By rolling out an effective, monitored and well-managed word of mouth marketing program, you can ensure maximum returns on your referral incentives and build a rabid brand ambassador base ready to mobilize on the streets for your business.
But what actually goes in to a successful referral marketing program? In this presentation, you’ll learn the techniques you need to get your program off the ground and start generating a wave of brand ambassadors to mobilize and promote your brand.
It's the middle of the year - July 2019. It would be good for entrepreneurs to start planning their Marketing Strategy for 2020. What are their goals, how do they want to achieve these goals - and via which mediums. Armed with the new opportunities in the market - they can make an informed decision for their business and ultimately the growth of their brand.
*With the holiday season approaching, Vistaprint wanted to get a sense for how micro businesses intended on marketing in the upcoming months. The majority have already started implementing marketing plans specific to the holiday season.
We examined time, money, methods and expectations of their efforts, as well as campaign specific questions.
The survey was completed by over 600 true micro businesses (1-10 employees) over a one week span.
While customers of Vistaprint, respondents weren’t incentivized in any way to take the survey.
Vistaprint’s customer base is 90% micro businesses, 60% that run their business out of their homes.
The majority have an annual marketing spend of $500 and on average less than 60 customers
By rolling out an effective, monitored and well-managed word of mouth marketing program, you can ensure maximum returns on your referral incentives and build a rabid brand ambassador base ready to mobilize on the streets for your business.
But what actually goes in to a successful referral marketing program? In this presentation, you’ll learn the techniques you need to get your program off the ground and start generating a wave of brand ambassadors to mobilize and promote your brand.
It's the middle of the year - July 2019. It would be good for entrepreneurs to start planning their Marketing Strategy for 2020. What are their goals, how do they want to achieve these goals - and via which mediums. Armed with the new opportunities in the market - they can make an informed decision for their business and ultimately the growth of their brand.
*With the holiday season approaching, Vistaprint wanted to get a sense for how micro businesses intended on marketing in the upcoming months. The majority have already started implementing marketing plans specific to the holiday season.
We examined time, money, methods and expectations of their efforts, as well as campaign specific questions.
The survey was completed by over 600 true micro businesses (1-10 employees) over a one week span.
While customers of Vistaprint, respondents weren’t incentivized in any way to take the survey.
Vistaprint’s customer base is 90% micro businesses, 60% that run their business out of their homes.
The majority have an annual marketing spend of $500 and on average less than 60 customers
A presentation which promotes the advantages of referral marketing, and advocate marketing. Business referrers can come through friends and family. Promoting businesses by encouraging friends or family to promote the business via employee reward programme within their company. Referrals can also come from having business partners, promotion by complementary businesses, existing customers, news publications, review websites, news publications, testimonials, influencer opinions.
Performance Marketing is evolving into a multi-channel discipline. Advertisers and media partners need more advanced tracking and reporting to ensure the efficiency and performance of their campaigns and Users/Customers.
Get ready to move quickly through 7 different tables, where you’ll get to meet and learn about a handful of digital advertising tactics:
Contextual advertising
Lookalike advertising
CRM targeting
Search engine marketing (SEM)
Retargeting
Social media advertising
Content Distribution
We’ll move through each 6-minute round quickly and cover the benefits, uses and available platforms.
If you’ve never experimented with online advertising or you’re a pro, this is your chance to learn it all or learn a few things in just under an hour.
Ten tips for Best practice of Lead Management from socail media Faisalzaman29
using social media to drive lead generation , real estate lead generation social media, social media for b2b lead generation , relationship between social media and lead generation,
To uncover the potential that direct mail holds in grabbing attention in today’s digital world, B2B Marketing magazine has put together a best practice guide with hints and tips from a group of experts - including our Head of Data Strategy Matt Hanks.
How to optimize b2 b facebook advertising costsMurtaza Amin
In this BizProspex guide, learn how B2B Facebook Advertising can benefit your organization, and how you can optimize advertising costs.
visit www.bizprospex.com to know more
How do you explain and/or justify the investment in time and money behind your social media engagement? By metrics and hard and soft business values which you can base on realized results from other companies in your market.
Social Marketing to B2B vs B2C: What's the Difference?Social Media Group
A quirky look at some differences between B2B and B2C Social Marketing, and opportunities to enhance touch-points along the Customer Decision Journey. Presented at Social Media Marketing in Feb/2012.
