Gohar Textile Mills is celebrating its 20th anniversary in Pakistan. It was founded 43 years ago in Manchester, UK and is now one of the largest textile mills in Pakistan. The company supplies global brands with high quality textiles. For its anniversary, Gohar is launching TGTP, a new retail brand focused on the local Pakistani market. TGTP will offer home textiles, clothing, and other products designed by a famous Pakistani fashion designer. The goal is for TGTP to help Gohar expand its customer base in Pakistan.
Goliaths of the Indian Lingerie Industry The Groversonsgroversonsindia
Almost 60 years into its making and having witnessed the renaissance of Indian intimate apparel industry, Groversons Apparel Pvt. Ltd. has evolved from its humble start. Today the company has become the face of running a technically advanced intimate apparel manufacturing enterprise that has become a benchmark in both quality and design values. In celebration of such magnificent realization of the dream to become India’s finest, Inner Secrets takes you through the journey of one of India’s leading intimate apparel manufacturers
Goliaths of the Indian Lingerie Industry The Groversonsgroversonsindia
Almost 60 years into its making and having witnessed the renaissance of Indian intimate apparel industry, Groversons Apparel Pvt. Ltd. has evolved from its humble start. Today the company has become the face of running a technically advanced intimate apparel manufacturing enterprise that has become a benchmark in both quality and design values. In celebration of such magnificent realization of the dream to become India’s finest, Inner Secrets takes you through the journey of one of India’s leading intimate apparel manufacturers
Presentation of PSA Campaign Proposal for TapIt! Campaign.
Created by Cheng Chen, Georgiy Molodtsov, Shuwei Feng as a part of final project for the "Film and video production" class, professor Larry Engel, Fall 2013.
American University, School of Communication
Having a great business idea is just the beginning! It's the way that idea is presented that makes a difference, attracts and intrigues people and gets that idea funded! Pitch Coach & Presentation Wizard of Silicon Alley, Gokce "GG" Gizer has helped over 250+ startups perfect their pitches and design their decks in New York, San Francisco, Toronto and Istanbul. Check out her insights and exercises to help you communicate your ideas through engaging and memorable pitches and in a visually appealing; making them more powerful!
The Pitch Process: Turning client briefs into great ideas, then selling themBeyond
As clients have more customers, stakeholders and channels than ever, briefs are getting more confusing; lacking focus, strategy and asking for the "moon on a stick". As the agency, it's getting harder to know where to focus with our ideas and strategy, then sell it effectively. This presentation was originally delivered at Miami Ad School's New York campus as part of the "Industry Heroes" lecture series.
E-brochure of Zaber & Zubair (HOME division), a unit of Noman Group - the largest textile company in Bangladesh. Please visit www.nomangroup.com for all bed & bath textile sourcing needs!
Presentation of PSA Campaign Proposal for TapIt! Campaign.
Created by Cheng Chen, Georgiy Molodtsov, Shuwei Feng as a part of final project for the "Film and video production" class, professor Larry Engel, Fall 2013.
American University, School of Communication
Having a great business idea is just the beginning! It's the way that idea is presented that makes a difference, attracts and intrigues people and gets that idea funded! Pitch Coach & Presentation Wizard of Silicon Alley, Gokce "GG" Gizer has helped over 250+ startups perfect their pitches and design their decks in New York, San Francisco, Toronto and Istanbul. Check out her insights and exercises to help you communicate your ideas through engaging and memorable pitches and in a visually appealing; making them more powerful!
The Pitch Process: Turning client briefs into great ideas, then selling themBeyond
As clients have more customers, stakeholders and channels than ever, briefs are getting more confusing; lacking focus, strategy and asking for the "moon on a stick". As the agency, it's getting harder to know where to focus with our ideas and strategy, then sell it effectively. This presentation was originally delivered at Miami Ad School's New York campus as part of the "Industry Heroes" lecture series.
E-brochure of Zaber & Zubair (HOME division), a unit of Noman Group - the largest textile company in Bangladesh. Please visit www.nomangroup.com for all bed & bath textile sourcing needs!
Reinventing Tax-Free shopping for travellers, online stores and offline retai...globalbrandmagazines1
ideas, opinions and taste for fashion. In reality, Zara is also helping in giving birth to new trends through its stores or even helping in extending the longevity of some seasonal styles by offering affordable lines.
2. GOHARTEXTILES
The story of Gohar Textile Mills reads like a classic tale of dedication, hard work and entrepreneurship, from Humble Beginnings in Manchester, UK,
over 43 years ago, to one of the largest operational double width textile mills in Pakistan currently. The name and quality promise of Gohar Textile
Mills is today synonymous, with the needs and demands of global clients & top brands around the world, such as Primark in the UK, Logan &
Mason & K-Mart in Australia, Home Center in the UAE, along with Karsten from Brazil & Sheraton from South Africa.
Founded by SM Randhawa on the belief & unique vision of “An organization focused on optimum level of quality and satisfaction of its business
partners”, the company has achieved phenomenal growth & acquired an impeccable reputation through the exacting management standards set
by the team of Co-Founders, and subsequently steered forward under the leadership of Mr. Maqbul Ahmed.
Today, Gohar Textile Mills situated in the Historical city of Faisalabad, ironically also hailed as the Manchester of Pakistan and Modern day hub for
Pakistan’s Textile Industry. The Operations is managed by the third generation of the founder families, and its stakeholders, with the same
meticulous standards as set by their earlier generations, yet with an innovation that is accredited & regarded internationally. It ranks amongst the
top preferred global textile companies to work with in Pakistan, for guaranteed quality standards.
