“The world will keep changing and there will always be new challenges. The important thing is to learn from them and be prepared to face the new challenges that the future will bring,
Insighs Success has curated a list of The 10 Most Innovative Healthcare Solution Providers 2018 which are reforming the benchmarks of Healthcare with their ground-breaking innovation and real-time assistance.
The intelligent enterprise in the experience economy for the healthcare industryMohammad AlZaubi
The healthcare industry faces tremendous change in every aspect of advancing business and the provisioning of healthcare. Today, the patient journey begins with prevention programs offered prior to admission to secure the well-being
of patients while capturing and using personal health data. The value and importance of analyzing and using patient data has increased significantly in past years – and demand for targeted analysis of patient data will expand in the future. In the experience economy, patients not only require transparent access to their healthcare data, they also expect to be informed
about every step of their hospital visit at any time.
This document discusses patient engagement and new business models in healthcare. It makes three key points:
1. Escalating healthcare costs are primarily due to poor disease management, not product costs. Patients value products but are more interested in care solutions, while payers want outcomes data. This signals a need for new business models focused on patient engagement.
2. One company, LEO Pharma, is developing a new business model centered around patient engagement. They aim to offer individualized, integrated solutions to help patients better manage their conditions.
3. LEO Pharma is launching a Master Class program to strengthen cross-organizational understanding of business model innovation in healthcare. The 4-day program will provide
Over the years, Malaysia Healthcare has presented a seamless end-to-end healthcare journey experience, affording quality care for the peace of mind of healthcare travelers. Besides being one of the leading countries in Southeast Asia for medical tourism, the increasing aging population in Malaysia is sighted to bring revenue-earning opportunities for healthcare companies. Excelling in the Malaysian private healthcare is Origin Integrated Studios, developing innovative and creative software solutions for Malaysia and its regions. Origin is one of the very few software development companies which focuses on enterprise systems for the healthcare industry.
Origin was established in 2015 with an aim to become a household brand in the healthcare industry and focusing on the long term and trusting relationship with its customers. Headquartered in Kuala Lumpur, it is the fastest-growing Multimedia Super Corridor (MSC) status software development and solutions company. Within a year of establishment, it managed to expand in the Asian countries primarily in Indonesia and now working together with customers in their business expansion into the Philippines, Vietnam, and South Korea. Origin is currently serving more than 20 hospitals and 15 clinics in Malaysia and Indonesia.
Many startup companies are struggling to make it out of the “valley of death” – the period between the initial investment and creation of a commercially-viable product.
Financial pressures that stem from health care reform, the transition to value-based care, tougher insurance coverage, and increased regulatory requirements are causing some corporate and venture capital investors to step back from making investments in early-stage, as yet unproven, medtech innovation and technologies.
Consequently, investment and startup activity in medtech has been declining, putting future medtech innovation at risk.
MYAPPDEV provides custom healthcare technology solutions like web and cloud application development to help organizations adapt to changes in the industry. Their services address issues like rising costs and improving patient satisfaction. They have expertise in various technologies and aim to deliver innovative solutions tailored to each client's needs and goals.
Our central thesis has long been that COVID hasn’t dramatically changed the healthcare industry, rather it has dramatically accelerated different trends in the healthcare space that were already simmering before March 2020. Given the usually slow pace at which the healthcare market typically moves, COVID served as a shock to the system and an accelerator that created a window to drive meaningful change. In this whitepaper, we will examine several changes that were less obvious in the early days of the pandemic and assess their longevity as we (hopefully) move into a post-COVID world.
This document discusses how predictive analytics and intelligent service platforms can transform healthcare delivery at scale by leveraging data and technology while keeping people at the center. It highlights Accenture's digital health technology vision which focuses on five trends: intelligent automation, liquid workforce, platform economy, digital trust, and predictable disruption. The trends emphasize the importance of people - both patients and healthcare workers. The document also provides a case study of analytics-driven case management in Valencia, Spain that has led to reductions in unplanned hospital admissions and stays through risk stratification, coordinated care, and a holistic patient approach.
Insighs Success has curated a list of The 10 Most Innovative Healthcare Solution Providers 2018 which are reforming the benchmarks of Healthcare with their ground-breaking innovation and real-time assistance.
The intelligent enterprise in the experience economy for the healthcare industryMohammad AlZaubi
The healthcare industry faces tremendous change in every aspect of advancing business and the provisioning of healthcare. Today, the patient journey begins with prevention programs offered prior to admission to secure the well-being
of patients while capturing and using personal health data. The value and importance of analyzing and using patient data has increased significantly in past years – and demand for targeted analysis of patient data will expand in the future. In the experience economy, patients not only require transparent access to their healthcare data, they also expect to be informed
about every step of their hospital visit at any time.
This document discusses patient engagement and new business models in healthcare. It makes three key points:
1. Escalating healthcare costs are primarily due to poor disease management, not product costs. Patients value products but are more interested in care solutions, while payers want outcomes data. This signals a need for new business models focused on patient engagement.
2. One company, LEO Pharma, is developing a new business model centered around patient engagement. They aim to offer individualized, integrated solutions to help patients better manage their conditions.
3. LEO Pharma is launching a Master Class program to strengthen cross-organizational understanding of business model innovation in healthcare. The 4-day program will provide
Over the years, Malaysia Healthcare has presented a seamless end-to-end healthcare journey experience, affording quality care for the peace of mind of healthcare travelers. Besides being one of the leading countries in Southeast Asia for medical tourism, the increasing aging population in Malaysia is sighted to bring revenue-earning opportunities for healthcare companies. Excelling in the Malaysian private healthcare is Origin Integrated Studios, developing innovative and creative software solutions for Malaysia and its regions. Origin is one of the very few software development companies which focuses on enterprise systems for the healthcare industry.
Origin was established in 2015 with an aim to become a household brand in the healthcare industry and focusing on the long term and trusting relationship with its customers. Headquartered in Kuala Lumpur, it is the fastest-growing Multimedia Super Corridor (MSC) status software development and solutions company. Within a year of establishment, it managed to expand in the Asian countries primarily in Indonesia and now working together with customers in their business expansion into the Philippines, Vietnam, and South Korea. Origin is currently serving more than 20 hospitals and 15 clinics in Malaysia and Indonesia.
Many startup companies are struggling to make it out of the “valley of death” – the period between the initial investment and creation of a commercially-viable product.
Financial pressures that stem from health care reform, the transition to value-based care, tougher insurance coverage, and increased regulatory requirements are causing some corporate and venture capital investors to step back from making investments in early-stage, as yet unproven, medtech innovation and technologies.
Consequently, investment and startup activity in medtech has been declining, putting future medtech innovation at risk.
MYAPPDEV provides custom healthcare technology solutions like web and cloud application development to help organizations adapt to changes in the industry. Their services address issues like rising costs and improving patient satisfaction. They have expertise in various technologies and aim to deliver innovative solutions tailored to each client's needs and goals.
Our central thesis has long been that COVID hasn’t dramatically changed the healthcare industry, rather it has dramatically accelerated different trends in the healthcare space that were already simmering before March 2020. Given the usually slow pace at which the healthcare market typically moves, COVID served as a shock to the system and an accelerator that created a window to drive meaningful change. In this whitepaper, we will examine several changes that were less obvious in the early days of the pandemic and assess their longevity as we (hopefully) move into a post-COVID world.
This document discusses how predictive analytics and intelligent service platforms can transform healthcare delivery at scale by leveraging data and technology while keeping people at the center. It highlights Accenture's digital health technology vision which focuses on five trends: intelligent automation, liquid workforce, platform economy, digital trust, and predictable disruption. The trends emphasize the importance of people - both patients and healthcare workers. The document also provides a case study of analytics-driven case management in Valencia, Spain that has led to reductions in unplanned hospital admissions and stays through risk stratification, coordinated care, and a holistic patient approach.
The document discusses challenges that companies face with innovation. While generating new ideas is difficult, most companies find that bringing ideas to implementation is even more challenging. Common barriers to implementation include resistance to change, shifting priorities, and lack of project ownership. However, some companies are more successful at innovation than others by making it a top priority, especially when facing competitive threats or market changes. These "leaders" focus their innovation efforts on customer-facing areas like new product development, marketing, and customer service.
Deloitte research found that while many medtech companies are well-positioned to drive the future of health, they likely won’t be able to do it alone. Rather than focusing on making incremental
improvements to their devices, they should focus on using transformative and cognitive technologies
to enhance products and offer services. They could do this by developing or partnering to acquire
sophisticated data analytics capabilities, getting much closer to the consumer, and leveraging new
cognitive technologies to improve operations.
The Fourth Industrial Revolution will permanently change how medical device companies do business. Historically, the medical device industry has created tremendous value via the creation of therapeutic devices. It is now time for the industry to invest more effort in analytics-based solutions that enable seamless, real-time care management.
We focus on finding new ways to apply technology and invention to create a positive and lasting impact for people and communities. Our 2017 Corporate Citizenship Report explores our goals, progress and performance across our global operations during our most recent fiscal year. Learn more: https://accntu.re/2GBVqoZ
International medical travel exhibition and conference 2014 post show reportCheryl Prior
The second edition of the International Medical Travel Exhibition and Conference (IMTEC) was a huge success. The event took place on 5-6 March 2014 at Dubai International Convention & Exhibition Centre, UAE. It hosted more than 2,000 attendees from 79 different countries and 109 exhibitors, truly establishing itself as
the must-attend international event for the medical travel industry.
The IMTEC conference, running alongside the exhibition, boasted a new innovative format. It tackled the lack of reliable data reflecting market progress and growth dynamics in meeting sector needs and improving patient care. Delegates got the chance to be actively involved in panel debates, listening to case studies and learn from
practical examples from renowned international entities.
Download the post show report now to find more about what happened at IMTEC 2014.
The 10 Most Impactful Healthcare Solution Providers of 2019Mirror Review
There have been some monumental healthcare industry challenges in recent years. One was the move towards value-based (VB) medicine whereby positive outcomes would result from fewer office visits and readmissions into inpatient facilities. The fee-for-service model with patients continually returning for their next appointments would disappear.
The document discusses how Capgemini helps fashion companies transform their business to adapt to a changing industry. It highlights several challenges fashion companies face, such as changing customer behaviors driven by digital technologies, complex global supply chains, and expanding into new markets. Capgemini provides services across the fashion value chain to address these challenges and enable transformation, including solutions for all-channel customer experiences, demand-driven supply chains, and accelerating the process from concept to market. With over 2,000 fashion industry experts globally, Capgemini partners with leading technology companies and has experience transforming over 30 major fashion brands.