Franchise Sales: Content Marketing for Franchise Lead GenerationRachael Wachstein
Cut through the clutter of banner ads and email blasts advertising franchise opportunities with a smart content marketing strategy that generates quality franchise leads who are excited to hear from you. Franchise sales executives have a so many options to choose from when it comes to lead generation. If you haven't looked into content marketing, you are missing the most powerful tool out there that combines niche targeting with with great content and a smart strategy. Check out our case study to see how it works.
Tapping into the biggest technology trend of the last ten years, creating massive wealth and leapfrogging the entire marketing community in the process!
A presentation which promotes the advantages of referral marketing, and advocate marketing. Business referrers can come through friends and family. Promoting businesses by encouraging friends or family to promote the business via employee reward programme within their company. Referrals can also come from having business partners, promotion by complementary businesses, existing customers, news publications, review websites, news publications, testimonials, influencer opinions.
Performance Marketing is evolving into a multi-channel discipline. Advertisers and media partners need more advanced tracking and reporting to ensure the efficiency and performance of their campaigns and Users/Customers.
Get ready to move quickly through 7 different tables, where you’ll get to meet and learn about a handful of digital advertising tactics:
Contextual advertising
Lookalike advertising
CRM targeting
Search engine marketing (SEM)
Retargeting
Social media advertising
Content Distribution
We’ll move through each 6-minute round quickly and cover the benefits, uses and available platforms.
If you’ve never experimented with online advertising or you’re a pro, this is your chance to learn it all or learn a few things in just under an hour.
Ten tips for Best practice of Lead Management from socail media Faisalzaman29
using social media to drive lead generation , real estate lead generation social media, social media for b2b lead generation , relationship between social media and lead generation,
To uncover the potential that direct mail holds in grabbing attention in today’s digital world, B2B Marketing magazine has put together a best practice guide with hints and tips from a group of experts - including our Head of Data Strategy Matt Hanks.
How to optimize b2 b facebook advertising costsMurtaza Amin
In this BizProspex guide, learn how B2B Facebook Advertising can benefit your organization, and how you can optimize advertising costs.
visit www.bizprospex.com to know more
How do you explain and/or justify the investment in time and money behind your social media engagement? By metrics and hard and soft business values which you can base on realized results from other companies in your market.
Social Marketing to B2B vs B2C: What's the Difference?Social Media Group
A quirky look at some differences between B2B and B2C Social Marketing, and opportunities to enhance touch-points along the Customer Decision Journey. Presented at Social Media Marketing in Feb/2012.
Franchise Sales: Content Marketing for Franchise Lead GenerationRachael Wachstein
Cut through the clutter of banner ads and email blasts advertising franchise opportunities with a smart content marketing strategy that generates quality franchise leads who are excited to hear from you. Franchise sales executives have a so many options to choose from when it comes to lead generation. If you haven't looked into content marketing, you are missing the most powerful tool out there that combines niche targeting with with great content and a smart strategy. Check out our case study to see how it works.
Tapping into the biggest technology trend of the last ten years, creating massive wealth and leapfrogging the entire marketing community in the process!
Tapping into the biggest technology trend of the last ten years, creating massive wealth and leapfrogging the entire marketing community in the process!
Valor dos ativos não operacionais, Valor negócio e Valor do PL, Remuneração baseada em opções.
Blogs
www.contabilidademq.blogspot.com
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Facebook:
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YouTube:
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EDUCAÇÃO FINANCEIRA E A PARTICIPAÇÃO DOS DISCENTES DA ÁREA DE NEGÓCIOS DA UFP...Felipe Pontes
Monografia apresentada no dia 04/11/2016, sob a minha orientação.
Klerton Andrade Freitas de Amorim
Universidade Federal da Paraíba
Orientando
Luiz Felipe de Araújo Pontes Girão
Universidade Federal da Paraíba
Orientador
Learn how demand generation differs from lead generation, and how demand gen can help businesses build loyalty, reach new audiences and increase conversions.
Do you know the average life expectancy of today's CMO is a little over a year and a half? Shocking? Not really when you consider the current economic climate. Marketing as a practice is evolving and so are the strategies and technologies available.
