Vibrant marketing professional for over 10 years in the industry. Founder of Creatively Mused, a digital content and strategic marketing agency focused on innovative techniques.
Lotus Education presentation with Sandy CarterLotus Education
When marketing with social media, what sets you apart is how effectively you use the technology to complement and enhance your marketing activities to drive greater results. Using her experiences at IBM, with customers, and with industry leaders, Sandy Carter will show you the critical success factors in adding social media to your marketing mix. Examples will cover blogs and microblogs like Twitter, viral videos with YouTube, social networking, serious games, and more. You will come away with a step-by-step framework to develop a plan that you can act on today. This is a great opportunity for the Lotus Education community to see how they can work together towards building a highly skilled Lotus professionals base !
Before The Moment of Intent: Utilizing Content to Shape The Buyer's Journeyjohn harris
Marketers often focus on the moment of intent—that time period when the consumer is ready to move forward and take action. Maybe it’s a phone call, maybe it’s an in-store visit or maybe just a specific search query. But the consumer’s journey does not start at the moment of intent. It begins many steps back with needs, desires and interest. To reach these consumers at their pre-intent phases, brands need to develop a content marketing strategy that accounts for the consumer’s mindset while in the interest and discovery phases, where content focus is less confined.
Accurately predicting which technologies, channels and strategies succeed in the future has a profound impact on marketers seeking to allocate their resources and marketing dollars more effectively. Location3’s new white paper provides in-depth insight from leading industry experts into the trends and services that will impact profitability and drive future growth.
The following report contains statements that are forwardlooking, including expectations and predictions regarding future industry trends and developments. Actual results may differ materially from our expectations or projections. This report also contains opinions, estimates, and forwardlooking statements by industry leaders.
Vibrant marketing professional for over 10 years in the industry. Founder of Creatively Mused, a digital content and strategic marketing agency focused on innovative techniques.
Lotus Education presentation with Sandy CarterLotus Education
When marketing with social media, what sets you apart is how effectively you use the technology to complement and enhance your marketing activities to drive greater results. Using her experiences at IBM, with customers, and with industry leaders, Sandy Carter will show you the critical success factors in adding social media to your marketing mix. Examples will cover blogs and microblogs like Twitter, viral videos with YouTube, social networking, serious games, and more. You will come away with a step-by-step framework to develop a plan that you can act on today. This is a great opportunity for the Lotus Education community to see how they can work together towards building a highly skilled Lotus professionals base !
Before The Moment of Intent: Utilizing Content to Shape The Buyer's Journeyjohn harris
Marketers often focus on the moment of intent—that time period when the consumer is ready to move forward and take action. Maybe it’s a phone call, maybe it’s an in-store visit or maybe just a specific search query. But the consumer’s journey does not start at the moment of intent. It begins many steps back with needs, desires and interest. To reach these consumers at their pre-intent phases, brands need to develop a content marketing strategy that accounts for the consumer’s mindset while in the interest and discovery phases, where content focus is less confined.
Accurately predicting which technologies, channels and strategies succeed in the future has a profound impact on marketers seeking to allocate their resources and marketing dollars more effectively. Location3’s new white paper provides in-depth insight from leading industry experts into the trends and services that will impact profitability and drive future growth.
The following report contains statements that are forwardlooking, including expectations and predictions regarding future industry trends and developments. Actual results may differ materially from our expectations or projections. This report also contains opinions, estimates, and forwardlooking statements by industry leaders.
2011: How to Realign Your Digital Marketing Strategy Shaun Quigley
@squigster shows you key trends shaping the digital marketplace, how to realign your digital strategy for paid, owned and earned media AND how to create a digital brief
FULL AUDIO HERE: http://www.instantpresenter.com/WebConference/RecordingDefault.aspx?c_psrid=E951DB87834E
The introduction slides to the CPD Programme entitled 'Web 2.0. The Times They Are a Changing' by Jim Hamill from Strathclyde University. They present a brief overview and introduction to Web 2.0 and Social Media.