Accenture Business Oppourtinities in HealthCare ITVanshita Sinha
Accenture has strong opportunities to expand in China's growing healthcare IT market. The market is forecast to grow at 21.7% annually through 2015. Key opportunities include: 1) Providing IT services to upgrade hospitals, especially in rural areas as China builds new facilities; 2) Implementing electronic medical records and integrating hospital information systems; and 3) Leveraging growth in telemedicine, cloud computing, and mobile health to reach rural populations. Accenture should partner with local companies and align offerings with China's health policies to capture opportunities in prioritized areas like rural healthcare and technology development.
Accenture identifies what motivates consumers & how these motivations lead to changing consumer expectations, preferences & shopping habits. Read more.
Medical device companies are looking to emerging markets like India, China, Brazil and Russia for growth due to challenges in developed markets from the global financial crisis. The emerging markets offer major opportunities due to their growing economies, expanding middle class populations and increasing healthcare spending. However, to successfully launch devices in these markets, companies will need to understand the local market needs, create customized and affordable products for each market, develop new collaborative R&D networks to drive innovation, and partner with local players to better serve customers.
The document summarizes the first edition of the Accenture BeLux Innovation Awards for Financial Services. Some key details:
- There were close to 100 innovation cases submitted, with entries from both large and small financial organizations in Belgium and Luxembourg.
- An expert jury of 17 industry leaders selected the top 25 candidates to advance to public voting and selected the winners.
- The winners were Digicash (Jury Prize), KBC Mobile Banking (Public Prize), and Bankshopper.be (Jury Runner-Up).
- The awards highlighted many innovative concepts focused on improving the client experience through increased convenience, transparency, trust and relevance of financial products and services.
This document provides an overview of technology services offered by Seasia Infotech to startups, SMEs, large enterprises, and individuals. They offer solutions such as website and app development, digital marketing, and hosting. For each client type, they list examples of common challenges and their solutions, such as developing mobile apps for all platforms for startups and providing IT outsourcing and data center management for large enterprises. They also discuss their journey starting in 2000 and achieving CMMI level 5 certification, and provide examples of clients and testimonials.
Business Model Design for successful Digital Health Startups in Europe | eHea...eHealth HUB
The document provides guidance on business model design for digital health startups in Europe. It discusses using the Lean Startup approach to test business model assumptions through customer validation. The report outlines steps to craft a unique value proposition, including describing the solution, target customer problem, and competition. It emphasizes validating assumptions by testing that the problem is urgent, pervasive, and that customers will pay for the solution. The guidance encourages iterating based on market feedback.
A recent study revealed that digital leaders (the top 10 percent of
companies leading technology innovation) achieve 2–3x revenue
growth as compared to their competitors—a widening divide that Accenture calls the “Digital Achievement Gap.” upload by Shamayun Miah Management Consultant Accenture
The fast-paced development of virtual healthcare apps is blessing humankind with the power for enabling instant medical attention. As the world battles the impact of the pandemic, the healthcare industry is turning to telemedicine applications to meet every patient’s needs.
10 Most Promising Healthcare Supply Chain Management Solution Companies for 2...insightscare
Cedric Picaud is the CEO of CRYOPDP, an expert in temperature-controlled solutions that acts globally and has the patients at the heart of the business
The document discusses challenges that companies face with innovation. While generating new ideas is difficult, most companies find that bringing ideas to implementation is even more challenging. Common barriers to implementation include resistance to change, shifting priorities, and lack of project ownership. However, some companies are more successful at innovation than others by making it a top priority, especially when facing competitive threats or market changes. These "leaders" focus their innovation efforts on customer-facing areas like new product development, marketing, and customer service.
Deloitte research found that while many medtech companies are well-positioned to drive the future of health, they likely won’t be able to do it alone. Rather than focusing on making incremental
improvements to their devices, they should focus on using transformative and cognitive technologies
to enhance products and offer services. They could do this by developing or partnering to acquire
sophisticated data analytics capabilities, getting much closer to the consumer, and leveraging new
cognitive technologies to improve operations.
The Fourth Industrial Revolution will permanently change how medical device companies do business. Historically, the medical device industry has created tremendous value via the creation of therapeutic devices. It is now time for the industry to invest more effort in analytics-based solutions that enable seamless, real-time care management.
We focus on finding new ways to apply technology and invention to create a positive and lasting impact for people and communities. Our 2017 Corporate Citizenship Report explores our goals, progress and performance across our global operations during our most recent fiscal year. Learn more: https://accntu.re/2GBVqoZ
International medical travel exhibition and conference 2014 post show reportCheryl Prior
The second edition of the International Medical Travel Exhibition and Conference (IMTEC) was a huge success. The event took place on 5-6 March 2014 at Dubai International Convention & Exhibition Centre, UAE. It hosted more than 2,000 attendees from 79 different countries and 109 exhibitors, truly establishing itself as
the must-attend international event for the medical travel industry.
The IMTEC conference, running alongside the exhibition, boasted a new innovative format. It tackled the lack of reliable data reflecting market progress and growth dynamics in meeting sector needs and improving patient care. Delegates got the chance to be actively involved in panel debates, listening to case studies and learn from
practical examples from renowned international entities.
Download the post show report now to find more about what happened at IMTEC 2014.
The 10 Most Impactful Healthcare Solution Providers of 2019Mirror Review
There have been some monumental healthcare industry challenges in recent years. One was the move towards value-based (VB) medicine whereby positive outcomes would result from fewer office visits and readmissions into inpatient facilities. The fee-for-service model with patients continually returning for their next appointments would disappear.
The document discusses how Capgemini helps fashion companies transform their business to adapt to a changing industry. It highlights several challenges fashion companies face, such as changing customer behaviors driven by digital technologies, complex global supply chains, and expanding into new markets. Capgemini provides services across the fashion value chain to address these challenges and enable transformation, including solutions for all-channel customer experiences, demand-driven supply chains, and accelerating the process from concept to market. With over 2,000 fashion industry experts globally, Capgemini partners with leading technology companies and has experience transforming over 30 major fashion brands.
Accenture Business Oppourtinities in HealthCare ITVanshita Sinha
Accenture has strong opportunities to expand in China's growing healthcare IT market. The market is forecast to grow at 21.7% annually through 2015. Key opportunities include: 1) Providing IT services to upgrade hospitals, especially in rural areas as China builds new facilities; 2) Implementing electronic medical records and integrating hospital information systems; and 3) Leveraging growth in telemedicine, cloud computing, and mobile health to reach rural populations. Accenture should partner with local companies and align offerings with China's health policies to capture opportunities in prioritized areas like rural healthcare and technology development.
Accenture identifies what motivates consumers & how these motivations lead to changing consumer expectations, preferences & shopping habits. Read more.
Medical device companies are looking to emerging markets like India, China, Brazil and Russia for growth due to challenges in developed markets from the global financial crisis. The emerging markets offer major opportunities due to their growing economies, expanding middle class populations and increasing healthcare spending. However, to successfully launch devices in these markets, companies will need to understand the local market needs, create customized and affordable products for each market, develop new collaborative R&D networks to drive innovation, and partner with local players to better serve customers.
The document summarizes the first edition of the Accenture BeLux Innovation Awards for Financial Services. Some key details:
- There were close to 100 innovation cases submitted, with entries from both large and small financial organizations in Belgium and Luxembourg.
- An expert jury of 17 industry leaders selected the top 25 candidates to advance to public voting and selected the winners.
- The winners were Digicash (Jury Prize), KBC Mobile Banking (Public Prize), and Bankshopper.be (Jury Runner-Up).
- The awards highlighted many innovative concepts focused on improving the client experience through increased convenience, transparency, trust and relevance of financial products and services.
This document provides an overview of technology services offered by Seasia Infotech to startups, SMEs, large enterprises, and individuals. They offer solutions such as website and app development, digital marketing, and hosting. For each client type, they list examples of common challenges and their solutions, such as developing mobile apps for all platforms for startups and providing IT outsourcing and data center management for large enterprises. They also discuss their journey starting in 2000 and achieving CMMI level 5 certification, and provide examples of clients and testimonials.
Business Model Design for successful Digital Health Startups in Europe | eHea...eHealth HUB
The document provides guidance on business model design for digital health startups in Europe. It discusses using the Lean Startup approach to test business model assumptions through customer validation. The report outlines steps to craft a unique value proposition, including describing the solution, target customer problem, and competition. It emphasizes validating assumptions by testing that the problem is urgent, pervasive, and that customers will pay for the solution. The guidance encourages iterating based on market feedback.
A recent study revealed that digital leaders (the top 10 percent of
companies leading technology innovation) achieve 2–3x revenue
growth as compared to their competitors—a widening divide that Accenture calls the “Digital Achievement Gap.” upload by Shamayun Miah Management Consultant Accenture
The fast-paced development of virtual healthcare apps is blessing humankind with the power for enabling instant medical attention. As the world battles the impact of the pandemic, the healthcare industry is turning to telemedicine applications to meet every patient’s needs.
10 Most Promising Healthcare Supply Chain Management Solution Companies for 2...insightscare
Cedric Picaud is the CEO of CRYOPDP, an expert in temperature-controlled solutions that acts globally and has the patients at the heart of the business
Top 10 fastest growing healthcare tech companies 2021insightscare
The document discusses Claimocity, an AI-driven healthcare technology company that provides mobile practice management software. It highlights some key points:
- Claimocity aims to streamline administrative and billing processes for doctors to allow them to focus on patient care.
- Their all-in-one software and services solution reduces multiple vendors and systems into a single integrated platform.
- Their progress note generator feature combines clinical documentation and billing documentation into a single mobile workflow.
- CEO Jim Sholeff has played a key role in the company's success through his leadership, product development expertise, and focus on specialized solutions for specific customer needs.
The 10 Most Influential Leaders in MedTech Companies 2020 September 2020Merry D'souza
The 10 most influential leaders in medtech companies 2020 september 2020; Insights Succcess has published Magazine on 10 Most Influential Leaders in MedTech Companies in the September 2020.
The global telemedicine market size is projected to reach USD 272,756.3 Million by 2027 from USD 104,437.92 Million in 2021, at a CAGR of 26.9% during the forecast period (2020 - 2027).
