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THE MAGIC IN OMG’S 
SALES CANDIDATE ASSESSMENT 
Dave Kurlan 
CEO
VOTED TOP SALES ASSESSMENT TOOL
WHAT IS THE MAGIC?
PREDICTIVE ACCURACY
After evaluating and studying 750,000 Salespeople
According to Forbes, businesses in the U.S. 
spend close to $72 billion each year on 
recruiting services and products, yet 46 
percent of hires fail within the first 18 
months.
Used Correctly
Assess 
Early and 
Disqualify 
to 
Save Time
Customization 
Identify Candidates that will 
Succeed in Specific Sales Roles 
at your Company
Your Product/Service
Into Your Market
Your Ideal Decision Maker
Against Your Competition
With Your Price Points
And Your Various Selling Challenges
They’ll ramp up more quickly than 
the typical candidate. 
Likelihood that they will stay 
long enough to produce a 5x 
ROI. 
Scale of 0-173 
Over 140 is elite!
Intrinsic or Extrinsic Motivation 
Whether or not they are likely 
to make excuses
Difficulty of the role determines 
the minimum score required. 
Do their buying 
habits support ideal 
sales outcomes?
PERFECT FIT 
Perfect Fit
OMG’S 
SALES CANDIDATE ASSESSMENT 
Contact Information: 
To create a subscription: 
dkurlan@objectivemanagement.com

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Slide Deck - The Magic Behind OMG's Sales Candidate Assessments