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Text analysis in context: enriching the conversation
between students and teachers
JENNY MCDONALD
Honorary Academic, Centre for Learning and Research in Higher Education, University of Auckland
Director, Quantext
SESSION GOALS
UNDERSTAND THE PURPOSES OF TEXT ANALYTICS
DESCRIBE AND DEMONSTRATE SOME BASIC TEXT ANALYTIC TECHNIQUES
FORMULATE QUESTIONS TO EXPLORE USING TEXT ANALYTICS
SESSION OUTLINE
WHAT IS TEXT ANALYSIS/ANALYTICS? – A TALE OF TWO HISTORIES
SOURCES OF VARIATION IN STUDENT LEARNING
REFOCUSING FEEDBACK
TEXT ANALYTIC CASE STUDIES - QUANTEXT
PARTNERSHIP APPROACH TO DEVELOPMENT
WHERE TO FROM HERE
1250
1860
HUMANS REPLACED 
. 1950
1951
1980
2018
1980
2018
CONCORDANCING
WORD FREQUENCY
COLLOCATIONS
2018
2018
2018HUMANS REQUIRED 
.
1950
1966
2008
2012
2018
STATISTICAL AND RULE-BASED APPROACHES
MODEL AND SIMULATE NATURAL LANGUAGE
2018
2018HUMANS REQUIRED ?
TEACHERS REQUIRED?
2018
YES
“depends on the fragile interplay between
the teacher and the student”
Biesta, 2012
The gift of teaching 

Sources of variation
Learning
Sources
of
variation
Sources of variation
One source of variation that is 100% within
the control of the teacher

Refocus feedback
Learning Pedagogenic ‘error’
(20-25% of variance in
learning within teacher
control – Hattie(2015)
Refocus feedback
Analyse student writing, work, interactions
Informal ‘noticing’
Formal feedback e.g.SET
Refocus feedback
Text analytics – derive pedagogic
insights to enhance student learning
What is Quantext
A text analytic tool designed to
foreground the fragile interplay
between student and teacher

https://quantext.org
https://github.com/quantext/quantext
Quantext uses cases
What is Quantext?
A work in progress:
Explore short-form student text from any source 

Evaluate text at scale, over time and in real-time
Extract pedagogic insights
Explore the interplay between student and teacher
Case study: Undergraduate teaching
Case study: Undergraduate teaching
Identify student conceptions
Inspect top keywords, entities or themes in student work
Explore keywords etc. in context
Compare with teaching materials
Remediate
https://www.researchgate.net/publication/324417971_Analysis_of_
student_discussion_posts_in_a_MOOC_Proof_of_concept
Case study: MOOC discussion posts
Analysis of student discussion posts in a MOOC:
proof of concept
Irina Elgort, Karsten Lundqvist, Jenny McDonald &
Adon Moskal
Case study: MOOC discussion posts
Evaluate posts
Sort and filter posts by length,
Identify common content words and word groups
Relate comments to participation
Relate discussion points to interests?
Results (RQ1)
Points of interest identified in the
analysis of introductory discussion posts
‱climate change - third most frequently-
used bigram
‱geology – in the first 20 most frequently-
used words
‱earth science/s and interest in geology -
other frequently-used language chunks
‱less so in history (about 11% of the
students mentioned history)
Case study: MOOC discussion posts
0.24
0.10 0.11 0.12 0.11
0.14
0.17
0.10 0.11
0.14
0.12
0.14
0.12
0.11
0.07
0.08
0.00
0.05
0.10
0.15
0.20
0.25
0.30
0.35
0.40
0.45
0.50
Q1 Q2 Q3 Q4 Q5 Q6 Q7 Q8 Q9 Q10 Q11 Q12 Q13 Q14 Q15 Q16
pre week 1 week 1 week 2 week 2 week 2 week 3 week 3 week 3 week 4 week 4 week 4 week 4 week 5 week 5 week 5
Proportion of participants in the forums
Q7:
deep time -
geology &
history
Q10 & 12:
climate
change
Case study: Student evaluations of teaching
Case study: Student evaluations of teaching
Explore student perceptions of SET
Sort and filter responses by length,
Identify common terms from keywords, ngrams, entities
Identify common themes from random sample
Do common terms reflect themes?
Automatic classification of responses into themes?
Case study: Student evaluations of teaching
What were your reasons for not
completing surveys?
Case study: Student evaluations of teaching
Qualitative review
Time/timing
Forgot
Disinterest
No point
Top 3-word groups
Couldn’t be bothered
Time to complete
Lack of time
Anything to say
Case study: Student evaluations of teaching
Automatic labelling
based on human-
marked sample
Case study: Student evaluations of teaching
Automatic labelling
Inter-rater reliability
scores (Cohen’s
kappa) N=25
Researcher Cohen’s Kappa
R1 and R2 0.81
R2 and R3 0.77
R3 and R1 0.79
Machine R1 R2 R3
Machine 1.0 0.77 0.88 0.54
R1 0.77 1.0 0.88 0.76
R2 0.88 0.88 1.0 0.65
R3 0.54 0.76 0.65 1.0
Human Inter-rater
reliability scores
(Cohen’s kappa)
N=594
Case study: Student evaluations of teaching
All labels assigned
by machine classifier
and compared to
relative proportions
assigned by three
researchers
(brackets).
Institution Polytechnic University %Total (N=648)
Label
disinterest 24 121 22% (24%)
forgot 15 109 19% (16%)
lack-of-time 67 162 35% (37%)
no-point 28 122 23% (22%)
Total 134 514
Case study: Student evaluations of teaching
“
if we are going to ask students to take the time to respond to open
questions, we owe it to them to take the time to analyse their
responses. 
even for large classes and student cohorts, advances in
text analytics make this quite feasible.”
McDonald, Moskal, Goodchild, Stein & Terry (Submitted)
Quantext uses cases
Quantext Live
WHAT DO YOU SEE AS THE BIGGEST CHALLENGES FACING TERTIARY TEACHERS
IN THE NEXT DECADE?
https://bit.ly/2wnkGYQ
IS THERE A PLACE FOR TEXT ANALYTICS TO ENHANCE TEACHING AND LEARNING?
https://bit.ly/2Ntg4rO
DO YOU THINK YOU WOULD USE TEXT ANALYSIS IN YOUR TEACHING?
CAN YOU SAY WHY OR WHY NOT?
https://bit.ly/2LxyyWi
Partnership approach to development
Open source – setup your own Quantext or use
our service
New case studies welcome
Where to from here?
Contact
jenny@quantext.co.nz
or
adon@quantext.co.nz
Thank-you!
References
Biesta, G.J. (2013) Giving Teaching Back to Education: Responding to the Disappearance of the Teacher.
Phenomenology & Practice, 6(2), 35-49.
Elgort, I., Lundqvist, K., McDonald, J., & Moskal, A. C. M. (2018). Analysis of student discussion posts in a
MOOC: Proof of concept. In Companion Proceedings 8th International Conference on Learning Analytics &
Knowledge (LAK18).
Hattie, J. (2015). The applicability of Visible Learning to higher education. Scholarship of Teaching and Learning
in Psychology, 1(1), 79-91.
McDonald, J., Bird, R. J., Zouaq, A., & Moskal, A. C. M. (2017). Short answers to deep questions: supporting
teachers in large-class settings. Journal of Computer Assisted Learning, 33(4), 306-319.
McDonald, J., Moskal, A.C.M., Goodchild, A., Stein, S & Terry, S (Submitted) Using Quantext to tap into the
student voice: a proof-of-concept study
Stokes, J. & McDonald, J (Submitted) Learning analytics to promote deep learning: framing information literacy
assessment around student interests in enabling education