Webinar: Digital Health Strategy: Leveraging Emerging Technologies in HealthcareIntellectsoft
WEBINAR VIDEO - https://www.intellectsoft.net/l/31/webinar-digital-healthcare
JOIN OUR WEBINAR TO:
- Explore what changed for healthcare practices and operations during COVID-19 and predict what leaders can expect in terms of recovery;
- Discover today’s featured examples of our clients’ technology solutions that can help you provide better and more efficient services;
- Discuss how to evolve and adapt for the rest of 2020 and into 2021 using emerging technologies and more efficient solutions.
BEST FOR:
- Сhief Medical Officers
- Doctors Pharmaceuticals
- HR Department Outstaffing
- Telemedicine Workers
- Insurance Companies
- Pharmacies
- Laboratories
- Private Hospitals
- Academical Health Centres
- Private Healthcare Facilities
- Management Information Systems
https://www.intellectsoft.net/
10 most trusted revenue cycle management solution providersMerry D'souza
HRG is a leading revenue cycle management company that provides customized solutions to healthcare clients. It has grown over the past two decades by adapting to changes in technology and customer needs. HRG developed its own proprietary software called Helix AI that uses artificial intelligence and data analytics to streamline workflows. This has helped HRG provide more efficient and effective services to clients. During the COVID-19 pandemic, HRG transitioned nearly all employees to remote work within three days while continuing to deliver high quality services. The company advises those entering the RCM space to focus on specific solutions and client types initially before expanding.
Top 5 Emerging Patient Monitoring Solution Providers in Healthcare.pdfinsightscare
In this edition of Insights Care, Top 5 Emerging Patient Monitoring Solution Providers in Healthcare, you will discover 5 Emerging Patient Monitoring Solution Providers in Healthcare
In this edition of Insights Care, Top 5 Emerging Patient Monitoring Solution Providers in Healthcare, you will discover 5 Emerging Patient Monitoring Solution Providers in Healthcare
The 10 most innovative digital healthcare solution providers 2018 convertedinsightscare
Such healthcare providers always foster a healthy team environment at their workplace and engage in behaviors that benefit the team and display empathic behaviors when interacting with patients and their family members. To highlight such great healthcare providers, we have come up with an issue of “The 10 Most Innovative Digital Healthcare Solution Providers 2018”.
The 10 most impactful healthcare solution providers of 2019Mirror Review
In the magazine, “The 10 Most Impactful Healthcare Solution
Providers of 2019,” we have featured the companies which are helping
the industry to become smarter and more efficient by providing their
out-of-the-box solutions and services. These companies include,
Camomile Healthcare Ventures, Canadian Plasma Resources,
Conversa Health, and Medbelle. We have also explored how these companies are benefiting the various parts of the pipeline.
https://www.mirrorreview.com
https://blog.mirrorreview.com
Our analysis regarding the evolution of what we believe is the development of the Healthcare Cloud. We discuss the siloed nature of HCIT in terms of legacy and cloud and discuss how we believe entities need to shift from point to platform solutions over time. We also lay out the fundamental underpinnings of what makes a compelling digital healthcare investment.
The Most innovative HealthTech companies to Watch in 2023.pdfTHECIOWORLD
This edition features The Most Innovative HealthTech Company to Watch that are at the forefront of leading us into a better future
Read More: https://thecioworld.com/most-innovative-healthtech-company-to-watch-in-2023-september2023/
The post-COVID Value Shift & How MedTech Companies can CapitalizeGreenlight Guru
The ongoing COVID-19 pandemic has fundamentally shifted the perception of value globally. The healthcare industry, and MedTech (Devices, Diagnostics and Digital Health) stand to benefit enormously. While the world waits for a vaccine, it has been MedTech companies and their solutions that have protected healthcare workers, kept patients alive, and been the focus of government policy and investment. The policy and funding shifts have been aligned to value-based healthcare principals, of which MedTech was already a leader. Discover how you can align your organization, and engage with key stakeholders to capitalize on this massive shift in value perception.
Takeaways:
- How the fundamental structure of healthcare is set to change
-How this fundamental change will benefit MedTech companies
-What you need to do in order to make this change sustainable within your organization
This session took place live at the Greenlight Guru True Quality Virtual Summit, a three-day event for medical device professionals to learn to get their devices to market faster, stay ahead of regulatory changes, and use quality as their multiplier to grow their device business.
Practical guide on private funding for EU eHealth SMEsgetslidesdeck
The document discusses trends in digital health and investment in Europe compared to the US. Some key points:
1) Venture funding for digital health has grown rapidly in recent years on both sides of the Atlantic, with over $4 billion invested in the US in 2014 alone. However, investment in Europe still lags behind, though some large funding rounds have occurred.
2) Most digital health startups in Europe are still at the seed stage, but more are qualifying for Series A funding and beyond in recent years.
3) Factors holding back more investment in Europe include digital health initiatives still being in early stages of development and a fragmented healthcare system compared to the larger US market. Interviews with an investor
Connecting healthcare markets around the globeZamir Uddin
The document outlines a vision to connect healthcare organizations globally through an Integrated Health Network. It aims to engage healthcare professionals to transform their visions of a better, connected world into action by focusing on matching relevant technology, consultancy, implementation and support services to each organization's unique needs and challenges. The network will serve as a resource for connecting healthcare projects, teams, payers, and facilitating information sharing through a sustainable solution.
Swiftnlift Announces health tech solution providers in Singapore 2021Swiftnlift
Focused on connected #health also known as Technology-Enabled Care (TEC) which involves the convergence of health technology, digital media, and #mobile devices.
The 10 most advanced healthcare solution providers of 2020 final f ileMirror Review
This article discusses how Caserta Concepts is helping Moffitt Cancer Center use data more effectively in cancer research and treatment. Moffitt Cancer Center generates huge amounts of data from sources like patient records, billing systems, labs, and genomic sequencing, but researchers struggled to access the right data in a timely manner. Caserta Concepts is implementing a cloud-based data platform to consolidate Moffitt's disparate data sources and give researchers self-service access to de-identified data. This will help researchers access information more quickly and make new discoveries to advance cancer treatment.
Similar to The 20 Prospering Companies in the Pandemic (20)
The 10 best performing blockchain companies, 2021Mirror Review
In the upcoming generations, we can conclude that blockchain has the potential of changing the way we perceive industries and markets. After callous research, we have formulated a list of companies that are leveraging blockchain to change the industrial paradigm and further modernize marketing. We bring forth our latest issue “The 10 Best Performing Blockchain Companies in 2021.” In our latest issue, we have featured companies that have emerged as blockchain pioneers in the present scenario.
The 10 most admired business women, 2021Mirror Review
In order to provide a voice to the success stories of these women, we bring forth to you our latest issue “The 10 Most Admired Business Women, 2021,” featuring business women who are creating a benchmark with their business styles and leadership. They have also successfully built admirable personalities across their concerned field of interest. Our featured businesswomen have emerged as the epitomes of a business persona by asserting their position within the male-dominated sectors. These business leaders have broken the shackles of gender barriers and are strongly advocating gender rights around the world.
The 10 most desirable mobile app solution providers, 2021Mirror Review
After extensive research, we bring forth our latest issue “The 10 Most Desirable Mobile App Solution Providers, 2021,” in which we have featured some of the best mobile app solution providers. Our featured companies are earning global recognition with their exclusive mobile app solutions which are customer-friendly. They have incorporated the latest technological trends to create desirable business solutions to garner the niche of every industry.
The 10 renowned document management companies, 2021Mirror Review
Often, robust management and profound coordination are credited for the success of every organization. However, we believe that success grows from every corner of the business process, whether small or large. Companies often neglect to tend to their documents. These documents are not only the most vital of information about them but also their very bloodline. Although the document management industry (DMS) is redefining the concept of document storage and management, only a handful have encompassed in delivering their promises and commitments.
The top 10 perseverant entrepreneurs, 2021Mirror Review
The document discusses the benefits of meditation for reducing stress and anxiety. Regular meditation practice can help calm the mind and body by lowering heart rate and blood pressure. Studies have shown that meditating for just 10-20 minutes per day can have significant positive impacts on both mental and physical health over time.
The 20 leaders transforming franchise business of 2021Mirror Review
Recognizing the efforts of these ardent franchise leaders, we are pleased to present before you our latest magazine issue, “The 20 Leaders Transforming Franchise Business of 2021”. After thorough research, our team has enlisted 20 preeminent franchise leaders who are a class above their peers. These leaders possess some of the quintessential qualities of modern leadership and are playing a vital role in taking their business towards unprecedented growth in their respective industries.
With so many opportunities and facilities to offer, PR has presently become a significant component of marketing strategy. Hence, we bring forth to you “The 10 Acclaimed PR Companies, 2021,” where our featured companies are constantly working towards providing a pristine voice to organizational goals by building credibility. Trust is the most vital crux of businesses and audiences, and our featured companies are leveraging the very elements of trust to propel businesses towards success.
The top 10 next gen marketing & advertising agencies of 2021Mirror Review
We are elated to present before you our latest magazine issue “The Top 10 Next-Gen Marketing & Advertising Agencies of 2021,” which features some of the leading companies which are taking the marketing and advertising sector by storm.As we move ahead in the wave of digital transformation, the market conditions are constantly changing, so are the customer preferences. Catering to these changes, numerous new businesses are emerging at a rapid pace. As a result, customers are getting more options to choose from. However, the competition among businesses is getting intense like never before. To thrive in this competitive business world, identifying and reaching the right target audience is paramount for businesses today. Here, marketing and advertising play a crucial role.
The 10 sustainable greentech companies, 2021Mirror Review
Be it green technology, clean technology, cleantech or green tech, the world is recognizing the need for changing how people manage their resources. In our previous issues, we have recognized companies and organizations that are producing result-oriented changes. Our latest issue acknowledges the vital elements of the green tech industry that have emerged as a ray of hope during times of crisis. “The 10 Sustainable Green Tech Companies, 2021” features companies that have been inculcating sustainable practices and addressing several segments of the climate crisis. Our cover story features REGENESIS, who is a pioneer in the environmental remediation industry. REGENESIS is a global leader in the research, development, and commercialization of technology-based solutions for the environment.
The 10 pioneering business leaders, 2021Mirror Review
In our previous issues, we have featured some of the great leaders and have attributed the distinct skills that have earned them several accolades within the business sector. After extensive research, we have curated a list of 10 business leaders who have pioneered the concept of business as well as leadership. “The 10 Pioneering Business Leaders, 2021,” attributes their ability to inspire a collective business identity. These leaders have not only thrived within their respective fields of expertise but have also set a benchmark within the business industry with their distinct leadership styles. They inculcate various ideas and creativity while pioneering the concepts they invest in.
