SlideShare a Scribd company logo
#bsocial14
#bsocial14
#bsocial14
#bsocial14
#bsocial14
#bsocial14
Miles
#bsocial14
#bsocial14
#bsocial14
#bsocial14
The brand with the best story wins
#bsocial14
3new products
#bsocial14
“A fair trial is
all I ask for it”
#bsocial14
The old way to sample
#bsocial14
NEW
NEW
NEW
NEW
NEW
NEW
NEW
NEW
NEW
NEW
NEW
NEW
NEW
NEW
NEW
NEW
NEW
NEW
NEWNEW
NEW
#bsocial14
NEW
Product Consumer Ratings,
reviews and
photos on site
Content
influences
many
The Bazaarvoice way to sample
#bsocial14
Anu Saha
Group Product Manager
#bsocial14
#bsocial14
#bsocial14
#bsocial14
480
samples sent
450+
reviews collected
#bsocial14
#bsocial14
Darlene from
Salamanca, NewYork
“I had a pile of my
husband’s formerly
white underwear and
socks...”
#bsocial14
Darlene from
Salamanca, NewYork
#bsocial14
•  Portal
•  Advocates
•  Content
Your: •  Moderation
•  Network
•  Authenticity
#bsocial14
#bsocial14
#bsocial14
Jason Ford
Founder of Feedmagnet
Director of Product Management
Scott Koester
Director of Product Management
#bsocial14
+
#bsocial14
Bazaarvoice
Curations
#bsocial14
#bsocial14
#bsocial14
Engagement Rate:
+4%
Conversion Rate:
+26%
#bsocial14
#bsocial14
#bsocial14
#bsocial14
#bsocial14
#bsocial14
Meet Kate
Will they treat me
with respect?
Can they really help me
with my unique needs
being a single mom?
Will they value
my time?
#bsocial14
#bsocial14
Bazaarvoice
Local
#bsocial14
Every consumer is a local consumer
#bsocial14
#bsocial14
Back at Bazaarvoice
Headquarters…
#bsocial14
98%of clients see lift from reviews
Conversion Impact Report
#bsocial14
Syndication is our top investment area
Retailers Brands
#bsocial14
Inbound Syndication (Retail)
Available in July
Outbound Syndication (Brands)
Available in October
#bsocial14
Launched
2900+ Brands
400,000+
Questions Answered
0
50000
100000
150000
200000
250000
300000
350000
400000
450000
2010-01
2010-03
2010-05
2010-07
2010-09
2010-11
2011-01
2011-03
2011-05
2011-07
2011-09
2011-11
2012-01
2012-03
2012-05
2012-07
2012-09
2012-11
2013-01
2013-03
2013-05
2013-07
2013-09
2013-11
2014-01
2014-03
2014-05
Connections Growth
#bsocial14
#bsocial14
Released 28Features in last 2 quarters
#bsocial14
#bsocial14
Bazaarvoice
Sampling
Bazaarvoice
Curations
Bazaarvoice
Local
Available
Now
#bsocial14
#bsocial14
#bsocial14

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