The opening sequence of The Ring establishes characters, location, and themes to immerse the audience in the story. It is set at night in an isolated, old house to create an eerie atmosphere. Shots establish two teenage girls watching TV and build tension as strange events occur, like the TV turning on by itself. Cinematography uses angles, focus, and tracking shots to draw the audience in and build suspense. The mise-en-scene features dull lighting, gloomy weather, and a significant TV prop to continue unsettling the audience. Slow editing pace increases engagement and a climactic ending transitions to the main story of a mysterious deadly video. Overall, the opening pulls the audience into the psychological horror through un