The deck was prepared for the Silicon Valley Founder Institute Winter 2016 Customer Development and Research session. Prepared and presented by Ben Larson, Director of the San Francisco Founder Institute and Co-Founder of Gateway Incubator.
The document discusses tips for creating powerful and professional presentations. It covers introducing why presentation skills are important, design tips from Edward Tufte, how to find good images and fonts, and other things to consider. The presentation was given by Kimberly Hall and Meg Kribble at Harvard Law School Library on April 5, 2013.
With everyone claiming to be an expert should you listen to? This list of 103 marketing thought leaders is made to help answer that question. It's also incorporated into Twitter lists so you can easily follow everyone with a single click.
Munchery is an online marketplace that allows consumers to order meals directly from local chefs for same-day delivery. The document outlines Munchery's social media strategy to engage key audiences like busy professionals, entrepreneurs, couples and moms. It provides goals for each channel, samples of content that would appeal to different targets, and establishes metrics and tools to measure performance. The strategy establishes a content calendar, identifies the social media team roles, and analyzes how to effectively engage audiences online.
The 10 most interesting slides that helped our SaaS company raise 9 millionGoCanvas
Have you ever wondered what goes into a pitch deck? Or what slides matter? Here are the 10 slides that seemed to resonate most with VCs we met with our our journey to raising our latest $9 million in funding. Be sure to check the notes for explanations of each slide.
This document discusses AdPushup, a solution that helps web publishers optimize ad revenue. It uses A/B testing of different ad placements, sizes, and types to improve click-through rates and revenue per thousand impressions. Since display advertising is growing significantly, AdPushup's approach can help publishers maximize profits from their ad spaces. A case study showed it increasing one publisher's revenue per thousand impressions from $3.82 to $12.10. AdPushup plans to monetize further as it adds more publisher clients and inventory.
The document discusses tips for creating powerful and professional presentations. It covers introducing why presentation skills are important, design tips from Edward Tufte, how to find good images and fonts, and other things to consider. The presentation was given by Kimberly Hall and Meg Kribble at Harvard Law School Library on April 5, 2013.
With everyone claiming to be an expert should you listen to? This list of 103 marketing thought leaders is made to help answer that question. It's also incorporated into Twitter lists so you can easily follow everyone with a single click.
Munchery is an online marketplace that allows consumers to order meals directly from local chefs for same-day delivery. The document outlines Munchery's social media strategy to engage key audiences like busy professionals, entrepreneurs, couples and moms. It provides goals for each channel, samples of content that would appeal to different targets, and establishes metrics and tools to measure performance. The strategy establishes a content calendar, identifies the social media team roles, and analyzes how to effectively engage audiences online.
The 10 most interesting slides that helped our SaaS company raise 9 millionGoCanvas
Have you ever wondered what goes into a pitch deck? Or what slides matter? Here are the 10 slides that seemed to resonate most with VCs we met with our our journey to raising our latest $9 million in funding. Be sure to check the notes for explanations of each slide.
This document discusses AdPushup, a solution that helps web publishers optimize ad revenue. It uses A/B testing of different ad placements, sizes, and types to improve click-through rates and revenue per thousand impressions. Since display advertising is growing significantly, AdPushup's approach can help publishers maximize profits from their ad spaces. A case study showed it increasing one publisher's revenue per thousand impressions from $3.82 to $12.10. AdPushup plans to monetize further as it adds more publisher clients and inventory.
AppVirality - Plug & Play growth hacking toolkit for Mobile apps.
We help app developers implement Uber/Lyft like in-app referrals under 30 minutes. No coding required.
Checkout - http://appvirality.com
The document outlines Square's business proposition of providing a simple and low-cost way for merchants to accept credit card payments using a mobile device. Key points include:
- Square charges merchants a flat 2.75% fee per transaction with no setup costs or monthly fees.
- The company has experienced rapid growth, processing over $1 million in payments per day.
- Square targets small businesses and individuals by offering a simple interface and device that plugs into smartphones.