More information about this program on the page:
http://www.strath.ac.uk/business/cee/cpd/web2
Driving Traffic and Conversions Through MobileCarey Bunks
Brand recognition is only one facet of online and mobile marketing. In fact, for most companies, brand is of secondary importance—the main emphasis being on concretely driving leads and sales through their digital channels. This talk describes specific insights into how to drive your commercial activity through mobile, and provides clear examples illustrating how to leverage SEO, AB testing, user-generated content, and social integration. Data is presented from several case studies of highly successful mobile Yellow Pages mobile services.
Develop Compelling Content for Each Stage of the Buying Cycle - A Marketing...Paul Gillin
Content marketing has companies rethinking the concept of the sales funnel. Today, buyers consult their peers, recommendation engines, and even total strangers for decision-making advice. Prospects may enter the funnel knowing far more about you and your products than they did just a few years ago.
This may compress the buying cycle and lower sales costs, but it also presents new challenges.
For starters, marketers must create compelling content that attracts prospects at every stage of the buying cycle in order to succeed. Also, easy access to social sharing channels means increasing pressure to provide more (and more distinctive) content in a growing ocean of competing messages.
This in-depth workshop explores the many new options available to attract inbound prospects, and how to create a framework for matching content to buyer needs. Learn how to assess you current content assets, identify gaps, and find the most appropriate tools to help fill you content portfolio. Uncover the best ways to address content to prospects at different stages and with different levels of awareness.
2011: How to Realign Your Digital Marketing Strategy Shaun Quigley
@squigster shows you key trends shaping the digital marketplace, how to realign your digital strategy for paid, owned and earned media AND how to create a digital brief
FULL AUDIO HERE: http://www.instantpresenter.com/WebConference/RecordingDefault.aspx?c_psrid=E951DB87834E
The introduction slides to the CPD Programme entitled 'Web 2.0. The Times They Are a Changing' by Jim Hamill from Strathclyde University. They present a brief overview and introduction to Web 2.0 and Social Media.
More information about this program on the page:
http://www.strath.ac.uk/business/cee/cpd/web2
Driving Traffic and Conversions Through MobileCarey Bunks
Brand recognition is only one facet of online and mobile marketing. In fact, for most companies, brand is of secondary importance—the main emphasis being on concretely driving leads and sales through their digital channels. This talk describes specific insights into how to drive your commercial activity through mobile, and provides clear examples illustrating how to leverage SEO, AB testing, user-generated content, and social integration. Data is presented from several case studies of highly successful mobile Yellow Pages mobile services.
Develop Compelling Content for Each Stage of the Buying Cycle - A Marketing...Paul Gillin
Content marketing has companies rethinking the concept of the sales funnel. Today, buyers consult their peers, recommendation engines, and even total strangers for decision-making advice. Prospects may enter the funnel knowing far more about you and your products than they did just a few years ago.
This may compress the buying cycle and lower sales costs, but it also presents new challenges.
For starters, marketers must create compelling content that attracts prospects at every stage of the buying cycle in order to succeed. Also, easy access to social sharing channels means increasing pressure to provide more (and more distinctive) content in a growing ocean of competing messages.
This in-depth workshop explores the many new options available to attract inbound prospects, and how to create a framework for matching content to buyer needs. Learn how to assess you current content assets, identify gaps, and find the most appropriate tools to help fill you content portfolio. Uncover the best ways to address content to prospects at different stages and with different levels of awareness.
This presentation outlines using Facebook in Social Media Marketing. A overview of the various elements that can be considered when building your campaign and some interesting examples of Facebook apps, groups and pages.
This presentation provides some practical considerations for those Marketers wanting to leverage Facebook in their social media marketing campaigns. Some interesting examples of Facebook apps, groups and pages.
Nonprofit Websites: If You Build It, They Will Come … NOT!Joseph LaMountain
A website doesn’t generate traffic on its own. But search engine optimization (SEO) can help nonprofits quickly build a large audience online. Using SEO, the American College of Allergy, Asthma and Immunology increased search engine-directed traffic to its website by 192 percent, use of the website’s allergist referral tool by 72 percent, and time spent on the website by 38 percent.