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Text analysis in context: Enriching the conversation between students and teachers

  • 1. Text analysis in context: enriching the conversation between students and teachers JENNY MCDONALD Honorary Academic, Centre for Learning and Research in Higher Education, University of Auckland Director, Quantext
  • 2. SESSION GOALS UNDERSTAND THE PURPOSES OF TEXT ANALYTICS DESCRIBE AND DEMONSTRATE SOME BASIC TEXT ANALYTIC TECHNIQUES FORMULATE QUESTIONS TO EXPLORE USING TEXT ANALYTICS
  • 3. SESSION OUTLINE WHAT IS TEXT ANALYSIS/ANALYTICS? – A TALE OF TWO HISTORIES SOURCES OF VARIATION IN STUDENT LEARNING REFOCUSING FEEDBACK TEXT ANALYTIC CASE STUDIES - QUANTEXT PARTNERSHIP APPROACH TO DEVELOPMENT WHERE TO FROM HERE
  • 11. 2018
  • 13. 1950
  • 14. 1966
  • 15. 2008
  • 16. 2012
  • 17. 2018 STATISTICAL AND RULE-BASED APPROACHES MODEL AND SIMULATE NATURAL LANGUAGE
  • 18. 2018
  • 20.
  • 21.
  • 23. “depends on the fragile interplay between the teacher and the student” Biesta, 2012 The gift of teaching 

  • 25. Sources of variation One source of variation that is 100% within the control of the teacher