- Backed by experienced founders and investors, Square aims to become the dominant platform in mobile payments by acquiring new merchants through wide exposure and competitive pricing.
The document discusses the Customer Development methodology for startups as an alternative to the traditional Product Development model. It argues that Customer Development should be treated as equally important as Product Development from the beginning. The Customer Development process involves four steps: Customer Discovery, Customer Validation, Customer Creation, and Company Building. The goal at each step is to learn about customers through experiments and feedback rather than assume the business model is correct from the start.
This document summarizes a platform that allows users to create customized maps of communities and interests. It started with 20,000 unique users and 18,000 monthly alerts. The platform has since received many requests to build maps for different interests around the world. The document outlines the business model, which includes organizing map data and monetizing through advertising, premium listings, and a potential SAAS model. It provides a timeline showing past pilots and plans for future mobile and discovery features. The team is seeking $1M in funding to further develop their self-service platform.
The deck we used to raise $270k for our startup Castleentercastle
Castle (entercastle.com) is a Detroit-based real estate startup that lets rental owners put their properties on autopilot. In April 2015, we closed a $270,000 angel round using this deck.
Questions? Comments? I'd love to hear from you. Email me at max@entercastle.com.
Manpacks is a startup that provides monthly subscriptions for men's underwear. It aims to solve problems men have obtaining and maintaining their underwear supply. The founders have relevant experience in retail operations, web design and development. They are currently raising $500k on AngelList and 70% is already committed. The website and social media promote the company's limited time offers and discovery of new products to help men.
The investor presentation we used to raise 2 million dollarsMikael Cho
The investor presentation we used to raise 2 million dollars for ooomf.com (now pickcrew.com)
View the online version here: https://pickcrew.com/investors/
The document discusses the benefits of meditation for reducing stress and anxiety. Regular meditation practice can help calm the mind and body by lowering heart rate and blood pressure. Studies have shown that meditating for just 10-20 minutes per day can have significant positive impacts on both mental and physical health over time.
The document discusses the benefits of exercise for mental health. Regular physical activity can help reduce anxiety and depression and improve mood and cognitive function. Exercise causes chemical changes in the brain that may help protect against mental illness and improve symptoms.
This document summarizes Mint, a personal finance management tool. It allows users to track spending, savings goals, and net worth. Mint makes money through referral fees when users switch financial products based on Mint's recommendations. The document outlines Mint's market size and opportunity, competitors, value proposition, user and partner acquisition strategies, business model, and projected financials. It expects rapid user and revenue growth as it acquires users through viral and partnership channels and converts them through intelligent suggestions.
This document provides an outline for a pitch deck template from Sequoia Capital, including sections to cover company purpose, problem, solution, market opportunity, competition, product, business model, team, and financials. The template is meant to clearly communicate the problem being solved, how the solution addresses it, market size and competitors, as well as the qualifications of the founding team in seeking funding. Additional resources are provided to help create a successful pitch deck.
The document discusses the benefits of exercise for mental health. Regular physical activity can help reduce anxiety and depression and improve mood and cognitive functioning. Exercise causes chemical changes in the brain that may help protect against developing mental illness and improve symptoms for those who already have a condition.
The document discusses the benefits of exercise for mental health. Regular physical activity can help reduce anxiety and depression and improve mood and cognitive functioning. Exercise boosts blood flow and levels of neurotransmitters and endorphins which elevate and stabilize mood.
The slide deck we used to raise half a million dollarsBuffer
This is the pitchdeck we used to raise half a million dollars from Angel investors. More here:
http://onstartups.com/tabid/3339/bid/98034/The-Pitch-Deck-We-Used-To-Raise-500-000-For-Our-Startup.aspx
The document discusses ways for companies to create products that customers want to buy. It recommends using newer research methods like user testing sites, checking analytics to understand customer behavior, empowering employees, listening to social media, communicating with customers, offering beta versions of products, selling products before launch through popup stores, and repeating the customer feedback cycle. The presentation is given by Branding Personality on how to understand customer wants and needs.