SEO increases the relevance of your website in the eyes of popular search engines, and thus moves your site’s URL closer to the top of search engine results for the terms your audiences search for the most. SEO begins by developing content around the terms people use to find your content online. It also includes increased inbound links from other relevant websites, banner ads, minor design changes, and strategically placed advertising in search engine results for the keywords associated with your content. Using this approach, the American Orthopaedic Society for Sports Medicine achieved No. 1 Google rankings for the five most frequently searched phrases related to youth and sports injuries.
In this session we’ll discuss how SEO works and how nonprofit communications professionals use it to grow their online visibility. Speakers include Reingold Vice President Joseph LaMountain, Director of Web Design Jordan Sheckman, and Senior Digital Marketing Associate Brooks Lape.
This presentation was given at the 2012 Arizona State Florist Association Conference. It covers using social media an mobile marketing in the florist industry.
Leveraging Social Media to Reach B2B CustomersAlex Flagg
When you think of social media, do you think of running Facebook contests and videos of cats playing Patty Cake? Think again. Your B2B customers are increasingly using social media to gather product information and short list vendors.
This presentation covers 1) How B2B customers behave differently than their consumer counterparts, 2) How to develop and orchestrate an editorial plan to reach your B2B audience, 3) Recruiting your social media ambassadors, 4) The importance of Search Engine Optimization 5) Measuring the Share of Conversation.
Alex Flagg
Manager, Social Media and Digital Content Enablement
HP Enterprise Segment Marketing
In HP’s Worldwide Enterprise Segment, Alex leads a unique organization dedicated to increasing HP’s influence and participation in key B2B conversations with customers through social media channels. Alex is a dynamic B2B marketer with more than 18 years experience leading teams and running strategic marketing programs for HP, Sun, Microsoft, and AT&T. In his advertising career, Alex was among the first to buy online media in 1995 and helped shape the industry by proposing the first Internet advertising standards. Alex has a deep understanding of how to create engaging B2B editorial content, how to leverage social media to maximize content reach and how to utilize search engine optimization to ensure content find-ability and relevance.
IT Staffing and Services is changing but the marketing landscape is standing still. Is your company taking advantage of the inbound marketing tasks that will launch you into the new age of marketing? If not, you should get on board.
How to embed social media in your business? Orange Digital corner at Women's ...the bureau, digital agency
Being a social business is about creating relationships. Brands are no longer controlled by their owners but by consumers and employees. Consumer-to-consumer interaction is crucial, with peer recommendations trusted more than advertising. Engagement is replacing marketing as the key goal of social media. Social strategy needs to be represented at board level; roles such as chief social media officer will become commonplace. Employees of all levels can communicate socially about the brand, provided that standards are set out to protect both brand and individuals. At a minimum, it is vital that companies listen to what social media are saying about them.
Explore our most comprehensive guide on lookback analysis at SafePaaS, covering access governance and how it can transform modern ERP audits. Browse now!
Remote sensing and monitoring are changing the mining industry for the better. These are providing innovative solutions to long-standing challenges. Those related to exploration, extraction, and overall environmental management by mining technology companies Odisha. These technologies make use of satellite imaging, aerial photography and sensors to collect data that might be inaccessible or from hazardous locations. With the use of this technology, mining operations are becoming increasingly efficient. Let us gain more insight into the key aspects associated with remote sensing and monitoring when it comes to mining.
Cracking the Workplace Discipline Code Main.pptxWorkforce Group
Cultivating and maintaining discipline within teams is a critical differentiator for successful organisations.
Forward-thinking leaders and business managers understand the impact that discipline has on organisational success. A disciplined workforce operates with clarity, focus, and a shared understanding of expectations, ultimately driving better results, optimising productivity, and facilitating seamless collaboration.
Although discipline is not a one-size-fits-all approach, it can help create a work environment that encourages personal growth and accountability rather than solely relying on punitive measures.