The 10 most acknowledged finance solution providers, 2021Mirror Review
There is a myriad of such apps that are leveraging modern technologies to simplify investments and personal finance and making financial inclusion a reality. The increasing investments in fintech startups is also a testament to how the industry is moving towards a more tech-savvy and customer-centric approach. Salmon Software, the cover story of this issue is one such Fintech that is focused on leveraging cutting-edge technologies to deliver world-class Treasury Management System software.
The 10 compelling 3 d printing companies, 2021Mirror Review
Through our latest magazine issue “The 10 Compelling 3D Printing Companies, 2021,” we aim to acquaint our readers with the success stories of these distinguished companies. These companies have made innovation and customer satisfaction a priority, which reflects through their robust portfolio of services and solutions. Alongside providing solutions for today, these companies are keeping up with the latest and upcoming industry trends and are flexible to mold their strategies accordingly.
The 10 innovative biotechnology solution companies 2021Mirror Review
Several companies are emerging as pioneers of biotechnology by providing innovative solutions in the field of science. After extensive research, we have enlisted a few companies that are leveraging the fundamentals of biotechnology to its true core for providing revolutionary solutions for mankind. Hence, we bring forth our latest issue “The 10 Innovative Biotechnology Solution Companies, 2021,” featuring companies that have earned the title of pioneers of biotechnology. Our featured companies have generated impactful results to address several areas.
The 10 best reputation management companies, 2021Mirror Review
It is imperative for today’s businesses to build and maintain an effective reputation management system. It allows businesses to propose their most positive image, develop trust and credibility with stakeholders, understand the clients’ perceptions, as well as ensure that their messaging is relevant. As more businesses go digital, the demand for reputation management services is also scaling rapidly. As a result, several reputation management companies have emerged in recent times. Dominating the competition, some of them have distinguished themselves as one of the best in the industry.
The 10 dexterous business leaders of 2021Mirror Review
Our latest magazine issue, “The 10 Dexterous Business Leaders of 2021” depicts the stories of such adroit leaders who are setting the benchmarks of successful leadership in today's world. As a new-age digital platform, we have continuously unveiled the captivating and inspiring journeys of business leaders that are revolutionizing the concept of business in their respective industries. In this issue, you will find the success stories of such adept leaders that have moved away from the norm and taken the challenge to deliver innovative products, service, and solutions.
The 10 game changing women leaders of 2021Mirror Review
Despite the advancements in gender roles, the need to advocate for women's rights and equality is still necessary worldwide. In our latest issue, “The 10 Game-Changing Women Leaders of 2021” we have featured such ferocious leaders from every walk of life who don't shy away from voicing their opinions. Each of these individuals, is the flag bearers for advocacy of gender equality and is strong role models that influence our thought process.We had the opportunity to interview these leaders and understand their journey and challenges. Their skills, wisdom, and leadership are all dedicated to bringing change to the industry. Their efforts are equally divided in revolutionizing the industry, as well as ensuring proper representation of women. Moreover, these leaders have shared their unique views on stfeminism and what it means in the 21 century.
Mirror Review is widely recognized as a digital platform of great repute. Through our previous magazine issues, we have been constantly featuring eminent companies that—with their innovative approach—are making a difference in their respective industries. Adding to our portfolio of reader-friendly and informative business magazines, we are elated to present before you our latest magazine issue, “The 10 Innovative Companies, 2021”. After ample research, our team has shortlisted some of the notable companies that are embracing innovation and have made a name for themselves in their respective industries.
The 10 most renowned payment and card leaders 2021Mirror Review
As a modern-age digital platform, Mirror Review has always showcased the efforts of adroit leaders that are at the forefront of the current trends in their respective industries. We have acquainted our readers with the success stories of numerous such leaders featured in our magazine issues. After ample research, we found that the payments and card industry is one of the most technology-influenced sectors in recent times. Hence, we are coming up with our latest magazine issue, “The 10 Most Renowned Payment and Card Leaders, 2021,”—which features some of the preeminent names in the payments industry.
The 20 fastest growing franchise companies 2021Mirror Review
As a digital platform of great repute, Mirror Review has always recognized the efforts of companies that are excelling in the rigorous competition. Through our previous magazine issues, we have acquainted our readers with the fascinating journeys of various companies across different industries. Our latest magazine issue, “The 20 Fastest-Growing Franchise Companies, 2021,” promises to be a valuable addition to our portfolio. After fair research, we have enlisted some of the eminent franchise companies that are scaling rapidly with their innovative services and strategies.
The ongoing havoc and unwelcoming sites are true horrors. Despite this, healthcare professionals are working without a break. No amount of challenges or adverse situations has affected their optimism or efforts. This is the main reason behind selecting the theme 'Robust' for our latest issue “The 10 Robust Healthcare leaders, 2021”.
Building Your Employer Brand with Social MediaLuanWise
Presented at The Global HR Summit, 6th June 2024
In this keynote, Luan Wise will provide invaluable insights to elevate your employer brand on social media platforms including LinkedIn, Facebook, Instagram, X (formerly Twitter) and TikTok. You'll learn how compelling content can authentically showcase your company culture, values, and employee experiences to support your talent acquisition and retention objectives. Additionally, you'll understand the power of employee advocacy to amplify reach and engagement – helping to position your organization as an employer of choice in today's competitive talent landscape.
3 Simple Steps To Buy Verified Payoneer Account In 2024SEOSMMEARTH
Buy Verified Payoneer Account: Quick and Secure Way to Receive Payments
Buy Verified Payoneer Account With 100% secure documents, [ USA, UK, CA ]. Are you looking for a reliable and safe way to receive payments online? Then you need buy verified Payoneer account ! Payoneer is a global payment platform that allows businesses and individuals to send and receive money in over 200 countries.
If You Want To More Information just Contact Now:
Skype: SEOSMMEARTH
Telegram: @seosmmearth
Gmail: seosmmearth@gmail.com
Taurus Zodiac Sign: Unveiling the Traits, Dates, and Horoscope Insights of th...my Pandit
Dive into the steadfast world of the Taurus Zodiac Sign. Discover the grounded, stable, and logical nature of Taurus individuals, and explore their key personality traits, important dates, and horoscope insights. Learn how the determination and patience of the Taurus sign make them the rock-steady achievers and anchors of the zodiac.
Company Valuation webinar series - Tuesday, 4 June 2024FelixPerez547899
This session provided an update as to the latest valuation data in the UK and then delved into a discussion on the upcoming election and the impacts on valuation. We finished, as always with a Q&A
Anny Serafina Love - Letter of Recommendation by Kellen Harkins, MS.AnnySerafinaLove
This letter, written by Kellen Harkins, Course Director at Full Sail University, commends Anny Love's exemplary performance in the Video Sharing Platforms class. It highlights her dedication, willingness to challenge herself, and exceptional skills in production, editing, and marketing across various video platforms like YouTube, TikTok, and Instagram.
Understanding User Needs and Satisfying ThemAggregage
https://www.productmanagementtoday.com/frs/26903918/understanding-user-needs-and-satisfying-them
We know we want to create products which our customers find to be valuable. Whether we label it as customer-centric or product-led depends on how long we've been doing product management. There are three challenges we face when doing this. The obvious challenge is figuring out what our users need; the non-obvious challenges are in creating a shared understanding of those needs and in sensing if what we're doing is meeting those needs.
In this webinar, we won't focus on the research methods for discovering user-needs. We will focus on synthesis of the needs we discover, communication and alignment tools, and how we operationalize addressing those needs.
Industry expert Scott Sehlhorst will:
• Introduce a taxonomy for user goals with real world examples
• Present the Onion Diagram, a tool for contextualizing task-level goals
• Illustrate how customer journey maps capture activity-level and task-level goals
• Demonstrate the best approach to selection and prioritization of user-goals to address
• Highlight the crucial benchmarks, observable changes, in ensuring fulfillment of customer needs
Zodiac Signs and Food Preferences_ What Your Sign Says About Your Tastemy Pandit
Know what your zodiac sign says about your taste in food! Explore how the 12 zodiac signs influence your culinary preferences with insights from MyPandit. Dive into astrology and flavors!
The 10 Most Influential Leaders Guiding Corporate Evolution, 2024.pdfthesiliconleaders
In the recent edition, The 10 Most Influential Leaders Guiding Corporate Evolution, 2024, The Silicon Leaders magazine gladly features Dejan Štancer, President of the Global Chamber of Business Leaders (GCBL), along with other leaders.
At Techbox Square, in Singapore, we're not just creative web designers and developers, we're the driving force behind your brand identity. Contact us today.
buy old yahoo accounts buy yahoo accountsSusan Laney
As a business owner, I understand the importance of having a strong online presence and leveraging various digital platforms to reach and engage with your target audience. One often overlooked yet highly valuable asset in this regard is the humble Yahoo account. While many may perceive Yahoo as a relic of the past, the truth is that these accounts still hold immense potential for businesses of all sizes.
IMPACT Silver is a pure silver zinc producer with over $260 million in revenue since 2008 and a large 100% owned 210km Mexico land package - 2024 catalysts includes new 14% grade zinc Plomosas mine and 20,000m of fully funded exploration drilling.
1. www.mirrorreview.com
™
December 2020
IN THE PANDEMIC
PROSPERING
SOC Telemed
Industry-leader in Acute
Telemedicine Technology
TECH FOR
THE FUTURE
TACTIC TO THRIVE
Converging Technologies
Balancing The Future
Influencer Marketing A Tactic
Expected to last for Years
John Kalix
CEO
5. ided through pandemic?
echnological advancements are determined to be a revolutionary step towards
the transformation of the business landscape. However, the year 2020 tested
the capability of organizations and our progress in the adoption of technology.
We faced the wrath of one of the greatest health and economic crisis in recent
history. The impact of the pandemic was drastic but the helping hand in these tough
times was 'technology'. Companies that adopted the advanced tech tools in their
ecosystem were more likely to respond to the COVID-19 crisis. Our latest issue “The
20 Prospering Companies in the Pandemic, 2020” is the story of such successful
ventures who thrived despite the challenges of the pandemic.