Changes over the last decade and the recent economic situations have led businesses to new directions. Marketers and Small Business Owners are being charged with doing more for less and generating greater results than ever before. The internet has forever changed the way we interact with and market to customers.
This presentation teaches entrepreneurs and small businesses how to strategically market their company or organization from how to use the basic tools of marketing, to how to identify, create messages for, and deliver messages to target markets. Presented by Ellen Didier of Red Sage Communications, to the FastTrac class at Women's Business Center of North Alabama.
How digital marketing is becoming important these time_.pptxVarunSinha21
Best digital marketing company Gurgaon provides you a platform to promote their products and services. Anyway, organizations around the world also use digital marketing to focus their crowd on the web more effectively and many people are seeing huge profits from speculation (ROI).
Leads can be created for purposes such as list building, e-newsletter list acquisition or for sales leads.We work with a number of trusted lead supply Tool which collect the data are in good quality leads for lead generation.
Why Digital Marketing Is As Important As Traditional MarketingSoap Media Inc.
If you are looking for an Ottawa digital marketing company, make sure that they look promising on all these factors. Here’s what to expect from a digital marketing company.
Converting Online Marketing In Local Profits A Report To Grow Your Biz In Th...Olivier LECA
Discover in this short presentation How local businesses as well as national can leverage social media at small costs to generate REAL Profits & Savings in this current Economy
Traditional Marketing vs Digital Marketing seo company coimbatore EzioSolutions1
Ezio is a leading SEO company in Coimbatore, India.
Rank your website in Google. Ezio Solutions one of the best Search Engine Optimization (SEO , Mobile SEO, ECommerce SEO) Company Coimbatore with proven Methodologies & Techniques.
BEST SEO COMPANY IN COIMBATORE- TURN YOUR WEBSITE TRAFFIC INTO REVENUE
We at Ezio, best SEO Company in india have the track record to prove it and turn your strategies that connect with your brand and toss-up your winning chances.We have verified accomplishment with businesses over industries and niches.
Improving profitability for small businessBen Wann
In this comprehensive presentation, we will explore strategies and practical tips for enhancing profitability in small businesses. Tailored to meet the unique challenges faced by small enterprises, this session covers various aspects that directly impact the bottom line. Attendees will learn how to optimize operational efficiency, manage expenses, and increase revenue through innovative marketing and customer engagement techniques.
Unveiling the Secrets How Does Generative AI Work.pdfSam H
At its core, generative artificial intelligence relies on the concept of generative models, which serve as engines that churn out entirely new data resembling their training data. It is like a sculptor who has studied so many forms found in nature and then uses this knowledge to create sculptures from his imagination that have never been seen before anywhere else. If taken to cyberspace, gans work almost the same way.
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What are the main advantages of using HR recruiter services.pdfHumanResourceDimensi1
HR recruiter services offer top talents to companies according to their specific needs. They handle all recruitment tasks from job posting to onboarding and help companies concentrate on their business growth. With their expertise and years of experience, they streamline the hiring process and save time and resources for the company.
Skye Residences | Extended Stay Residences Near Toronto Airportmarketingjdass
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Enterprise Excellence is Inclusive Excellence.pdfKaiNexus
Enterprise excellence and inclusive excellence are closely linked, and real-world challenges have shown that both are essential to the success of any organization. To achieve enterprise excellence, organizations must focus on improving their operations and processes while creating an inclusive environment that engages everyone. In this interactive session, the facilitator will highlight commonly established business practices and how they limit our ability to engage everyone every day. More importantly, though, participants will likely gain increased awareness of what we can do differently to maximize enterprise excellence through deliberate inclusion.
What is Enterprise Excellence?
Enterprise Excellence is a holistic approach that's aimed at achieving world-class performance across all aspects of the organization.
What might I learn?
A way to engage all in creating Inclusive Excellence. Lessons from the US military and their parallels to the story of Harry Potter. How belt systems and CI teams can destroy inclusive practices. How leadership language invites people to the party. There are three things leaders can do to engage everyone every day: maximizing psychological safety to create environments where folks learn, contribute, and challenge the status quo.
Who might benefit? Anyone and everyone leading folks from the shop floor to top floor.