In this deck, you will learn the significance of workplace discipline for organisational success. You’ll also learn
• Four (4) workplace discipline methods you should consider
• The best and most practical approach to implementing workplace discipline.
• Three (3) key tips to maintain a disciplined workplace.
India Orthopedic Devices Market: Unlocking Growth Secrets, Trends and Develop...Kumar Satyam
According to TechSci Research report, “India Orthopedic Devices Market -Industry Size, Share, Trends, Competition Forecast & Opportunities, 2030”, the India Orthopedic Devices Market stood at USD 1,280.54 Million in 2024 and is anticipated to grow with a CAGR of 7.84% in the forecast period, 2026-2030F. The India Orthopedic Devices Market is being driven by several factors. The most prominent ones include an increase in the elderly population, who are more prone to orthopedic conditions such as osteoporosis and arthritis. Moreover, the rise in sports injuries and road accidents are also contributing to the demand for orthopedic devices. Advances in technology and the introduction of innovative implants and prosthetics have further propelled the market growth. Additionally, government initiatives aimed at improving healthcare infrastructure and the increasing prevalence of lifestyle diseases have led to an upward trend in orthopedic surgeries, thereby fueling the market demand for these devices.
Enterprise Excellence is Inclusive Excellence.pdfKaiNexus
Enterprise excellence and inclusive excellence are closely linked, and real-world challenges have shown that both are essential to the success of any organization. To achieve enterprise excellence, organizations must focus on improving their operations and processes while creating an inclusive environment that engages everyone. In this interactive session, the facilitator will highlight commonly established business practices and how they limit our ability to engage everyone every day. More importantly, though, participants will likely gain increased awareness of what we can do differently to maximize enterprise excellence through deliberate inclusion.
What is Enterprise Excellence?
Enterprise Excellence is a holistic approach that's aimed at achieving world-class performance across all aspects of the organization.
What might I learn?
A way to engage all in creating Inclusive Excellence. Lessons from the US military and their parallels to the story of Harry Potter. How belt systems and CI teams can destroy inclusive practices. How leadership language invites people to the party. There are three things leaders can do to engage everyone every day: maximizing psychological safety to create environments where folks learn, contribute, and challenge the status quo.
Who might benefit? Anyone and everyone leading folks from the shop floor to top floor.
Dr. William Harvey is a seasoned Operations Leader with extensive experience in chemical processing, manufacturing, and operations management. At Michelman, he currently oversees multiple sites, leading teams in strategic planning and coaching/practicing continuous improvement. William is set to start his eighth year of teaching at the University of Cincinnati where he teaches marketing, finance, and management. William holds various certifications in change management, quality, leadership, operational excellence, team building, and DiSC, among others.
RMD24 | Retail media: hoe zet je dit in als je geen AH of Unilever bent? Heid...BBPMedia1
Grote partijen zijn al een tijdje onderweg met retail media. Ondertussen worden in dit domein ook de kansen zichtbaar voor andere spelers in de markt. Maar met die kansen ontstaan ook vragen: Zelf retail media worden of erop adverteren? In welke fase van de funnel past het en hoe integreer je het in een mediaplan? Wat is nu precies het verschil met marketplaces en Programmatic ads? In dit half uur beslechten we de dilemma's en krijg je antwoorden op wanneer het voor jou tijd is om de volgende stap te zetten.
"𝑩𝑬𝑮𝑼𝑵 𝑾𝑰𝑻𝑯 𝑻𝑱 𝑰𝑺 𝑯𝑨𝑳𝑭 𝑫𝑶𝑵𝑬"
𝐓𝐉 𝐂𝐨𝐦𝐬 (𝐓𝐉 𝐂𝐨𝐦𝐦𝐮𝐧𝐢𝐜𝐚𝐭𝐢𝐨𝐧𝐬) is a professional event agency that includes experts in the event-organizing market in Vietnam, Korea, and ASEAN countries. We provide unlimited types of events from Music concerts, Fan meetings, and Culture festivals to Corporate events, Internal company events, Golf tournaments, MICE events, and Exhibitions.
