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Johannes Baeck | EuroIA 2018 | Sep 28, 2018
* lab values, X-ray images, CT images, MRI images, etc.
Source: Frankfurter Allgemeine Zeitung
Source: Babylon Health
Relevant assistance
Reliable suggestions
Source: Universitätsklinikum Heidelberg
Responsive behavior
Source: Siemens AG
Let‘s build
prototypes and
do user research!
Quick but dirty Slow but realistic
The Prototyper‘s
Dilemma
Source: CircaSassy/SparkFun Electronics
Tomorrow‘s Toolset
Source: Westworld Season I
Today‘s Toolset
Source: prototypr.io
I’ve got 99 problems, but a
0.3 Sec Ease Out Animation ain’t one
Conversational
Prototyping
Sayspring
Participatory
Prototyping
lobe.ai
Coordinated
Prototyping
VISION
PROTOTYPING
VERTICAL
PROTOTYPING
Users UsersStakeholders Stakeholders
AXURE RP / ADOBE XD
User Journey Prototype
SAYSPRING
Voice Prototype
WEB TECHNOLOGIES / AI ALGORITHMS
Proof-of-Concept Prototype
PRODUCT PLATFORM
Feature Implementation
Use conversations as raw material
for your prototypes.
Coordinate your prototypes. Show
the vision, but also give proof.
Follow a participatory approach
throughout the process.
Quick but dirty Slow but realistic
The Prototyper‘s Dilemma?
Quick but dirty Slow but realistic
The Prototyper‘s
Sweet Spot
CONVERSATIONAL
COORDINATEDPARTICIPATORY
usability.de GmbH & Co. KG
Ihmeauen
Ricklinger Straße 5B
30449 Hannover
Germany
www.usability.de
+49 (0)511 360 50 70
info@usability.de
PAGE 1 OF 3 Frankfurter Allgemeine Zeitung
http://www.faz.net/aktuell/wirtschaft/kuenstliche-
intelligenz/computer-watson-scheitert-zu-oft-bei-
datenanalyse-15619989-p3.html
Babylon Health
https://www.youtube.com/watch?v=MSjW0wqu2Ck
https://www.youtube.com/watch?v=AnbYX5qwbdU&t=34s
Universitätsklinikum Heidelberg
https://www.klinikum.uni-
heidelberg.de/pressemitteilungen.136514.0.html?&tx_ifa
bprins_pressmanagement%5Baction%5D=show&tx_ifabp
rins_pressmanagement%5Bcontroller%5D=PressManage
ment&tx_ifabprins_pressmanagement%5Bid%5D=5592
PAGE 2 OF 3 Siemens AG
https://www.siemens.com/press/de/events/2014/healthc
are/2014-03-ecr.php#ii141
SparkFun Electronics
https://www.flickr.com/photos/sparkfun/16453207052/in/
photolist-r4UZeE-p2rTp6-p2oWUQ-pFNYdZ-pW5xa5-
cNYPtq-pFQUUo-pYjoc1-pYjr6h-pYj1y1-pYbdAg-6pB7Le-
pFR5wQ-d65Ueb-d65UbG-23rWU39-oYtvBE-pW66qN-
pYja7d-pY1n8H-pYjjpb-p2p7eG-pFKyzK-pFQLgm-
pFMENS-pY1owe-pYjzU9-pYjiZU-pFP3AM-p2rLnF-6HiZrB-
6SMnPp-pFPfq8-pW5RvJ-p2oNXN-pY1r9i-d65UWw-
p2rzqk-7ZsKKL-pFRcww-pYjyc1-p2oR7C-eQexrQ-6HLPKd-
pFN4YQ-pFKQCr-pYjmtb-4YSR7f-uuEo8y-aa72qZ
PAGE 3 OF 3 CircaSassy
https://www.flickr.com/photos/circasassy/7217946932/in/
photolist-bZPS9U-2EhVKZ-FiUHeL-bV98S7-4LrHPa-
9fgfHg-bZPS93-9hdTTX-jCfUzM-bym1q5-nyJfJz-a38jL9-
9ynyoB-4mKc6X-6Tjex9-9dmsH6-9etvBR-9Did6-4bKJ2w-
7sYJiN-dbf5BV-fUNCDg-57QhmE-6WdPzt-Hz1xXo-
DkYFDQ-MWGr91-ne5ypf-4zG5vD-3g8saB-8AU3Kf-
5LxvDS-dpqxR3-ccGJRm-4Bpt4X-G9AtC-j8EqgZ-9vX3LD-
G9Egg-2taRGn-4mKcqc-6S77F-DGVQn1-ULxnVs-PvEXbg-
Pk2sUu-PQqKmo-VpY6km-VdYaBE-jbsyfi
Westworld
https://en.wikipedia.org/wiki/Westworld_(TV_series)
Prototypr.io
https://www.prototypr.io/prototyping

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The Prototyper's Dilemma [EuroIA 2018]

  • 1. Johannes Baeck | EuroIA 2018 | Sep 28, 2018
  • 2. * lab values, X-ray images, CT images, MRI images, etc. Source: Frankfurter Allgemeine Zeitung
  • 8. Quick but dirty Slow but realistic The Prototyper‘s Dilemma Source: CircaSassy/SparkFun Electronics
  • 11. I’ve got 99 problems, but a 0.3 Sec Ease Out Animation ain’t one
  • 12.
