This document discusses text information and media. It describes the objectives of learners to comprehend how text is formally and informally produced and disseminated, and to evaluate the reliability of text sources using selection criteria. It then provides facts about Jose Rizal and defines different types of text like descriptive, informative, and persuasive. It also discusses text as a visual medium through typefaces. Finally, it outlines design principles for text like emphasis, appropriateness, proximity, alignment and organization, as well as repetition and contrast. Learners will apply these concepts in creating brochures, posters, and other materials.

1. The learners are expected to:
▪ Describe the different dimensions of
text information and media.
▪ Comprehend how text information
and media is/are formally and
informally produced, organized,
and disseminated.
▪ Evaluate the reliability and validity
of text information and media and
its/ their sources using selection
criteria.
OBJECTIVES

2. ABSTRACT
A. People Media
B. Text
C. Visual
D. Audio
E. Motion
F. Manipulatives /Interactive
G. Multimedia

3. FACTS YOU PROBABLY DON’T KNOW ABOUT JOSE RIZAL
▪ While in Spain, Rizal lived off of a 50-
peso a month allowance and would often
skip breakfast when he would check in at
hotels if it meant a cheaper rate.
▪ Rizal was born with a big head.
▪ Makamisa was not actually the title of
Rizal’s work, but only the title of a single
chapter of the unfinished Tagalog novel.
▪ Rizal’s original execution photo features a
dog, the mascot of the firing squad. It is
said that the dog ran around the corpse
whining after a soldier fired one last shot
in Rizal’s head to make sure he was dead

4. FACTS YOU PROBABLY DON’T KNOW ABOUT JOSE RIZAL
▪ There are 3 species of animals named after
him*
▪ He was also prolific in arts (painting &
sculpture)
▪ He was prolific in all fields except in music
▪ He had a third, though unfinished novel
▪ His favorite fruits are mangoes, lanzones and
pineapple
▪ He cured himself of tuberculosis and polio
▪ He made comics written in German & Latin
▪ He had 3 girlfriends named Leonor
▪ He left specific instructions on how he wanted
to be treated after his death and includes
burial in the ground, a simple epitaph, a
fenced grave and no death anniversary

5. ABSTRACT
▪ A simple and flexible
format of presenting
information or conveying
ideas whether hand-
written, printed or
displayed on-screen
▪ Any piece of writing
TEXT

6. ABSTRACT
Text Materials Could be:
1. Formal text-based materials are created and
distributed by established institutions* and go
through a rigorous process of editing or
evaluation and are usually governed by
censorship of the state.
2. Informal text-based materials, on the other
hand, come from personal opinions or views on
different issues, processes, etc.

7. ABSTRACT
1. Relevance
2.Triangulation
3.Point of
view
4.Medium
used
5.Audience
6.Writing style
SELECTION CRITERIA FOR TEXT INFORMATION

8. ABSTRACT
TYPES OF TEXT
1. Descriptive Text
▪ Aims to have the reader picture what is being described
2. Informative Text
▪ To advise or tell the readers about something
3. Instructive Text
▪ This instructs or tells how to do something
4. Persuasive Text
▪ Seeks to persuade a reader to believe or do something

9. ABSTRACT
TEXT AS VISUAL
▪ Typeface* refers to the representation
or style of a text in the digital
format.
▪ A typeface is usually comprised of
alphabets, numbers, punctuation
marks, symbols and other special
characters.
▪ When fonts are installed in the
computer, they usually come in file
formats such as True Type Font (.ttf),
Open Type Font (.otf), etc.

10. TYPES OF TYPEFACES
▪ Connotes formality and
readability in large
amount of texts.
▪ Used for the body text
of books, newspapers,
magazines and research
publication.
▪ Times New Roman,
Garamond, Baskerville
▪ Brings a clean or
minimalist look to the
text.
▪ Used for clear and
direct meaning of text*
▪ Arial, Helvetica,
Tahoma, Verdana,
Calibri

11. TYPES OF TYPEFACES
▪ Carries a solid
or heavy look
to text.
▪ Rockwell,
Playbill, Blackoak
▪ Brush-like strokes.
▪ This must be used
sparingly and not
to be used in
large body text.
▪ Edwardian,
Vladimir,
Kunstler
▪ Or Display
▪ Caters to a
wide variety of
emotions* or
themes**
▪ Chiller,
Jokerman,
Curlz MT

12. ABSTRACT

13. DESIGN PRINCIPLES AND ELEMENTS
▪ Refers to the
importance or
value given to a
part of the text-
based content.
▪ Refers to how
fitting or
suitable the text
is used for a
specific
audience,
purpose or
event.
▪ Refers to how near
or how far are the
text elements from
each other.
EMPHASIS APPROPRIATENESS PROXIMITY
“23 Efficient Ways of Sub-
Setting a Panda’s Data
Frame”
Selection, Slicing and
Filtering

14. DESIGN PRINCIPLES AND ELEMENTS
▪ Refers to how the
text is positioned in
the page.
▪ Refers to a conscious effort to
organize the different text
elements in a page.
▪ Organization ensures that while
some text elements are
separated from each other
(based on the principle of
proximity), they are still
somehow connected with the
rest of the elements in the
page.
ALIGNMENT ORGANIZATION

15. DESIGN PRINCIPLES AND ELEMENTS
▪ Concerns consistency of
elements and the unity of
the entire design.
▪ It encourages the use of
repeating some typefaces
within the page.
▪ Creates visual interest to text
elements.
▪ Achieved when two elements
are different from each other.*
▪ Contrast can be achieved in
various ways, by joining the
following elements: large font
with a small font, serif and sans
serif, thin elements with thin
elements, cool color and warm
color.
REPETITION CONTRAST

16. APPLICATION
❖The learners will be tasked to: create a tourism brochure,
a school admission brochure, an election campaign
brochure, an election campaign poster, a birthday
invitation (choose a theme), a wedding invitation, a
poster for a new horror movie, an advertising campaign
of a well known company, a community advisory about
the garbage collection and proper waste management,
anti-vices campaign.
❖Apply the appropriate typeface, and the design principles
and elements we discussed.

17. EXTEND (ASSIGNMENT)
❖Bring any of your old photo.
Preferably with your family or
friends, though it could be you
alone.