𝐓𝐉 𝐂𝐨𝐦𝐬 provides unlimited package services including such as Event organizing, Event planning, Event production, Manpower, PR marketing, Design 2D/3D, VIP protocols, Interpreter agency, etc.
Sports events - Golf competitions/billiards competitions/company sports events: dynamic and challenging
⭐ 𝐅𝐞𝐚𝐭𝐮𝐫𝐞𝐝 𝐩𝐫𝐨𝐣𝐞𝐜𝐭𝐬:
➢ 2024 BAEKHYUN [Lonsdaleite] IN HO CHI MINH
➢ SUPER JUNIOR-L.S.S. THE SHOW : Th3ee Guys in HO CHI MINH
➢FreenBecky 1st Fan Meeting in Vietnam
➢CHILDREN ART EXHIBITION 2024: BEYOND BARRIERS
➢ WOW K-Music Festival 2023
➢ Winner [CROSS] Tour in HCM
➢ Super Show 9 in HCM with Super Junior
➢ HCMC - Gyeongsangbuk-do Culture and Tourism Festival
➢ Korean Vietnam Partnership - Fair with LG
➢ Korean President visits Samsung Electronics R&D Center
➢ Vietnam Food Expo with Lotte Wellfood
"𝐄𝐯𝐞𝐫𝐲 𝐞𝐯𝐞𝐧𝐭 𝐢𝐬 𝐚 𝐬𝐭𝐨𝐫𝐲, 𝐚 𝐬𝐩𝐞𝐜𝐢𝐚𝐥 𝐣𝐨𝐮𝐫𝐧𝐞𝐲. 𝐖𝐞 𝐚𝐥𝐰𝐚𝐲𝐬 𝐛𝐞𝐥𝐢𝐞𝐯𝐞 𝐭𝐡𝐚𝐭 𝐬𝐡𝐨𝐫𝐭𝐥𝐲 𝐲𝐨𝐮 𝐰𝐢𝐥𝐥 𝐛𝐞 𝐚 𝐩𝐚𝐫𝐭 𝐨𝐟 𝐨𝐮𝐫 𝐬𝐭𝐨𝐫𝐢𝐞𝐬."
Accpac to QuickBooks Conversion Navigating the Transition with Online Account...PaulBryant58
This article provides a comprehensive guide on how to
effectively manage the convert Accpac to QuickBooks , with a particular focus on utilizing online accounting services to streamline the process.
Putting the SPARK into Virtual Training.pptxCynthia Clay
This 60-minute webinar, sponsored by Adobe, was delivered for the Training Mag Network. It explored the five elements of SPARK: Storytelling, Purpose, Action, Relationships, and Kudos. Knowing how to tell a well-structured story is key to building long-term memory. Stating a clear purpose that doesn't take away from the discovery learning process is critical. Ensuring that people move from theory to practical application is imperative. Creating strong social learning is the key to commitment and engagement. Validating and affirming participants' comments is the way to create a positive learning environment.
Affordable Stationery Printing Services in Jaipur | Navpack n PrintNavpack & Print
Looking for professional printing services in Jaipur? Navpack n Print offers high-quality and affordable stationery printing for all your business needs. Stand out with custom stationery designs and fast turnaround times. Contact us today for a quote!
The world of search engine optimization (SEO) is buzzing with discussions after Google confirmed that around 2,500 leaked internal documents related to its Search feature are indeed authentic. The revelation has sparked significant concerns within the SEO community. The leaked documents were initially reported by SEO experts Rand Fishkin and Mike King, igniting widespread analysis and discourse. For More Info:- https://news.arihantwebtech.com/search-disrupted-googles-leaked-documents-rock-the-seo-world/
Discover the innovative and creative projects that highlight my journey throu...dylandmeas
Discover the innovative and creative projects that highlight my journey through Full Sail University. Below, you’ll find a collection of my work showcasing my skills and expertise in digital marketing, event planning, and media production.