Dr. William Harvey is a seasoned Operations Leader with extensive experience in chemical processing, manufacturing, and operations management. At Michelman, he currently oversees multiple sites, leading teams in strategic planning and coaching/practicing continuous improvement. William is set to start his eighth year of teaching at the University of Cincinnati where he teaches marketing, finance, and management. William holds various certifications in change management, quality, leadership, operational excellence, team building, and DiSC, among others.
Memorandum Of Association Constitution of Company.pptseri bangash
www.seribangash.com
A Memorandum of Association (MOA) is a legal document that outlines the fundamental principles and objectives upon which a company operates. It serves as the company's charter or constitution and defines the scope of its activities. Here's a detailed note on the MOA:
Contents of Memorandum of Association:
Name Clause: This clause states the name of the company, which should end with words like "Limited" or "Ltd." for a public limited company and "Private Limited" or "Pvt. Ltd." for a private limited company.
https://seribangash.com/article-of-association-is-legal-doc-of-company/
Registered Office Clause: It specifies the location where the company's registered office is situated. This office is where all official communications and notices are sent.
Objective Clause: This clause delineates the main objectives for which the company is formed. It's important to define these objectives clearly, as the company cannot undertake activities beyond those mentioned in this clause.
www.seribangash.com
Liability Clause: It outlines the extent of liability of the company's members. In the case of companies limited by shares, the liability of members is limited to the amount unpaid on their shares. For companies limited by guarantee, members' liability is limited to the amount they undertake to contribute if the company is wound up.
https://seribangash.com/promotors-is-person-conceived-formation-company/
Capital Clause: This clause specifies the authorized capital of the company, i.e., the maximum amount of share capital the company is authorized to issue. It also mentions the division of this capital into shares and their respective nominal value.
Association Clause: It simply states that the subscribers wish to form a company and agree to become members of it, in accordance with the terms of the MOA.
Importance of Memorandum of Association:
Legal Requirement: The MOA is a legal requirement for the formation of a company. It must be filed with the Registrar of Companies during the incorporation process.
Constitutional Document: It serves as the company's constitutional document, defining its scope, powers, and limitations.
Protection of Members: It protects the interests of the company's members by clearly defining the objectives and limiting their liability.
External Communication: It provides clarity to external parties, such as investors, creditors, and regulatory authorities, regarding the company's objectives and powers.
https://seribangash.com/difference-public-and-private-company-law/
Binding Authority: The company and its members are bound by the provisions of the MOA. Any action taken beyond its scope may be considered ultra vires (beyond the powers) of the company and therefore void.
Amendment of MOA:
While the MOA lays down the company's fundamental principles, it is not entirely immutable. It can be amended, but only under specific circumstances and in compliance with legal procedures. Amendments typically require shareholder
Business Valuation Principles for EntrepreneursBen Wann
This insightful presentation is designed to equip entrepreneurs with the essential knowledge and tools needed to accurately value their businesses. Understanding business valuation is crucial for making informed decisions, whether you're seeking investment, planning to sell, or simply want to gauge your company's worth.
What is the TDS Return Filing Due Date for FY 2024-25.pdfseoforlegalpillers
It is crucial for the taxpayers to understand about the TDS Return Filing Due Date, so that they can fulfill your TDS obligations efficiently. Taxpayers can avoid penalties by sticking to the deadlines and by accurate filing of TDS. Timely filing of TDS will make sure about the availability of tax credits. You can also seek the professional guidance of experts like Legal Pillers for timely filing of the TDS Return.
Premium MEAN Stack Development Solutions for Modern BusinessesSynapseIndia
Stay ahead of the curve with our premium MEAN Stack Development Solutions. Our expert developers utilize MongoDB, Express.js, AngularJS, and Node.js to create modern and responsive web applications. Trust us for cutting-edge solutions that drive your business growth and success.
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"𝑩𝑬𝑮𝑼𝑵 𝑾𝑰𝑻𝑯 𝑻𝑱 𝑰𝑺 𝑯𝑨𝑳𝑭 𝑫𝑶𝑵𝑬"
𝐓𝐉 𝐂𝐨𝐦𝐬 (𝐓𝐉 𝐂𝐨𝐦𝐦𝐮𝐧𝐢𝐜𝐚𝐭𝐢𝐨𝐧𝐬) is a professional event agency that includes experts in the event-organizing market in Vietnam, Korea, and ASEAN countries. We provide unlimited types of events from Music concerts, Fan meetings, and Culture festivals to Corporate events, Internal company events, Golf tournaments, MICE events, and Exhibitions.
