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The	
  New	
  Retirement	
  Story	
  in	
  Paris	
  	
  (9)	
  
By	
  Peter	
  de	
  Kuster	
  	
  
	
  
	
  
End	
  of	
  the	
  Work/Retire	
  Ultimatum.	
  
The	
  Paris	
  Fashion	
  Week.	
  Yves	
  Saint	
  Laurent,	
  Coco	
  Chanel,	
  	
  
Karl	
  Lagerfeld.	
  Valentino.	
  	
  
	
  
The	
  babyboomer	
  generation	
  was	
  followed	
  by	
  a	
  birth	
  dearth	
  that	
  is	
  going	
  to	
  
place	
  an	
  	
  even	
  higher	
  premium	
  on	
  senior	
  working	
  skills	
  for	
  the	
  next	
  20	
  
years.	
  Talent	
  shortages	
  may	
  become	
  a	
  fact	
  of	
  life.	
  
	
  




                                                                                                                                     	
  
	
  Valentino	
  retired	
  at	
  ‘78’.	
  Still	
  active	
  though	
  with	
  a	
  movie	
  and	
  other	
  business	
  plans	
  	
  
By	
  the	
  year	
  2020	
  there	
  will	
  be	
  fewer	
  people	
  aged	
  35	
  to	
  54	
  than	
  we	
  have	
  
today.	
  The	
  law	
  of	
  supply	
  and	
  demand	
  may	
  be	
  moving	
  to	
  the	
  side	
  of	
  the	
  
‘talent’	
  for	
  many	
  years	
  to	
  come.	
  What	
  this	
  spells	
  for	
  the	
  individuals	
  looking	
  
forward	
  to	
  working	
  retirement	
  years	
  is	
  the	
  ability	
  to	
  write	
  their	
  own	
  ticket	
  
in	
  terms	
  of	
  job	
  flexibility	
  and	
  responsibilities.	
  Your	
  workplace	
  will	
  need	
  you	
  
experience,	
  and	
  it	
  will	
  grow	
  increasingly	
  willing	
  to	
  let	
  you	
  work	
  on	
  your	
  
terms.	
  
	
  




                                                                                                                          	
  
	
  	
  	
  Karl	
  Lagerfeld	
  is	
  not	
  thinking	
  about	
  retirement.	
  	
  	
  On	
  the	
  contrary	
  
	
  
As	
  stated	
  earlier,	
  two	
  things	
  must	
  change	
  to	
  extend	
  our	
  working	
  lives;	
  those	
  
things	
  are	
  our	
  story	
  and	
  the	
  story	
  of	
  our	
  corporations.	
  Having	
  read	
  this	
  far	
  
in	
  the	
  travel	
  guide	
  of	
  Paris	
  I	
  hope	
  you	
  are	
  convinced	
  that	
  work	
  will	
  always	
  
be	
  an	
  integral,	
  even	
  if	
  reduced,	
  part	
  of	
  your	
  life.	
  Our	
  corporations	
  are	
  
beginning	
  to	
  see	
  that	
  they	
  will	
  need	
  to	
  change	
  their	
  attitude	
  and	
  culture	
  
toward	
  an	
  aging	
  workforce	
  if	
  they	
  hope	
  to	
  compete	
  in	
  the	
  next	
  decades.	
  	
  
Companies	
  that	
  do	
  not	
  begin	
  to	
  respond	
  to	
  the	
  new	
  age	
  working	
  realities	
  
are	
  in	
  for	
  a	
  rude	
  wake-­‐up	
  call.	
  The	
  models	
  of	
  hiring,	
  developing,	
  and	
  retiring	
  
employees	
  that	
  have	
  worked	
  in	
  the	
  past	
  will	
  backfire	
  if	
  used	
  in	
  the	
  next	
  
decade.	
  
Two	
  simple	
  facts	
  point	
  to	
  this	
  looming	
  employer	
  crisis.	
  First,	
  the	
  baby	
  boom	
  
generation,	
  the	
  largest	
  segment	
  of	
  the	
  workforce	
  is	
  aging	
  fast.	
  Second,	
  the	
  
shortage	
  of	
  young	
  talent	
  is	
  growing	
  more	
  accute	
  with	
  each	
  passing	
  day.	
  
These	
  unstoppable	
  demographic	
  trends	
  will	
  have	
  very	
  profound	
  
implications	
  for	
  how	
  companies	
  manage	
  their	
  people.	
  These	
  trends	
  will	
  
force	
  companies	
  to:	
  
	
  




	
                                                                                                            	
  
	
  	
  Yves	
  Saint	
  Laurent	
  retired	
  only	
  for	
  health	
  reasons.	
  	