As a business owner in Delaware, staying on top of your tax obligations is paramount, especially with the annual deadline for Delaware Franchise Tax looming on March 1. One such obligation is the annual Delaware Franchise Tax, which serves as a crucial requirement for maintaining your company’s legal standing within the state. While the prospect of handling tax matters may seem daunting, rest assured that the process can be straightforward with the right guidance. In this comprehensive guide, we’ll walk you through the steps of filing your Delaware Franchise Tax and provide insights to help you navigate the process effectively.
2. Introductions
RAY VILLARES
V.P. Digital Services
Symmetri Marketing Group
S t i M k ti G
@rvillares
Ray Villares
DAN O’BRIEN TYLER PENNOCK JEFF JUDGE
Co-Founder SVP / Director of Co-Founder
Vivid Ascent Social Media Interactive Mediums
Ruder Finn
3. Recap on Previous BMA Social Sessions
• Social activity is growing at
Social activity is growing at
an exponential rate
• Search rankings are
Search rankings are
becoming heavily
influenced by social
influenced by social
marketing
• C t t i till ki
Content is still king
• Measurement is crucial
3
4. Presentation Topics
• Today s Customers
Today’s Customers
• New Integrated Marketing Concepts
• Evolving Forms of Search
• Impacts of the Mobile Revolution
Impacts of the Mobile Revolution
• Materials
– Presentation
– Mobile Starter Kit, Text ‘BMA’ to 50101 for link
4
5. Today’s Marketing Landscape
Digital
Viral
Outdoor Social
Radio
Search
Organic Email
Print Desktop Handheld Paid Placement
PPC
Browsers Browsers
Email Clients
E il Cli t Email Clients
l l
Apps Apps
Display
Standard
Rich‐Media
Broadcast Mobile CRM
Traditional PR
5
6. What Does “Integrated” Mean Today?
• Consistent messaging?
• Coordinated call‐to‐action?
C di t d ll t ti ?
• Touch‐point alignment?
p g
• Technology architecture?
• Tactic inter‐dependency?
T i i d d ?
6
10. Customer Behavior is Changing
• Customers are • Reputation is a major
advanced searchers
advanced searchers factor in customer
factor in customer
now and dig deeper decision‐making
then ever before • Web and social content
Web and social content
• The process of search is is being heavily
scattered across a consumed on mobile
myriad of tools devices
10
11. Customer’s Expectations are Increasing
• Targeted content is
required to gain interest
required to gain interest
• Social dialog is the new
form customer service
form customer service
• Self‐serve is the norm,
not a nice to have
not a nice‐to‐have
• Technology limitations
are no longer an
g
acceptable excuse
11
16. Digital Marketing Touch‐Points
SEARCH SOCIAL APPLICATIONS DISPLAY OPT‐IN
• SEO • Twitter
T itt • Websites
W b it • B
Banners • E il
Email
• PPC • YouTube • Microsites • Rich Media
• LinkedIn • Extranets • Email
• Facebook • Intranets
SEARCH SOCIAL APPLICATIONS DISPLAY OPT‐IN
• SEO • Twitter • Websites • Banners • Email
• PPC • You Tube • Microsites • Rich Media • SMS Text
• LinkedIn
Li k dI • Extranets
E • Email
E il
• Facebook • Intranets • In‐APP
• Text Upload • Optimized
• Video Upload Sites
• Photo Upload
Photo Upload • APPS
16
18. Social Influences Search Rankings
Symmetri LinkedIn Group
Search engine rankings are becoming heavily influenced by
Search engine rankings are becoming heavily influenced by
social reputation, popularity and authority.
18
19. Evolving User Search Paradigms
PARAMETER SOURCE RETRIEVAL DISPLAY
Keyword Search Engines Centralized Search Results
Site Search Repository
NEW
Keyword Search Engines Centralized Search Results
Location Site Search Repository Augmented
Voice Blogs Decentralized Reality
Image Communities Data Across
Twitter Channels /
YouTube Partners
Slideshare
Scripbd
LinkedIn
19
21. A Paramount Shift in Search is Coming
Augmented reality browsers are going to fundamentally heighten
the way we search!