“You can't control the uncontrollable, but you do have a say in who you work with every
day and how you focus that energy to succeed,” inspiringly asserts John Kalix, CEO of
SOC Telemed. He has stressed the fact that despite the crisis, one has to be focused on
their goal. Drawing from this inspiration, SOC Telemed was striving to find unique and
innovative ways to navigate all the complexity while maintaining teamwork and
leadership.
Furthermore, we have also covered The Brandon Agency's dramatic impact on sales
and how they tackled to overcome client losses from traditional channels; SegWitz's
expansion for meeting the increasing demand amidst crisis; and AVTECH Software
scaling to growth whilst keeping employee health as a priority. These stories will not
only motivate you but give you a fresh perspective on how to turn the situation in your
favor and detour towards success.
This year has been reflective of how we need to modify our traditional business
operations. Acknowledging this sudden shift, our writers have penned an informative
article describing how converging technologies outline a compelling future for
humanity in the section “Tech for the future”. Whereas, “Tactic to Thrive” will inform
the readers about the marketing strategy that will make the businesses thrive despite the
crisis.
Technology holds much more potential than we have discovered. While there were
debates regarding the traditional and modern business approach, the pandemic proved
that the adoption of digitalization has become vital to thrive.
T
Vidya Joshi
Editorial Coordinator
6. PUBLISHER
ARCHANA GHULE
EDITOR-IN-CHIEF
VIKRAM SURYAWANSHI
EDITORIAL COORDINATOR
VIDYA JOSHI
SHUBHAM BIRADAR
UTKARSH DESHPANDE
SANYUKTA MULEY
PROJECT MANAGERS
JACOB EDDY
RISHAB JAIN
ART DIRECTOR
VINOD ALHAT
VISUALIZER
MARK DAVIS
HEAD OF DISTRIBUTION
& PRODUCTION
AAKASH MAHAJAN
HEAD OF OPERATIONS
ROBERT SMITH
RESEARCH ANALYSTS
JAMES ADAMS
ADVERTISING
MARIA SMITH
GRAPHIC DESIGNERS
SUSHANT KAMBLE
SHUBHAM GHODKE
F O L L O W U S
mirrorreviewofficial
MirrorReview1
mirror-review
mirrorreview
Mirror Review Media & Tech
C-206, Wisteriaa Fortune, Laxmi Chowk Rd, opp. Silver
Spoon Hotel, Bhumkar Nagar, Wakad, Pimpri-Chinchwad,
Maharashtra 411057
Mirror Review Magazine is published by Pericles Ventures Pvt Ltd. No
part of Mirror Review magazine may be reproduced, published or
used in any manner without prior written consent from the
publisher. The team of Mirror Review Magazine has made every effort
to ensure the accuracy of the content. The publisher assumes no
responsibility of any part of the content of any advertisement in this
publication, including any errors and
omissions therein.
+1 (850) 564-8517
info@mirrorreview.com
www.mirrorreview.com
mirrorreview
13. SOC Telemed
Industry-leader in Acute
Telemedicine Technology
IN THE PANDEMIC
PROSPERING
John Kalix
Chief Executive Officer
| 13
14. The COVID-19 pandemic significantly altered how
medical practitioners provide care to patients.
Medical centers are responding to the pandemic
through a rapid adoption of digital tools and technologies
such as telemedicine and virtual care. Thus, telemedicine
and virtual care are gaining ground in the healthcare
landscape as an approach to maximize the efficiency of
healthcare delivery.
In today's rapidly-evolving telemedicine space, one
organization that distinguishes itself with its industry-
leading telemedicine technology and deep clinical
experience is The company was founded in
SOC Telemed.
2004 by a group of physicians with a vision that high-
quality specialty clinical care could be delivered at scale
through technology.
SOC Telemed's foundation is based on clinical providers
who closely understand the challenges and scope of
telemedicine. It is on a mission to provide time-sensitive
access to care when patients are at their most vulnerable.
The company has experienced tremendous growth since its
inception and its technology platform continues to raise the
bar in the field of virtual health.
PROVIDING LIFE-SAVING CARE
SOC Telemed's clients include 18 of the 25 largest health
systems in the nation, enabling 850 facilities in 47 states to
manage complex, acute workflows and provide life-saving
care. Its telemedicine platform, Telemed IQ, delivers three
core services including:
COVER STORY
14 | December 2020
15. • TELENEUROLOGY
The company offers industry-leading teleNeurology
services and is the largest provider of teleNeurology
services and solutions to U.S. Hospitals. Its
neurologists can provide coverage anywhere in the
hospital. It provides a variety of teleNeurology services
and solutions: TeleStroke and Emergency Neurology,
Inpatient Neurology, and EEG Interpretation. These
services enable patient retention and increased
neurological admissions, decreased physician burnout,
increased quality of neurology, and improved
standardization and efficiency.
• TELEPSYCHIATRY
SOC Telemed is the largest provider of telePsychiatry
services and solutions to U.S. hospitals. Its experienced
psychiatrists provide mental health coverage in
emergent cases as well as inpatient psychiatry
consultations for admitted patients. SOC provides both
on-demand and scheduled telePsychiatry on the
Telemed IQ platform. These services provide benefits
such as improved care for mental health patients,
higher patient satisfaction, and increased throughput in
the ED.
• TELEICU
SOC's teleIntesivists work with a local clinical team to
create a care plan for any critically-ill patient in the
hospital. They provide consistent and rapid response
access to board-certified critical care specialists that
focus on evidence-based, best-practice-driven care. The
company offers services including Critical Care On-
Demand and Proactive Patient Assessments through
SMARTRounds, via the Telemed IQ platform–that
provide benefits such as improved care for critically-ill
patients, improved quality for the ICU, and reduction in
costs.
STRENGTHENING RESOURCES
In the current pandemic, telemedicine is having a moment
in the spotlight. Telemedicine's perception with consumers
shifted from a “novelty” to a necessity as many individuals
needed safe access to screening for COVID-19 symptoms,
to visit their primary care doctor, manage chronic diseases,
and more. This increased attention is positive for the
Telemedicine market and providers—such as SOC, as it
offers a different, but critically important model.
The company works directly with hospitals, offering high-
quality specialty clinical care 24/7, 365 days a year. As the
pandemic progressed, the telemedicine leader focused on
strengthening its resources. It is continuing to invest heavily
in its robust, scalable telemedicine infrastructure to connect
patients with specialists when care is needed at hospitals.
Moreover, SOC increased the level of staffing to address the
increasing demand in the market and is considering other
specialties that would benefit from its technology and
processes.
SOC Telemed's expertise and platform are extendable to
other clinical areas and service lines as well. “Looking
ahead to the addressable market, we are considering other
complementary specialties that would benefit from our
technology and processes,” said John Kalix (Chief
Executive Officer at SOC Telemed). In order to access
more growth capital to meet the intensified needs, the
company debuted on NASDAQ in November 2020 listed as
TLMD. With the increase in demand, the company strives
to continue to expand its resources and better serve
hospitals across the U.S.
OUTSTANDING SERVICE AND ATTENTION
During the crisis, customers' reliance on SOC Telemed
increased. Moreover, its associates also rose to the
We are in a truly
unique position to
change the way
healthcare
is delivered at
a fundamental level.
IN THE PANDEMIC
PROSPERING
| 15
16. Quality
Our patient-centric
approach is focused on
clinical outcomes
Insights
We pair sophisticated
analytics with Lean Six
Sigma principles
Scala
We are built
grow rap
seaml
COVER STORY
16 | December 2020
17. ability
to help you
pidly and
lessly
Innovation
We invest to drive
technological and clinical
advances
Flexibility
Customize your solution
with any clinician, any
device, at any care site
| 17
19. challenges posed by the pandemic. “They have done a
terrific job, with encouragement from management, but
largely of their own volition, capabilities, and instinctive
leadership skills themselves,” added John. The company
takes pride in the way it responded to the pandemic and was
able to deliver high service levels despite the demands and
urgencies of the crisis. Going into the fourth quarter of
2020, SOC Telemed saw record bookings year-to-date.
With outstanding service and attention, SOC Telemed's
team is positioned toward continued growth.
COMMITMENT TO THE CORE VALUES
As an organization, SOC preaches the virtues of virtual
care—knowing that the same or better quality can be
delivered regardless of the environment. SOC's physicians
have always been remote for the most part. However, this
wasn't the case for the company's corporate employees, all
of whom are living through the crisis while adapting to
becoming an entirely remote workforce and maintaining the
company's leadership position.
SOC Telemed is successfully managing the unique
challenges each employee faces while working from home,
whether it is dealing with managing children who are
learning remotely or putting in the effort to stay connected
across different functions in the organization. “Together, we
are finding unique and innovative ways to navigate all the
complexity while maintaining teamwork and leadership.
Everyone has done a great job,” states John.
John credits the success of SOC's employees partly to their
commitment to the company's core values. SOC's core
values include following the golden rule—be respectful,
show empathy, as well as the importance of staying patient-
focused. The company ensures it always keeps patients first
in everything it does, offers a seamless care process, and
strives for patient satisfaction.
ACUTE CARE: THE FUTURE OF TELEMEDICINE
The pandemic underscored the importance of telemedicine
broadly and made it clear that the business model of many
hospitals is no longer viable as presently constructed, in the
absence of elective procedures. The present economic
reality demands a different strategy where health systems
do more to optimize their spending and weather the
economic storm with efficiencies gained.
Furthermore, the importance of acute care is expected to be
significant in the near future. As a publicly-traded company,
SOC Telemed aims to further its vision of transforming
healthcare by enabling patients to have increased access to
the highest quality of care via a technology-enabled
platform. Moreover, as hospitals struggle with acute
capacity management, physician scarcity, and cost
optimization, SOC's virtual care model is expected to be a
critical component of the healthcare industry's ability to
deliver better care to patients.
START WITH THE 'WHO’
John believes that during these interesting times, business
success is about finding the right team that shares the
passion, vision, mission, and values of the company.
Adding to this, he asserts working extra hard to stay
connected and being genuine is crucial to thriving in this
remote working world. “You can't control the
uncontrollable, but you do have a say in who you work with
every day and how you focus that energy to succeed,” he
concludes.
Together, we are
finding unique and
innovative ways to
navigate all the
complexity due to the
pandemic while
maintaining
teamwork and
leadership.