  • 26. Refocus feedback Learning Pedagogenic ‘error’ (20-25% of variance in learning within teacher control – Hattie(2015)
  • 27. Refocus feedback Analyse student writing, work, interactions Informal ‘noticing’ Formal feedback e.g.SET
  • 28. Refocus feedback Text analytics – derive pedagogic insights to enhance student learning
  • 29. What is Quantext A text analytic tool designed to foreground the fragile interplay between student and teacher
 https://quantext.org https://github.com/quantext/quantext
  • 31. What is Quantext? A work in progress: Explore short-form student text from any source 
 Evaluate text at scale, over time and in real-time Extract pedagogic insights Explore the interplay between student and teacher
  • 33. Case study: Undergraduate teaching Identify student conceptions Inspect top keywords, entities or themes in student work Explore keywords etc. in context Compare with teaching materials Remediate
  • 34.
  • 35.
  • 36. https://www.researchgate.net/publication/324417971_Analysis_of_ student_discussion_posts_in_a_MOOC_Proof_of_concept Case study: MOOC discussion posts Analysis of student discussion posts in a MOOC: proof of concept Irina Elgort, Karsten Lundqvist, Jenny McDonald & Adon Moskal
  • 37. Case study: MOOC discussion posts Evaluate posts Sort and filter posts by length, Identify common content words and word groups Relate comments to participation Relate discussion points to interests?
  • 38. Results (RQ1) Points of interest identified in the analysis of introductory discussion posts ‱climate change - third most frequently- used bigram ‱geology – in the first 20 most frequently- used words ‱earth science/s and interest in geology - other frequently-used language chunks ‱less so in history (about 11% of the students mentioned history)
  • 39. Case study: MOOC discussion posts 0.24 0.10 0.11 0.12 0.11 0.14 0.17 0.10 0.11 0.14 0.12 0.14 0.12 0.11 0.07 0.08 0.00 0.05 0.10 0.15 0.20 0.25 0.30 0.35 0.40 0.45 0.50 Q1 Q2 Q3 Q4 Q5 Q6 Q7 Q8 Q9 Q10 Q11 Q12 Q13 Q14 Q15 Q16 pre week 1 week 1 week 2 week 2 week 2 week 3 week 3 week 3 week 4 week 4 week 4 week 4 week 5 week 5 week 5 Proportion of participants in the forums Q7: deep time - geology & history Q10 & 12: climate change
  • 40. Case study: Student evaluations of teaching
  • 41. Case study: Student evaluations of teaching Explore student perceptions of SET Sort and filter responses by length, Identify common terms from keywords, ngrams, entities Identify common themes from random sample Do common terms reflect themes? Automatic classification of responses into themes?
  • 42. Case study: Student evaluations of teaching What were your reasons for not completing surveys?
  • 43. Case study: Student evaluations of teaching Qualitative review Time/timing Forgot Disinterest No point Top 3-word groups Couldn’t be bothered Time to complete Lack of time Anything to say
  • 44. Case study: Student evaluations of teaching Automatic labelling based on human- marked sample
  • 45. Case study: Student evaluations of teaching Automatic labelling Inter-rater reliability scores (Cohen’s kappa) N=25 Researcher Cohen’s Kappa R1 and R2 0.81 R2 and R3 0.77 R3 and R1 0.79 Machine R1 R2 R3 Machine 1.0 0.77 0.88 0.54 R1 0.77 1.0 0.88 0.76 R2 0.88 0.88 1.0 0.65 R3 0.54 0.76 0.65 1.0 Human Inter-rater reliability scores (Cohen’s kappa) N=594
  • 46. Case study: Student evaluations of teaching All labels assigned by machine classifier and compared to relative proportions assigned by three researchers (brackets). Institution Polytechnic University %Total (N=648) Label disinterest 24 121 22% (24%) forgot 15 109 19% (16%) lack-of-time 67 162 35% (37%) no-point 28 122 23% (22%) Total 134 514
  • 47. Case study: Student evaluations of teaching “
if we are going to ask students to take the time to respond to open questions, we owe it to them to take the time to analyse their responses. 
even for large classes and student cohorts, advances in text analytics make this quite feasible.” McDonald, Moskal, Goodchild, Stein & Terry (Submitted)
  • 49. Quantext Live WHAT DO YOU SEE AS THE BIGGEST CHALLENGES FACING TERTIARY TEACHERS IN THE NEXT DECADE? https://bit.ly/2wnkGYQ IS THERE A PLACE FOR TEXT ANALYTICS TO ENHANCE TEACHING AND LEARNING? https://bit.ly/2Ntg4rO DO YOU THINK YOU WOULD USE TEXT ANALYSIS IN YOUR TEACHING? CAN YOU SAY WHY OR WHY NOT? https://bit.ly/2LxyyWi
  • 50. Partnership approach to development Open source – setup your own Quantext or use our service New case studies welcome
  • 51. Where to from here? Contact jenny@quantext.co.nz or adon@quantext.co.nz Thank-you!
  • 52. References Biesta, G.J. (2013) Giving Teaching Back to Education: Responding to the Disappearance of the Teacher. Phenomenology & Practice, 6(2), 35-49. Elgort, I., Lundqvist, K., McDonald, J., & Moskal, A. C. M. (2018). Analysis of student discussion posts in a MOOC: Proof of concept. In Companion Proceedings 8th International Conference on Learning Analytics & Knowledge (LAK18). Hattie, J. (2015). The applicability of Visible Learning to higher education. Scholarship of Teaching and Learning in Psychology, 1(1), 79-91. McDonald, J., Bird, R. J., Zouaq, A., & Moskal, A. C. M. (2017). Short answers to deep questions: supporting teachers in large-class settings. Journal of Computer Assisted Learning, 33(4), 306-319. McDonald, J., Moskal, A.C.M., Goodchild, A., Stein, S & Terry, S (Submitted) Using Quantext to tap into the student voice: a proof-of-concept study Stokes, J. & McDonald, J (Submitted) Learning analytics to promote deep learning: framing information literacy assessment around student interests in enabling education