AUGMENTED REALITY
• Insert good example augmented reality
in action > new search engine
in action > new search engine
View Video
21
22. Case Study: Yelp Monocle
The way we see the world is changing!
The way we see the world is changing!
22
24. Decentralized and Distributed Data
Open API
p
Multiple Platforms Support
M lti l Pl tf S t Content Distribution
b
New search opportunities require content, data and technology
New search opportunities require content, data and technology
architecture to be reengineered.
24
34. Mobile Challenges Banner Effectiveness
Effectiveness of advertising is suffering because publishers are not optimized for
mobile browsers and email clients. iPHone leaves Flash banners dead in the water.
Leading Email Newsletter B2B Website on iPhone
34
35. Social / Mobile Marketing Tips
• When possible, build a social component into
your mobile websites and apps
your mobile websites and apps
• At a minimum, you need to develop a mobile‐
optimized website
optimized website
• SMS text messaging is a cheap and effective
way to integrate marketing tactics
i k i i
35
36. Social / Mobile Marketing Tips
• Build mobile optimized landing pages for
display and paid placement advertising
• Design banners for optimal viewing and
download speeds on mobile browsers and
email clients (watch the Flash)
• If you don’t develop an APP that targets your
If you don t develop an APP that targets your
audience, advertising on one that does
36
38. Today’s Keys to Success
• Adhere to core marketing
Adhere to core marketing
principles
• Deliver on brand promise
li b d i
• Know and exploit each medium
• Understand and respect tactic
inter dependencies
inter‐dependencies
• Nurture strategies and be patient
38
41. Symmetri Marketing Group
Symmetri Marketing Group, L.L.C. is a team of sales,
marketing, creative and digital professionals who leverage a
unique blend of expertise and experience to deliver results‐
driven solutions for business‐to‐business clients. Symmetri
understands complex products and service offerings and
turns that understanding into relevant, meaningful and highly
effective communications and engaging experiences.
p: (312) 222‐2500
w: www.symmetri‐mg.com
e. info@symmetri‐mg.com
42. Vivid Ascent
Vivid Ascent is the first integrated marketing agency to apply
strategic search engine optimization in the design and
execution of all marketing programs. Expert in public
relations, social media, SEO, advertising, website
development and video, Vivid Ascent builds and executes
marketing programs that capitalize on the search engines’
dominant role in driving sales.
p: (312) 346‐2000
w: www.vividascent.com
e. info@vividascent.com
43. Ruder Finn
Ruder Finn is a leading independent communications,
Ruder Finn is a leading independent communications,
counseling and services Agency with more than 60 years of
experience. Ruder Finn maintains offices in Chicago, Los
Angeles, New York, San Francisco, Washington, London, Paris,
and Jerusalem. Asia Pacific offices include Sydney, Beijing,
y y, j g,
Guangzhou, Hong Kong, Shanghai and Singapore. The Agency
also works with leading independent affiliates in major
markets throughout the U.S., Europe and Latin America. The
Agency serves the global and local communications needs of
g y g
more than 250 corporations and nonprofit organizations and
employees more than 600 staff members.
p: (312) 329‐3900
p: (312) 329 3900
w: www.ruderfinn.com
e: chicago@ruderfinn.com
44. Interactive Mediums
Interactive Mediums provides next generation customer
I i M di id i
engagement solutions designed to facilitate high value
interactions with today’s on the go consumer. Our easy to
use software as a service TextMe enables marketers to rapidly
develop, execute and analyze a variety of best practice
d l t d l i t fb t ti
Marketing Actions, establishing a Mobile Consumer Data
Asset that informs ongoing, more relevant and higher value
interactions. We also offer services spanning the entire
mobile experience lifecycle including project consultation,
bil i lif l i l di j t lt ti
mobile web design and mobile application development.
p
p: (866) 683‐9863
w: www.interactivemediums.com
e: info@interactivemediums.com