IN THE PANDEMIC
PROSPERING
| 19
20. COMPANY NAMES INFO
Amrev Media,
Sunandini Verma,
Founder
AVTECH Software,
Michael Sigourney,
Founder and CEO
Command Legal,
Sam Crawford,
Co-Founder & COO
ConvrtX,
Josh Adler,
CEO
Aptum is a global hybrid multi-cloud managed service provider delivering
complex solutions across a fully-managed, high-performance network.
www.aptum.com
AVTECH created to help monitor IT networks and facilities to help prevent
downtime and data loss.
www.avtech.com
Command is building customized law firm websites & effective SEO
strategies that bring high-value traffic and help solo attorneys and small firms
get new clients.
www.command-legal.com
ConvrtX is an award-winning venture studio that scales software startups to
dominate markets through comprehensive and scalable business strategy.
www.convrtx.com
Enjoy is the next generation of the retail store. It helps today’s premier
companies navigate the shift from brick and mortar to online commerce by
bringing the best of the store to customers' door.
www.enjoy.com/en-us/
Flutura is an AI Platform Company focused on improving two core
business objectives of "Asset Uptime" and "Operational Efficiency".
www.flutura.com
Hawk Host leverages its extensive knowledge of web hosting and
software development to create reliable self sustaining solutions.
www.hawkhost.com
Microcis is an industry-leading web and mobile app development company
known for delivering innovative and award-winning solutions for the
government and private sector entities.
www.microcis.net
Amrev Media is revolutionizing businesses through marketing and
technology and hold expertise in web developemnt and marketing.
www.amrevmedia.com
Enjoy Technology,
Ron Johnson,
CEO
Flutura,
Krishnan Raman,
Co-Founder & CEO
Aptum,
Susan Bowen,
CEO & President
Hawk Host,
Tony Baird,
CEO
Microcis Software
Solutions,
Saifuddin Sepehr,
CEO
Mobylogix,
Arslan Nasir,
CEO
Mobylogix is a top-rated software engineering and marketing company
that provides scalable and robust IT solutions across various industries and
platforms.
www.mobylogix.com
The 20 Prospering Companies in the Pandemic
21. COMPANY NAMES INFO
Primafelicitas,
Anurag Yadav,
Co-Founder & CEO
SegWitz Tech,
Mukesh Maran,
Founder & Director
SOC Telemed,
John Kalix,
CEO
RootQuotient is a group of highly talented individuals in the field of
technology who came together with the dream of building a great technology
entity which would impact lives of millions positively.
www.rootquotient.com
SankalpSoft Solutions is leveraging its expertise in IT Solutions and integrates
new tech in its products and services to help businesses grow.
www.sankalpsolutions.com
SegWitz aims to be the leading IT services company in Malaysia. Building on
its technologies, competencies, and customer interests, the company strives to
create value for its stakeholders and customers.
www.segwitz.com
SOC Telemd offers world-class TeleNeurology services. It is on a mission to
provide time-sensitive access to care when patients are at their most
vulnerable.
www.www.soctelemed.com
The Brandon Agency focuses on aligning its clients’ business objectives with
their brand strategies creating overall corporate marketing strategies.
www.thebrandonagency.com
W3infotech is one of the leading domain registration and hosting
companies. Its accredited domain services are efficient and affordable.
www.w3infotech.com
Webapper Services LLC believes that there is a better way to manage
outsourced technology services and is on a mission to empower the clients to
thrive using leading-edge cloud software technologies.
www.webapper.com
Webbing Stone is a digital marketing agency providing different services like
Social Media Management, PPC to generate leads, Web Development,
Graphic Designs, and more.
www.webbingstone.com
The Brandon Agency,
Scott Brandon,
CEO
PrimaFelicitas is a Blockchain Development Company that is helping small
businesses grow by using the latest digital solutions, trends, and technologies.
www.primafelicitas.com
W3infotech,
James Mathew,
Co- Founder
RootQuotient,
Rajagopalan,
Founder & CEO
SankalpSoft Solutions,
Sanket Kapole,
CEO
Webapper,
Patrick Quinn
CEO
Webbingstone,
Amr Zaki,
Co-Founder & CEO
SafeBrands,
Charles Tiné,
CEO
SafeBrands offers a personalized and high-quality service to thousands of
clients and holds expertise in comprehensive domain.
www.safebrands.com
The 20 Prospering Companies in the Pandemic
22. The most unprecedented crisis of 2020 has been the COVID-19
pandemic. It has managed to alter the set goals and roadmap of
industries, causing economic disruption throughout the world.
The greatest threat to organizations is the one that is unexpected and
therefore unplanned for. Planning is the core foundation for any solution
or recovery from the threats that organizations face. The longer it takes to
build a resolution the greater is the threat and damage.
For more than three decades, has been focused on
AVTECH Software
proactive “Business Continuity” planning and preparation. AVTECH has
successfully overcome all the hurdles while other manufacturers of
similar products have not managed to stay in the market over the years.
Established in 1988, the company was created to help monitor IT
networks and facilities to help prevent downtime and data loss. Its
solutions soon gained ground against their competitors, making
AVTECH one of the leading developers and manufacturers for
environment monitoring.
AVTECH's rapid growth was also recognized by the Small Business
Administration as the Rhode Island Exporter of the Year 2018. It has
been one of the finalists for the Disaster Recovery Institute International
Product/Service of 2020 award for its unique and innovative services.
These accolades are truly a testament to the hard work and effort that
AVTECH puts into their products and services.
RELIABLE AND COST-EFFECTIVE SOLUTIONS
The award-winning portfolio of solutions from AVTECH has been
protecting the most important data centers in the world. No data center
can afford unexpected downtime, and AVTECH's hardware monitors
have quickly become an industry standard. Their Room Alert line of
environment monitors was first introduced in 1998 and has been widely
adopted by IT and facilities managers who needed to be warned if
environment conditions such as temperature or
humidity were proximate to thresholds that
could cause downtime and hardware failure.
Presently, it is one of the most advanced, easy-
to-use, reliable, and affordable environment
monitoring solutions available.
Currently, the industry is undergoing several
changes due to the COVID-19 crisis, and to
keep up with these changes, AVTECH
Software has launched two free tools that any
organization can use to help them better
understand the importance of monitoring to
help protect against costly downtime and data
loss.
• Business Continuity Plan Checklist: A
free download for anyone who wants to
either check their own organization's plan
to make sure they are not overlooking any
critical areas that could lead to downtime,
or anyone that has not yet put together a
documented plan on their own.
• Downtime Calculator: This tool allows
organizations of any size to quickly
understand how costly even one hour of
downtime can be. By using the interactive
sliders to match some criteria in the
calculator with their organization, within a
matter of seconds, any organization can
see what their actual true cost of
downtime will be whether they are down
for an hour, a couple of hours, or even
multiple days.
“We've seen Room Alert become the standard
for worldwide organizations to help monitor
their data centers, warehouses, telecom
installations and so much more,” says Michael
Sigourney, Founder CEO of AVTECH
Software. AVTECH is also prepared for the
launch of Room Alert Manager—the newest
generation in environment monitoring
software that offers alerting, graphing,
reporting, firmware updates, and so much
more for its monitors and sensors.
SCALING COMPANY GROWTH
AVTECH's operations are overseen by a great
leadership team. Michael shares a wide history
Offering the New Gen
Environmental Monitoring
22 | December 2020
23. IN THE PANDEMIC
PROSPERING
with some of AVTECH's international sales partners and resellers
granting him insights for expansion in international markets. In the
pre-COVID era, Michael would travel overseas to expand AVTECH
and Room Alert brand messages outside of North America. Even after
the pandemic hit, he was active in scaling the growth of the
organization. He adds, “Thanks to technology and the Internet, I am
still able to meet with so many people over video calls to talk to them
about Room Alert and how it will help their organization.”
PREPPING FOR THE NEW NORMAL
Technology has also benefitted the team of AVTECH by allowing
them to stay together and work closely with each other from remote
locations. The AVTECH team already anticipated the lockdown after
noticing the worsening conditions around the world due to COVID-
19. To be prepared for a long period of remote work, the team was
asked to work from home for a few days prior to the offices being
closed for healthy and safety reasons. AVTECH ensured that the team
was well equipped with the technology required to maintain a smooth
workflow. As a result, the staff members were
provided with additional monitors, office chairs,
laptops, VoIP phones, and more where needed to
ensure that they were able to be productive and
comfortable while working remotely.
While working remotely, the team was
connected with Microsoft Teams and has been
using the platform for company meetings and
daily communication. This ensured that the
whole team was on the same page while
maintaining social connections. Michael also
especially highlighted the efforts of facilities
management and fulfillment teams who had to
stay in office throughout the pandemic. These
two groups were always present physically in
the office to ensure that the products are shipped
and the office remains clean and sanitized for the
employees who might need to return to the
workplace. “They have done outstanding work to
help service our customers and we couldn't be
prouder of their efforts,” adds Michael.
PRIORITIZING SELF-CARE
Michael deliberates that being separated from
the co-workers can be difficult at times for
everyone —especially the ones with whom you
work daily. Acknowledging the tough times,
Michael ensured that the management team
would always be available to listen to any
concerns and address them as soon as possible.
Alongside this, the internal systems and
processes were frequently monitored so they
would not hinder the productivity of employees.
The employees' well-being was kept at utmost
priority. Since the start of 2020, the routines and
schedules have been upended due to the
pandemic, leading AVTECH to give its staff the
ability to modify their schedules when needed.
This helps the employees to pay attention to
their homeschooling children or go out on a
walk in the nice weather as part of their self-care
routine. Based on the productivity and sales
increases shown by the team while working
remotely, AVTECH has ensured that their
company culture has remained in place even
when faced with the worst pandemic in nearly
100 years.
Michael Sigourney | Founder & CEO
AVTECH remains
committed to helping
stop the spread of
COVID-19 during
these uncertain and
unprecedented times.
‘‘
‘‘
| 23
25. Marketing is the backbone of business. A business
can neither be started nor completed without
marketing. Social media marketing has risen as
one of the best marketing strategies in recent days. Faster
communication and wider reach are the prominent
advantages of social media marketing. In the recent decade,
this type of marketing has grown up excessively. Out of
several kinds of social media marketing; one is Influencer
marketing.
Influencer marketing is basically a form of social media
marketing which involves endorsements and product
placements for influencers, people and organization. It
mainly uses influencers of a particular field to endorse their
brands in the market and sell their particular product.
Influencer content may be called as testimonial advertising.
Here the influencers play the role of a buyer himself. This
results in effective branding of the product thus effective
marketing also.