𝐓𝐉 𝐂𝐨𝐦𝐬 provides unlimited package services including such as Event organizing, Event planning, Event production, Manpower, PR marketing, Design 2D/3D, VIP protocols, Interpreter agency, etc.
Sports events - Golf competitions/billiards competitions/company sports events: dynamic and challenging
⭐ 𝐅𝐞𝐚𝐭𝐮𝐫𝐞𝐝 𝐩𝐫𝐨𝐣𝐞𝐜𝐭𝐬:
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"𝐄𝐯𝐞𝐫𝐲 𝐞𝐯𝐞𝐧𝐭 𝐢𝐬 𝐚 𝐬𝐭𝐨𝐫𝐲, 𝐚 𝐬𝐩𝐞𝐜𝐢𝐚𝐥 𝐣𝐨𝐮𝐫𝐧𝐞𝐲. 𝐖𝐞 𝐚𝐥𝐰𝐚𝐲𝐬 𝐛𝐞𝐥𝐢𝐞𝐯𝐞 𝐭𝐡𝐚𝐭 𝐬𝐡𝐨𝐫𝐭𝐥𝐲 𝐲𝐨𝐮 𝐰𝐢𝐥𝐥 𝐛𝐞 𝐚 𝐩𝐚𝐫𝐭 𝐨𝐟 𝐨𝐮𝐫 𝐬𝐭𝐨𝐫𝐢𝐞𝐬."
Accpac to QuickBooks Conversion Navigating the Transition with Online Account...PaulBryant58
This article provides a comprehensive guide on how to
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Discover the innovative and creative projects that highlight my journey throu...dylandmeas
Discover the innovative and creative projects that highlight my journey through Full Sail University. Below, you’ll find a collection of my work showcasing my skills and expertise in digital marketing, event planning, and media production.
Discover the innovative and creative projects that highlight my journey throu...
The Evolution of Marketing
1. Presented By
Brian J. Wilhelm
Marketing Specialist
The Wilhelm Group Marketing & Business Solutions
704-323-6682
Brianw@WilhelmGroupMarketing.com
2. 1. Raise your prices.
2. Sell more to your customers.
3. Create new customers.
As raising your prices may actually diminish
your return, we look to marketing to help
you improve your business
3. Communicating your message
Brand recognition
Establish or reinforce your image
Stay front of mind with your target
market
Attract new customers
4. Methods of the Past
Newspaper Flyers
Yellow pages Bandit Signs
Cold Call Sales Radio/Television
Telemarketing Interpersonal
Business Reply Mail Networking
5. • They worked and some still do to
some degree
(Networking, Targeted TV/Radio, Direct Mail)
• Reinforced brand awareness
• They were the options available at the
time
• Reached a large audience
6. • Expensive (average cost per lead $322)
• Inefficient (not targeted)
• Time Consuming
• Shotgun Approach
• Did not take into account the needs of the
consumer
• Difficult to measure ROI on multiple
campaigns
7. The internet paved the way for new
and innovative marketing techniques.
Opportunities open for companies
ready to adapt
8. Search Engine Marketing
Social Marketing
Mobile Marketing
Direct Mail
Group Buying
Email Marketing
Alone, each of these methods procures
lead returns of up to 5%-Avg. lead cost
$77
9. A good lead management system will
allow you to maximize your ROI
(return on investment)
10. Search Engine Optimization (SEO) is the process of positioning
your website to rank highly on search results pages for the
most relevant keyword searches. SEO has the best long-term
return on investment because once your site ranks for
important keywords you do not pay for each additional visitor
to your site.
Local Search Marketing maximizes your exposure in local
directories and online map sites including Google
Places, Yahoo Local, Bing Local, Yelp and more. Many of these
sites are also emerging as the primary source of local business
information on mobile devices. In fact, iPhone and Android app
phones are pre-loaded with Google Maps, which pulls local
business information from Google Places.
Pay-Per-Click Advertising places an ad for your business
directly in front of the people that are actively searching online
for your products and services.
