The Future of Building Good Products: Progressive Delivery and Experimentation

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Hear James Governor, co-founder of RedMonk (the developer-focused research and advisory firm) and Lawrence Bruhmuller, CTO of Optimizely, share the value of pairing progressive delivery and experimentation together in your product development strategy.

Software

1
The Future of Building
Good Products
A virtual discussion on Progressive
Delivery and Experimentation

2
Today’s speakers
James Governor
Co-Founder
Jocelyn Czerwinski
Product Marketing
Lawrence Bruhmuller
CTO

3
Agenda
1. Welcome & Intros
2. Housekeeping
3. Product Management’s use of Progressive Delivery & Experimentation
4. Discussion
5. Q&A

4
Housekeeping
This webinar will be recorded.
Participant lines will be muted. Questions? Submit in the Q&A
box on the left side of screen.
The widgets on your screen
can be customized.

Product Management and Progressive Delivery:
Digital Transformation and Experimentation culture
James Governor, RedMonk co-founder

progressive delivery is the next step
after continuous delivery, where new
versions are deployed to a subset of
users and are evaluated in terms of
correctness and performance before
rolling them to the totality of users
– Carlos Sanchez

Product management as a proxy for digital transformation
Enabling experimentation as a culture, with managed risk
Bringing growth hacking approaches to software delivery
Feature management is a bridge
Feedback loops
Observability and UX
Bringing together metrics
• software delivery
• user feedback and A/B testing
• infrastructure
Progressive Delivery, Testing in Production, segmented user populations
The product manager manages the service
Improving collaboration between engineering, product management and design

46
Join us at our 2nd annual virtual event that brings
together marketers, developers, product managers
data scientists, and designers learn about:
● Deliver resilient software
● Ignite product & marketing growth
● Go from insight to action
May 20, 2020, 8:00a PT / 3pm BST
Save a spot for you and your team
optimizely.com/test-and-learn

Stock photos licensed from Adobe Stock Photos
Stock illustrations by Undraw.co @NinaLimpi

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The Future of Building Good Products: Progressive Delivery and Experimentation

1. 1 The Future of Building Good Products A virtual discussion on Progressive Delivery and Experimentation

2. 2 Today’s speakers James Governor Co-Founder Jocelyn Czerwinski Product Marketing Lawrence Bruhmuller CTO

3. 3 Agenda 1. Welcome & Intros 2. Housekeeping 3. Product Management’s use of Progressive Delivery & Experimentation 4. Discussion 5. Q&A

4. 4 Housekeeping This webinar will be recorded. Participant lines will be muted. Questions? Submit in the Q&A box on the left side of screen. The widgets on your screen can be customized.

5. Product Management and Progressive Delivery: Digital Transformation and Experimentation culture James Governor, RedMonk co-founder

7. rise of the PM

10. experimentation is a culture change

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13. content marketing

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15. conversion rates

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17. growth hacking software delivery

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21. CI/CD

22. Progressive Delivery

23. deploy!=release

24. feature flags

25. progressive delivery is the next step after continuous delivery, where new versions are deployed to a subset of users and are evaluated in terms of correctness and performance before rolling them to the totality of users – Carlos Sanchez

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38. observability

39. UX

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43. Product management as a proxy for digital transformation Enabling experimentation as a culture, with managed risk Bringing growth hacking approaches to software delivery Feature management is a bridge Feedback loops Observability and UX Bringing together metrics • software delivery • user feedback and A/B testing • infrastructure Progressive Delivery, Testing in Production, segmented user populations The product manager manages the service Improving collaboration between engineering, product management and design

44. Progressive Delivery

45. 45 Discussion

46. 46 Join us at our 2nd annual virtual event that brings together marketers, developers, product managers data scientists, and designers learn about: ● Deliver resilient software ● Ignite product & marketing growth ● Go from insight to action May 20, 2020, 8:00a PT / 3pm BST Save a spot for you and your team optimizely.com/test-and-learn

47. 47 Thank you

48. Stock photos licensed from Adobe Stock Photos Stock illustrations by Undraw.co @NinaLimpi

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