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The document discusses innovation and provides tips for developing innovations that have the biggest impact on an enterprise. It suggests focusing on innovations that try new ideas, make things easier, faster, or more fun. Innovations should be considered in terms of whether they are incremental, transformative, or disruptive and whether they impact the business core, expansion, or potential. The document outlines the innovation process from having an idea to developing it, testing it, delivering the solution, and assessing whether it was incremental, transformative, or disruptive in its impact. It advises starting the process from somewhere, such as with a proof of concept, minimum viable product, or small sample, and getting feedback to refine the innovation.