11. Over the last few years, social has exploded. In the
US, social networks and blogs reach over 80% of
internet users. In terms of time spent, Americans
spend the majority of their time online utilizing
social. They use it to get recommendations on
products, provide testimonials of their own
experience, and evangelize brands they absolutely
love. Social is inexpensive to use in terms of
dollars, and allows businesses to reach a very large
audience.
12. 4/5 internet users visit social networks & blogs - dominating
time spent online
70% of all adult social networkers shop online
53% follow a brand and are more likely to refer to a friend or
family member
Build stronger relationships w/ existing customers
Social is better used for nurturing than prospecting
Streamline your efficiency by posting to multiple accounts at
the same time
Share content that is interesting to your audience - cool
facts, quotes, stories, testimonials
Follow, Friend, Like your customers and clients
Track Analytics
13. Mobile marketing utilizes
applications and strategies to
maximize the reach of your message
on mobile devices such as smart
phones and tablets
QR codes, Pay Per Click, and Maps
Listings.
Over 90% of cell phones are now
smart phones.
14. Many businesses have avoided direct
mail because of the cost associated with
a $.45 stamp. Every Door Direct Mail, a
new program offered through the US
Postal Service allows you to reduce your
postage cost to $.145. Now every
business can affordably take advantage
of this great marketing opportunity. In
fact, now you can have your piece
designed, printed, and mailed for the
cost of that original stamp.
15. Average National ROI $12 for every
$1 spent
Reach up to 5,000 residences and
businesses segmented by postal
route
Mail pieces can be designed to stand
out among other mail items
increasing read rate.
16. Offering of online vouchers for discounts on
your products and/or services
Many small businesses are having great
success using services like Groupon and
Living Social.
Group buying offers an opportunity to easily
attract new clients.
The businesses who are having the most
success are up-selling voucher customers
ancillary products or packages
17. Email is the most cost effective form
of online marketing. In fact, the
national average rate of return for
email marketing is $77 for every $1
spent. The hardest part of email
marketing is building a good
list. Lists can be built in a variety of
ways, but you need to be careful that
your contact list is relatively accurate
18. 10-20% of leads are orphaned within two
touches
Email is best for nurturing and reminding
customers and prospects about your product
or service
Recapture 30% of lost sales with an auto
responder series
Cross sell products and services to existing
customers
Generate referrals from existing customers
19. When implementing multiple
marketing channels strategically,
lead procurement can be as high as
20%
20. Design a compelling 6.5x12 postcard offering a great
incentive.
In order to receive the offer, the prospect will have to
visit a landing page and complete the online order form
with their contact information.
The landing page should provide content relevant to
your offer, as well as, benefits of ancillary products and
services you provide.
Now that you have their contact information, you can
put them on an email marketing nurture campaign
preloaded with 12 months of information about your
product or service.
21. Businesses rely heavily on group buying discount services. They
also take a one and done approach.
Run a special incentive in order to generate as many buyers as you
can. Remember, as these vouchers are redeemed, you’re not
making anything additional than your original 25%. Be sure to up-
sell and offer ancillary products and services to make offering the
upfront discount monetarily beneficial.
Get as much of the customer’s contact information as possible.
Most group buying services will not provide you with this
information. As your database grows, during times of necessary
cash flow , you will be able to bypass the group buying services,
offer the same discount, and double your money.
Place you contacts on an email marketing campaign tailored to
provide additional information relative to your business and
discounts in return for referrals.
22. Depending on your industry , gaining position on
Google and Bing can take months, and is expensive. A
less expensive route is Local SEO. Pay per click only
charges you for results.
When a PPC or Local Maps prospect contacts you
chances are they are looking for more information.
Even if you are able to get them in for a consultation it
doesn’t always mean that they are ready to buy your
product/service. Prepare them for your meeting by
providing them with the knowledge to help them make
a mutually favorable decision.
Friend them on Facebook and follow them on Twitter to
begin forging a relationship
23. Even the best of us will not close every sale. Just
because a customer does not purchase from us does
not mean that they are buying from our competition.
Don’t burn a relationship with a customer by being
overly pushy. Instead, place them on an automated
behavioral email marketing campaign preloaded with
the information that they need to help them make a
mutually beneficial decision.
Friend them on Facebook and follow them on twitter in
order to solidify a deeper relationship
Studies show that this strategy can help you regain 30-
40% of your lost sales.
24. The Evolution of Marketing
Strategies for Today's Small
Business