Watch the recorded presentation: http://bit.ly/SBmHem
Everyone wants more butts in seats at their national conferences and events. Unfortunately sh*t happens and it’s difficult to get a consistent high volume of qualified attendees.
Join us for 29 minutes as Monica Nichele (Marketing Manager, IBM), Jason Tews (VP Marketing, Kelmscott Communications) and Heather Burhan (VP Customer Care, OnPath) share 9 tips you can use today for event marketing success. You’ll learn how to:
• Deliver your marketing message like a Rockstar
• Contact 10,000+ prospects by phone in just 4-6 weeks
• Slice and dice your marketing list to identify the best prospects
• Master the art of Location, Location, Location
• Hypnotize your audience with the right speakers
• Determine which event requires the Big Guns
• Plus much more
Watch the recorded presentation: http://bit.ly/SBmHem
This talk, "Content Is Bull$hi#, Marketing Is Horse$hi#, Let's Talk about Relationships," was delivered 9/26/17 at Inbound in Boston. My philosophy on slides is that they should REQUIRE the speaker not be required BY the speaker. So you will not see a lot of text here. But the audio of the talk is available on my podcast here: https://morebrainz.simplecast.fm/inbound17 if you'd like the whole experience.
SEO Zraz 2021 - Where To Find Fantastic Links - Discovering Places For Conten...Venchito Tampon
The document discusses an audience-first content promotion framework. It identifies four types of audiences to target: content influencers, content amplifier groups, content seekers, and content linkers. For each audience, it provides strategies for discovery and outreach, such as starting with followers of influencers, partnering with publications, and utilizing keywords in journalist searches. The overall approach focuses on leveraging influencers and link opportunities to promote content without paid promotions.
AppVirality - Plug & Play growth hacking toolkit for Mobile apps.
We help app developers implement Uber/Lyft like in-app referrals under 30 minutes. No coding required.
Checkout - http://appvirality.com
The document outlines Square's business proposition of providing a simple and low-cost way for merchants to accept credit card payments using a mobile device. Key points include:
- Square charges merchants a flat 2.75% fee per transaction with no setup costs or monthly fees.
- The company has experienced rapid growth, processing over $1 million in payments per day.
- Square targets small businesses and individuals by offering a simple interface and device that plugs into smartphones.
- Backed by experienced founders and investors, Square aims to become the dominant platform in mobile payments by acquiring new merchants through wide exposure and competitive pricing.
The document discusses the Customer Development methodology for startups as an alternative to the traditional Product Development model. It argues that Customer Development should be treated as equally important as Product Development from the beginning. The Customer Development process involves four steps: Customer Discovery, Customer Validation, Customer Creation, and Company Building. The goal at each step is to learn about customers through experiments and feedback rather than assume the business model is correct from the start.
This document summarizes a platform that allows users to create customized maps of communities and interests. It started with 20,000 unique users and 18,000 monthly alerts. The platform has since received many requests to build maps for different interests around the world. The document outlines the business model, which includes organizing map data and monetizing through advertising, premium listings, and a potential SAAS model. It provides a timeline showing past pilots and plans for future mobile and discovery features. The team is seeking $1M in funding to further develop their self-service platform.
The deck we used to raise $270k for our startup Castleentercastle
Castle (entercastle.com) is a Detroit-based real estate startup that lets rental owners put their properties on autopilot. In April 2015, we closed a $270,000 angel round using this deck.
Questions? Comments? I'd love to hear from you. Email me at max@entercastle.com.
Manpacks is a startup that provides monthly subscriptions for men's underwear. It aims to solve problems men have obtaining and maintaining their underwear supply. The founders have relevant experience in retail operations, web design and development. They are currently raising $500k on AngelList and 70% is already committed. The website and social media promote the company's limited time offers and discovery of new products to help men.
