The BBC, or British Broadcasting Corporation, is a public broadcaster in the UK established in 1922. During World War II, the BBC played an important role in informing and boosting public morale. In later decades, the BBC expanded its television and foreign language services. BBC Three is a television channel owned by the BBC, launched in 2003, targeting 16-34 year olds. It features a variety of genres and collaborates with YouTube creators to reach younger audiences. The BBC announced a partnership with Northern Irish production companies called Northern Voices to develop documentary talent and reflect the experiences of 16-25 year olds in the region.

1. The brief

2. The Clients

3. Who are the BBC:
The BBC also known as The British Broadcasting Corporation is a public broadcast in the United Kingdom that got made during
1922. The BBC was named as a radio broadcasting station, and it began regular transmissions on November 14, 1922.
In the period of WW-II, The BBC had an important role of making sure to keep consistently informing the public
and increasing the smiles (happy / morale). Furthermore, The Corporation Broadcast News, Propaganda and
Entertainment to both the UK, The Allies and its Broadcasts were consistently listened to by people in occupied countries
In the post-war period, the BBC continued to further develop and expand its services. BBC began broadcasting
television programs in 1936, and it launched its first foreign-language service (Arabic) in 1938. The corporation also began to
produce its own programs, including dramas, documentaries, and comedies.
The BBC's objective is to act to the whole of the public's interests, like serving all audiences through the provision of impartial,
high-quality and precise / distinctive output and services which inform, educate and entertain the public with all of the ages
The BBC also genially gathers news and produces national daily news, business, current affairs programmers on the BBC
television, radio and political affairs
The BBC YouTube channel also includes, highlights, Eurovision, trailers for movies, Grammy Awards, wildlife, soaps, football
highlights and many other things, simply showing they promote many things for all of their audience so there is always
something for someone to watch: https://www.youtube.com/@BBC/videos

4. Who are the BBC Three:
The BBC Three are a British public broadcast television channel, owned and operated by the BBC. They launched it on the date,
the 9th of February 2003 with programmers targeting 16 – 34-year-olds, covering all sorts of genres including, animation,
comedy, current affairs and drama series
It shows this on the website https://www.bbc.co.uk/bbcthree it shows all the things up to date in which what people are
currently interested in and what the media is primary showing
In the BBC Three they also featured videos with YouTubers and celebrities, such as YoungFilly which is a YouTuber and has done
videos that included challenges for himself and others, so the BBC Three also provide entertainment for people who are also
interested into YouTube by getting their favorite stars and putting them on to get a wider audience and more viewers for the
future. These videos include Ice plunge, pranks, funny moments, date games and learning languages and much more, these
audience range from 13/14- to 30-year-olds (being because YoungFillys audience is that)
With the BBC being aimed towards a younger audience they have also included the socials of the BBC Three so that people
my age can get access to them easier and in the time, we use social media, such as Instagram andTikTok which a lot of people
spend time on, becoming more easily accessible for young adults and teens

5. Who are The Northan Voices:
BBC Three and BBC announced a new collaboration with Northan independence production companies as a part of
their Northan Voices project they made. With the aim of reflection of life experiences of the people of the age of 16- to
25-year-olds in the region. The factual development invited local independence production companies to share their
ideas in which to become successful would go under development and gain a commission.
The BBC Three has always produced new talent both on and off screen and key needs of the partnership is to attach a
new documentary talent on the pitch they present, in order to nurture and develop them through the production
process. Northan voices group is made upon 10 writers who are halfway through a 12-month development program,
looking to expand their skills like writing and writing a broadcast

6. Documentary analysis Research https://youtu.be/urRVZ4SW7WU
I'll be focusing on this documentary category called Participatory Documentaries which grabbed my attention right away, with it being a
story based of someone who climbs mountains and how it got my attention was through how the voice of god of someone interviewing
our protagonist being Alex Honnold and making it sound intense, by it adding intense non diegetic sound. To really grasp your attention.
Furthermore, the cinematography used is three different types in the space of a few seconds, one being an extreme close up of his
fingers demonstrating what he's doing, then faces into his feet climbing up and then him, in these few seconds it also plays audio from
the man asking Alex a question does it feel scary up there without a rope and then Alex responding with "it's much higher consequence"
then fades into a little blurb with a long shot of the mountain he's climbing
Extreme Close Up Medium close up Mid shot
Long Shot

7. In this documentary also includes interviews of his friends who care about him and also explain how what he does is mind blowing.
The interviews are also a great way to get the audience's attention because it gives you another perspective of what's being
portrayed. Furthermore, what's important is howe the people who are being interviews are sat, this is important because it shows
that they are talking to someone and not the camera, you can see their body language is faced towards the person they are talking
too and not the camera. This is so it feels personal and real when you are watching it, looking as if you are there.
In the trailer it also shows a medium close up of the woman crying being Alex's girlfriend (protagonist) to show that it's not just a show about
climbing, it shows an emotional side of things, the feelings and us the viewer get more intrigued due to this because we set a stereotype then it's
broken by something like this to bring us in to want to watch it. Furthermore, it shows a long show of Alex and a camera man showing what he
actually does and how dangerous his stunts are, you can see that the camera man has equipment on, and Alex does not show how risky he is