Social Media Marketing: A Brief
Considering the needs of marketing and effective reach
towards people, Social Media Marketing came into the mix,
followed by its various techniques. Influencer marketing is
one of the techniques of social media marketing. It is a form
of collaboration. The business collaborates with an
influential person to promote product, service or a
campaign. Celebrity endorsements were primarily the
prominent way towards influencer marketing. But now a
days, the social content creators are also offering value for
brands. These people have their separate fanbase and a
number of followers who can help in the overall sale of the
product, marketing of the product and also the overall reach
of the product.
People often tend to get attracted towards a product if it is
being endorsed by an effective influencer. Every influencer
has his group of die-hard fans, and he uses their trust on
him to sale a product. A seller or a marketer also might give
a special discount code just for the influencer's audience in
order to track how effective the campaign is. Content
marketing and social media marketing work in a parallel
way. Most of the influencers have their own social media
channels, they are expected to bring the crowd by using
their social media influence, also some sort of content is
either created for the influencers or it is created by the
influencers. They are expected to write effective content
which would lead to the sale of the product.
The Resources of Information
The need of marketing is increasing day in and day out.
This need is leading towards newer ways of marketing.
Influencer marketing is one of those most effective ways.
There are many resources of influencer marketing also.
Influencer Marketing Hub is an important and one of the
most effective resources for the same. An influencer
marketing hub is a platform for various influencers,
agencies, influencer marketing platform reviews, tools,
templates and case studies. They provide reviews on
different leading influencer marketing platforms. These
reviews are very helpful from both the agency point of view
as well as the influencer's point of view. The provided
information is reliable and factual. They also provide a lot
of industry related information. The information helps in a
lot of reviews about relevant industries. It provides listings
of micro influencers and the impact they had on the
| 25
26. marketing field. They are also helpful in several case
studies regarding marketing. These hubs also calculate the
wages that they expect to get from these social media
platforms. In general, it bridges the gap between influencers
and the brands. The hubs also measure the estimated cost of
a marketing project, predict and compare between multiple
estimations and decide the best one.
The Platforms for Influential Marketing
Influencer marketing has come along very fast as an
effective and one of the most preferred tactics for brands to
connect with their target audiences. Often, the target
audience can be same for a number of brands. To counter
this scenario, influencer marketing is used. In order to
create, launch, strategize and optimize the campaigns and to
reach much more audiences effectively and fast. Many
brands use several influencer marketing platforms. To find
the right influencers for a specific brand, monitor
campaigns and measure the results, influencer marketing
platforms are used.. These platforms have proved to be one
of the most important aspects of the social media
marketing. There are a number of influencer marketing
platforms such as Upfluence, AspireIQ, NeoReach,
Fanbytes etc. These platforms have provided opportunities
for industries to bring a more optimistic approach towards
influencer marketing.
Bringing a Change: Influencer Marketing Companies
Just like the influencer marketing platforms, the companies
also hold a key in effective influencer marketing. These
companies help in developing a partnership between
influencers and the brand for campaigns that involve
product placement, content development, speaking
engagements and more. They can also customize a
campaign based on what the brands are looking for and
what they want to get out of it. These companies are a
medium for communication between a brand and the
influencer. It helps the brands to widen their wings and find
the specific influencers according to their requirement.
Several influencer marketing companies are such as Kairos
Media, Viral Nation, Go Fish Digital, Mediakix, etc.
These companies are one of the most trusted influencer
marketing companies in the world according to
https://shanebarker.com/blog/influencer-marketing-
agencies/ . Indeed these companies are a valuable asset to
influencer marketing and also social media marketing.
TactictoThrive
26 | December 2020
27. From a Strategical Point of View
Like everything else, one should not rush into influencer
marketing without planning or forethought. Time is a very
important aspect in this phenomenon. To utilize the
maximum time one has, he has to use a bag of strategies.
No marketing is complete without a strategy and influencer
marketing is no different. These strategies include concepts
such as defining target audience, setting different objectives,
find the suitable influencers, go and meet the methods for
approaching the influencers, etc. These strategies are the
guidelines to good influencer marketing. These strategies
largely depend upon brand awareness, customer loyalty,
audience building, engagement, sale and parallel factors.
Guest Posting, Social Media Mentions, Influencer Takeover,
Brand Ambassadors are some of the influencer marketing
strategies. They may vary according to the scenario.
Similarly, the kind of influencers such as Bloggers, Social
Media Stars, and Industry Experts also might vary
according to the product and the situation.
Taking Social Media Marketing by a Storm: Instagram
Influencer Marketing
Instagram has been the fastest growing social media app
since last couple of years. It has taken over all the other
social media apps which were on top for most of the time.
The influencer marketing is a part of social media
marketing, and so is Instagram Influencer Marketing also.
In recent years, Instagram users over the globe have begun
making a live from paid posts and collaborative marketing
campaigns. This app offers a perfect space for brand
ambassadorship, with influential users authentically
recommending products and services to their loyal
audience. The influencer space is estimated to grow to
$5-10 billion industry by 2020. Thus instagram influencer
marketing is a marketing force which is only expected to
grow over the years.
The world stands on the brink of another industrial
revolution. Marketing is a field which is as important as any
other fields. With the inventions of new management
techniques, influencer marketing yet seems to be one of the
most effective one and promises to be the same in future
also.
| 27
28. Technology has become an integral part of almost every
business today. While some businesses are using technology
to scale up and grow rapidly, some are still unaware of the
massive untapped potential of technology. Thus to bridge this gap and
open up a plethora of opportunities for businesses, Mukesh Maran
(Founder and Director) founded SegWitz in 2019. SegWitz is a
Puchong, Malaysia-based IT company providing custom software
solutions for startups, SMEs, and corporate clients.
Prior to founding SegWitz, Mukesh was offering his IT consultancy
and web development services since 2017. He consulted several
companies that had outsourced their development to a vendor. He also
helped companies that faced problems with their software projects,
fixing them and bringing them back on track. However, when the
demand started growing, he started hiring developers and established
SegWitz. Since then, SegWitz is on a mission to help businesses
utilize technology to their advantage.
CUSTOMIZED IT SERVICES AND SOLUTIONS
SegWitz aims to be the leading IT services company in Malaysia.
Building on its technologies, competencies, and customer interests,
the company strives to create value for its stakeholders and
customers. Thus, it focuses on the intersection of its client's emerging
needs, acceleration of business, and technological change, and
provides customized services and solutions allow businesses to
streamline workflow and improve productivity. These solutions
include,
• Custom Web Development: Web UI/UX Design, Development,
Service Desk, Infrastructure,
Optimization, Coding, Support.
• Custom Mobile Apps Development:
UI/UX Design, Development,
Infrastructure, Advisory, Optimization,
Coding, Support.
These solutions are provided by SegWitz's
team of passionate developers who thrive on
rolling up their sleeves and solving the
problems with technology to meet the
business needs. Being the Founder and
Director, Mukesh spearheads the team. His
main role is setting the direction of the
company as well as directly dealing with the
clients. Moreover, he is in charge of sales as
well. He works alongside several mentors
and business coaches that help and guide
him to make key decisions. He is leveraging
his experience in software development and
programming to drive SegWitz towards
unparalleled growth.
HELPING BUSINESSES GO DIGITAL
The devastating outbreak of the COVID-19
pandemic has significantly impacted the
software landscape. Several businesses and
individuals have realized the importance of
technology as a powerful tool that can help
reduce costs and increase revenue by
creating a new selling channel. Due to the
pandemic restrictions, several companies
started selling online by developing new
mobile apps or web apps.
Consequently, unlike other companies, the
crisis benefitted SegWitz significantly. The
company saw an increase in its revenue
during the lockdown. Moreover, several
companies hired SegWitz for consultancy,
mobile application development, as well as
web application development. To cope with
the increasing demand, the company had to
expand. Thus, it started hiring more
developers.
Empowering Businesses with
Tailor-made Tech Solutions
28 | December 2020
29. IN THE PANDEMIC
PROSPERING
On the contrary, a number of software developers and
programmers lost their jobs during the lockdown. As a result, they
shifted towards freelancing and started offering their services at an
affordable (lower rate) price. Thus, SegWitz stopped making
business websites and shifted its focus towards custom web app
and mobile app development. “SegWitz has a great team of
passionate web app and mobile app developers and we are
directing our resources and experience in providing our expertise
for businesses to digitize,” said Mukesh.
UNMATCHED WORK QUALITY
Remote working has become an integral part of the new normal.
SegWitz was prepared for the transition to remote working as the
company had the work from home culture even before the
pandemic. Hence when the lockdown was imposed, the company
was able to continue with its current projects as it had the required
remote working tools in place and an already
trained team to use them. Regardless of the
changes made due to the pandemic, SegWitz's
team put its client's project quality in the first
place and ensured optimum work quality.
PROJECTS LINED UP FOR THE
FUTURE
Mukesh believes that in the near future, more
companies are going to set aside a budget to
invest in bespoke software to digitize their
operations and/or to find a new business
model or to start a whole new tech startup.
Preparing for the future, SegWitz is currently
planning several new packages
including—SegWitz ReInvent, SegWitz
ScaleUp, SegWitz Digitize, and SegWitz
Startup.
SegWitz ReInvent will offer web app
redevelopment and mobile app revamping
services. As a lot of custom softwares used by
companies are out to date and have numerous
bugs, SegWitz is providing its expertise to
rebuild such softwares. SegWitz ScaleUp
helps emerging businesses leverage
technology to grow. Moreover, SegWitz
Digitize digitizes and/or automates business
operations to enhance quality and reduce error
rate as well as reduce costs. Lastly, SegWitz
Startup helps startups that are in the idea stage
to build web/mobile apps to start.
SegWitz did an in-depth study on its client
base and realized that the aforementioned are
the packages the company is experienced
with. “Therefore, once the world gets back up
from the COVID era and economy starts
booming, it will be the right time for SegWitz
to start pitching for the right companies,”
added Mukesh.
Mukesh Maran | Founder & Director
The pandemic has opened
up opportunities for the new
entrants. Those who take
advantage of these
opportunities will succeed.
Those who don't will suffer.
‘‘
‘‘
| 29
30.
31.
32. Today's marketing world is undergoing dramatic changes due to
the rapid advancements in technology. These changes have
created a unique marketing intersection where brands,
consumers, technology, and data all converge. , a
The Brandon Agency
Charleston SC-based integrated marketing and communications firm, is
sitting in the middle of this convergence.