  	
  
	
  
          • Rethink	
  how	
  they	
  attract	
  and	
  retain	
  	
  people.	
  	
  
                	
  
          • Change	
  how	
  they	
  motivate	
  and	
  reward	
  their	
  help.	
  
                	
  
          • Work	
  out	
  how	
  an	
  aging	
  workforce	
  will	
  affect	
  innovation	
  and	
  
                productivity.	
  
	
  
 
	
  Coco	
  Chanel	
  never	
  retired.	
  	
  
	
  
The	
  companies	
  that	
  begin	
  to	
  adress	
  these	
  demographic	
  realities	
  and	
  begin	
  
catering	
  to	
  the	
  valuable,	
  but	
  aging	
  employee	
  will	
  thrive	
  in	
  the	
  coming	
  years	
  
as	
  they	
  attract	
  the	
  best	
  talent	
  available.	
  Employers	
  are	
  beginning	
  to	
  feel	
  the	
  
first	
  tremors	
  of	
  a	
  talent	
  shortage	
  that	
  will	
  reach	
  “workquake”	
  proportions	
  
within	
  the	
  next	
  20	
  years.	
  	
  
	
  
	
  
	
  
	
  
	
  

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The New Retirement Story in Paris (9)

  • 1. The  New  Retirement  Story  in  Paris    (9)   By  Peter  de  Kuster         End  of  the  Work/Retire  Ultimatum.   The  Paris  Fashion  Week.  Yves  Saint  Laurent,  Coco  Chanel,     Karl  Lagerfeld.  Valentino.       The  babyboomer  generation  was  followed  by  a  birth  dearth  that  is  going  to   place  an    even  higher  premium  on  senior  working  skills  for  the  next  20   years.  Talent  shortages  may  become  a  fact  of  life.        Valentino  retired  at  ‘78’.  Still  active  though  with  a  movie  and  other  business  plans    
  • 2. By  the  year  2020  there  will  be  fewer  people  aged  35  to  54  than  we  have   today.  The  law  of  supply  and  demand  may  be  moving  to  the  side  of  the   ‘talent’  for  many  years  to  come.  What  this  spells  for  the  individuals  looking   forward  to  working  retirement  years  is  the  ability  to  write  their  own  ticket   in  terms  of  job  flexibility  and  responsibilities.  Your  workplace  will  need  you   experience,  and  it  will  grow  increasingly  willing  to  let  you  work  on  your   terms.            Karl  Lagerfeld  is  not  thinking  about  retirement.      On  the  contrary     As  stated  earlier,  two  things  must  change  to  extend  our  working  lives;  those   things  are  our  story  and  the  story  of  our  corporations.  Having  read  this  far   in  the  travel  guide  of  Paris  I  hope  you  are  convinced  that  work  will  always   be  an  integral,  even  if  reduced,  part  of  your  life.  Our  corporations  are   beginning  to  see  that  they  will  need  to  change  their  attitude  and  culture   toward  an  aging  workforce  if  they  hope  to  compete  in  the  next  decades.     Companies  that  do  not  begin  to  respond  to  the  new  age  working  realities   are  in  for  a  rude  wake-­‐up  call.  The  models  of  hiring,  developing,  and  retiring   employees  that  have  worked  in  the  past  will  backfire  if  used  in  the  next   decade.  
  • 3. Two  simple  facts  point  to  this  looming  employer  crisis.  First,  the  baby  boom   generation,  the  largest  segment  of  the  workforce  is  aging  fast.  Second,  the   shortage  of  young  talent  is  growing  more  accute  with  each  passing  day.   These  unstoppable  demographic  trends  will  have  very  profound   implications  for  how  companies  manage  their  people.  These  trends  will   force  companies  to:            Yves  Saint  Laurent  retired  only  for  health  reasons.         • Rethink  how  they  attract  and  retain    people.       • Change  how  they  motivate  and  reward  their  help.     • Work  out  how  an  aging  workforce  will  affect  innovation  and   productivity.    
  • 4.    Coco  Chanel  never  retired.       The  companies  that  begin  to  adress  these  demographic  realities  and  begin   catering  to  the  valuable,  but  aging  employee  will  thrive  in  the  coming  years   as  they  attract  the  best  talent  available.  Employers  are  beginning  to  feel  the   first  tremors  of  a  talent  shortage  that  will  reach  “workquake”  proportions   within  the  next  20  years.