The investor presentation we used to raise 2 million dollarsMikael Cho
The investor presentation we used to raise 2 million dollars for ooomf.com (now pickcrew.com)
View the online version here: https://pickcrew.com/investors/
The document discusses the benefits of meditation for reducing stress and anxiety. Regular meditation practice can help calm the mind and body by lowering heart rate and blood pressure. Studies have shown that meditating for just 10-20 minutes per day can have significant positive impacts on both mental and physical health over time.
The document discusses the benefits of exercise for mental health. Regular physical activity can help reduce anxiety and depression and improve mood and cognitive function. Exercise causes chemical changes in the brain that may help protect against mental illness and improve symptoms.
This document summarizes Mint, a personal finance management tool. It allows users to track spending, savings goals, and net worth. Mint makes money through referral fees when users switch financial products based on Mint's recommendations. The document outlines Mint's market size and opportunity, competitors, value proposition, user and partner acquisition strategies, business model, and projected financials. It expects rapid user and revenue growth as it acquires users through viral and partnership channels and converts them through intelligent suggestions.
This document provides an outline for a pitch deck template from Sequoia Capital, including sections to cover company purpose, problem, solution, market opportunity, competition, product, business model, team, and financials. The template is meant to clearly communicate the problem being solved, how the solution addresses it, market size and competitors, as well as the qualifications of the founding team in seeking funding. Additional resources are provided to help create a successful pitch deck.
The document discusses the benefits of exercise for mental health. Regular physical activity can help reduce anxiety and depression and improve mood and cognitive functioning. Exercise causes chemical changes in the brain that may help protect against developing mental illness and improve symptoms for those who already have a condition.
The document discusses the benefits of exercise for mental health. Regular physical activity can help reduce anxiety and depression and improve mood and cognitive functioning. Exercise boosts blood flow and levels of neurotransmitters and endorphins which elevate and stabilize mood.
The slide deck we used to raise half a million dollarsBuffer
This is the pitchdeck we used to raise half a million dollars from Angel investors. More here:
http://onstartups.com/tabid/3339/bid/98034/The-Pitch-Deck-We-Used-To-Raise-500-000-For-Our-Startup.aspx
The document discusses ways for companies to create products that customers want to buy. It recommends using newer research methods like user testing sites, checking analytics to understand customer behavior, empowering employees, listening to social media, communicating with customers, offering beta versions of products, selling products before launch through popup stores, and repeating the customer feedback cycle. The presentation is given by Branding Personality on how to understand customer wants and needs.
Watch the recorded presentation: http://bit.ly/SBmHem
Everyone wants more butts in seats at their national conferences and events. Unfortunately sh*t happens and it’s difficult to get a consistent high volume of qualified attendees.
Join us for 29 minutes as Monica Nichele (Marketing Manager, IBM), Jason Tews (VP Marketing, Kelmscott Communications) and Heather Burhan (VP Customer Care, OnPath) share 9 tips you can use today for event marketing success. You’ll learn how to:
• Deliver your marketing message like a Rockstar
• Contact 10,000+ prospects by phone in just 4-6 weeks
• Slice and dice your marketing list to identify the best prospects
• Master the art of Location, Location, Location
• Hypnotize your audience with the right speakers
• Determine which event requires the Big Guns
• Plus much more
Watch the recorded presentation: http://bit.ly/SBmHem
This talk, "Content Is Bull$hi#, Marketing Is Horse$hi#, Let's Talk about Relationships," was delivered 9/26/17 at Inbound in Boston. My philosophy on slides is that they should REQUIRE the speaker not be required BY the speaker. So you will not see a lot of text here. But the audio of the talk is available on my podcast here: https://morebrainz.simplecast.fm/inbound17 if you'd like the whole experience.
SEO Zraz 2021 - Where To Find Fantastic Links - Discovering Places For Conten...Venchito Tampon
The document discusses an audience-first content promotion framework. It identifies four types of audiences to target: content influencers, content amplifier groups, content seekers, and content linkers. For each audience, it provides strategies for discovery and outreach, such as starting with followers of influencers, partnering with publications, and utilizing keywords in journalist searches. The overall approach focuses on leveraging influencers and link opportunities to promote content without paid promotions.