The Agency leverages creativity, technology, data, cross-disciplinary
thinking, and next-generation storytelling to help its clients grow. As one
of the only 24 agencies worldwide to be certified as brand strategists, The
Brandon Agency focuses on aligning its clients' business objectives with
their brand strategies to create overall corporate marketing strategies that
deliver the best results.
GROWTH AND GEOGRAPHIC EXPANSION
The Brandon Agency was established at Myrtle Beach in 1959 by Cecil
Brandon. Cecil was a highly creative visionary and was before his time
in helping turn Myrtle Beach into one of the most popular tourism
destinations in the world. Cecil's son, Scott Brandon (CEO at The
Brandon Agency), joined the company in 1993 and added core
competencies and services such as web development, public relations,
organic social media, SEO, and analytics.
Later in 2004, the agency made a bold move by opening an office in
Charleston, SC and moving its headquarters there. Thereafter, The
Brandon Agency acquired expertise and clients in the B2B, CPG,
Financial, Healthcare, Telecom and Travel sectors through organic
growth and key acquisitions in 2013, 2014, and 2015. The growth and
geographical expansion have helped The Brandon Agency become one of
the largest independent agencies in the Southeast.
COMPREHENSIVE MARKETING
SERVICES
Known as an agency with business minds and
creative hearts, The Brandon Agency is a
digitally-centric, data-driven integrated
marketing and communications firm on a
mission to develop and execute revolutionary
business-building ideas that help its clients
grow. The company provides a bouquet of
marketing services including,
• Brand Strategy
• Media
• Pay Per Click
• eCommerce
• Analytics
• Content
• Social Media
• Public Relations
• Email Marketing
• Search Engine Optimization
It also provides Conversion Rate
Optimization, Interactive Web Development,
and Retail Experience marketing services. The
Agency specializes in high growth industry
categories such as Healthcare, B2B, Outdoor
Leisure, Financial, CPG, Travel and Tourism,
Telcom and Utilities.
THE COVID-19 CONUNDRUM
The COVID-19 outbreak has changed the
marketing landscape altogether. The pandemic
has had a dramatic impact on the sales
channels of The Brandon Agency's clients.
Many of its clients have boosted their direct-
to-consumer efforts with great success.
Likewise, with its ability to pivot quickly and
focus on the clients' efforts utilizing their
owned media assets and AI-assisted paid
digital buys, The Brandon Agency has
managed to overcome client losses from
traditional channels.
Furthermore, the pandemic hit the company
with challenges such as business development
and pitching. As calling on prospects and
getting face-to-face meetings was difficult, the
company relied on its inbound marketing
efforts and made sure it was easily
Fueling Growth with
Data-driven Marketing Solutions
32 | December 2020
33. IN THE PANDEMIC
PROSPERING
discoverable for those looking for help. These additional efforts paid
great dividends and as a result, this year, The Brandon Agency added
the most number of new clients in its history.
AMPLIFYING THE SERVICE PORTFOLIO
As the pandemic highlighted the need of direct-to-consumer strategy,
The Brandon Agency fortified its talent in the paid digital media,
development, SEO, and analytics teams. The company also incubated
a specialized Amazon marketing team within the agency to help its
clients increase sales. Moreover, on the B2B side, it is continually
working on honing its knowledge and skills to assist its clients in
leveraging their CRM tools better. “We are becoming experts at using
Salesforce, Paradot, etc.,” added Scott.
STEPPING UP IN THE CRISIS
As a leader, Scott believes that transparency, empathy, honesty, and
communication were the keys for The Brandon Agency to thrive in
these uncertain times, “Team members want to
know what's happening and how we're doing.
They also want to know that their leaders care
for them as people, not just employees,” he
added. During this crisis, The Brandon Agency's
team has stepped up notably. Working from
home, the team members have kept up the
volume of work and been there for each other.
The Brandon Agency takes pride in the fact that
it went through the crisis with no layoffs, no
furloughs, and no pay restrictions.
A “LEVEL UP”
The pandemic has enforced the transition to
remote working. While some organizations
struggled to adapt to the transition, The Brandon
Agency was quick to adjust to the shift. As the
company has offices in four US cities and one
abroad, it had been using Zoom for meetings and
web-based project management systems long
before the pandemic. Its technology was set up
for anyone to work from anywhere. Alongside
technology, the company maintained a
competitive, tough, smart, fun, and responsive
culture to combat the crisis.
Besides technology and culture, The Brandon
Agency's theme going into 2020 was “Level
Up”. It wanted to take its skillsets across the
agency to a new level – one that would help it
attract larger clients. The company has
maintained the theme throughout the pandemic
and has not abandoned its commitment towards
growth. The theme has helped the company to
stay focused throughout the year.
TECHNOLOGY: THE DRIVER OF
CHANGE
Scott believes that technology will continue to
be the driver of change in the industry in the
near future. “Not only the technology available
to us as marketers with AI and predictive
capabilities but the technology available to the
consumers and how their use of technology
impacts how they consume media,” he added. As
the digital commerce channels continue to
expand, The Brandon Agency is focused on
growing its expertise to address these
challenges.
Scott Brandon | CEO
We have maintained
the “Level Up” theme
throughout the pandemic
and have not abandoned
our commitment
towards growth.
‘‘
‘‘
| 33
34. CONVERGING TECHNOLOGIES
BALANCING
echnology is unpredictable. It carries
Tsurprises for the generations. Once it was
the rise of the radio, then it was the
advent of the internet. Few years back, people
were using radio, television, telephone, camera,
music player, and computer separately, but today
the internet has converged all these entities in one
place: mobile phones. Yes, the converging
technologies! The acceleration and convergence
of exponential technologies are transforming
businesses, industries, and lives.
These converging technologies are reshaping
every industry and society. It makes sense that the
decade to come will be filled with radical
breakthroughs and world-changing surprises.
The future is faster than one thinks
Technology has been upgraded far more quickly
than anyone could have imagined. Through
converging technologies, every major industry is
about to be completely reimagined. The impact of
these technologies—underlined by their
capabilities—will address unmet needs, create
new solutions, and drive unlikely players from
diverse industries to work with each other. For
entrepreneurs, innovators, leaders, and anyone
sufficiently enthusiast, the opportunities will be
incredible. Some of the converging tech scenarios
can be seen in the fields such as; Advanced
Foods, Robotic Farming, Manufacturing X.0,
Gen-Z Packaging, and many more. Converging
technologies in these fields can forecast the future
as follows:
Techforthefuture
34 | December 2020
35. Technology over the years has changed
how to produce and find foods. Key
driving factors encouraging the
development of advanced foods can
bring massive changes ahead. Improved
food security and enhanced food quality
are the need of the hour. Converging
technologies aim to help improve the
efficiency of food with increased
sustainability. The use of machines in
the food industry ensures quality and
affordability. For instance, in the
European food industry, the number of
robots per 10,000 employees raised from
62 in 2013 to 84 in 2017.
ADVANCED FOODS
Robots are expected to be installed at
farms to transform the agriculture industry.
Through leveraging a converged
ecosystem of advanced technologies in
agriculture, it can improve the costs,
yields, and value of farm produce. By
quantifying agriculture, technology
convergence will help overcome
traditional farming challenges and provide
new growth opportunities. Farmers turning
to technology (agricultural robots or
agribots) is seen as one of the key trends
that will deeply influence agriculture in the
coming years. A suggests the
study
permanent robotic fixture on many farms
is expected to reach $12.8 billion market
value by 2022.
ROBOTIC FARMING
| 35
36. Industry 4.0 is the digitization of the
manufacturing sector. The convergence
of operational technologies and
informational technologies that spells
industry 4.0 is the key industry
initiatives supporting the development of
Manufacturing X.0. Artificial
intelligence and hybrid blockchain
technology are the main models of
manufacturing X.0. Together they are
called the 'New Internet,' which includes
smart energy management, track-and-
trace, and remote monitoring of
products.
MANUFACTURING X.0
Gen Z values sustainability. Gen Z
packaging is an advanced packaging
solution for real-time tracking with
maintained authenticity. It cares deeply
about the environment and the brand and
expects others to do the same. For
example, in 2010, Puma was the eco-OG
when they eliminated the shoebox and
introduced the reusable “Clever Little
Bag.” As of 2018, Gen Zs have
approximately contributed about $143
billion in total spending power.
GEN-Z PACKAGING
Techforthefuture
36 | December 2020
37. Predicting the future
During the next decade, industries will experience
more upheaval and create more wealth than they have
in the past years. In this gripping and insightful
roadmap to the near future, many leaders,
entrepreneurs, and courageous individuals will find
how wave after wave of exponentially accelerating
technologies impact both, their daily lives and society
as a whole. But what happens as AI, robotics, virtual
reality, and sensors crash into 3D printing, blockchain,
global gigabit networks? How will these convergences
transform today's legacy industries? What will happen
to the way people raise their kids, govern their
nations, and care for the planet?
The science of technological convergence will
reinvent every aspect of human lives, taking humanity
into uncharted territories and reimagining the world as
they know it. Being able to see around the corner of
tomorrow and being agile enough to adapt to what's
coming, has never been more important, such as:
Ÿ Convergence will explore breaking technologies
that are currently on exponential growth curves,
examining where they are today and where they're
going. Quantum computing, artificial intelligence,
networks, robotics, virtual and augmented reality,
3-D printing, blockchain, materials science and
nanotechnology, and biotechnology are some
breakthroughs.
Ÿ The technologies will focus on key industries like
shopping, advertising, entertainment, education,
healthcare, longevity, business, and food to show
how they are reshaping the world.
Ÿ The converging technologies will take the bigger
picture, looking at a series of environment,
economic, and existential risks that threaten the
progress people are about to make. The
advancements then expand their view from what's
in store in the next decade to the full century,
focusing on five great migrations—economic
relocations, climate-change upheavals, virtual
worlds explorations, outer space colonization, and
hive-mind collaborations—to show how they will
serve as powerful innovation accelerants and how
technology can help solve the world's biggest
problems.
Conclusion: Humans have been trying to bargain
existential risks. They are basically trying to make
sure that society will not kill itself accidentally with
technology. Converging technologies outline a
compelling future for humanity. They set a clear
vision of the transformation of every major industry.
They aim to transform every industry this decade.
Every entrepreneur and leader must understand the
transformation and opportunities to plan and prepare
as they offer this decade a hopeful and powerful vision
of the future.
TECHNOLOGY
MAKES THE
WORLD
A NEW
PLACE
| 37