  • 14.
  • 19. VISION PROTOTYPING VERTICAL PROTOTYPING Users UsersStakeholders Stakeholders AXURE RP / ADOBE XD User Journey Prototype SAYSPRING Voice Prototype WEB TECHNOLOGIES / AI ALGORITHMS Proof-of-Concept Prototype PRODUCT PLATFORM Feature Implementation
  • 20. Use conversations as raw material for your prototypes. Coordinate your prototypes. Show the vision, but also give proof. Follow a participatory approach throughout the process.
  • 21. Quick but dirty Slow but realistic The Prototyper‘s Dilemma?
  • 22. Quick but dirty Slow but realistic The Prototyper‘s Sweet Spot CONVERSATIONAL COORDINATEDPARTICIPATORY
  • 23. usability.de GmbH & Co. KG Ihmeauen Ricklinger Straße 5B 30449 Hannover Germany www.usability.de +49 (0)511 360 50 70 info@usability.de
  • 24. PAGE 1 OF 3 Frankfurter Allgemeine Zeitung http://www.faz.net/aktuell/wirtschaft/kuenstliche- intelligenz/computer-watson-scheitert-zu-oft-bei- datenanalyse-15619989-p3.html Babylon Health https://www.youtube.com/watch?v=MSjW0wqu2Ck https://www.youtube.com/watch?v=AnbYX5qwbdU&t=34s Universitätsklinikum Heidelberg https://www.klinikum.uni- heidelberg.de/pressemitteilungen.136514.0.html?&tx_ifa bprins_pressmanagement%5Baction%5D=show&tx_ifabp rins_pressmanagement%5Bcontroller%5D=PressManage ment&tx_ifabprins_pressmanagement%5Bid%5D=5592
  • 25. PAGE 2 OF 3 Siemens AG https://www.siemens.com/press/de/events/2014/healthc are/2014-03-ecr.php#ii141 SparkFun Electronics https://www.flickr.com/photos/sparkfun/16453207052/in/ photolist-r4UZeE-p2rTp6-p2oWUQ-pFNYdZ-pW5xa5- cNYPtq-pFQUUo-pYjoc1-pYjr6h-pYj1y1-pYbdAg-6pB7Le- pFR5wQ-d65Ueb-d65UbG-23rWU39-oYtvBE-pW66qN- pYja7d-pY1n8H-pYjjpb-p2p7eG-pFKyzK-pFQLgm- pFMENS-pY1owe-pYjzU9-pYjiZU-pFP3AM-p2rLnF-6HiZrB- 6SMnPp-pFPfq8-pW5RvJ-p2oNXN-pY1r9i-d65UWw- p2rzqk-7ZsKKL-pFRcww-pYjyc1-p2oR7C-eQexrQ-6HLPKd- pFN4YQ-pFKQCr-pYjmtb-4YSR7f-uuEo8y-aa72qZ
  • 26. PAGE 3 OF 3 CircaSassy https://www.flickr.com/photos/circasassy/7217946932/in/ photolist-bZPS9U-2EhVKZ-FiUHeL-bV98S7-4LrHPa- 9fgfHg-bZPS93-9hdTTX-jCfUzM-bym1q5-nyJfJz-a38jL9- 9ynyoB-4mKc6X-6Tjex9-9dmsH6-9etvBR-9Did6-4bKJ2w- 7sYJiN-dbf5BV-fUNCDg-57QhmE-6WdPzt-Hz1xXo- DkYFDQ-MWGr91-ne5ypf-4zG5vD-3g8saB-8AU3Kf- 5LxvDS-dpqxR3-ccGJRm-4Bpt4X-G9AtC-j8EqgZ-9vX3LD- G9Egg-2taRGn-4mKcqc-6S77F-DGVQn1-ULxnVs-PvEXbg- Pk2sUu-PQqKmo-VpY6km-VdYaBE-jbsyfi Westworld https://en.wikipedia.org/wiki/Westworld_(TV_series) Prototypr.io https://www.prototypr.io/prototyping