2013 marks the 20th anniversary of Gohar Textile’s Operations in Pakistan. This year, innovation and diversification takes a leap forward with the
introduction of TGTP, a retail & lifestyle brand diversification project for the urban consumer market. The Gohar Textile Project, is the vision of Gohar
Textile Mill current Executive Management Team, spearheaded by CEO, Ch. Ilyakat Ali, Director Marketing, Mr. Gauhar Mustaffa, & Director Operations,
Mr. Muhammad Aftab Gauhar. Already known for producing quality fabric and products for renowned brands world over, Gohar Textiles plans to
penetrate into local market of Pakistan by introducing premier quality LAWN fabric made of pure Egyptian cotton from the onset of TGTP.
In Spring 2013, TGTP launches its Premier Project & Lawn Collection designed by the illustrious Farah Leghari, Pakistan’s Legendary Global
Ambassador of Fashion spotlighted and celebrated the by the world’s media for her designs worn by Camilla Parker, the duchess of Conwell, and
wife of Prince Charles on their official visit to Pakistan over 5 years ago.
Gohar Textile will launch TGTP at physical locations both locally, and internationally, along with a global online store offering broad range of quality
& high fashion home textiles, clothing and garments from Mid 2013
TGTP,coming to a City near you.
3. Like the magic of cotton fields in bloom, inspiration in bloom is a truly wonderful feeling; much akin to the magic of nature when a rosebud begins
to bloom and lights up a garden or field with color in spring.
These are times of change and inspiration at Gohar Textile Mills as it celebrates its 20th Anniversary in Pakistan. Combine the experience & vision of
the current senior team at the helm of operations, the Global Technology & Standards deployed and maintained by the Mills, along with an
immensely creative and dedicated staff; there is a refreshing sense of something magical about to happen.
TGTP is the realization of the future ensuring that inspiration at Gohar Textile Mills is always IN BLOOM.
The Logo for TGTP depicts the beginning of a new period of bloom for Gohar Textile Mills with a Rosebud in bloom.
RATIONALE
THEROSEBUD
6. BRANDTAGLINE
INBLOOM
®
TGTP is the realization of the future, and to ensure that inspiration at Gohar Textile Mills is always IN BLOOM.
The Logo for TGTP depicts the beginning of a new period of bloom for Gohar Textile Mills with a Rosebud in bloom.
7. BRILLIANT WHITE
C:0, M:0, Y:0, K:0
RGB: 255.255.255
#FFFFFF
SPANISH YELLOW
C:0, M:20, Y:100, K:0
RGB: 254.203.11
#FECB0B
BLACK
C:0, M:0, Y:0, K:100
RGB: 0.0.0.0
#000000
URBAN GREY
C:0, M:0, Y:0, K:87
RGB: 55.55.55
#FECB0B
THEbrandcolors
Its colors depicts:
Yellow represents perennial freshness and life.
Urban Gray represents the ability to be innovative and appeal to urban sensualities.
Gray has also been identified as a strong fashion color for post modern urbanism.
Black and white combination refers to transparency and corporate integrity.
19. WEBSITE LOOK AND FEEL
DIGITALMEDIA
It was popularised in the 1960s with the release of Letraset sheets containing Pure natural Bottled Water
330mlwith desktop publishing software like read more
It was popularised in the 1960s with the release of Letraset sheets containing Pure natural Bottled Water
330mlwith desktop publishing software like Aldus PageMaker including versions of Lorem Ipsum. It was
popularised in the 1960s with the release of Letraset sheets read more
It was popularised in the 1960s with the release of Letraset sheets
containing Pure natural Bottled Water 330mlwith desktop publishing
software like read more
It was popularised in the 1960s with the release of Letraset sheets
containing Pure natural Bottled Water 330mlwith desktop publishing
software like Aldus PageMaker incl read more
Itwaspopularisedinthe1960s
It was popularised in the 1960s with the release of Letraset sheets
containing Pure natural Bottled Water 330mlwith desktop publishing e
It was popularised in the
1960s with the release of
Letraset sheets containing
Pure natural Bottled Water
330mlwith desktop
publishing e
It was popularised in the
1960s with the release of
Letraset sheets containing
Pure natural Bottled Water
330mlwith desktop
publishing e
It was popularised in the
1960s with the release of
Letraset sheets containing
Pure natural Bottled Water
330mlwith desktop
publishing e
It was popularised in the
1960s with the release of
Letraset sheets containing
Pure natural Bottled Water
330mlwith desktop
publishing e
ELEGANCE
REDEFINED
home aboutus products ideology ONLINESTORE
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Copyright 2013 - TGTP - All Rights Reserved
20. LOGO PLACEMENT
ON HORIZONTAL HOARDING
WITH DESIGNER LOGO OR SIGNATURE
HOARDINGGRIDS
TGTPthegohartextileproject
gohartex.com
Designer Logo
LAHORE | KARACHI | ISLAMABAD
21. LOGO PLACEMENT
ON VERTICAL HOARDING
WITH DESIGNER LOGO OR SIGNATURE
HOARDINGGRIDS
TGTPthegohartextileproject
gohartex.com
Designer Logo
LAHORE | KARACHI | ISLAMABAD