The document discusses research methods for developing personas for content marketing. It recommends starting with Nielsen PRIZM segments and Experian Simmons data to develop empirical personas tied to demographics and behaviors. Google Consumer Surveys and SurveyMonkey can also provide targeted demographic data. Personas should be validated against search and social data from Yahoo Clues and Facebook. The goal is to develop well-rounded personas informed by multiple data sources to effectively guide content creation.
INBOUND17 - Jeff Coon, Partner at Stream CreativeStream Creative
This document discusses science-based strategies for writing effective emails and sales pages to close more leads. It provides tips on leveraging techniques like personalization, novelty, credibility, scarcity, emotions, mental shortcuts, reciprocity, consensus, authority, and being visual. Specific case studies and data are presented to support how these techniques can increase things like compliance, signed contracts, and tip percentages. Tools for tracking engagement metrics and optimizing pages are also mentioned. The overall message is that understanding psychology and buyer behavior can help speed up sales.
The document appears to be a presentation on employer branding and attracting candidates. Some of the key points discussed include: the need to avoid "employer blanding" and differentiate your employer brand; empowering employees to represent your brand in their own authentic voices; training recruiters on effective messaging and treating candidates as people first; and listening to feedback to understand how your brand is perceived. The presentation emphasizes attracting the right candidates by focusing on your "why" and avoiding a generic brand that does not stand out.
This document discusses science-based strategies for improving email marketing and sales pages. It provides tips like personalizing content, leveraging reciprocity and social proof, appealing to emotions, using images and videos, and measuring engagement to improve targeting without direct interaction from prospects. The goal is to anticipate prospects' needs and make them feel understood to increase conversions.
This document provides tips and strategies for startups to conduct public relations on a limited budget. It discusses the importance of defining the company's vision, mission and values before pursuing PR. It also covers determining PR goals, identifying target media outlets, finding journalists to pitch, crafting compelling story angles, and following up effectively after a pitch. The document emphasizes having a quality product, conducting user testing, and networking within the media and startup communities to help gain press coverage. It aims to equip startups with the tools and strategies needed to maximize their PR efforts.
Kathleen Heuer of Broken Chord Communications gave a presentation on social media strategy for businesses. She emphasized that social media platforms should be used as "outposts" to guide people back to a business's website, which should be the "home base." The goal of social media use should be to build an email list on the website in order to develop relationships with customers and encourage them to know, like, and trust the business. Heuer also reviewed recent changes to Facebook, including their news feed algorithm prioritizing less promotional posts, new call-to-action buttons, accuracy of business page likes, and the Facebook Messenger for Businesses tool.
Survival of the fittest – how to gain competitive advantage in the new digita...CharityComms
Lindsay Herbert, global head of digital, Precedent
Visit the CharityComms website to view slides from past events, see what events we have coming up and to check out what else we do: www.charitycomms.org.uk
When listening about building new Ventures, Marketplaces ideas are something very frequent. On this session we will discuss reasons why you should stay away from it :P , by sharing real stories and misconceptions around them. If you still insist to go for it however, you will at least get an idea of the important and critical strategies to optimize for success like Product, Business Development & Marketing, Operations :)
Reflect Festival Limassol May 2024.
Michael Economou is an Entrepreneur, with Business & Technology foundations and a passion for Innovation. He is working with his team to launch a new venture – Exyde, an AI powered booking platform for Activities & Experiences, aspiring to revolutionize the way we travel and experience the world. Michael has extensive entrepreneurial experience as the co-founder of Ideas2life, AtYourService as well as Foody, an online delivery platform and one of the most prominent ventures in Cyprus’ digital landscape, acquired by Delivery Hero group in 2019. This journey & experience marks a vast expertise in building and scaling marketplaces, enhancing everyday life through technology and making meaningful impact on local communities, which is what Michael and his team are pursuing doing once more with Exyde www.goExyde.com