The document provides a leadership checklist with 17 tips for effective leadership. The tips include talking straight and with honesty, demonstrating respect for all employees, creating transparency without hidden agendas, taking responsibility for mistakes, showing loyalty to employees, delivering results and not making excuses, continuously improving skills, confronting reality rather than having unrealistic expectations, clarifying expectations, practicing accountability, listening before speaking, keeping commitments, and extending trust to employees who have earned it. The overall message is that strong leadership requires transparency, honesty, respect, accountability and trust.