The document discusses how, after 20 years of using the Internet, we still don't fully understand or take advantage of its capabilities. While access, search, content, and commerce have improved significantly since 1998, customer expectations continue to change rapidly. Enterprises now face challenges like business agility, changing consumer demands, and a lack of integration between proprietary systems and platforms. To address these challenges, companies need to deliver end-to-end value through technologies that support sequenced applications, users, business goals, and infrastructure.