htm It is about responsibility About one’s own safety About being concerned about the safety of your friends, family members,colleagues and community. Covers subjects like helmet wearing, road rage, lane discipline, child road safety
13. Current Campaigns World Health Day, ‘Keep your head, wear a helmet’, Road Smart and Road To Safety With Children
15. What does it hope to Achieve ? Create awareness Increase interaction Initiate change Make people responsible Develop better standards of communications Bring local administration, policy bodies, police together
16. How are these Campaigns working ? Online: Communi –Kit – downloadable communication material Posters, stickers, logos, wallpapers, SMS text, survey documents, e-mailers and instructions Communications/Human Resources managers can run independent campaigns in their firms. Offline: Road shows, traffic signs, media coverage. Work of mouth. Presentations at corporate houses/education drives – Infosys, Wipro, i2 Tech, i-flex solutions, Thomson Financials
17. Concert at Christ College August 17, 2002 Bangalore Police Commissioner- Sangliana introduces the campaign and the band Christ College management address their students on road sense
18. Concert at Christ College August 17, 2002 Left: The band plays during the helmet tour Right: Rohit Barker of Radiocity advising students on helmet wearing
19. Concert at Christ College August 17, 2002 Rzhude, Bassist, TAAQ “College kids are easily influenced by fads and fashion, and somewhere along the line most kids who ride bikes seem to gotten it into their heads that it’s not cool to wear a helmet. The obvious safety aspect, is sometimes learnt the hard way, as some of us who have lost friends to bike accidents will testify. If we can change this idea in the kids’ heads at the college level, I’m sure it will make a habit of it in later life as well.”
20. Concert at Jyoti Nivas College August 19, 2002 Bruce Lee Mani, Guitarist, TAAQ “As a bike rider myself, I seriously believe a helmet can make a difference even in a small fall off a bike. The cause that Friends for Life is promoting, could make a difference to peoples lives. We certainly think it’s a cause worth supporting by taking the message with our music to college kids, especially.”
21. Concert at Jyoti Nivas College August 19, 2002 Rajeev, Drummer, TAAQ “Alongside enforcing clothing rules I think it makes more sense for colleges to enforce a compulsory helmet rule for all the kids who have two wheelers.”
22. Concert at St.Joseph Arts and Science College August 23, 2002 If you wear a helmet, here are some freebies ! Rohit Barker of Radiocity rewards helmet users at the concert
23. Concert at St.Joseph Arts and Science College August 23, 2002 An introduction to the helmet campaign, some senior doctor advice and then on to some great music
24. Concert at Bishop Cottons November, 2002 Catching them young ! If they are receptive at this age, they will surely wear helmets when they grow up..
25. How is this campaign working ? Joint exercises with Police Departments Traffic signs at important intersections
26. How is this campaign working ? Teams up with like minded organizations/doctors Dr.Gururaj of NIMHANS speaks at one of the venues
29. Medical/Traffic experts offer help From: guru Sent: Friday, May 03, 2002 3:35 PM Subject: RE: Helmet campaign Dear Anish, Thanks for your letter. We need large scale awareness programs to save many more people. We also want more people to share their experiences so that others can have benefits from simple technology. Please let me know in whatever ways I can be of help.Thanks. Dr.G.Gururaj Professor & Head Department of Epidemiology National Institute of Mental Health & Neuro Sciences Bangalore - 560029
30. HR/Communications Specialistsare involved From: Cohn, Murray S. Sent: Monday, May 06, 2002 5:12 PM Cc: Murr, Thomas W. Subject: RE: Helmet campaign You are welcome to use anything on CPSC's web site (www.cpsc.gov) as a resource. We are extremely appreciative of all efforts to stress the importance of wearing bike helmets, so that injury and death can be prevented as in situations such as yours. Thank you for taking the time to help spread the word about safe biking!
31. HR/Communications Specialistsare involved From: MilindJadhav Sent: Monday, June 10, 2002 10:16 AM Subject: RE: Public interest online campaign site Anish, Thanks for the mail. I believe this an excellent initiative, however, I would like to know from you the details of sponsorship that you are seeking. Also, appreciate if you could let me have your phone number so that we can have a detailed chat on the subject. MilindJadhav Vice President - Human Resources Patni Computer Systems Limited
32. HR/Communications Specialistsare involved From: Ashok Mukherjee Sent: Saturday, June 08, 2002 4:20 PM Subject: Re: Public interest online campaign site Anish, I am sending your message to my global HR team. They in turn will spread it in their regions. Its a good cause and I am sure you will be able to garner support of like minded people everywhere. Regds, Ashok
33. HR/Communications specialistsare involved From: Bob Isherwood Sent: Tuesday, May 21, 2002 10:45 PM Subject: Re: Needed your inputs Anish, good inititative. Saatchi & Saatchi (Spain I think) did a great TV ad on this subject years ago. It showed a light bulb dropping onto a table and exploding, then it showed a light bulb in the corrugated cardboard wrapper dropping onto the table and bouncing. All the best Bob
34. The Youth/Public Ritesh Agarwal I want to join ur campaignand spread awareness about wearing helmet. awaiting ur response. Anurag Srivastav Hi !!!I am really happy to see this kind of campaign on the net. I congratulate the campaigners for the efforts that they are putting into this.
35. The Youth/Public Thanks for sending an informative site address to us. We shall try and send the message to all Intellians.HR, Intelligroup A must see site ... with must do things .... and by the end of it ... MUST WEAR HELMETS!! Great Going!!! Am all for it!!! Went through your site in detail and am all for it, and I think I am going to do this here in the company. Rahul MarwahCellstream
37. Be a Lifeguard Join the campaign. Post a message on the site -http://civic.websitewelcome.com/~fflonlin/anishhome.htm Request employees to use Communi-Kit to send to friends/family members Involve and enlist policy makers and administrators in your locality Provide constant feedback/ideas on effectiveness of campaign
38.
39. Key Projects Poster/sticker campaign Radio campaign Traffic signboards SMS campaign Back to School – posters, leaflets etc. Road safety training
40. Back to School Project Plan: Posters for educating school children and parents/teachers Reflective stickers for school bags ( can get costing worked ) Games/puzzles for children on road safety – using simple analogy – fruits/colors etc Painting contest for kids – best entries will be showcased at exhibition-topic – Road Safety and me. Target: Schools in Bangalore by e-mail ( directory and School Net)
41. SMS Campaign Plan: Contact cellular companies Make presentation and invite them to do a joint exercise Ensure URL of campaign site is included in message Does not cost anything for the operator Can offer exchange link/web banner on our web pages
42.
43. Sponsorship – Road Safety Training Programs For corporate houses – audio-visual presentation, tips on driving safely and talk by experts
44. Join us to make Road Safety a Priority Keep in touch Friends For Life Contacts: acampaigner2002@yahoo.co.in http://civic.websitewelcome.com/~fflonlin/anishhome.htm